Motorcycle Trader – October 2014

The Essential Guide to the Motorcycle Trade and Industrywww.motorcycletrader.net

EST 1895 OCTOBER 2014

MARKET ANALYSISStart of a recovery?

BRAND SPOTLIGHTRoof helmets

COMPANY PROFILEJaycee Distribution

SHOW TIMEAutumn exhibitions

NEWS• Motogear adds Five • Shoei boosts Simon

Andrews fund• Mortons buys Fast

Bikes

BUSINESS JOURNAL• Sick leave changes• Protecting data

COLUMNS• End User• Kerr on China• Next Generation• Association Voice• Sticky’s Scooter

Scene

TRADE MARTTHE DIRECTORY

http://www.motorcycletrader.net

CALL OR ORDER OUR CATALOGUE ONLINE

01597 822666 [email protected] www.oro2u.com

B M W D U C A T I

H O N D A K A W A S A K I

October 2014 03

FEATURES

19 BRAND SPOTLIGHT French-made Roof helmets

20 MARKET TRENDS Is the industry finally recovering? David Bradford studies the facts and figures

28 COMPANY PROFILE Jaycee Distribution

30 SHOW TIME The start gate drops on the 2014 Dirt Bike Show

REGULARS

5 NEWS All the latest from the trade and industry

13 NEW PRODUCTS Machines, gadgets, gizmos

26 EVENTS CALENDAR

43 TRADER DAILY NEWS News when it’s news

63 REGISTRATION STATISTICS Figures for August 2014

COLUMNS

32 KERR ON CHINA Can India challenge China?

33 NEXT GENERATION Things to hate about the new licensing system

34 STICKY’S SCOOTER SCENE Are Peugeot scoots en route to India?

35 END USER An enticing money-back guarantee

36 ASSOCIATION VOICE For the love of Motorcycle Live!

BUSINESS

12 BUSINESS NEWS Business and finance latest

38 TRADE MART Find your supplier here

40 BUSINESS JOURNAL Sick leave changes and protecting data

44 THE DIRECTORY A-Z of company contact details

ADVERTISERS INDEX AJS Motorcycles 04 Bikesure 16CIMAMotor 44Feridax CoverInternational Dirt Bike Show 37MAG Europe 19Off Road Only 02Oxford Products 14/15Putoline 19RS Equipment 04R&G 09Rock Oil 17VE 02WK Bikes Back coverWMD 07

MOTORCYCLE TRADER • OCTOBER 2014

REDCAT MARKETING LTDNewhaven

East Sussex

BN9 0EF

Tel: 01273 616040

www.motorcycletrader.net

PUBLISHING EDITOR:Jenni Foulkes

[email protected]

SUBEDITOR:David Bradford

ADVERTISING:Rod Sopp

[email protected]

CONTRIBUTORS:Adam Bernstein

David Bradford

Sean Kerr

Stevie Muir

Martin ‘Sticky’ Round

Mark Williams

PRINTED BY:Newman Thomson Ltd

Burgess HillWhile every effort is made to ensure that the

information contained herein is correct, the

publisher is unable to accept any claims or

responsibility for any incorrect information

that may appear for whatever reason. All

rights reserved. No part of this publication

may be reproduced or transmitted in

any form or by any means, electronic or

mechanical, including photocopy, recording

or any information storage and retrieval

system, without permission in writing from

the publisher. © Redcat Marketing Limited.

Follow us Motorcycle.Trader.UK

Follow usMCTraderUK

http://issuu.com/action/page?page=19

































http://issuu.com/action/openurl?url=www.facebook.com/Motorcycle.Trader.UK

http://issuu.com/action/openurl?url=www.ftwitter.com/MCTraderUK

News All the latest from the trade & industry

04 October 2014

2014_RSEquip_145x100.indd 1 06/01/2014 12:59


October 2014 05

More news online at www.motorcycletrader.net – Updated every day.Got a story? E-mail [email protected]

Rock rides highMajor investment by Warrington-based lubricants manufacturer

Fresh from a record year of financial results, Rock Oil has invested in another bespoke, 120,000-litre storage vessel. Next month sees the addition of a further 90,000 litres of storage for the company, bringing the total increase since June to 300,000 litres.

Increased sales in all sectors, including motorcycle products, has accelerated the company’s re-investment programme; it now boasts in excess of 2.2 million litres of storage capacity at its Warrington plant. Rock continues to develop its motorcycle products range and will be announcing further new products this autumn. For further information visit www.rockoil.co.uk.

New classic bike auction for BristolDebut event at Bristol Classic MotorCycle Show

Charterhouse Auctions will host a brand new motorcycle sale in February 2015, having announced a partnership with Classic Bike Shows, organiser of the UK’s biggest classic bike events.

Taking place on Sunday, February 8th, the auction is to be a new addition to the Bristol Classic MotorCycle Show, held annually at the Royal Bath and West in Somerset. Viewing of the auction lots will be open to all showgoers on Saturday, February 7th, at no additional charge on the price of entry, while admission on the Sunday sale is by catalogue only and will cost £10 per couple.

Anyone interested in selling at the auction should contact Matthew Whitney via email at [email protected] or by calling 01935 812277. For information on the Bristol Classic MotorCycle Show, visit www.classicbikeshows.com.


