Product Management - What is it and how do I get good at it
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Transcript of Product Management - What is it and how do I get good at it
Product Management
Dag Olav Norem (@donorem)Product Manager @ FINN
– Team of 10 PM’s
Former PM roles @– Opera Software– Yahoo– M:Metrics/comScore
What is it?
Why does it exist?
How do I get good at it?
What is it?
Why does it exist?
Bridge the Why with the How
Bridge communication across departments, and fill in the gaps
How do I get good at it?
Adam Nash:Be a great product leader
• Responsibility #1: Product Strategy– What game are we playing?– How do we keep score?
• Responsibility #2: Prioritization– Next three things to nail
• Responsibility #3: Execution– Product specification– Edge case decisions– Project management– Analytics
http://blog.adamnash.com/2011/12/16/be-a-great-product-leader/
(1)
Don’t get sucked into
execution only
#1: Product Strategy#2: Prioritization
#3: Execution
(2)
Understand the problem
(3)
Preach the Why
(4)
Understand how you add
value
(5)
Learn to love the hard parts
Twitter:@donorem
This presentation:!slideshare link!
Collection of articles on product management:medium.com/@donorem/
Excerpts of random interesting articles:getpocket.com/@noremdonorem.tumblr.com/
Photography:www.don.no