Popular SEO Tips And Tricks of 2014

There are many SEO tips and tricks that you can use to give your website the

boost for the remaining days of the year 2014. These tips are quite easy and you

can do basic Search Engine Optimisation by yourself, but if you are looking

forward to stay a step ahead than your competitors, then hire a professional SEO

expert. If your business is based on the Gold Coast, then hire an SEO company

that can help you to target the local consumers of your products and services.

SEO in 2014 is a bit complex for Search Engine Optimisation beginners, so they

need to understand and follow some of the Best SEO tips and Tricks that can help

in boosting their website rank in various search engines. Following are some SEO

tips that will surely help you in improving your website rank in search engine

results.

If your website is made on Wordpress, then it is highly recommended to use

various Wordpress SEO Plugins.

Tips for Keyword Analysis

Choose the right key phrases: Instead of selecting a single keyword, choosing

key phrases are a much better option to get high ranking. So opt for multiple

key phrases as they perform better compared to single keywords.

Keyword with high search volume, but less competitive: This is quite

important in SEO because finding a keyword that is less competitive, but

searched high on various search engines can ultimately give you a high volume

of visitors. You’ll find it difficult to get high ranks with keywords that have

more competition. So, the trick is to find keywords with less competition.

Google Keyword Planner: A free SEO tool provided by Google that helps in

finding out the relative keyword ideas and keywords search volume. Currently,

Google is the number one search engine in the world, making this tool more

useful than any other keyword analysis tool.

Few SEO tips to help in improving On-Page optimisation

High quality content: never copy/paste content from other websites as it

won’t bring you any traffic. Google and other search engines can easily find the

copied or duplicated content. Try to avoid Black Hat SEO techniques and

keyword stuffing.

Post informative and descriptive articles: people don’t like to read boring

articles, so to keep their interest try to write more descriptive and informative

content that clear their doubts about any specific topic.

Keep the title short and simple: Title of the articles and blogs on your website

should be relevant, having keywords and keyphrases in it. To make it extra

large and don’t exceed more the 70 characters. You can also place your

keyword in the title. For example, if your business is based on the Gold Coast

and you wish to target local consumers, then ensure that you mention the

Gold Coast in the title.

Keyword density ratio should be optimal: to avoid getting Google Algorithm

Penalties, try to maintain the density of the keywords.

Meta description should be relative: try to write an informative 156 character

description that gives a short synopsis of your articles and blogs. This helps the

readers to understand what your article is all about in the Search Engines

Results Page.

Place your keyword in the first paragraph: by using the keyword in the first

paragraph, you can help to explain the search engine that the content of the

article justifies the title.