I’ve often been accused of seeing everything inblack and white. I’m not sure I completely agree with that,but looking at my closet it’s obvious fashion-wise I do. Imade a conscientious effort last summer to add color tomy wardrobe. I soon discovered the new colors I had

added were brown and gray. Not much of a reach. I did include some orange (my favorite color) tothe closet. My black and white wardrobe has been through numerous color trends. Now, though, Ican officially state that I’m wearing the colors of the season .... black and white. It seems to beeverywhere in the fashion world. The realization I was “fashionable,” and I use that word loosely,was discovered when we started working on ‘The Look’ 2015 spring/summer issue. We used the same format as our award-winning fall/winter edition. Again the backdrop wasFischer Gallery and the Dickie’s Building. Marci Fischer, gallery owner, is tremendously accommodating, understanding, hospitable, considerate, cooperative, sweet; a few adjectives we canuse to describe her. The lighting, beautiful art, and textured location scenery all provided the ideal palette for photographer Lonnie Kees to showcase clothes, jewelry and accessories from our localmerchants. Lonnie always delivers creative, innovative and beautiful photos, but I’m still amazedwhen I see them. Modeling again this season was Mary Upton Shirley. She was joined by localdeveloper Ted Duckworth. Both had a natural working relationship with the camera and Lonnie.The three were able to do justice to the fashions. Getting the makeup and hair to complementeverything was the talented Tracy Branch. The hairstylist and makeup artist is associated with Static Salon in Madison. Last fall was the first season we had worked with Tracy. Hopefully we’ll betogether for a long time. After the editorial section was completed, photographers Chris Grillis, David Johnston andChristina Cannon Boteler creatively shot the images for the ads. They appear to be able to effortlessly capture the perfect shot. I have said many times the Sun is fortunate to be associatedwith these talented artists. Easily all four are the best photographers in the state and the South.And speaking of best - the stores. A friend asked me why would we undertake publishing a fashion edition. She pointed out there were numerous national publications that were more connected with the industry. I shared that maybe this was true concerning the Sun, but obviouslynot for the area businesses. Judging from the inventory, not only are they up to date on the latesttrends, but they recognize what works best for their clients and the market. The Look presents thisto the readers. Designer Miuccia Prada is quoted as saying, “What you wear is how you presentyourself to the world, especially today when human contacts go so fast. Fashion is instant language.” The advertisers in this local fashion magazine know this and provide our area the opportunity to speak this language.

Enjoy!Jimmye Sweat

PAU

L W

OLF

FROM THE EDITORSPRING 2015

8 n o r t h s i d e s u n

“The differencebetween style andfashion is quality.”

Giorgio Armani

“Fashion isarchitecture: it isa matterof proportions.”

Coco Channel

“The great thingabout fashion isthat it alwayslooks forward.”

Oscar de la Renta

“Don’t be into trends.Don’t make fashionown you, but youdecide what you are,what you want toexpress by the wayyou dress and theway to live.”

