Pierre Zarokian - Submit Express - Video Seo
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Video SEO
Pierre ZarokianPresident/CEOSubmit Express
About Submit Express
- Launched in 1998- Ranked #1 SEO firm by Website Magazine
(Oct 2009)- INC 5000 (2007-2009) - Deloitte FAST 500 (2008-2009)- SEO, PPC Management, Optin Email Ads,
Press Releases- Social Media Services at iClimber.com
Video SEO
•Why use videos•What to create•Video SEO tips•Top Video sites
Why Use Videos
•Product/Service Demos•Youtube: #3 most visited site•Video listings in Google•Generate Traffic
What to Create?
• Quality content• Funny content• How-to videos• Product demos
BlendTec
Will it Blend.com
Youtube SEO Factors
• Title / Description / Tags• Number of Views• Freshness• Rating / Likes• Links• Comments, Favorites, Playlists• Channel Pageviews/Keywords
Auto Insurance
Channel Page
Other Considerations
• Put link in description, but in first 27 characters
• Don’t do widescreen, 4:3 is good• Include URL or Call to action in
video• Piggyback on other’s popularities
Video SEO on your site
• Use MPEG, AVI or QuickTime• Put Youtube on your page- helps
increase views• Video File Name• Traditional SEO factors: Page
Title, Meta Tags, Page Content• Backlinks
Top Video Sites
• YouTube
• MySpace• Break.com• DailyMotion• Facebook
• Vimeo• MegaVideo• Yahoo Video• MetaCafe
Where else to use Videos
• Press Releases• Blogs
THANK YOU
Blog: http://blog.iclimber.com
Twitter: http://twitter.com/submitexpress
http://twitter.com/iclimber_smo
Email: