ngage Sales Sheet - Why Marketing
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Why Markeng Automaon Maers And how ngage can make it happen for your business It’s likely that you’ve heard some buzz words like markeng automaon and lead nurturing, but you may be wondering what it’s all about and why you should care. Basically, markeng automaon is a process that helps businesses engage with prospects and customers through every stage of the sales process – automacally. With staggering stats like a 451% increase in leads for businesses that ulize markeng automaon, it’s clear that it’s the dawn of a new era in markeng. Imagine what your sales team could achieve with beer qualified leads. Markeng automaon allows markeng teams to create and execute more effecve digital campaigns throughout the sales cycle. In return, markeng gathers important data throughout the qualificaon process and empowers sales with beer prospects. This drives higher conversion rates and ulmately, greater revenue. Plus, markeng automaon plaorms help markeng departments efficiently manage content as well as lead and customer relaonships. So, why can’t you just go and buy a markeng automaon soſtware plaorm and have your markeng team deploy it? More oſten than not, in-house markeng teams are strapped for resources and have their plate full with many other projects related to your markeng strategy. While you could try to burden them with implementaon, a 2011 Focus survey found that less than 25% of respondents stated that they use their markeng automaon plaorm to its full potenal. Also, 64% of marketers have either informal or no processes in place to manage their markeng automaon. (Source: The Annuitas Group) That’s where we come in. ngage has markeng automaon cerfied experts that can help your business by developing, integrang, and deploying automated campaigns that drive more meaningful customer engagement and greater revenue. We’ll review your business needs, recommend a markeng automaon plaorm that’s best suited for you, and manage the implementaon and campaign creaon process so your markeng team doesn’t have to. It’s the extra-automated approach to boosng your boom line through markeng. © 2013 ngage Markeng Services | 4360 Ferguson Dr., Suite 100 | Cincinna, OH 45245 | 513-338-8810 in qualified leads for businesses using markeng automaon 451% increase Source: The Annuitas Group Source: Forrester Research and 50% more sales ready leads for companies that use lead nurturing 33% lower costs Why ngage
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Transcript of ngage Sales Sheet - Why Marketing
Why Marketing Automation MattersAnd how ngage can make it happen for your business
It’s likely that you’ve heard some buzz words like marketing automation and lead nurturing, but you may be wondering what it’s all about and why you should care. Basically, marketing automation is a process that helps businesses engage with prospects and customers through every stage of the sales process – automatically. With staggering stats like a 451% increase in leads for businesses that utilize marketing automation, it’s clear that it’s the dawn of a new era in marketing.
Imagine what your sales team could achieve with better qualified leads. Marketing automation allows marketing teams to create and execute more effective digital campaigns throughout the sales cycle. In return, marketing gathers important data throughout the qualification process and empowers sales with better prospects. This drives higher conversion rates and ultimately, greater revenue. Plus, marketing automation platforms help marketing departments efficiently manage content as well as lead and customer relationships.
So, why can’t you just go and buy a marketing automation software platform and have your marketing team deploy it? More often than not, in-house marketing teams are strapped for resources and have their plate full with many other projects related to your marketing strategy. While you could try to burden them with implementation, a 2011 Focus survey found that less than 25% of respondents stated that they use their marketing automation platform to its full potential. Also, 64% of marketers have either informal or no processes in place to manage their marketing automation. (Source: The Annuitas Group)
That’s where we come in. ngage has marketing automation certified experts that can help your business by developing, integrating, and deploying automated campaigns that drive more meaningful customer engagement and greater revenue. We’ll review your business needs, recommend a marketing automation platform that’s best suited for you, and manage the implementation and campaign creation process so your marketing team doesn’t have to. It’s the extra-automated approach to boosting your bottom line through marketing.
© 2013 ngage Marketing Services | 4360 Ferguson Dr., Suite 100 | Cincinnati, OH 45245 | 513-338-8810
in qualified leads for businesses
using marketing automation
451% increase
Source: The Annuitas Group
Source: Forrester Research
and 50% more sales ready leads for companies that use
lead nurturing
33% lower costs
Why ngage