Gianni Versace

CONTRIBUTORS

MARCY FISCHERNESSEL

GALLERY OWNER

TED DUCKWORTHFASHION MODEL

TRACY BRANCHHAIR AND MAKEUP STYLIST

MARY UPTONSHIRLEY

FASHION MODEL

DAVID JOHNSTONPHOTOGRAPHY

LONNIE KEESEDITORIAL PHOTOGRAPHY

CHRIS GRILLISPHOTOGRAPHY

CHRISTINA CANNONBOTELERPHOTOGRAPHY

LOOKthe

A PUBLICATION OF THE NORTHSIDE SUN NEWSPAPER

P.O. BOX 16709JACKSON, MISSISSIPPI 39236

601-957-1122

EDITORJimmye Sweat

ADVERTISING DIRECTORHolly Dean

ART DIRECTORWanda McCain

PHOTOGRAPHERSLonnie Kees • Christina Cannon Boteler

Chris Grillis • David Johnston

ADVERTISINGKaty Agnew • Carly O’Bryant • Lauren Breazeale

Amy Forsyth • Misti Sims

PRODUCTION MANAGERBeth Buckley

PRODUCTIONJo Ann WardNikki Hodum

BOOKKEEPINGDani Poe

CIRCULATIONDottie Cole • Kerri Hawkins

THE LOOK IS PUBLISHED TWICE A YEAR BY THE NORTHSIDE SUN

NEWSPAPER. FOR ADVERTISING INFORMATION CONTACT YOUR CURRENT

AD REP. FOR ALL OTHER INFORMATION, CALL 601-957-1123 OR E-MAILJIMMYE@NORTHSIDESUN.COM. THE NORTHSIDE SUN OFFICE IS LOCATED

AT 246 BRIARWOOD DR., JACKSON, MISSISSIPPI 39206; THE MAILING

ADDRESS IS: P. O. BOX 16709, JACKSON, MISSISSIPPI 39236.

ABOUTTHECOVERMary Upton Shirleywas styled byTreehouse Boutiquewith hair and makeup by TracyBranch and photographedby Lonnie Kees

10 t h e l o o k

WANDA MCCAINART DIRECTOR

HOLLY DEANAD DIRECTOR

LOOK

the

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TALK“Bringing sexy back. For 2015 swim trendsexpect to see detailing on the back of bikini

tops including crochet, straps and more. Youwill also see a surge of cropped bikini tops andbralettes, which are super trendy and also very

functional. Returning for 2015 you will continue to see reversible prints and flutter

tops. Mix and match is still happening.Detailing is not just limited to the top. You willsee strappy bottoms that allow a little more cov-erage than your old-school string bikini, but still

help you to achieve the look you are after.”Delia Childers

Sportique

“Trends that we are seeing for spring and summer are cold shoulders, destroyed denim,

clean whites and bijoux jewelry and sunglassestrends from the 1980s and ’90s.”

Lea EasleyDSquared

“Brightly colored tank tops are a must havethis year. Sandals are more popular than ever.

Tri-blend, softer t-shirts are on the rise.”Cody McCainBuffalo Peak

“Fashion for spring is all about arts and architecture, from watercolor florals to sleek

lines and angles. The good news is ... it isvibrant and playful for spring because there is

something for everyone.” Jude MuseTreehouse

FASHION

“Spring 2015 has a very ’70s influence. VeryBohemian. Lots of fringe, soft, flowy fabrics with

lots of prints and touches of gingham. You willsee wide-leg pants, long and cropped, even goinginto fall 2015. Crop tops are a big item, shownover high waist, pleated skirts. Pink is definitely

the dominating color of the season. There is a lotof suede and fringe being used in accessories.

Bright pops of colored stones. Wide cuffs. Havefun using the temporary tattoos in gold and

silver. A little something extra for the summerbeach trip.”

Shari ReinhardtMaison Weiss

“Spring trends for men this season will be brightcolors, short sleeve button-downs and t-shirts. You

will also see tons of tank tops paired with yourfavorite swim trunk.”

Bradford FosterThe Landing

“This spring it’s all about the modern Bohemianwith fringe, florals, and the always essential

denim.”Alex Edgin

Hemline

“When it comes to accessories this spring, more isbetter and even more is best. Layered jewelry,

bold print scarves and a handbag for each outfittop the list.”Cathy Joyner

Bliss

Styled by Beckham Custom Jewelry14 t h e l o o k

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SPRING2015FASHIONFORECAST

Styled by Kinkade’s

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Styled by Maison Weiss

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Styled by The Rogue

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Styled by Blithe and Vine

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Styled by Material Girls and The Landing

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Styled by Nancy Price

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Styled by Annelle Primos

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Styled by Buffalo Peak Outfitters

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Styled by Bliss

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Styled by Treehouse Boutique

