PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and...
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Transcript of PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and...
![Page 1: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/1.jpg)
PROMOTING YOUR EVENTS
Learn best practices and helpful tips for advertising events on campus and
information about how to properly use Xavier's brand and logo.
![Page 2: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/2.jpg)
RULES TO BRAND BY
![Page 3: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/3.jpg)
UNIVERSITY / ATHLETICS BRANDING
![Page 4: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/4.jpg)
UNIVERSITY / ATHLETICS BRANDING
Xavier UniversityM A R K E T I N G C L U Bxavier xu
art society
![Page 5: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/5.jpg)
Create Your Own Brand
Font scheme
Color scheme
Catchphrase/Slogan
Language
Key words
Logo
![Page 6: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/6.jpg)
Create Your Own Brand
Font scheme
Color scheme
Catchphrase/Slogan
Language
Key words
Logo
![Page 7: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/7.jpg)
KEEP IT CONSISTENT
![Page 8: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/8.jpg)
ADVERTISING
![Page 9: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/9.jpg)
HERE ARE SOME IDEAS…• Flyers
– Residence Halls, GSC, CLC, Alter, Kiosks, Offices…
• GSC Banner• Sandwich Board• Table Tents in Caf• Social Media• Email / OrgSync Messaging • Newsletters (Xavier Student Weekly, CIE, CFJ, CDI, CDO)• Newswire Article • Tabling• Visit Other Club Meetings• Classes (announcement, extra credit) • OrgSync Community Calendar• T-Shirts• Sidewalk Chalk• Giveaways• Facebook Banner / Profile Picture• Yard Signs• Write on White Boards / Chalk Boards in Classrooms (hallway of Alter)
![Page 10: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/10.jpg)
Creating an Effective Flyer
Plan Ahead
Readability
Keep it Brief
Organize Information
Spacing
Brand
Stand Out
Find Inspiration
Stay at your Skill Level
Appropriated Images
Proof Read
![Page 11: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/11.jpg)
YOU’RE NOT FINISHED YET!
![Page 12: PROMOTING YOUR EVENTS Learn best practices and helpful tips for advertising events on campus and information about how to properly use Xavier's brand and.](https://reader034.fdocuments.us/reader034/viewer/2022051516/56649eda5503460f94bea3b8/html5/thumbnails/12.jpg)
MARKETING AT (and After) YOUR EVENT…
• Staffing T-Shirts• ‘Foot Prints’ Leading to Event• Sandwich Boards• Signs Directing Students to Location• Balloons • Banners• Social Media Updates / Recaps• Recap at Your Next Meeting• Take Photos / Share Photos• Giveaways• Sign Up Sheet / Print Out of Next Meeting or Event• Takeaways for Attendees• Make Announcement