Star'Ceptor #12 May Sep11

8/4/2019 Star'Ceptor #12 May Sep11

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Imagine Making the first circlework when you think differently

DO YOU AT ALL KEEP YOUR OPTIONS OPEN

IN TERMS OF MAKING ANY EXTRA MONEY

OUTSIDE OF WHAT YOU ARE CURRENTLY

DOING IN YOUR PROFESSION. If so, check out this video

http://freegas.naturelinesolutions.com/#2, then contact Alex

Cleaning can be a chore,but dangerous chemicals and toxins can make it dangerous and along term health concern.

Toxic chemicals in your household

StarCeptor12 Mar - Sep 11 What is your Purpose in Life. Do You have an abundance Mindset!

1 Are you waiting for a crop without planting any seeds. ? John C Maxwell

Table of Contents;Keep yooptions open; Toxic chemical in yourhome, p.1, Cardinal Sins of SmallBusiness marketing; p.2, Street SmartNetworking p5, Getting out of debt p6,How to position your business p7, YourMindset can be expanded, Who to contaMany kinds of thinking p9, Whyte's

Framing, Rosswin Travel p10
http://freegas.naturelinesolutions.com/#http://freegas.naturelinesolutions.com/#http://freegas.naturelinesolutions.com/#


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Natureline's Natureworks isn't only about cleaning up yourhome; it's about a better, smarter, way to clean.

Cleaning can be a chore, but dangerous chemicals and toxinscan make it dangerous and a long term health concern.Stinging eyes, burning lungs and headaches are warning

signs, not the unfortunate side effects of a clean home. That'syour body telling you, "Stop using this. It is bad for you!"What's even worse is that you are putting your family at riskas well. That's why Natureworks' entire product line is bothpeople and pet friendly, uniquely formulated to quickly cleanup messes without harming you or your loved ones.

You may not know it, but if you're using typical household cleaners or you are likely using dangerouschemicals. Chemicals that aren't just bad for your home and the environment, but incredibly bad foryou and your family as well.

What can you do? You can change! Take a look at the way you're cleaning, and see that unforgivingchemicals and toxins have no place in your home, no place in your body and no place in yourcleaning products.

Natureworks is the simple, natural, answer! Our line of home care products are non-toxic, made withnaturally derived, biodegradable ingredients that clean like commercial grade cleaners without thetoxic downside.

Natureworks cleaning products are proudly made in Canada and are

Environment Canada EcoLogo certified meeting stringent environmental

regulations.

Cost effective and then some!

Natureworks Pure Cleaning Concentrate is extremely

economical. One bottle contains enough top tier certified

environmentally friendly cleaning concentrate to create more than300 bottles of Light Surface Cleaner! Read more

http://freegas.naturelinesolutions.com/pure_concentrate.html


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Natureworks questions

We've been working on natural cleaning products forthe past 3 years and have for almost a decadedeveloped technologies which reduce a person's

environmental footprint.Here are some frequentlyasked questions and answers. Read morehttp://freegas.naturelinesolutions.com/about_natureworks.html

The following is from a presentation given at the Jan 2011 meeting of the

Comox Valley Home Base Business Association

By Carolyn Touhey, SmartBiz S trategy, >>>>

www.SmartBizStrategy.com

Smart Biz, a division of Two Eagles Enterprises

PO Box 445 . Union Bay, BC VOR 380 Canada250-335-2342 .

Cardinal Sins of Small BusinessMarketing

1-- Godiva in Wal-Mart2-- Penny Wise & Dollar Foolish3-- Fishing For More4-- Building A Better Mousetrap ... Just Because5-- Singing From Different Hymn Books

6-- Too Big For Your Britches For The Details7-- If You Don't, You Won't8-- All Your Eggs Tn One Basket9-- Panic Mode Marketing10-- Success For The Sake Of Success

#1: GODIVA IN WAL-MARTInconsistency in the messages you are giving your customers due to a flawed "Marketing Mix."


