Power of Place (Tamworth, NSW)
105
libraries building community inside outside & online Country Public Library Association of NSW Annual Conference 2008 power of place
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Transcript of Power of Place (Tamworth, NSW)
libraries building community inside outside & online
Country Public Library Association of NSW Annual Conference 2008
power of place
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where i’m from
pubs
community builders
documents
community builders
“ Life is easier in a community blessed with a substantial stock of social capital. In the first place,
networks of civic engagement foster sturdy norms of generalized reciprocity and encourage the emergence of
social trust. Such networks facilitate coordination and
communication, amplify reputations, and thus allow dilemmas of collective action to be
resolved. When economic and political negotiation is
embedded in dense networks of social interaction, incentives for opportunism are reduced … [they] broaden
the participants‘ sense of self, developing ‘I’ into ‘we’ … ”
capital & networks
community builders
What are my friends doing?
individuals
community builders
something is wrong . . . . .
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library landscape
“ it’s a story about community and collaboration on a scale never
seen before ”
[u]
Here’s what I’m doing.
[u]
What are my friends doing?
[us]
Blogs
Wikis
PodcastsMashups
Social NetworksRSS
[23,000 or so tools]
What people are doing there…
Browsed for info on a search engine 86%
Browsed for or purchased books (ALL) 56%
Sent or received instant messages (ALL) 51%
Used a social media site, such as YouTube 32%
Used a social networking site, such as Facebook
37%
Used a library web site (ALL) 20%
where is the library?
Uh-oh.
what is a library?
what is a library?
PlaceStuff
SupportInteraction
Values
“ I wish we could call FEMA. this feels like a
natural disaster to me ”-library director
Jackson County, OR
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building community
[social capital]
the collective value of social networks and their inclinations to do nice things
for each other
[social network]
our connections with people
[trust]
connections over time
“ libraries must be part of society's thinking about how we develop and nurture social as well as information networks ”
- Jean PreerAmerican Libraries, September 2001
“ librarians have made retrieval and accuracy a god—disregarding what users’ preferences are ”
-associate university librarianOCLC Environmental Scan 2003
library =
books
Ages 14-21My friends use the same site 80%The web site is fun 56%To network or meet new people 39%
Ages 22-49My friends use the same site 63%The web site is fun 40%To network or meet new people 39%
Ages 50+My friends use the same site 40%To be part of a community 38%The website is useful 33%
What are my friends doing?
learn
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“ libraries should be about the people they’re for, not
about the services we think they need ”
-Barbara Fister
Gustavus Adolphus College, Minnesota
hi. i’m michael.
and here’s what I’m doing.
“ stop making it feel like church ”
- 47 year old from the UKOCLC Perceptions Report 2005
“ libraries should look at community spaces like Starbucks and Borders, and also look at the value of online tools like Google, and they should try to be more relevant in the current age ”
- 51 year old from the USOCLC Perceptions Report 2005
share
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“ books and materials are secondary in a public library. the most important aspect
is the human interaction. the library experience cannot be viewed as just an information transaction, but rather as an opportunity to touch and connect lives ”
-Cheryl Napsha
Director, Bethel Park Public Library
“ don’t get hemmed in by thinking things aren’t ‘what
libraries do’ we don’t just provide books and internet services – we help the community. we can do
that in more ways than we’re used to doing. ”
-Mary Doud
Kalamazoo Public Library
engage
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“ markets are conversations. their members communicate in language that is natural, open, honest, direct, funny and often shocking. whether explaining or complaining, joking or
serious, the human voice is unmistakably genuine ”
-cluetrain manifesto 2000
“ I’m so glad you joined the twitter world. MRRL is always doing what’s
relevant ”-tab
MRRL MySpace friend, Missouri
“ let me start a new mantra … people formerly known as patrons. by opening this
conversation we can begin to create the programs and services
our customers will use”-Nancy Dowd
The M Word: Marketing Libraries
What are our friends doing?
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.iterate
“
project met goals. participants were satisfied. the library made some money.
as far as measurement, I ask people in the community how we’re doing. that’s it.
I believe that touching the lives of marginalized populations can’t be
measured in any true way.
”
End Results
Processes & Practices
Learning & Growth
Leadership & Engagement
“ just commit to it. make it a high priority ”
-Catherine D’Italia
Hartford Public Library, CT
. . . . . . . . . . . . . . . . . . . . . . inside
outside
& online
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“ we are building community daily in a
manner we never would have imagined a year ago ”
-Teen Services LibrarianSeattle Public Library
“
the web is changing
libraries can change too
”
Country Public Library Association of NSW Annual Conference 2008
1. panel questions
2. interviews today
3. surveys anytime
i’d love to hear from you
Country Public Library Association of NSW Annual Conference 2008
[merci]
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