Nestle University Internship

Kathy Brew

University of Georgia

Spring 2011 - EDIT 7460

Table of Contents Reflective Paper Pages 2 - 4 Agreement for Internship Study Page 5 Internship Learning Plan Pages 6 – 8 Internship Time Log Page 9 Evaluation of Internship by Intern Page 10 Products and Materials Pages 12 - 17

Kathy Brew University of Georgia

EDIT 7460 May 2011

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Nestle University Internship I was fortunate to have been part of an internship with Nestle University and Jim

Checkletts, Corporate Training Manager of Instructional Design and Learning

Technology, to redesign their corporate training website.

I learned about the opportunity from an email forwarded to my EDIT 6200 class

from UGA professor, Dr. Greg Clinton. He was asked by a former student, Bruce

Gabbitas to send out a notice to IDD students that Nestle was looking for interns. As soon

as I received the email, I immediately contacted Jim Checkletts and agreed to an opening

with the Technical and Manufacturing group, creating self-study lessons for an

Autonomous Maintenance initiative within their production facilities. The self-study

lessons would span the years of 2010 and 2011, the framework within which these

lessons would reside is a document management system called Intellex. I was not familiar

with the program but saw this as a great opportunity to work with a global company and

obtain some unique experiences.

Mr. Checkletts reviewed my resume and decided to leverage my expertise for

another project that they have on their three-year plan, redesigning the Nestle University

website. They felt that by partnering with me on this project it would allow them to

pursue their vision of being an anytime, anywhere learning organization much quicker.

My first task was to review the Nestle University (NU) website. I was surprised to

discover the website was very flat, provided many layers of content that was presented in

.PDF format, and had very little interactivity. The current site simply offered all of the

course descriptions bucketed into 5 overarching categories; everything is presented as

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‘information’ and not really targeted toward solving a problem or meeting an overt need.

The site is also a drain on human resources to continually update the content. Their future

direction will be to anticipate the problems and needs the employee would have and offer

a subset of the overall courses, eLearning materials, and other resource that specifically

meet the need or solve the problem at hand. These resources would be changed regularly

to meet the anticipated needs of employees during various parts of the performance

review cycle. For example, at the first of the year people are looking for resource and

guidance on setting goals, planning meetings, and then during the mid-term, there is a

need for project management skills, coaching, etc. The goal is to offer targeted solutions

with a high level of user interaction and website scalability for future expansion of

features.

As I considered their new direction and my role in the process, I was asked to

review many documents that had been generated over the past year from varying business

units and focus groups; such as website wish lists, the corporate design bible,

inspirational leadership documents, and industry publications such as The 2020

Workplace. We would have weekly meeting to discuss the various documents and how

they were applicable to the future direction of NU.

After a few months I was asked to bring to the weekly meeting website design

ideas to discuss as potential options for NU. The only requirement given to me was that

the mandatory functionality had to include searching capabilities with a database to

management content. It became apparent that after discussing the suggested websites a

content management system (CMS) was a very good solution to the challenges facing

Nestle. My next task was to do research comparing the various CMS available with my

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recommendation. I recommended Drupal because it offered the most robust features that

meets the needs of Nestlé’s long range plans; strong community-based network, multiple

content roles, search functionality, database driven, scalable, content can be organized in

multiple ways, and is supported by the company hosting the NU website at no additional

cost.

Once Drupal 7.0 was installed and configured on the Nestle domain server, I used

the content framework from the current NU website to developed a database as a proof of

concept. A meeting was held to present Drupal to Nestlé’s training management staff and

to demonstrate how its functionality could support the future training initiatives. Drupal

was approved as the base architecture for the next generation of Nestle University.

The Nestle Internship has been a fabulous experience and I cannot think of a

single aspect I’d change. I was exposed to high level concepts and plans that focused on

the next generation of NU, my ideas and suggestions were respected by all levels of

management, and I gained valuable insight and appreciation for corporate patience. Jim

Checkletts and his staff introduced the Nestle concepts to me at a pace that allowed me to

absorb the ideas, develop a foundation to build upon for the next group of ideas, and then

allowed me to begin creating ideas for the next phase of development. I felt I was a

valuable member of the team at every interaction with Nestle.

