Indian Telecommunication Sector

ANALYSIS ON-:Presented By:-

Deepak KumarPraveen Kumar MittalRahul Gupta

Sarvesh Kumar Pandey

OBJECTIVE

• What is Industry ?• What is Industry

Analysis?• Overview to the Indian

Telecom Industry• What is PEST Analysis ?• PEST Analysis Of Indian

Telecom Industry

What is Industry ?

• An Industry is a group of firms producing a similar product or service.

What is Industry Analysis ?• Industry Analysis refers

to an in-depth examination of key factors within a corporation’s task environment.

• Various Approaches to Industry Analysis

Porter’s Approach PEST Analysis

Overview to the Indian Telecom Industry

• Total Consumer base = 510 mn• Estimated revenue (FY 09-10) = $43 bn• Estimated contribution in GDP = 15 % by 2014• Growing at a CAGR of 21 %• Total Tele-density is 44.87

Telecom Industry

services equipment

Overview to the Indian Telecom Industry

What is PEST Analysis ?

• It is the technique of environmental scanning of any Industry on the basis of the factors like

PEST Analysis of Indian Telecom Industry : Political Factors

• Antitrust Regulations• Environmental• Protection Laws• Tax Laws• Special Incentives• Foreign Trade Regulations• Attitudes toward foreign

Companies• Laws on hiring and promotion• Stability of government

PEST Analysis of Indian Telecom Industry : Economical Factors

• GDP trends• Interest Rates• Money Supply• Inflation Rates• Unemployment levels• Price control• Devaluation / Revaluation• Cost

PEST Analysis of Indian Telecom Industry : Sociocultural Factors

• Lifestyle Changes• Career expectation• Consumer activism• Rate of family formation• Growth rate of population• Age distribution of

population• Regional shift in population• Life expectation• Birth rates

PEST Analysis of Indian Telecom Industry : Technological Factors

• Total Government spending for Research & Development

• Total Industry spending for Research & Development

• Focus of Technological efforts • Patent Protection• New Products• Technology transfer from lab to

marketplace• Productivity improvements

through automation• Internet availability

Summery

• The Indian telecommunications industry is one of the fastest growing in the world and India is projected to become the second largest telecom market globally by 2010.