Venture Capital Investment Pitch Deck Template - Leave Behind
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Image telling me what your product does
by JACEK GREBSKI - @JGREBSKI
Tagline understood by non-technical people
image
by JACEK GREBSKI - @JGREBSKI
what does it do?
MyAwesomeProduct.com is …. ..... (again use of non-technical language, present immediate value to reader)
It provides value to the market by, being able to do all this other cool stuff.
How the market is shifting, why this is solving people’s problems and what why everyone in the markret will want it. (demonstrate scalability)
NASA UN WSJ etc..
MyAwesomeProduct.com is used by the following organizations (demonstrates traction)
SPLIT THESE OUT IF YOU NEED TO!
by JACEK GREBSKI - @JGREBSKI
History + Product Info• MyAwesomeProduct.com was launched by _team_, _from facebook, google,
fivesquare, in 2011
• Since then it has grown and become a name player in the world of whatever pushing conventional boundaries and is making an impact in so and so space...
• It works on all modern browsers and mobile devices.
product growth timeline, key points. communicate growth
by JACEK GREBSKI - @JGREBSKI
by JACEK GREBSKI - @JGREBSKI
Main achievement prior to MyAwesomeProduct.comSecondary Achievement prior to MyAwesomeProduct.com
Brief on historical background
Main achievement prior to MyAwesomeProduct.comSecondary Achievement prior to MyAwesomeProduct.com
Brief on historical background
Main achievement prior to MyAwesomeProduct.comSecondary Achievement prior to MyAwesomeProduct.com
Brief on historical background
Dick
Harry
Tom
Team (key players only)
img
img
img
by JACEK GREBSKI - @JGREBSKI
Current investors, advisors or major clients slide
Can delete this if not necessary
by JACEK GREBSKI - @JGREBSKI
Market SizeTotal Actionable Across Verticals Total Potential
Global 1 million 500 k 300k 150k/year
CAGR 7% 37% 3% 7.5%
Total Market #number
A% of all addressable market use maps to communicate information though whatever.
There were X billion mapping visualizations in 2011.
The total potential number B2B users in the addressable market is Y million.
The target demographic makes Z potential clients
Expectable market reach at A% penetration in addressable market after 1 year, with N clients @
revenue of $dollars
Expected addressable market in 2015: $dollars bn
Total addressable market in 2009: $dollars bn with A% CAGR
Average whatever spend in 2011 : $dollars / annum
COMMUNICATE THIS BUT SPLIT THIS UP INTO MULTIPLE SLIDES!
by JACEK GREBSKI - @JGREBSKI
Value MatrixReinforce value proposition
Vertical 1
Vertical 2
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Offer CompetitorsValue to client Result
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Developer Lorem ipsum dolor sin...
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What they’re not doing
What they’re not doing
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What they’re not doing
by JACEK GREBSKI - @JGREBSKI
reinforce value through product shot(s)
(these can come earlier in the deck)
by JACEK GREBSKI - @JGREBSKI
by JACEK GREBSKI - @JGREBSKI
User AcquisitionInbound Marketing
Outbound Marketing
Viral Marketing
Conversion Funnel, Activity 2, Activity 3 + how
Email, Activity 2, Activity 3 + how
Viral Loop, Activity 2, Activity 3 + how
by JACEK GREBSKI - @JGREBSKI
Value to PartnersMyAwersomePoduct offers business’ a platform that does something great
Accessible to all business Val 1 Val 2 Val 3
Reinforce Values
Reinforce Values
Reinforce Values
by JACEK GREBSKI - @JGREBSKI
Business ModelCampaign delivery
MyAwesomProduct provides developers, jounalists, NGOs (my customers) a simple solution to do whatever the hell it
does
We solve the needs of the global whatever community
Freemium model allows for rapid growth along key verticals.
Freemium
LocalInterest
by JACEK GREBSKI - @JGREBSKI
CompetitorsKey Competitors: Potential Entrants:
what they’re not doing how they’re not going to play
Competitive Advantage DefensibilityAnd how do we protect it.
What is our long lasting competitive advantage
by JACEK GREBSKI - @JGREBSKI
SWOTPOSITIVES NEGATIVES
Strengths Weaknesses
ThreatsOpportunities
by JACEK GREBSKI - @JGREBSKI
positioning
Variable 1 (-)
Variable 1 (+)
Variable 2 (-)
Variable 2 (+)
img
img
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by JACEK GREBSKI - @JGREBSKI
FinancialsAssumptions
Investment $2mStake 10%Hurdle Rate 8%
197%
$ 40.57m
Project NPV
IRR
Rev Channel 1 50k users | $100 user = 60m annual rev
Rev Channel II 50k users | $100 user = 60m annual rev
Rev Channel III 50k users | $100 user = 60m annual rev
USER Acq. Cost
$5
USER Lifetime. Val
$55
by JACEK GREBSKI - @JGREBSKI
Exit StrategyAcquisition
Google: As a key offering to their Google Mega plus engine.
Get Glue, Foursquare : check in into the real world - offer additional services to brands, focus on real instead of only digital, expand business. Ogilvy, GREY: Purchase an engagement platform for brands.
applmsftgoog ibm etc.
by JACEK GREBSKI - @JGREBSKI
Risk & Precautions
Economic :
Social :
Tech :
Market :
Positive Indicators Key Problem Areas
Limited Reach :
Slow growth :
Commoditization:
Substitutes :
by JACEK GREBSKI - @JGREBSKI
Competitive ResponseSituation Co. response
Low barriers to entry Diverse user acquisition strategy & brand development.
Competitor synergies with other networks API integration post platform launch.
Lack of user commitment High value - low time commitment proposition.
Low platform virility API integration post platform launch, web embed codes
Slow initial growth Key problem identification, chose alternative scenario.
Emergence of new competitors CartoDB feature set is difficult to implement and align.
Churn in mappin services Satisfied users have little reason to switch.
Existing competitor user base averse to switching Incentivize on price point
by JACEK GREBSKI - @JGREBSKI
Deployment Timeline
when will product be ready, milestones, etc.
by JACEK GREBSKI - @JGREBSKI
MyAwesomeCompany.com@twitterhttp://mysumsum.cowhatever else
blurb to strengthen emotional bond
LOGO