Tourism distribution through mobile phone and tablets

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Tourism Distribution through Mobile Phone and Tablets

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Transcript of Tourism distribution through mobile phone and tablets

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Tourism Distribution through Mobile Phone

and Tablets

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Why“Mobile Internet”..?

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Personal Computing Era

•1980-2000

•Microsoft/Bill Gates

•100 M devices

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$3,700per second

Personal Computing Era

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Desktop Internet Era

•1990-2010

•Google/Sergey Brin & Larry Page

•1000 M devices (10 times)

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Desktop Internet Era

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Mobile Internet Era

•2000-2020

•Apple/Steve Jobs

•????? M devices

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Mobile Internet Era

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Technology

Social Media

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Facebook Users

600,000,000

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Future of Mobile Internet and Social

Media

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1,000,000,000

Mobile Internet Users in 2010

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more than

3,000,000,000

Mobile Internet Users in 2015

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In 2015World Populationwill be around…

7,300,000,000

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Can BILLIONS of customers reach your

website..?

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Let’s see..

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Types of Mobile Channel

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•Website

•Application

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www.pipe.org

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What is concerning points?

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•Technology

•Design

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Since April 28, 2003

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Mobile Device Innovations

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•Augmented Reality

•Location Based

•Virtual Reality

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Location Based

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Virtual Reality

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Content Era

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Types of Mobile Content

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•Informative/Emotional Content

•Social Content ^_^

•Navigation Content

•Transaction

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Welcome to Mobile

Marketing World…!