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Styled by Great Scott

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Styled by Hemline

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Styled by Sportique

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Styled by D Squared

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Styled by Lee Michaels

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Styled by Taylor Collection

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Styled by Village Boutique

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Styled by Ballin’s

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Styled by 4450

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Styled by Shoe Choo Train

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Styled by Lemon Meringue

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THE LOOKKINKADE’S spring ties

completing

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1. THE ROGUE unconstructedIC Knit Blazer by RichardChoi2. THE LANDING SouthernMarsh button down3. GREAT SCOTT multi checktwill shirt by Eton4. THE ROGUE Joe’s Jeanscoolmax jeans5. THE LANDING seersuckerswimsuit by Southern Marsh6. KINKADE’S Johnston &Murphy shoes

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1. THE LANDING EastWestBottlers cologne in Bluegrass2. BUFFALO PEAK Yeti Hopper 30cooler3. THE ROGUE Gentleman’sHardware Buff and Shine shoeshine kit4. GREAT SCOTT Lacoste L!ve fragrance5. GREAT SCOTT Shinola watches

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1. D SQUARED Antelopewedges2. TREEHOUSE BOUTIQUEVince shoes3. BALLIN’S Donald J.Pliner sandals4. MAISON WEISS TrishMcEvoy beauty boosterlip and cheek color;Color Club nail polishin Evolution andFactory Girl5. 4450 Yosi Samra flipflops6. HEMLINE Koolaburrasandals

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1. LEE MICHAELS David Yurman sculpted cablepinky ring in gold2. BLITHE AND VINE three stack rings3. ANNELLE PRIMOS gold clutch with moonstones4. BLISS bracelets by Spartina 4495. VILLAGE BOUTIQUE Mint safari gemstones with geode pendant6. BECKHAM stack bands in combination ofstones and metal. High carat yellow gold withtextured finshes7. BALLIN’S dramatic length multi-strand necklace in metalic tones

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1. MATERIAL GIRLS Chanel necklace, RVC - RecycledVintage Couture; Lundy-LuHorn freshwater pearls necklace; Kendra Scott “Kellie” necklace2. BALLIN’S sparkling banglebracelet3. NANCY PRICE emerald andgold casted earrings by EmilieShapiro4. LEE MICHAELS David Yurmanclassic 38mm stainless steeland gold quartz watch with diamond bezel 5. D SQUARED statement necklace6. ANNELLE PRIMOS DeanDavidson clear crystal drop;Julie Voss Nicolette bangles

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1. TREEHOUSE BOUTIQUE Vintage Chanelhandbag2. BLISS Spartina 449 necklaces3. NANCY PRICE Heather Moore leather wrapbracelet4. NANCY PRICE MISHA necklace withRhodium pendant and London blue topaz5. BECKHAM 40Nine watch collection6. BLISS pattern bangles by Spartina 449

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1. BLITHE AND VINE Golden Goose Deluxe Brand sneakers2. D SQUARED Wildfox sunglasses3. VILLAGE BOUTIQUE Kaanas multi-stripe espadrille4. TAYLOR COLLECTION Mia Corklynn sneakers5. MAISON WEISS Tory Burch thin printed flip-flop6. SPORTIQUE Maaji swimwear

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1. TREEHOUSE BOUTIQUE TrinaTurk jumpsuit2. SPORTIQUE HardtailBemberg short3. VILLAGE BOUTIQUE raffiafedora with leather braidedband4. 4450 rag & bone rebelboyfriend shorts5. HEMLINE Sunnies: Quay6. TAYLOR COLLECTIONAllen Allen romper; Honey Gypsy horn necklace

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1. 4450 rag & boneblack boyfriend tank2. SPORTIQUE Pily Qshimmy shimmy bikini for girls3. BLITHE AND VINESea fringe cotton tank4. BUFFALO PEAK Toadand CompanyCorsica dress5. HEMLINE AG cutoffs

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1. LEMON MERINGUE child’s straw hat2. SHOE CHOO TRAIN Chaco sandals3. SHOE CHOO TRAIN Merrell Maya sandals4. LEMON MERINGUE MadPax Spiketus Rexhalf pack5. LEMON MERINGUE Mini Melissa shoes6. SHOE CHOO TRAIN Minnentonka Maya sandals7. BUFFALO PEAK Chaco Kids ZX/1 Ecotread™ in fiesta

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