Nirma Corporate Social Responsibility (Csr)

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    CORPORATE SOCIAL RESPONSIBILITY

    (CSR)of

    NIRMA

    Manoj Bhalani(12MBA006)

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    Out Line

    What is CSR?

    About NIRMA

    Company Profile Company's Vision

    CSR Activity

    Benefits for Society References

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    What is CSR?

    CSR is Making Good Business Sense.

    In simple CSR is about how companiesmanage the business processes to produce an

    overall positive impact on society.

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    About NIRMA

    One of the worlds largest and most integrated

    manufacturer of detergent and toiletries.

    Largest player of Indians detergent market

    with a share of 38%.

    2ndlargest toilet soap market in the country

    with a share of 20%.

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    Company Profile

    Type: Public

    Industry: FMCG

    Founded : 1969

    Headquarters: Ahmedabad, India

    Key people: Karsanbhai Patel

    Products : Nirma detergent, Nima soaps

    Revenue: Rs. 3504 crores (2012 standalone)Rs. 5008 crores

    US$ 1.12 Billion (2012 consolidated)

    Employees: 14000

    Website: www.nirma.com.in

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    CSR BY NIRMA

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    Company's Vision

    NIRMA is a customer-focused company

    committed to consistently offer better quality

    products and services that maximize value to

    the customer.

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    CSR Activity

    (Directly)

    NIRMA Education & Research Foundation(NERF)in 1994.

    NIRMA University

    Institute of Technology Institute of Management

    Institute of Pharmaceutical Sciences and

    Institute of Diploma Engineering.

    NIRMA Memorial Trustand NIRMA Foundation

    Chanasma Ruppur Gram Vikas Trust

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    CSR Activity

    (Indirectly)

    Good Quality product with Low price

    Rural area development

    Employee Satisfaction Continuously exploring & developing new

    products & processes.

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    Benefits for Society

    Community Welfare

    Women Empowerment

    Education Facility Good Health

    Environment

    Medical Facility

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    References

    http://www.nirma.co.in/images/comimg/corp

    _presentation.swf

    http://www.nirma.co.in/social_responsibilities

    .htm

    http://www.mallenbaker.net/csr/definition.ph

    p

    http://www.nirma.co.in/images/comimg/corp_presentation.swfhttp://www.nirma.co.in/images/comimg/corp_presentation.swfhttp://www.nirma.co.in/social_responsibilities.htmhttp://www.nirma.co.in/social_responsibilities.htmhttp://www.mallenbaker.net/csr/definition.phphttp://www.mallenbaker.net/csr/definition.phphttp://www.mallenbaker.net/csr/definition.phphttp://www.mallenbaker.net/csr/definition.phphttp://www.nirma.co.in/social_responsibilities.htmhttp://www.nirma.co.in/social_responsibilities.htmhttp://www.nirma.co.in/images/comimg/corp_presentation.swfhttp://www.nirma.co.in/images/comimg/corp_presentation.swf

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    Thank You


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