06 October 2014


BTS Battlax BT-014 offerBike Tyrestore (BTS) is offering a limited stock of Battlax BT-014 tyres at reduced prices. The sizes available are 120/70 ZR 17 front, with 180/55 ZR 17, 190/50 ZR 17 rears, available in pairs only, while stocks last. Call Bike Tyrestore for free on 0800 281 413 or email [email protected].

Pirelli renews WSBK contractPirelli has announced that it has been confirmed as the official tyre supplier for all classes of the FIM Superbike World Championship until the end of the 2018 season. This agreement sees the tyre manufacturer become the longest-running control tyre supplier in the history of the sport. Having a single control tyre is intended to maintain racing quality and competitiveness. For more information, visit www.pirelli.com

Dirt Bike Show: free trade ticketsAs the off-road expo approaches, the trade is invited to sign up for free admission

It’s now less than a month until the doors open for the 2014 edition of the International Dirt Bike Show at Stoneleigh Park, near Coventry. The show runs from 30th October until 2nd November. The major off-road manufacturers Husqvarna, Kawasaki, KTM, Honda, Suzuki, Yamaha, GasGas, Sherco, Beta, Oset and Mecatecno are all booked to exhibit, and the show’s organiser continues to announce new attractions on an almost daily basis.

The trade are invited to apply for free tickets, and are advised that the applications process closes on Monday 29th September 2014. To apply, email [email protected] with your full contact details, including names of attendees, company registration or VAT number. The offer is limited to a pair of tickets per company address.

If you miss the registration window, or wish to purchase additional tickets, you can save money by booking in advance or attending the show on half-price Thursday, 30th October. Children aged 10 and under go free. Ticket prices are £12 in advance and £15 on the door for adults; £6 in advance and £7.50 on the door for children aged 11-15 and OAPs; £10 on-the-door for students. A family ticket is £30 in advance for two adults and two children aged 11 to 15, or £40 on the door.

Tickets are on sale now and can be obtained by following the ‘on sale now’ ticket link on www.dirtbikeshow.co.uk, or call 01507 529529.

TM is the latest manufacturer to sign up for the 2014 Show.


October 2014 07

ACU bans tear-offsLitter complaints lead to complete ban on detachable visor film

Following a number of environmental concerns over the increased use of tear-offs in recent years, the Auto Cycle Union (ACU) is banning their use from all its trials and enduro events from January 2015. The litter problem caused by tear-offs has long been an issue with farmers and land-owners, according to the ACU, whose Trials and Enduro committee has decided to enforce the no tear-off rule at its events – a stipulation in the relevant Standing Regulations as printed in the 2015 Handbook.

Further, the ACU Motocross Committee has also taken the decision to prohibit the use of tear-offs at all ACU motocross events, albeit some 12 months later. The ban will be effective from 1st January 2016. ACU Chairman Brian Higgins said: "Though the MX Committee would dearly love to implement the ban from the start of 2015, it was felt that a longer lead-in time would allow manufacturers the time to prepare and enhance the alternative roll-off system which will obviously still be allowed.”

www.wmd-online.com Tel:01273 595746

More than 45,000 part lines for 10,000 models, free delivery on orders over £100 ex VAT,Pre 10am

delivery available

brake evolution NEXT DAY

delivery

as standard

WORLD CLASS SUSPENSION

ROAD SPORTS SCOOTER

Motogear adds Five Northants distributor signs glove brand and appoints new area manager

Motogear has been appointed the exclusive UK and Ireland distributor for the French-based company of Five Gloves. The Five Gloves brand is available in 47 countries across five continents, and Motogear director Trevor Hall says: “With the addition of Five Gloves to our portfolio of products, Motogear will provide an extensive product range available to the UK market from a specialist glove company.”

To support the distribution of this new brand, Motogear has appointed Paul Mousell as area sales manager for the north of England and Scotland. Mousell spent over seven years at Feridax as brands manager looking after product and sales training, in-store merchandising, and as the manager of Shoei race support service at British Superbikes and dealer events. At Motogear, he will help develop the Nolan, X-lite and Five gloves distribution.

For more information, contact Motogear on 01536 485 484, email: [email protected] or visit www.motogear.co.uk.


08 October 2014


Cambrian’s Sportec M5 dealCambrian Tyres has extended its promotional deal on the 2014 Metzeler Sportec M3. The sport-category tyre is available to the trade as a pair in sizes 120/70 ZR17 and 180/55 ZR17 at the reduced price of £99 (plus VAT) – representing an extra £25 off. “You won’t find this deal anywhere else!” declares Cambrian. Call 01970 624004 to order, or email: [email protected].

Safety seminar rescheduledThe National Motorcycle Safety Seminar, which was originally scheduled to take place in August, has been rescheduled for the 11th November 2014. The one-day workshop is free to attend and will take place at Hertfordshire Fire and Rescue Service’s Training and Development Centre in Stevenage, Hertfordshire. It is intended for all Fire Bike riders, road safety professionals and others with an interest in improving the safety of motorcyclists. For more information or to register, contact Tony Smith on 07967 715 143.

MAG suspension promoMAG Europe is offering new and existing dealers alike an additional 10 per cent off its Küryakyn, Progressive Suspension and Burly Brands. Those ordering £350 or more of Küryakyn, or £450 or more of Progressive/Burly in one transaction will receive an additional 10 per cent off the dealer price. To order, call 0161 337 4390, or email [email protected].

Mortons adds new title and showExpanding media firm acquires sportsbike magazine and classic car show

Publisher and events organiser Mortons media has further expanded its growing portfolio, acquiring the sportsbike title Fast Bikes and moving into the car market with the acquisition of the Footman James Bristol Classic Car Show.