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#1: GODIVA IN WAL-MARTThe 4 Ps of Marketing- "The Marketing Mix"ProductPricePlacePromotions

CONSISTENCY! CONSISTENCY!

#2: PENNY WISE & DOLLAR FOOLISH"Image is of great imparlance for overallpromotional strategy because itis the attitudinalbackground against which all organizationalofferings are evaluated If itis defective, aconsiderable competitive handicap results. "Engle, Warshaw, Kinnear

Tell-Tale "I'm Small" Symptoms-- No business cards or business cards withperforated edges

-- Ink-jet printed cards and stationery-- no logo-- ads with the company name as the headline-- do-it-yourself marketing material-post cards tobrochures-- no website (or poorly designed one)

-- pre-printed brochure shells (Paper Direct)-- color-copied brochures-- PO Box for non-rural locations-- no URL for web address (@shaw.ca; @gmail.com)-- no brochure, so "visit our website" response-- poor follow-through--biz card magnets (do-your-own-mounting)-- homespun trade show/exhibit booths

What your Marketing materials Say about you.

Rule Of Thumb:Your materials should not indicate to a recipient whether you've been in business 2 days or 20years (based on image) ... or whether you work in your pajamas or have a staff of 50.

Caution:If you are in a market that is particularly price-sensitive, do not over-do it on your materials.Looking too "slick" may do more harm than good.

#3 Fishing For More Targeted Markets Re-definedWhat is a Target Market




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"Target Markets""People you want to reach so they'll buy your product or service."ARE THERE OTHERS?

Re-Define "Target Market" In Terms OfCommunications, Not Sales

People to whom you wish to communicate your existence andyour competitive advantage ... not just to whom you want to sell.

the beginning of "database marketing"

Categories of People Who Need To Know About YouCustomers-past and presentInfluencersReferral SourcesVendorsEmployees

Select Competitors Community Organizations People Seek For Info

#4: BUILDING A BETTER MOUSETRAP ... Just BecauseInadequate research before launching a new product, service,name, logo, etc.

#4: BUILDING A BETTER MOUSETRAP ... Just BecauseFocus Groups -research companies or solo- Customers

- ProspectsInformal Groups of Business People Board of Directors, such as My Biz BoardTest Market-E-Bay or small geographic region

#5: Singing From Different Hymn BooksNot empowering non-marketing employees or family members to be your "sales force."#5: Singing From Different Hymn BooksInvolve staff in development of marketing plan for automatic buy-in ... improved employeemorale.Encourage them (or give incentives) for them to talk about business.

Singing From Different Hymn Books Consider employees as your first target market.Empower them with information to know the "party line" in terms of your marketing messageand your position in the market Encourage them or provide incentives-contests.

Give all employees business cards. Involve employees in the process of developing the marketing plan. Ask employees to be the pipeline for customer feedback.




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Too Big For Your Britches For The DetailsNeglecting to do the "little things" you did in your first months or years of business that youdon't do now because you're bigger and busier.

#6: Too Big For Your Britches For The Details60% of customers stop doing business with a company because they feel UNAPPRECIATED,

not because they are dissatisfied.

#6: Too Big For Your Britches For The DetailsWhat are you doing to make your customers feel appreciated?Personal TouchesResponse Time -phone, email, faxInvolvement Level vs DelegationCommunity ServiceWhat Else Did Clients Appreciate Then That You Don't Do Now?

#7: If You Don't, You Won'tIf you don't consider any encounter with another person as a"marketing opportunity," you won't get as much business as youcould-falling victim to the all-too-famous, "I didn't know you didthat., "

If you don't ask for referrals, you may not get them no matterhow happy your clients are with you.If you don't "toot your own horn," you won't get exposure in themedia.

