Outspoken - Enterprise Overview
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Enterprise Overview
Entertainment Financial MediaQSRCPG Retail
Connecting The World Best Brands
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• Largest Aggregator in North America• Over $100B invested into technology and infrastructure• #1 Text Message Marketing Platform in the US • Featured as a Top Mobile Messaging Vendor by Forrester• Since 2004 Outspoken has sent nearly 12 billion messages for top
brands• Executed 30,000+ campaigns for Top National and Local Brands• Award winning platform:
Named Top Messaging Platform
Among 250 Top Private Companies
Among 100 Top Private Companies
Trusted Mobile Solution
With Outspoken you can send…
2 Mins. of Audio
Multiple Languages
Up to 12 Images at Once
Post-to-social
40 Secs. of Video
Unlimited Characters
Text ‘AHH’ to 51515• Includes Video• Social Poster
MMS gives a higher ROI than other digital marketing channels
Key Benefits of MMS
MMS SMS Email Social
15%
10%
2% 1%
• Better branding opportunities for clients• Delivers thousands of characters per message• Get higher customer engagement with a 15% avg. CTR• MMS increases campaign opt-ins by 20% over SMS• Subscribers are 8X more likely to share MMS content to
social networks
VS
MMS SMS
Source: Outspoken proprietary client dataConversion Rates
No Body Else Delivers Higher Quality MMS
Other Providers
Lost resolution Content cut-off
Outspoken’s smart pipe uses our large proprietary handset database to deliver the best possible quality content over MMS
+12,000 Devices
Deliver Targeted Messages
Segment and target your messaging for higher ROI• Outspoken allows you to segment subscribers and send targeted messages based on
preferences
Types of Segmentation• Time• Location• OS• Handset• User preferences• Behavior• Content
Custom Landing Pages
AdStitchInsert Pre-roll & Post-roll ads
SweepstakesText-to-win or Text-to-Vote
Send-to-Mobile Send any content via text message
Social PosterOne Click Share to FB, Twitter, etc.
Coupons2D Barcodes, Passbook
Text-to-ScreenText-in photo or video to online or event
SurveyPolling or Correct Answer
Send to Mobile
Key Features & Capabilities
Two-WayRespond directly from the platform
• Enables mobile recipients to share content to their social networks• Track the usage among your audience such as number of posts and total content views
Text WALGREENS to 21534
One-Click Post-to-Social
Soon to come:
Text Messages Online Votes Social
1,000,000+
15,000 864
Papa John’s sent a coupon code with every text message and had an
11% redemption rate
Voting Contest
Text-to-Win & Text-to-Vote
Generate Ad Revenue With AdStitch
• AdStitch allows you to insert a pre-roll & post-roll Ads onto your MMS video content • Building a subscriber base via mobile allows merchants to create additional ad inventory
With Mobile’s high engagement rates, AdStitch is perfect opportunity to monetize content & increase revenue
Pre Or Post Roll Ad Content
We Provide• Text-to-screen management• Ease of Promotion via social • Monitor and tracking
Benefits• Incentivized Opt-In• Increase Engagement• Quality Content
Increase Engagement with User Generated Content
• Outspoken allows people to text in photos or videos during a live event, a web page, or for a contest or sweepstakes
Promo Codes
5-10X More Results Than Email
Mobile Coupons Drive Transactions
When using MMS CTR & redemption rates increase over 3x traditional SMS
Encourage One-One Mobile Sharing• Customer can text content from your web page directly to a mobile phone• Send-to-mobile button takes content from your webpage and send it in the proper MMS
format
• Our platform allows you to see incoming texts in a streaming fashion similar to a twitter feed• From there you can easily respond to individual subscribers in real-time
Two-way Communication
Innovator in Platform Features & Capabilities
1. SMS support2. MMS Support
• Video• Image• Audio• Animated .gif• passbook
3. Transcoding services• Content adaptation
4. Text for Info5. Text to Vote6. Text to Win7. Text for Coupon8. Text file processing9. Survey/Polling10. Location based Targeting
• Area Code (U.S. & Canada)• DMA (U.S. & Canada)
21. RSS feed integration22. MRSS feed integration23. APIs
• Messaging• Lists• User/Device lookup• Media upload
24. Client hierarchy25. Two way communication pages26. Mobile landing page templates27. Keyword aliases28. Custom HELP/STOP
• By short code• By campaign
29. Bitly integration• URL Shortener• Analytics
30. Customer Service tools• Transaction lookup• Subscriber opt out tool• User lookup• Keyword lookup
11. Device Based Targeting• Carrier• Operating System
12. Social Media• Facebook• Twitter• Instagram
13. Configurable message flows • Age verification flow• Reply Y flow• SMS notification flow
14. Campaign Manager user management
15. Subscriber/List management16. Content management17. Keyword management18. Adstitch19. Analytics/Reporting20. A/B Testing
Reporting & Analytics
Track & Report• Delivery Success• Total Message Volume SMS/MMS• Multiple Campaigns• Total opt-ins/opt-outs• Unique recipients• Location• Carrier• Handset• OS• Links & CTR
Easily• Create Custom reports• Export to Excel or CSV• Schedule reporting
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Outspoken provides a full in-house design and video production team, as well as a dedicated Strategy team to execute and assist on all marketing program needs
Strategy, Creative & Technology Services
Creative Services• Mobile Landing Pages• Graphic Design• Video Editing• Video Production
Client Services• Copy & Signage• Messaging Strategy• Content Strategy• Legal & Industry Compliance
Technology Services• Custom Integrations• Web development• Transcoding services