The first Mortons-produced issue of Fast Bikes, which is the UK’s leading sportsbike title, previously published by Future, is the October issue, on sale now. Mortons Media Group publishing director Dan Savage said: “Fast Bikes is the perfect fit for our modern motorcycle portfolio which includes Motorcycle Sport & Leisure and Motor Cycle Monthly. We can’t wait to take the magazine forward over the coming years.”

The Footman James Bristol Classic Car Show, first held in 1980, welcomes thousands of visitors every year to the Bath and West Showground in Shepton Mallet and will join the growing Mortons stable of events from its next running in the summer of 2015.

Mortons’ managing director of events, Brian Hill, said: “It’s an exciting time for the company as we expand and move in to a new market with three fantastic new shows… We’re looking forward to bringing our automotive experience and expertise to an already successful set of shows as we take them forward over the coming years.”

These development came only a week after the announcement that Mortons had taken stewardship of the newly-named Classic Dirt Bike Show at Telford’s International Centre.

For more information on the Footman James Classic Vehicle Restoration Show (November 1-2nd 2014), the Footman James Great Western Autojumble (February 14-15th, 2015) or the Footman James Bristol Classic Car Show (June 13-14, 2015) visit the website: www.bristolclassicarshow.co.uk.


October 2014 09

New era at ApicoDistributor celebrates milestone birthday with new management and personnel

Apico International has reported rapid growth following recent management changes. Dylan Brown and Anna Lena Eriksson recently took over the company, which is currently in its 30th anniversary year. They are promising to introduce innovative products and further build the company’s reputation over the coming months and years.

Apico also recently appointed Tom Radburn to support its dealer network in the southwest of England. Radburn was formerly part of the sales team on Moto Magazine. “As a rider, and having been in and around the industry working with dealers [for years], I feel I have a lot to offer Apico and its customers,” said Radburn. “This is a fresh challenge and something I’m really looking forward to.”

Pictured (l-r): Anna Lena Eriksson, Tom Radburn, Dylan Brown


10 October 2014


Yamaha targets two-trillionYamaha is aiming to achieve two trillion yen in net sales with an operating income ratio of 7.5 per cent by 2017, as set out in its medium-term plan – to include net sales of over one trillion yen or about 9.4bn USD in the motorcycle business. Sixty per cent of the new models announced in the medium-term plan have been released, including the R-Series, MT-Series, Max-Series and LMW (Leaning Multi Wheel) models.

MCIA calls for fair deal for e-bikesAssociation urges government to extend subsidy to battery-powered bikes

The Motorcycle Industry Association (MCIA) is calling for the government to recognise the potential of electric motorcycles and ensure they are clearly listed as eligible for the latest round of government subsidy.

The Office for Low Emission Vehicles (OLEV) published a document at the end of April setting out the subsidy available for cars, but was not clear about whether motorcycles would be included.

The original proposals pledged to commit at least £200m in the period 2015-2020, aimed primarily at cars, stating: “The current £5,000 car grant incentive will remain in place until 50,000 cars have been sold, or until 2017, whichever is the sooner.”

£30 million has been set aside for other vehicles – potentially including electric motorcycles and scooters. Steve Kenward, CEO of the MCIA said: “Up to now, subsidy has excluded powered two-wheelers and centred on four-wheel vehicles. We are asking for a level playing field, in order to help develop this sector and to make sure the charging infrastructure is in place to support it… You can buy an electric scooter from around £2,000, which can be charged up easily at home – perfect for commuting.”

A decision regarding motorcycles will be made within a few weeks. Read research from the Transport and Mobility Research Leuven here: http://www.tmleuven.com/project/motorcyclesandcommuting/home.htm.

Shoei’s hats-off to Andrews More than £7,800 raised in memory of Simon Andrews

Feridax has produced a Shoei-branded commemorative beanie as a tribute to Simon Andrews. Available for sale online and in store, the beanies give fans a chance to show their respects and to raise funds for Andrews’ and his family’s chosen charities.

At the time of closing the sales of the beanies, the biking community had helped to raise more than £7,800, divided between two of Andrews’ favourite charities, the Air Ambulance and the Isle of Man Hyperbaric medical facility. British Superbike rider James Ellison was one of the first to benefit from the donation after his recent BSB crash at Thruxton.

Andrews’ father Stuart said: “We have been truly overwhelmed at the amount raised along with all the kind words and sentiments from the whole of the biking community. We are now proudly moving forward with the Simon Andrews foundation and will be working very closely with Feridax and Shoei to continue to raise money with some exciting and fun projects in the future. Look out for the ‘Live Ustoppable’ topless calendar towards the end of the year!”

Find out more about Andrews’ chosen charities at: www.hyperbaric.im and www.midlandsairambulance.com.


October 2014 11


Chili set to fire up classics fansWorld Superbike legend heads to Classic Motorcycle Mechanics Show

A World Superbike legend will add spice to proceedings this autumn as one of the world’s largest classic motorcycle events heads to the Staffordshire County Showground. Pierfrancesco ‘Frankie’ Chili, best remembered in the UK for his battles with rival Carl Fogarty, will be in attendance as the special guest of honour for the Classic Motorcycle Mechanics Show over the weekend of 18-19th October 2014 – and he’s bound to keep showgoers entertained with stories from his colourful racing career.

