Ngage Omni Channel CPaaSEnterprise Engagement and Customer Experience Platform

Businesses have always thrived on increasing customer stickiness to achieve higher customer lifetime value. Although their products and services promise a great value proposition to the customers, the enterprises have realised that a higher customer lifetime value can be achieved only by engaging with the customer at the right time using the right context and cadence offering an enriching customer experience. The digital journeys through advanced messaging capabilities are being carved out to engage with the customers besides the foundational A2P SMS services. Enterprises have started leveraging their developer community to build solutions to lead the digital transformation through an API rst approach offered by Communication Platform as a Service(CPaaS). Gartner predicts that by 2023, 90% of global enterprises will leverage API enabled CPaaS offering as a strategic IT skillset to enhance their digital competitiveness, up from 20% in 2020.

Also, as enterprises embarked on their journey to offer better customer experience due to fear of being left out, they defaulted on siloed communication mediums to reach out to their customers. This has led to a lack of traceability of previous interactions and misaligned customer preferences creating more damage than benet leading to increased spend on marketing and customer service. A unied omnichannel approach helps to offer a seamless and consistent customer experience across the channels solving the major problems associated with user experience

CPaaS offers the exibility of the cloud to add real-time communication capabilities. It is set to become a key business model for building the enterprises’ communications strategy as it brings unprecedented benets by reducing overall latency, accelerating decision-making and delivering new offerings swiftly.

Customer Engagement is Transforming

Ngage Messaging Platform

Ngage is an Intelligent Omni-channel CPaaS offering that enables an enterprise entity to communicate with its customers using rich contextual cadence and to deliver an enriching customer experience through the channel of their preference.

OPERATORS ENTERPRISES

SMS MMS USSD SimFlash IVR Email

DIGITAL CHANNELSCONVENTIONAL CHANNELS

OTT Web Chat

Social chats*

RCS

SERVICES

A2P Campaigns

Chatbots P2A ProcessFlows

Social chat supports Facebook Messenger, Twitter and Telegram

NGAGE OMNICHANNEL

EXPERIENCE

With this new and improved ‘Ngage CPaaS’, we aim to deliver higher value to enterprises and a true omnichannel experience to their customers. With Ngage, enterprises can not only enable multi-level engagement with their customers but also monetize these engagements in real-time. With the new exhaustive and improved APIs and SDKs, developers can add real-time communications features to their applications without needing to build backend infrastructure or interfaces.

Ngage enables enterprises and partners to engage with their end customers over a secure, reliable, highly available and scalable cloud communication platform backed by best-in-class business operations support. The platform powers 1- way and 2-way communication across various messaging interfaces and protocols allowing easy integration of enterprise applications through programmable APIs

Ngage is a proven solution handling close to 80+ billion messages in a year providing a single window for management ensuring reduced TCO to enhance the revenues for the operator and enables them to achieve economies of scope and scale with the help of the microservice architecture.

Key Capabilities

PACKAGE MANAGEMENT

Ÿ Create Base and Add-on service packages for consumption

Ÿ Demand based purchase of One time and recurring package bundles with flexible pricing

ACCOUNT MANAGEMENT

Ÿ Create accounts, roles and assign privileges

Ÿ Define approval workflows to suit the enterprise needs

CAMPAIGN MANAGEMENT

Ÿ Build, schedule and launch intuitive and contextual campaigns

Ÿ Track, monitor and improve performance

PROGRAMABLE COMPONENTS

Ÿ Authenticated API onboarding

Ÿ Easy integration into enterprise applications through programmable APIs on the platform

JOURNEY BUILDER

Ÿ Define omnichannel journeys using drag and drop components and controls

ZERO CODE CHATBOT BUILDER

Ÿ Build chatbots using drag and drop editor without coding

Ÿ Integrate into launch on social and OTT channels

POLICY & CONFIGURATIONS

Ÿ Strong policies on user consent, opt-in/out and privacy

Ÿ Traffic policies such as cooling off period, DND, whitelisting

REPORTING AND ANALYTICS

Ÿ Real time view of the performance KPI's

Ÿ Create custom reports

Ÿ Benchmark and compare past performance

Benefits Across the Board

O P E R A T O R

Address enterprise needs with a single consolidated platform and reduce operational costs

Protect and increase A2P revenue and margins

Monetize P2A and new channels with powerful conversational engagement tools

Flexible pricing models for package bundles and channels

Federated control to enforce policies inline with regulatory requirements

E N T E R P R I S E

Easy onboarding for enterprise customers of all scales

Single unified platform to handle customer engagement across multiple channels

Segmentation capablities to reach the right target customers and maximize ROI

Integrate with CRM, ERP, Ecommerce and other business systems with powerful APIs

Select the right channels and features for the evolving digital landscape

S U B S C R I B E R

Contextualization and personalization increase the engagement rate

Quick addressal of needs due to impactful, timely and relevant campaigns

Increased customer experience and customer satisfaction

INDUSTRY RECOGNITION

2016 à Best global A2P Provider

2017 à Best Enterprise SMS product

2018 à Best Messaging Innovation for Enterprises

2019 à Best Messaging Innovation –

Enterprise Solution

4 TIMES MESSAGING & SMS WORLD

Award Winner

Analyst Citations

Juniper research recognizes Comviva as a niche player and positions us in the leaderboard in its latest report on RCS messaging – emerging opportunities, monetization, and market forecasts – 2020-25