#8:All Your Eggs In One Basket Too Much Dependence On One Customer

Marketing = Advertising#8: All Your Eggs In One BasketThere is more to marketing than advertising!- Public Relations- Promotions- Customer & Referral Source Relations

- Direct Selling- Collateral- "Branding"

#9: Panic Mode MarketingYou start to panic when the phone is not ringing as much as you would like ... or sales are justdown. You impulsively react to jump-start marketing ... often haphazardly.#9: Panic Mode MarketingYou Need A Plan So Marketing Never Gets Pushed To The Back Burner!#9: Panic Mode Marketing




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Situation AnalysisObjective-- #, timeline, realisticStrategy & Position StatementTactics

Advertising, Collateral, PR, Promotions, Client/Referral Source Relations,Direct Selling

EvaluationAction Plan

#10: Success For The Sake Of SuccessCardinal Sins Re - Cap

Godiva in Wal-MartPenny Wise & Dollar Foolish Fishing For More-Building A Better Mousetrap ... Just Because

Singing From Different Hymn BooksToo Big For Your Britches For The DetailsIfYou Don't, You Won't All Your Eggs Tn One Basket Panic Mode MarketingSuccess For The Sake Of Success

From Success Magazine June 2010

Sales Strategies

Small Business Seeks Big OpportunityHow to Position Your Business for Big Growth

by RICHARD FENTON AND ANDREA WALTZ

Being an entrepreneur means you're the type of person who iswilling to launch a venture and reap the rewards for success, aswell as take responsibility for failure.

But being an entrepreneur also means you're small-at least when

starting out. Of course, what most small businesses really want isto be big businesses when they grow up. Yet many entrepreneurssuffer from what we call size syndrome. Because they are smallthey think and act small-and therein lies the problem.

Because thinking small and playing small usually keep you,well ... small. What small-business owners and entrepreneursshould be doing is thinking, acting and playing big, especially

when it comes to the size of clients they call on.

Here are three steps to start overcoming size syndrome:




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1. The first barrier to overcome is the belief that large prospects (be they individuals or organizations)have no interest in your products or services. The reality is, they don't care so much about the size

of your business; they care about solving their problems, wherever the solutions come from.

When thinking about calling on a big account, thereal question is: Do you have something of value

they might want, need or would benefit from? If youdo, then you need to put your perception ofsmallness aside and get on with telling them yourstory.

2. The second barrier to overcome is realizing that"calling on a company" is a misnomer. You arenever calling on a business; you are calling on aperson. The ABC Company can't call on IBM. It'salways one person calling another person.Because businesses don't buy anything; people

do.

And never let the size or reputation of anorganization (or the title or position of the personyou're dealing with) intimidate you. Yes, Bill Smithmight be vice president of purchasing for IBM, but,first and foremost, he's a husband, father and humanbeing-the coach of his 8-year-old daughter's soccer team with a painful bunion on his big toe.

3. Finally, small-business owners need to understand that a no is a no-no matter how big the prospectSo, if you're going to get a no, why not make it a big one?

4.Here's a perfect example: In the NBA, you can attempt 2-pointers or 3-pointers. Analysis of a recentseason showed that the success rate for the 10 best NBA players on 2-pointers was 46.9 percent andon 3-pointers it was 33.8 percent. In other words, it's only 38 percent harder to make a 3-point shotbut the reward is 50 percent greater! But that's the 10 best, you're thinking. The numbers probablydon't hold up for the bottom 10. You'd be right but only because the bottom 10 players in the NBAdidn't take any 3-point shots at all. Bottom line: It takes no more energy to get a big no than to get a small one. As the saying goes Easy yeses produce little successes. And if you're a small business that wants to become a bigbusiness, big nos are the way to go.

Ask yourself:Are my expectations of what's possible bigenough? Or I am lowering them just because I see myself assmall? Am I asking and settling for scraps? Or am I shootingfor the stars?

Richard Fenton and Andrea Waltz are the authors ofGo for No!, ashort, powerful story written specifically for sales professionals inevery industry who must learn to harness the power of no to besuccessful. They are also the creators of the new personal-development video documentary, Yes Is the Destination, No IsHow You Get There.http://www.goforno.com/




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IMAGINE That Your MindSet can Be expanded

Putting Your Potential with its possibilities into

High Gear

Rich People see every dollar as a SEED that can be plantedand invested to earn a $100.00 more dollars, which can thenbe replanted to earn a $1000.00 more dollars. T Harv Eker cards

So what Do You Desire! What Are You Asking For?To Your Success, Thank you for being you.