Bertie Simmonds, editor of Classic Motorcycle Mechanics magazine, said: “Frankie’s incredible career stretches back into the 1980s and covers all the eras of machines and famous motorcycle names that are celebrated and showcased at the Stafford event. Many will recall him winning the controversial 500cc race in Misano where wet conditions had meant other top riders refused to start, and surely all will look back fondly at the passion and determination he displayed in the WSB races of the 1990s and early 2000s.”

A new live element has been added to the show for 2014, with organiser Classic Bike Shows utilising the main ring at the venue to host parade sessions. Bikes from 1960 through to the present day have been sought out and, as they circle the display area, guest commentators will be talking about the history of each machine and the work that has been done to it.

There will also be traditional displays from the Classic Racer Grand Prix Paddock and the Classic Dirt Bike Experience, more than 500 trade stands and autojumble plots to rummage through and a host of exhibits from the top motorcycle clubs in the business.

Advance ticket details and further show information can be found at www.classicbikeshows.com or by calling the Classic Bike Shows ticket hotline on 01507 529529.

Dealers test KTM’s new e-bikeFreeride E evaluation day

KTM UK invited its dealers to evaluate the upcoming Freeride E electric off-road motorcycle at E-Scape, Cheshire, last month.

The Freeride E concept was conceived before the economic crash and then put on hold as the company focused on its core products. Now the project is back up and running, and the Freeride E is one of the first high-quality electric off-road motorcycles.

Powered by a 2.1kWh lithium-ion cell battery generating a claimed 30bhp and 31lbft of torque, performance is equivalent to a 125cc two-stroke power but with double the torque. Weighing 95kg, it is no heavier than its combustion-engined rivals.

KTM is due to launch the bike officially to the world’s press and it is expected to be available in showrooms in January. With this being an entirely new proposition for its sales network in every aspect, KTM UK shipped over some pre-production bikes from Austria and invited dealers to find out more about the bike and get behind the bars.

As the UK’s first dedicated electric off-road riding centre, E-Scape in Preston Brook was the perfect place for dealers to try out the machine in a variety of courses. The day started with an introduction from KTM managing director Shaun

Sisterson into how the bike will be introduced into the UK and this was backed up by an explanation of its technical attributes along with how the machine will need to be maintained and serviced.

Among the 36 dealers KTM off-road and street dealers invited to the event, Chris Messan, KTM brand manager for Bristol dealer Fowlers said: “I was really impressed by the bike – particularly its performance. It is a strange sensation, [different] to what most people are used to, with it being so quiet, but the instant power is incredible.”


12 October 2014


THINK! urges extra trainingNew campaign encourages riders to undergo further riding tuition

World Superbike rider Chaz Davies and comedian Alan Davies both feature in the latest THINK! campaign, which encourages riders to undertake further training to improve their safety.

The campaign comprises a series of short films which will be released via the Think Biker Facebook page and on YouTube. In the films, Chaz Davies and Alan Davies are joined by eight regular riders recruited through the Facebook page and Motor Cycle News. The riders are filmed completing a further training course that covers key principles of advanced riding, including using a planned system of riding, positioning, speed and observation.

Chaz Davies, who despite racing bikes since 1995, only took his road test this summer, said; “You really are never too good to be a better rider – it’s as simple as that. I’ve been working for 15 years to try and be better on the track, and that applies on the road as well.”

Scorpion Automotive picks up ‘best in Lancashire’ gongDatatool owner named best medium-sized business in the county

Scorpion Automotive, parent company of Datatool, won the BIBA award for the Best Medium Sized Business in Lancashire 2014, presented on 12th September. More than 1,200 companies entered the BIBA awards, vying for prizes in 17 different categories.

Mark Downing, MD of Scorpion Automotive, was presented the award by category sponsor Mick Gornall from Westinghouse at Blackpool Tower Circus Arena in front of an audience in excess of 1,000 people. Downing was joined by some key members of the management, R&D and production staff.

Pictured: Scorpion Automotive team receiving the award (left to right) Joaquin Fernandez, overseas business development manager; Ian Davenport, head of R&D; Karen Hicklin, global purchasing manager; Peter Horton, senior R&D engineer; Jon Hall, process engineer, and Jean Carey, production manager. (In white jacket: Kevin Roberts, worldwide CEO of Saatchi & Saatchi).


October 2014 13

NEWS: BUSINESS & FINANCEATT: Tax code delay is ‘illogical’The Association of Taxation Technicians (ATT) has voiced concern over a proposal by HMRC to relax the timeframe in which a revised PAYE code must be issued to employees. Currently, HM Revenue & Cutoms (HMRC) should issue a PAYE code to an employee on or before issuing it to their employer. HMRC has published a draft statutory instrument proposing a change to the 2003 PAYE Regulations. This would allow a delay in the issue of the employee’s coding notice by up to 30 days after the code has been notified to their employer.

The introduction of a delay of up to 30 days will inevitably lead to many payrolls being run using amended coding notices before employees have had the chance to check that they are correct. The ATT thinks this is wholly illogical and very likely to lead to payroll bureaus and employers having to deal with more enquiries and complaints from employees and pensioners.