Internship Guidelines — Instructional Design & Development Page 6 2 March 2010

APPENDIX B

The University of Georgia College of Education

Department of Educational Psychology & Instructional Technology Learning, Design, & Technology Program Instructional Design & Development Area

630 Aderhold Hall Athens, Georgia 30602-7144

(706) 542-4110 or fax (706) 542-4032

Agreement for Internship Study Name: __________________________________________________________________ Address: ________________________________________________________________

Street City State Zip Telephone: ____________________ ________________________ Home Business

ORGANIZATION AGREEING TO ACCEPT AN INTERN AND PROVIDE GUIDANCE AND SUPERVISION AS OUTLINED IN THE INTERNSHIP LEARNING PLAN

Name of Organization: _____________________________________________________ Site Supervisor: __________________________________________________________ Address: ________________________________________________________________

Street City State Zip Telephone: ___________________________ Email: ____________________________ Dates of Internship: _______________________________________________________

Start End Semester Internship Department or Specialization: ______________________________________ Intern Salary (if applicable): ____________________ The intern will receive ___________hours of graduate credit The intern, site supervisor, and faculty advisor have agreed on the specific learning goals, objectives, and activities. A copy of this agreement is attached. _____________________________ _______________________________________

Intern Date Site Supervisor Date

_____________________________ Faculty Advisor Date

Internship Guidelines — Instructional Design & Development Page 7 2 March 2010

Sample Internship Learning Plan Description of Activity: Goal(s) of the Internship/Purpose: Learning Objective One:

Activity:

Learning demonstrated or products resulting from the activity:

Learning Objective Two: Activity: Learning demonstrated or products resulting from the activity: Learning Objective Three: Activity: Learning demonstrated or products resulting from the activity:

Learning Objective Four: Activity: Learning demonstrated or products resulting from the activity: Learning Objective Five: Activity: Learning demonstrated or products resulting from the activity:

Total Time (Hours) 104.75

Date ActivityTime

(Hours)

9/24/10 Reviewed Nestle University external website used visio to map links and pages.

5.50

9/30/10 Weekly Meeting 1.0010/4/10 Reviewed and ranked Nuportal wishlist; email to JC 2.0010/4/10 Researchedwebsite designs - Moodle/Drupal 6.5010/5/10 Reviewed HRDR focus group feedback 4.0010/6/10 Reviewed Fidelity Investment case study 3.7510/7/10 Weekly Meeting 1.0010/7/10 Reviewed Neslte Value Prop letter; 2020 workplace document 5.7510/12/11 Researched and created documents comparison between CMS -

Joomla vs Drupal7.75

10/18/11 Weekly Meeting (group discussion) 1.0011/10/10 Reviewed NU Challenges-based approach 3.0011/11/10 Weekly Meeting 1.0011/13/10 Reviewed Mgr Skills Map; Inspirational Leader skills 7.0011/18/10 Weekly Meeting 0.5011/18/10 Reviewed Vision ppt 2.0012/3/10 Weekly Meeting 0.5012/16/10 Reviewed NU Redesign proposal 3.0012/22/11 Worked with Drupal 12.501/17/11 Weekly Meeting 1.001/17/11 Worked with Drupal 7.001/26/11 Weekly Meeting 0.501/26/11 Worked with Drupal 8.002/10/11 Weekly Meeting 1.002/23/11 Weekly Meeting 1.003/2/11 Worked with Drupal 4.253/3/11 Worked with Drupal 3.503/4/11 Weekly Meeting 1.003/8/11 Special Meeting - drupal presentation with 8 executives 1.50

3/25/11 Special Meeting - drupal database discussion with training staff 1.005/4/11 Internship Debrief - meeting with Jim Checkletts 1.005/5/11 Completed required course paperwork for internship 6.25

Nestle Intership Log

Internship Guidelines — Instructional Design & Development Page 9 2 March 2010

Evaluation of Internship by Intern Intern’s Name: ___________________Field Supervisor’s Name: ___________________ Internship Site: __________________________________________________________ Dates of internship: From: ____________________ To: ___________________________

1. In your opinion, how well were the learning objectives achieved or not achieved during the internship?

2. In what ways did you contribute to the organization in which you were an intern? 3. What learning experiences were the most significant to you? 4. Please list the strengths of your internship. 5. If you were to design this internship for another student, what would you do differently?

Explain why. Please sign and return this form addressed to the faculty advisor at: Department of Educational Psychology & Instructional Technology, 630 Aderhold Hall, The University of Georgia, Athens, GA 30602-7144 Intern Signature: ___________________________ Date: ____________

Products and

Materials

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2011-12 Nestle University Future Website Wish List

Include Priority Feedback/DescriptionY High Specific info for specific business units

Y HighVideo or other interactive ways to explain blended programs, registration, etc…

Y High Content ManagementY High Knowledge and document management

High Underutilized as content management tool Y High Functional repository / resource sharing

High Functional Training bucket needs to be pulled apartY High Complete course info accessible via live calendarY High Contact listY High Seamless linkingY High Contact Info

High Think NU Portal is the LMS (path issue)High Not easy navigationHigh Price info is buried (hidden)

Y High Marketing – What’s new at NUY High Intuitive navigationY High Adequate descriptions for links (functional link clean up)Y High Curriculum focused – not 70/20/10Y High Updates are not proactive – need maintenance processY High Is not all inclusive, (i.e. date, location of classes)Y High Is purely training, it doesn’t promote development

High Scrolling – we hate itY High It needs an interactive element that helps E what he/she needsY High Need more comprehensive (hit) tracking

High Course description redundancyHigh Incomplete services listHigh Paths to “main sites” are too complexHigh Most people aren’t familiar with “bucket system”

