Reno magazine

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Source: Reno Scarborough Market Study – May 2012, R1, Omniture analytics August 2012 Thoroughbred Research Reno Market Study 2011 RGJ.com – Weekly audience All print pubs are typical issue of weekly editions Audience exclusive to that publication. Reno Magazine is a well established brand

Transcript of Reno magazine

Page 1: Reno magazine

Source: Reno Scarborough Market Study – May 2012, R1, Omniture analytics August 2012Thoroughbred Research Reno Market Study 2011

RGJ.com – Weekly audienceAll print pubs are typical issue of weekly editions

Audience exclusive to that publication.

Reno Magazine is a well established brand

Page 2: Reno magazine

Facts you should know about Reno Magazine

Source: Reno Scarborough Market Study – May 2012, R1,Thoroughbred Research Reno Market Study 2011

80% of the readers have lived in the market for over 10 years.

Reno magazine has a monthly readership 5x higher than Edible Reno Tahoe magazine (57,669 vs. 12,043)

59% of Reno Magazine readers are over 50 yrs old. 88% of Reno Magazine readers have a minimum of a

college degree. Over 16,147 readers earn more than

$100,000 a year. Over two-thirds of the readers are women.

Reno Magazine readers are stable, well educated and high earners.