BCC’s ‘Business Plan for Britain’The British Chambers of Commerce (BCC) has publishing ‘A Business Plan for Britain’ – a manifesto outlining what business will require from government in 2015. The business group has identified seven core themes:

1. Retaining the best UK talent and developing the next generation: Nurturing the business leaders of tomorrow, preparing young people for work and investing in the skills and prospects of those already in work are essential to the UK’s competitiveness; 2. Growing Britain’s global trade potential: removing barriers to trade, building international networks and investing in our export skills base will support UK businesses to take

MPC welcomes interest rate holdCommenting on the Monetary Policy Committee (MPC) latest interest rate decision, David Kern, chief economist at the British Chambers of Commerce (BCC) said: “The MPC made the right decision to keep interest rates and quantitative easing on hold. While wage pressures are still weak and inflation is below target, calls for early interest rate rises are unjustified. A large number of people are working part-time because they are unable to find a full time job – which contradicts the view that there is no spare capacity in the economy.

“The rise in sterling over the past eighteen months has put pressure on UK exporters, and is equivalent to a tightening in monetary policy. This adds to the case against premature rises in interest rates.

BCC: Growing support for EU renegotiationThe BCC has published its latest EU Business Barometer, indicating a growing level of support for a renegotiated relationship with the EU. The majority of business respondents want to remain in the EU but with more powers transferred back to Westminster.

The survey of more than 3,200 UK businesses tested five scenarios for Britain’s future relationship with the EU, asking respondents to give their view on the potential impact on Britain’s economic prospects.

The results showed that a growing number of businesses support a re-negotiated relationship with the EU. More than half (60 per cent) of respondents believe that remaining in the EU while transferring specific powers back to Westminster would positively impact the UK’s business and economic prospects.

on the world; 3. Strengthen Britain’s infrastructure to reach a world class standard: a world-class economy needs world-class infrastructure, and businesses need certainty that crucial improvements will actually be delivered; 4. Drive down business costs and taxes: simplifying the UK tax system and reducing the taxes firms pay even before they generate a profit, will boost businesses competitiveness, investment and jobs; 5. Support long-term business investment: promoting access to finance and backing investors in dynamic businesses will support the rebalancing the UK economy so badly needs; 6. Place business at the heart of local growth: giving businesses a greater say in local decision-making will boost the economies of our cities, towns, and counties; 7. Aspirations for 2015-2020: in its Business Plan for Britain, the BCC suggests that by maintaining a relentless focus on policies that deliver prosperity, the next government should set bold and measurable aspirations for 2020.

Growth slow, expectations strongerEconomic growth slowed in the three months to August, but expectations for the next quarter remain strong, according to the latest CBI growth indicator. The survey of 771 respondents across manufacturing, retail and services showed continued growth in the private sector, with a balance of +21 per cent in August. The pace of growth slowed to a five-month low (down from +29 per cent in July), but remained above average.

Sales volumes in the retail sector grew strongly, but growth eased in the manufacturing, and business and professional services sectors. The outlook for the next three months is particularly robust, with expectations for strong growth (+38 per cent).

New products

14 October 2014

MotadExhaust for Yamaha XS650

Motad’s latest exhaust is for a 30-year-old bike, the Yamaha XS650, which was popular in the Seventies and is now regarded as a classic. This system has stainless-steel downpipes, available separately or as a complete two-into-two system with stainless silencers.

Cost: £299.90 Contact: 01922 714700 www.motad.co.uk

LORE

NZO

IS17

LORE

NZO

X-FU

ERA

LORE

NZO

GRAF

FITI

LORE

NZO

CARB

ON

Exclusively from

Double Moto GPWorld Champion

ForcefieldEX-K harness

Forcefield’s new EX-K harness has a central front zip, neck brace location point, CE Level 2 back and chest protection and uses Kevlar thread for added strength and durability. It is available in three modular options, Adventure (torso, shoulders and elbows), Flite+(torso and shoulders) and Flite (torso only). It is vented for improved breathability.

Cost: £329.99 (Adventure); £269.99 (Flite+); £219.99 (Flite)www.forcefieldbodyarmour.com

New products

October 2014 15

LORE

NZO

IS17

LORE

NZO

X-FU

ERA

LORE

NZO

GRAF

FITI

LORE

NZO

CARB

ON

Exclusively from

Double Moto GPWorld Champion

Malossi Vespa flyscreens

Malossi has released two new sports flyscreens for the 2014 Vespa scooter range. Suitable for Vespa’s Primavera and Sprint models, the screens are designed to offer improved aerodynamics and protection. They are made from acrylic PMMA material, which is said to resist cracking and scratches. The screens have a grey smoked finish and are supplied with all the mounting hardware and brackets required.

Cost: £81.08 Contact: 0115 946 2991www.ve-trade.com

Lazer Corsica helmet

Lazer’s Corsica is a ‘cross-over system’ helmet – it has double homologation so can be used with or without a chin bar. Designed as a multi-season helmet, it also has an internal sun visor. The Corsica is produced in two shell sizes and comes with a five-year guarantee. Available colours include gloss white, metallic black, matt black and fluoro yellow.

Cost: £129.99Contact: 08446 864486www.compass-sales.co.uk

New products

16 October 2014

0844 880 3980

bikesure.co.uk

Benefits available include:

• Laid-up Cover

• Agreed Values

• FREE Legal Expenses

• Modifications

• Multi-Bikes

Authorised and regulated by the Financial Conduct Authority.

Earn £50 for every policy sold from referrals!

Join our Dealer Scheme today! Bikesure understand how important it is to

get the right cover for riders and their bikes which is why we offer specialist

policies tailor-made to personal requirements and riding history. What's more,

for every policy sold from a referral you send to us, we'll send you £50!

