Visual identity

The following pages show aims to brief the result of a project the visual identity for a company called Heliantus. The detail of the project will not disclosed to preserve both the client and those who conceived. The company to which he directed the project, it is a store for sale in retail Articles of apparel exclusively female. This store would make a complete redesign in its point of sale and would like a redesign in its brand, which translate its new personality, along with a form guide that any project in the visual �eld, whether in architecture, or the design of point of sale. For this project we used the concept of: modern, elegant, light, loose, women, happiness, energy and that had a strong relationship with the name Heliantus, which is the scienti�c name of the plant sun�ower.

Brand

Vista-se com elegância Rua: Snatana/1670/309 tel: 3251.3456 cel: 9909.2630 E-mail: heliantus@heliantus.com

Business card

Vista-se com elegância

letter

Vista-se com elegância

Ivonete

Badge

Vista-se com elegância

Letterhead