Take care and God Bless

Alex W Fraser 1-866-338-6334 or 250-338-6334 , Leon Froess 1-866-238-1946

[email protected] http://alexwfrser.tel http://freegas.enviromovement.comLeon [email protected] http://froess.naturelinesolutions.com

With the cost of fuel raising, isnt it time for you to start using a productthat is Engineered to out perform, a product called BI-TRON

RECOGNIZE THERE ARE MANY KINDS OF THINKINGI believe eleven different thinking skills come into play when it comes to good thinking.

Todays THINKING Gives Me an Advantage p 137 from Today Matters by John C Maxwell

Big Picture Thinking: the ability to think beyond yourself and your world in order to process ideaswith a holistic perspective.

Focused Thinking: the ability to think with clarity on issues by removing distractions and mental

clutter from your mind.

Creative Thinking: the ability to break out of your "box" of limitations and explore ideas and optionsto experience a breakthrough.

Realistic Thinking: the ability to build a solid foundation on facts to think with certainty.

Strategic Thinking: the ability to implement plans that give direction for today and increase yourpotential for tomorrow.


mailto:[email protected]:[email protected]:[email protected]://froess.naturelinesolutions.com/http://froess.naturelinesolutions.com/http://froess.naturelinesolutions.com/mailto:[email protected]:[email protected]://alexwfrser.tel/http://alexwfrser.tel/http://alexwfrser.tel/http://freegas.enviromovement.com/http://freegas.enviromovement.com/http://froess.naturelinesolutions.com/http://froess.naturelinesolutions.com/mailto:[email protected]:[email protected]://freegas.enviromovement.com/http://freegas.enviromovement.com/http://alexwfrser.tel/http://alexwfrser.tel/mailto:[email protected]:[email protected]


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CO-OPERATION ABOVE COMPETITION

Whyte's Framing and Gallery is afamily owned and operated small business in theComox Valley. Since starting up in the mid seventieswe have grown with the valley community as a whole.

We first began offering unique handcrafted framesmilled and colour-stained on site. We now supply a fullrange of wood, metal frames as offered by premiersuppliers we've sourced around the world.

The majority of our business involves custom, conservation quality framing of works on paper, be thatphotos, prints, posters, limited editions or original watercolours. We frame needleart, shadowboxmedals, memorabilia, stretch canvas paintings. We stock a full compliment of conservation materialsincluding matting and glazing.

Throughout our growth the major constant has been the people who are our customers. Many havebecome friends, stay in touch even though they may now reside out of town or out of country. Weappreciate the tremendous power of "word of mouth" recommendation that has spurred our growth. Itis not unusual to see second, even third generation customers visit our shop.

As the valley grows, we are reaching out with a new ( to us ) way to spread the word. Please checkout more about us on www.whytesframing.com including a map of our rural location under thecontact link.

Whytes Framing is open tues-sat 9:30-5:30 250-339-3366 1225 Lazo Rd Comox, BC

"

Rosswin TravelThinking of taking a cruise, a resort holiday, regardless of what kind oftravel, check out the following website for yourself or for your group, wehave it all on one website go to www.ytbtravel.com/rosswintravelNeed help planning or booking your trip then contact me at1 866 338-6334 or 250-338-6334

" " " ON-LINE SHOPPING

Do you shop on-line? then you might want to check out thezamzuu shopping mall, shop and earn commissions.www.ytbtravel.com/rosswintravel and click on zamzuu (forCanadians shopping go to the Canadian site under stores)." " "

" " " HOME BASED BUSINESSAre you interested in a home based business, check our business opportunities at" " http://www.ytb.com/Page.aspx?wa=rhodarossRhoda Ross - Courtenay, BC. - 1 866 338-6334 or 250-338-6334


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Star'Ceptor #12 May Sep11

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