Benefits include:

• Specialist Schemes - convicted riders, classic bikes, trikes, customs, quads, Harleys & scooters

• Dealer Affiliate Scheme - earn money from your website

• Exclusive Specialist Scooter Scheme

• Electric Bikes Covered

Fuchs Maintain brake cleaner

This new brake cleaner contains a blend of solvents designed to remove unwanted dust from brake drums and clutch assemblies during routine maintenance service checks. Fuchs claims the cleaner will remove grease, oil and brake fluid residue without damaging neoprene seals or friction materials; it is recommended for use on all types of brake and clutches to clean back plates, adjusters and cam levers.

Cost: £PhoneContact: 01782 203736www.fuchslubricants.com

Lucas OilPerformance fork oil

Lucas Oil has released this high-performance, synthetic fork oil. It is available in three different weights (5wt, 10wt and 15wt), which can be selected according to desired damper response. Lucas claims the oil prevents seal hardening, and can help to improve handling and give better shock performance. It can be used in damping rod, cartridge, bladder, conventional and inverted forks.

Cost: £12.87 (473ml)Contact: 01248 723 666www.lucasoil.co.uk

New products

October 2014 17

For details on our full range of motorcycle products T: 01925 636191 F: 01925 632499 E: [email protected]

Cutting edge lubrication developed and tested in the UK!

www.rockoil.com

Peugeot Django range

Peugeot's 'neo-retro' range of Django scooters are due to arrive in UK this autumn. Inspired by Peugeot's S55 scooter of 1953, the Django combines Fifties styling with modern fuel-efficient engines, in 125cc and 150cc options. Prices start at £2,599 for the 125cc Django Heritage; the Sport 125 and Evasion (pictured) sell for £2,899 [125cc] and the range-topping, 125cc Allureis is £3,099.

Cost: From £2,599Contact: 01202 810100www.peugeotscooters.co.uk. Putoline

TT Scooter

Putoline’s TT Scooter oil is now available in a smaller size, 500ml. Described as a “handy under- the-seat” size, the new bottle is proving popular with younger riders, claims Putoline. For those on a tight budget, it provides an alternative to fuel station and supermarket scooter oil – costing less than a fiver.

Cost: £4.25Contact: 01778 349333www.putoline.co.uk

New products

18 October 2014

R&G Bodywork for BMW S1000R

R&G has introduced a range of 24 bodywork products for the BMW S1000R. The line-up includes Aero crash protectors(£159.99), engine case covers (from £47.99), radiator guard (from £66.99), bar-end sliders (£28.49), fork protectors (£30.99), swingarm protectors (£39.99) and cotton reels (from £19.99) and many more.

Cost: From £12.99Contact: 01420 89007www.rg-racing.com

ScorpionExhaust for Yamaha YZF-R125

Scorpion claims its system for Yamaha’s ‘baby R6’ – one of the best-selling bikes in the UK over recent months – offers a 2.4kg weight reduction and a power hike of five per cent. It is supplied in stainless steel.

Cost: £329Contact: 01773 744123www.scorpion-exhausts.com

Haynes Manual for Pulse, Sinnis and Superbyke

Haynes has released a new service and repair manual for Pulse, Sinnis and Superbyke brands. The book covers some of Chinese motorbikes whose popularity is growing rapidly, including the Pulse Adrenaline, Sinnis Apache and the Superbyke RMR/RMX.

Cost: £24.99 Contact: 01484 641073 www.bradburybros.co.uk

Cambrian TyresVR46 clothing

Ideal for celebrating Rossi’s return to form, the VR46 range of casual clothing and accessories, exclusive to Cambrian Tyres, includes polo shirts, T-shirts, helmet bags and neck tubes. The full range can be found in Cambrian’s 2014 trade catalogue, available on request. The T-shirts and polo shirts are on promotion: buy two, get one free. Available in M-XXL.

Cost: £13.95 (polo shirt)Contact: 01970 624004www.cambriantyres.co.uk

New products

October 2014 19

All of these products are available from Putoline Distribution LtdFor more information, tel: 01778 349333 or email: [email protected]

www.twitter.com/PutolineUKwww.facebook.com/PutolineUk

Boxer V8 Star Black/Red, in open and closed riding positions

FIRST CLASS PRODUCTS FOR YOUR DEALERSHIP

Over 50,000 Industry-Leading Motorcycle ProductsOver 50,000 Industry-Leading Motorcycle ProductsIndustry-Leading Brands • Dedicated Dealer Support • Next Day Delivery • 24/7 Ordering

0161 337 4390 [email protected] www.mageurope.euFIND OUT MORE, CONTACT MAG EUROPE TODAY!

Analysis State of the market

20 October 2014

Britain’s motorcyclists still number just 1.5m, or around 22 per 1,000 people, which is among the lowest proportion in the European Union,” and ending with, “Now the industry is asking itself whether the Beckham Bonneville effect will last.”

Setting aside Beckham and patriotic hype, it’s reasonable to ask: is this really a sustainable recovery or just a false-hope-evoking blip? First, let’s briefly consider why the past few years have been just so dismal for the two-wheel trade. The first and most obvious cause was the global economic crisis that took hold in 2007, caused largely by irresponsible lending by banks, resulting in unpayable ‘toxic’ debt, bankruptcies and a sharp fall in consumer wealth affecting almost everyone in one way or another. It was the deepest financial crash in living memory for most of us, and for many bike-loving Brits, the motorcycle became an unaffordable luxury.

