PortoMontenegro.com - Salesforce.com Powered Marina Management System Case Study

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Case Study Highlights

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PORTO MONTENEGRO

15635 Alton Parkway Suite 295Irvine CA 92618 | +1 949 275 2703 | [email protected] | www.avandel.com


ABOUT PORTO MONTENEGRO

The number of large yachts under construction has more than tripled over the past ten years. Few marinas in the world can accommodate superyachts let alone offer onshore provisions and crew services to complement the standards of the facilities found onboard. Porto Montenegro aims to redress this issue, becoming the Mediterranean’s most comprehensive nautical facility, and homeport, for yachts of any size.

Born out of the vision of its chief investor, Canadian businessman Peter Munk, Porto Montenegro’s marina utilises the existing infrastructure of the former Yugoslav naval facility, upon which it is built. Currently offering 400 berths for yachts 12-180m, it is planned by completion to offer 850, of which 350 will be specifically for superyachts - the largest offering in Europe.

Complemented by five private residential buildings, totalling 130 apartments of which all are sold, a five-star Regent Hotel and Residences, shops, restaurants, sports and leisure facilities, Porto Montenegro has attracted a vibrant year-round international community.

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Visual Marina Provides Real Time AccessCloud Marina CRM

Porto Montenegro Case Study Highlights

The Visual Marina is the heart of the Avandel Marina solution used by Porto Montenegro to deliver unparalleled customer service.

Porto operators can now visually see all vessels, berth availability, clients in the marina, arrivals, departures.

Ease of booking is now as simple as clicking on available berths.


See Everything, Do Everything From One Screen

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Cloud Marina CRM Porto Montenegro Case Study

Highlights

High quality, client specific, targeted Berth related sales proposals are now a click away.

No more waiting for graphics teams, and marketing departments to spend days generating high quality proposals.

Sales managers can easily generate their own, dramatically increasing response times to potential customers.


Increase Value By Great Looking Sales Berth Proposals

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Highlights

Dock Masters can now easily see arrivals and departures on tablets and mobile phones.

Sales managers can now Anticipate arriving customers, see their full profiles via single click.

Scheduled departures are accessible by all.


Increase Service With Arrivals / Departures

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Highlights

Sail in and Sail Out operations now take only minutes to complete with electrical meters reading and digital signature capture on Salesforce1.

Clients can now simply begin to enjoy their marina experience faster with quick single click procedures.


Minimize Marina Sail In / Sail Out Procedures

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Highlights

On a scheduled or ad-hoc basis, marina operators can walk the docks conducting inspections of all berths.

They can check to ensure the vessels are present, and report incidents via automated tickets and work orders.

Marina Mobile dock walk app works offline, and supports photos, videos, voice, ticket creations.


Marina Dock Walk Mobile App Increases Quality

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Highlights

Facilities can now track all sites, units, jetties, berths, installed assets, equipment, etc.

All tickets, work orders are part of the Marina CRM system enabling full efficiencies by facilities operations.

Marina CRM supports timekeeping, geolocation and all relevant reporting.

Scheduled maintenance and ad-hoc request are all easily managed.


Facility Operations Run Smoothly

Tracking spendings per building/condo association

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Highlights

Avandel Cloud Marina has enabled full Management Visibility into all sales, marketing, service, facility operations.

Managers can have at their immediate visibility full analytics, reporting, weather its in the form of web based reports or mobile friendly dashboards.


Management Sales Reports/Dashboards

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Highlights


Send Relevant, Targeted Marina Communications

Send a Yacht Club brochure to all yachts bigger than 20 meters x hour after arrival• Send a Captain's Dinner invitation to captains of boats currently in marina

• Welcome Mail - Send a list of Porto Events x hours after arrival that will be happening during their stay in their native language

• Welcome Mail to First Time Visitors - Send a list of amenities x hours after arrival

• Real-time input of new leads at an event and ability to establish first time contact minutes after signup

Client Engagement Life Cycle

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Highlights

Avandel’s Cloud Marina CRM solution includes a business user friendly landing page editor so Porto Montenegro can create and publish their own content for calls to action such as event registrations.

The Marina marketing modules allow targeted event driven communications to specific groups of clients, and include calls to action in emails via landing pages.

Marina Cloud landing pages are pre-integrated with Google Ads and Analytics.


Porto Montenegro Increases Customer Engagement via Events, Calls To Action Landing Pages

Visual Editor

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Highlights

Porto Marina operators can now see all of a customer's touchpoints in a single screen.

From initial inquiry to berth ownership and rentals, Porto Montenegro can offers unparalleled service.

All client engagement managers across the marina, property, facilities, and service have all the information at their fingertips at all times, mobile and web.


Increase Customer Servicevia Lifecycle Touchpoints Visibility

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Highlights

Operational efficiency has been dramatically increased by having all financials inside salesforce.com

Avandel has integrated financialforce.com into its Marina CRM offering to enable a full fledged enterprise quality financial accounting system inside a single unified system.


Integrated Finance Runs Marina Backend

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Highlights

Compliance with government reporting needs are now as simple as a click from the Marina CRM..


Porto Increases Compliance Efficiencies

Automatic Generation of Government Reports

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We are a team of innovators, consultants and Salesforce certified

developers who build solutions in and around the cloud.

5 Avandel Appexchange

apps

> 500Custom Force.com applications

built

> 10000Salesforce users served

> 15 PDOAppexchange apps built for others

> 200Many years of total project

experience

> 100Salesforce Customers

> 10Countries served

> 50Employees

> 40Certified Developers

PortoMontenegro.com - Salesforce.com Powered Marina Management System Case Study

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