Medium Plant specific contentMedium Reporting for HRMedium WIKI – customer interaction (open forum)Medium RSS feedsMedium Recommendations by job/level (auto identify)Medium Customizable email alerts (subscribe for specific updates)Medium No video, soundMedium Video clips of facilitatorsMedium Recommended courses for potential managersMedium Position-based curriculum suggestionsMedium Populate my development plan based on answered questionsMedium Bios/profiles for team membersMedium Virtual meetings for registrants for pre-work/course

Medium Meet the team is insufficientMedium Testimonials / user comments / write a reviewMedium Solicit / Submit content for inclusionMedium TestimonialsMedium Competency-based development listingsMedium Link to PDG/Development toolMedium Career pathing and success profiles?Medium Not enough links to external, additional resources (i.e. MERC)Medium Inability to link to assessment toolsMedium Survey for assessment toolsMedium Request tool/live calendar for resources available (OD Tools)Medium Link to outside resourcesMedium Assessments: OD Tools, Individual assessments, For our coursesMedium Link to professional organizations/associationsMedium Certifications from outside programs (PMP, MS, CPA)

Y High Access NU Portal from home (anywhere)High Hosted solution (out of firewall) / home accessHigh Access is an issue (other Op Co’s are locked out)High Unavailable to non-Nestlé USA (beyond our firewall)

Y High View by relevant organizations (dryers, finance, sales, etc)High Use portal as a shell over LMS – to register and for reportsHigh Online registrationHigh Resources for HR Business PartnersHigh Forms for HR (self-service) and facilitators

Medium Single Sign-on FunctionMedium Auto-identify usersMedium Seamless LMS integration > self-authentication?Medium Can’t register from siteMedium Source/register for any class anywhere

Y High Can’t searchY High Lacking basic search functionY High Search for reference materialsY High Search history trackingY High Links that are developmentally relevant

High Dynamic recommendations based on selectionMedium Lack of SSO

SSO/FIREWALL/OTHER OP CosREPORTING / LMSSEARCH / HISTORYWIKI / RSS / INTERACTIVE / ADVANCED TECHNOLOGYCONTENT MANAGEMENTFUNCTIONAL DEVELOPMENTSome functional areas do not value outside of LMS accessNU TEAM / COURSE INFOThe way is displayed is not the way marketing is using it

October 17, 2010

Prepared by Kathy Brew

Content Management Systems Content Management Systems (CMS) are used to manage large websites. A CMS provides a method for the contents of a website to be created, edited, organized, or deleted by many people who do not have the expertise of a Webmaster. Templates, wizards, and role permissions are used to allow pages to be changed by an individual or specific group based on their assigned role. The top four CMS products are considered to be WordPress, Drupal, Joomla, and Plone. While all four CMS are considered excellent choices as a CMS, it is important to choose a CMS based on the purpose and future goals the organization has for its website. According to multiple surveys and user forums that were found on the Internet, three of the four CMS (excluding Plone) were all easy to deploy, editing content was simple, and it was easy to add additional modules to the base installment of the software. WordPress and Plone were removed from consideration for this project because WordPress is used more often for blogging-based websites with a high level of dynamic content and Plone is usually used in sites with very complex needs such as newspapers. Joomla and Drupal In March 2009, Idealware published a report comparing four CMS – WordPress, Joomla, Drupal, and Plone. Idealware is a 501(c)3 company that provides consumer-type reporting for nonprofit companies to assist them in effectively evaluating software. The study has been attached for your review as Idealware has done extensive interviews with actual CMS users and performed product testing on both Joomla and Drupal. The study found that the two systems are equally matched in many functional areas in what they can offer to the management of a website. The areas equally ranked as excellent were: ease of hosting and installation, graphical flexibility, and user support. The two CMS were also equally ranked as solid performers in: ease of setting up a simple site, ease of use for content management, scalability and security, and site maintenance. Drupal was considered to perform better in the areas of: structural flexibility, user roles and workflow, community/web 2.0 functionality, and extending and integrating. Joomla was considered stronger in the ease of learning to configure a more complex site. As a note, in the final market analysis of the Idealware survey, Joomla was the CMS most frequently used in a non-profit environment. In summary, Drupal would be the better choice for Nestles as a CMS than Joomla because of its strength in a community-building based architecture for social learning applications and participative web 2.0 tools. Drupal excelled in its ability to add and fine tune permissions for content roles, such as Administrator, Editor, contributor, Authenticated User, and Anonymous User. It also was strong in scalability, features/modules, and the flexibility of organizing varied content. The learning curve of Drupal development and management is considered to be “steep” by the user community but with training it is not considered a negative in the evaluation of Drupal. Site deployment of Drupal and Joomla, plus the additional components, are supported by the hosting company of Nestles training website, Blue Host.

Drupal Prototype Design Nestle University

Drupal Prototype Design Nestle University