Over the past five years, Trader’s inside back cover, the monthly registration

statistics from the MCIA, has made grim reading. After hitting a Noughties peak of nearly 120,000 motorcycle registrations, in 2007, the figures fell – and fell sharply – ultimately slumping to a pathetic 79,406 in 2011. The following two years, 2012 and 2013, weren’t much better… but now, finally – dare we even begin to believe it – things are looking up. The registration statistics for August reveal the sixth successive month of double-digit growth. Is the British bike market at long last emerging from the downturn?

Last year’s total powered two-wheeler (PTW) registrations totalled 91,910 – a very long way below their Noughties peak of 144,563 in 2007, and slightly down on 2012. Even so, motorcycle registrations (not including mopeds) in 2013 were slightly up on 2012 – the PTW total for 2012 was skewed by a 20 per cent fall in moped registrations (on which, more later).

The small rise in motorcycle registrations last year provided scant solace for most, but it did at least offer a glimmer of hope. And that glimmer has become a much brighter glow this year: total PTW registrations in 2014 are already nearly 7,000 ahead of where they were at the same time last year. Most of the growth this year has been in ‘proper bike’ (as opposed to moped) registrations; in fact, motorcycle registrations alone are outstripping the combined-category PTW registrations from 2013 (see graph 1).

So promising are the statistics that we could conceivably witness – for

the first time in five years – total registrations topping 100,000 at year-end.

The Beckham effectYou know that biking is cool again when you switch on the TV and see David Beckham riding a Triumph through the Amazon jungle. Well, that was the gist of a Telegraph feature entitled ‘The Great British motorcycle comeback’, published at the end of July. In classic tub-thumping Telegraph style, finance journalist Roland Gribben celebrates Triumph’s PR coup – Beckham on a Triumph on the telly in the BBC documentary ‘Into the Unknown’ – as a potential catalyst for recovery in a Great British industry worth £5bn with exports of £400m a year. Gribben also applauds Great British Triumph’s eight per cent market share and welcomes the revival of Great British Norton, before making a more sober observation: “[Great?]

Registration figures for the first half of 2014 reveal double-digit growth – and the industry breathes a collective sigh of relief. It’s a promising upturn, but just how optimistic should we be?

Is this the beginning of the recovery we’ve all been longing for? David Bradford investigates

RECOVERY OR REPRIEVE?

David Beckham provided a boost for UK motorcycling by appearing on a BBC documentary riding a Triumph


October 2014 21

70,000

80,000

90,000

100,000

110,000

120,000

130,000

140,000

150,000

2013201220112010200920082007200620052004

Total PTW regs Total motorcycle regs

Graph 1 – Total motorcycle and total PTW registrations 2004–2013

Graph 2 – Monthly motorcycle and PTW registrations Jan–Aug 2014

2014 PTW 2013 PTW

2014 Motorcyles 2013 Motorcyles

Month

Year

No

. of

Reg

istr

atio

nsTo

tal R

egis

trat

ions

0

10000

20000

30000

40000

50000

60000

70000

80000

AugJulJuneMayAprMarFebJan


22 October 2014

continuing strongly this year; so far in 2014, registrations of 51-125cc machines are up nearly 12 per cent, and August’s best-selling model across all capacities was the Yamaha YZF-R125 (171 registered).

Has this led to an upturn in the sales of small-bike-related parts and accessories? Who better to ask than Norrie Kerr of moped and scooter parts wholesaler VE (UK).

“It’s true, 125 sales are not looking so bad now, but with aftermarket parts, we don’t see an immediate effect. When someone buys a new scooter, they don’t need aftermarket parts straight away. There’s a lag.”

Kerr tells me that the ongoing decline in moped sales is having a big impact across the sector, and has motivated him and his team to be more selective when making stocking decisions.

“We had to reassess and to make some alterations,” admits Kerr. “Essentially we had to become more dealer-sensitive, speaking to them to understand what they need, what they’re selling and being asked for. It has helped us a great deal in getting through the dip.”

In the Nineties and early Noughties, the UK motorcycle market was predominantly based around weekend leisure riding; race-inspired bikes, sticky tyres and one-piece leathers were de rigueur. Big-capacity sportsbikes topped the sales charts and led the nation’s biking culture. Things have changed – dramatically.

I joined SuperBike magazine as a young, supersports-loving staff writer in early 2006, yet my first long-term test bike was a Kawasaki Z750. It was a sign of the times; British bikers’ interest in race replica machines was waning, and the magazine was being forced to broaden its appeal across the biking spectrum. The average age of the UK motorcyclist was rising, as were the prices of Japanese sportsbikes, while disposable income fell; it was an unpalatable recipe for the bike media and market alike.

Moped miseryAt the same time, an even worse decline was taking hold at the other end of the engine-capacity scale, a decline that has continued right up to the present. Moped registrations have fallen by more than 50 per cent

since 2008, and even now, in the rosier trading environment of 2014, this sector shows little sign of recovering. What caused such a huge, sudden collapse in the popularity of mopeds?

“The combination of the recession and the increased school leaving age has taken its toll on mopeds,” says MCIA chief Steve Kenward. Staying on in education until age 18 or beyond has been encouraged for years, and the school-leaving age was officially raised from 16 to 18 last year. Go back a decade or more, and many youngsters left school at 16 and immediately bought mopeds to commute to their first jobs. This particular change may have an upside for the industry, hopes Kenward.

