Sustainable Tourism - Magaliesburg Development Initiative - Johan Olivier - Responsible Tourism...
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Transcript of Sustainable Tourism - Magaliesburg Development Initiative - Johan Olivier - Responsible Tourism...
1
MAGALIESBURG DEVELOPMENT
INITIATIVE
MAGALIES PILOT – AN ENTIRE COMMUNITY
• 10 000 - 15 000 people• High unemployment• Infrastructure and
service challenges• Low skills levels• Trust ?• Development tired
Economic base• Tourism and
recreation• Small scale farming
WHAT?
The MDI showcases civic engagement that complements government and corporate resources
to create a resilient and
sustainable destination and community
WHAT?Community and visitors must be able to
experience and engage with sustainability themes
In a Clean, Attractive and Safe environment
PROCESS – VISION - PLAN
PROCESS
VISION
INVESTMENT PLAN
TOURISM
• Promote efficient and sustainable establishments
• Heritage route• River walks • Packages for corporates – first
pilot arranged for 28 June 2014• Community developing a
marketing strategy and events calendar
• Community and events portal being developed by community
DESTINATION– Station development
DESTINATION– Station development
• In principle agreement from Transnet to lease the site
• Community in process to develop a business plan to be submitted to Transnet
• Station application submitted to Gauteng Tourism that is funding a feasibility study
Organic large scale commercial farming
Intensive small scale commercial production (closer to town or in town)
Food gardens
• Job creation• Tourism attraction• Exhibition and
training • Processing (also
tourism product)
Tourism and Food Production
• Land has been identified and • There are existing government
projects• Nedbank investigating funding a
large Bamboo farm and nursery• Proposed to bring high technology
“green house” production units• Discussions with technical partners
and other funders
Tourism and Food Production
• Community based club for the development of a local industry.
• Purpose• Promote biking as a recreation activity in
support of tourism vision• Promote biking for life skills development• Promote biking as a mode of transport
between attractions, for heritage route etc.• Promote biking as “eyes of the community”• Promote a mountain bike industry for job
creation
Tourism and Recreation
• Club established in December 2013
• 6 local trail zones identified
• First zone trail identified and busy with mapping
• Approximately 21 km• Compiled funding
application
Tourism and Recreation
Tourism and the Youth Box
• Concept discussed with youth forum
• Site identified and discussions with municipality opened
• Part of municipal priority projects
• Possible site for “Farm box”.
Tourism and places
Initiated discussions with Mogale municipality regarding infrastructure and maintenance programmes
Sharing the Tourism Benefits
• Establishing a Business Chamber• Waste management programme• Arts and craft• Bamboo pens• Catering• Cushions and linen• Soap factory• Station businesses
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Awareness
Understanding
Engagement
Involvement
Commitment
Stewardship meetings (Sharing)
Interest group discussions (Engage)
Site meetings (Commitment)
CIVIC ENGAGEMENT
collaborate
collaboratecollaborate
collaborate
CIVIC ENGAGEMENT
Tourism is about people’s commitment
Magaliesburg
Implementing a civic and area-based multi-pronged
sustainability agenda within a broader tourism framework.
THANK YOU
Alan Roxton Wiggill