Social Summit: Linked In
14
On October 14 th , LinkedIn surpassed 50 million users. It took 16 months to reach it’s first million and 12 days to reach the last million.
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It's all about connections in business. Use the power of LInkedIn to build relationships with new prospects while also strengthening existing ones. Social Summit was a one day social media training workshop, at which FSC Interactive taught small businesses how to best use social media.
Transcript of Social Summit: Linked In
On October 14th, LinkedIn surpassed 50 million users. It took 16 months to reach it’s first million and
12 days to reach the last million.
The Ultimate Business Networking Event
Who Do You Know?
Who Do THEY Know?
Who Are You Trying to Reach?
How Do You Expand Your Network?
How Do You Set Yourself Apart?
- 45 million users /profiles- Average of 1.5 million US visits per month- 80% of companies using LinkedIn as a primary tool to find employees
By the Numbers
By the NumbersAverage age: 41Average household Income: $100K+College Grads: 80%Business Decision Makers: 50%
First, Let’s Talk About MeCOMPLETE your Profile…- Add Your Picture- Include ALL job history- Ask For and Make Recommendations- Optimize EVERYTHING
- Job Titles- Updates- Summary
First, Let’s Talk About MeBe Creative and Optimize EVERYTHING
- Job Titles- Updates- Summary
LinkedIn Who Do They Know?
- Always personalize requests!
- Include an introduction and why you would like to connect
- Forward your profile to people you don’t know but would like to meet and WHY you are contacting them….BE HONEST
- Look to your existing contacts- Ask them for the intro
Expand Your Network
Join Groups & Organizations– Some are open and others require invitation– Seek Professional Organizations – Seek with Potential Customers
Expand Your Network
Questions and Answers- Search open questions - Offer your expert opinion- Don’t know the answer, share it with someone who might
Set Yourself Apart
Recommendations- Give to receive…. recommend former coworkers, employers and employees- Ask them to reciprocate- Not so glowing, you can hide it
Set Yourself Apart
Questions?
FSC Interactive4122 Magazine StreetNew Orleans, LA 70115t. 504.894.8011f. 504.894.8012www.fscinteractive.com@fscnola
