SSE Fellows Webinar Oct 09
19
FUNDING, DECISIONS, PARTNERS
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On funding + fundraising, decision-making and partnership (in the current economic climate)
Transcript of SSE Fellows Webinar Oct 09
FUNDING, DECISIONS, PARTNERS
FUNDING
Funding: Sustainability
1) Time lag: takes time to filter through to frontline
2) Public sector: 20% cuts across the board?
3) Trusts & foundations: mixed messages
4) Corporates: varied picture
5) Earned income: ever more valuable
6) Pro-bono + in-kind: in plentiful supply
Fundraising: recession
1. research: criteria, the grants / investments previously given, the size of organisations they were given to
2. relationships: get time with individuals at a funding organisation; seek ways in; never submit a blind application without talking to someone
3. realism: about what you will get; about what you can deliver (the old "underpromise, overdeliver" rule);
4. transparency: be honest and open in your dealings with people; about promises; and about success (or lack of);
5. don't take it personally: not always about your bid
6. be "always on”: and don't put it all on one person
Fundraising: do the same
1. value: communicating the added value / measuring your social impact becomes more + more important; what will make you stand out / make you credible?
2. flexible + adaptable: sustainability may depend on ability to adapt: be open + creative in your thinking
3. partner: to access funding you couldn’t alone; to mitigate the risk; to build working relationships
4. get stuff for free / cheaper: negotiate current deals; utilise unused spaces; use pro-bono support etc etc.
Fundraising: do more
DECISIONS
• Distinguishes social entrepreneurs in absence of purely financial motive
• Crucial first step for planning / evaluating
• Communication to people (internal / external)
• Aid decision-making / avoid drift
Why does mission matter?
• Distinguishes social entrepreneurs in absence of purely financial motive
• Crucial first step for planning / evaluating
• Communication to people (internal / external)
• Aid decision-making / avoid drift
Why does mission matter?
Mission-Money Matrix
majority activity
stay out! proceed with caution
prime target
on mission
off mission
more moneyless money
Recession Matrix?
minority activity?
stay out (where possible)
proceed with (less) caution
dreamland
on mission
off mission
more moneyless money
PARTNERS
Partnership: key questions
• What is the purpose?
• What form should it take?
• Are the shared aims realistic?
• Who should be involved?
• How formal should it be?
• (Consortia? Sub-contracts?)
Partnership continuum
cooperation coordination mergercollaboration
Ty
pe
s o
f a
ctiv
ity
more less complexity and intensity
Sharing info for mutual benefit
Referrals
Informal support
Separate goals, resources, structures
Partnership continuum
cooperation coordination mergercollaboration
Ty
pe
s o
f a
ctiv
ity
more less complexity and intensity
Sharing info for mutual benefit
Referrals
Informal support
Separate goals, resources, structures
Event / short-term project
Some planning/division of roles
Some shared resources, risks & reward
Individual identities maintained
Partnership continuum
cooperation coordination mergercollaboration
Ty
pe
s o
f a
ctiv
ity
more less complexity and intensity
Sharing info for mutual benefit
Referrals
Informal support
Separate goals, resources, structures
Event / short-term project
Some planning/division of roles
Some shared resources, risks & reward
Individual identities maintained
New structure with common goals
All partners contribute resources + gain rewards
Longer commitment + durable partnerships
Partnership continuum
cooperation coordination mergercollaboration
Ty
pe
s o
f a
ctiv
ity
more less complexity and intensity
Sharing info for mutual benefit
Referrals
Informal support
Separate goals, resources, structures
Event / short-term project
Some planning/division of roles
Some shared resources, risks & reward
Individual identities maintained
New structure with common goals
All partners contribute resources + gain rewards
Longer commitment + durable partnerships
Most complex
Complete integration
Most difficult to achieve
Least common
Multiple variables