“The surge in 125cc sales is also, we believe, affected by the school-leaving age, in that many youngsters looking to travel to their first job now are old enough to go straight to a 125cc machine.”

Kenward may be on to something; registrations in the 101-125cc band have bounced back far more robustly than those in other capacity bands, and have almost returned to pre-crisis levels. And it’s a trend that is

Yamaha's YZF-R125 is so far the best-selling bike of 2014


October 2014 23

stagnated. “It’s no different from the gains in market share made by other budget brands like supermarket Lidl and car makers Hyundai and Dacia.” As such, Latham is not convinced that this growth represents a resurgent take-up of motorcycling among the young. “There has been a growth in 125cc commuter transport, but among all working ages.”

In the 50cc market, budget pressures are similarly important, according to Mark Treadwell, but peer pressure can be even more decisive. “It has more to do with fashion. If it’s fashionable for these kids to have mopeds, then they all come in jumping up and down for mopeds. We have flurries; we’re just down the road from a secondary school with about 2,000 kids – you only need four or five to get mopeds and suddenly we’ve sold 20 and they’re all parked at the school.”

Testing timesEven if we manage to make bikes fashionable among teenagers, will these youngsters stay on bikes and

Having been at the centre of the small-capacity parts business for decades, Kerr is in a good position to assess the state of the sector. Since 2009, he has noticed dealers becoming ever more cautious, turning down special offers and holding minimal stock. Asked about the particular challenges facing the small-cc sector, Kerr laments the “convoluted” changes to motorcycle licensing, the arrival on to the market of sub-standard Chinese machines during the early and mid-Noughties, and he agrees with Kenward that the rise in school-leaving age has had an impact too. “Leaving school at 18, if their parents haven’t ridden bikes, they don’t even consider it; they just want to get a car.”

Cars may be the preferred option for many youngsters, but the cost savings represented by lightweight bikes are huge, and motorcycle insurers are seeing an upturn in enquiries from young people – hardly surprisingly when you consider that premiums for new car drivers often exceed £1,000. Kerr believes that more should be done to promote the cost-effectiveness

of small bikes, and to lobby more strenuously for further tax breaks for fuel-efficient, small-capacity machines.

To get a view from the showroom floor, Trader spoke to Mark Treadwell, sales manager at Alf England Motorcycles near Coventry. “We’ve had a very good year with 125s; the new YZF125, the MT-125, continued sales in the WR125, and the bread-and-butter YBR125 have been doing well for us.” He admits that the scooter market remains very price-sensitive, and points out that the Yamaha Neos Easy has been selling well by dint of its sub-£1,500 price-tag.

For those with an even tighter budget, the Chinese export industry has stepped in to oblige. There has been a sharp rise in sales of low-cost, Chinese-made 125s and scooters, as Steve Latham, head of the National Motorcycle Dealers Association acknowledges. “Yes, we’ve seen huge growth in value brands like Lexmoto,” which he attributes to a money-saving requirement among low- and middle-earners whose wage growth has

Graph 3 – Annual New UK Motorcycle Registrations by CC

Year

No

. of

Reg

istr

atio

ns


24 October 2014

figures equate to real optimism on the showroom floor?

“Yes, this year is proving to be a very, very strong year for us,” says Treadwell. His two main brands are Suzuki and Yamaha, and he is particularly enthusiastic about the latter’s newest roadsters. “The MT range has been exceptionally good for us, the MT-07 and the MT-09, and now with the new Street Rally and Street Tracker versions. They’ve been flying out the door.”

This strong interest in naked machines corresponds exactly to the trend clearly shown in registration figures over the past few years (see graph 4). Naked bikes have been the most popular category of motorcycle since they snatched the mantle from supersports in 2008.

British bikers’ tastes have broadened, with proportionately more buying naked models, big adventure bikes, and 125cc commuter machines. The sportsbike does not reign supreme anymore; if ever there was any such thing as a ‘typical biker’, there isn’t now. This shift has inevitably influenced the accessories market too.

“We have indeed witnessed a new type of biker emerging, riders for whom a 125cc represents a cheap and traffic-busting way to get to work,” agrees Henry Rivers-Fletcher,

progress up the licence categories as they grow older? The EU-reformed motorcycle test has placed a series of hurdles in their way. The second Directive (DLD2), with its two-part test with off-road manoeuvres, was implemented in 2009, at the same time as the financial crisis was biting hard. Gaining a motorcycle licence became immediately more expensive and time-consuming, and not nearly enough multi-purpose test centres (MPTCs) had been set up to meet demand around the country – just 37 as opposed to the 66 required. The disincentives for would-be riders mounted up layer upon layer. Test passes plummeted from 70,000 in 2007-08 to just 32,000 in 2009/10.

Further changes were introduced with the third Directive (DLD3) last year: most notably, an increase in the minimum age for Direct Access from 21 to 24, and removal of the automatic upgrade of A2 to A (full) licence after two years – riders wishing to advance to a full licence now have to take an additional two-part test.

“No one is going to do three full bike tests,” says Treadwell. “They’re getting a 125 and then waiting until they’re 24 to do Direct Access. In the good old days of 33bhp restriction for two years, they’d do their test at 17, have a full licence by 19, buy whatever they wanted – and crack on!” A 17-year-old pursuing a full licence today faces three rounds of tests over four years: A1 at 17, A2 at 19 and finally A (unrestricted) at 21. “It ain’t happening,” Treadwell sums up bluntly. “I’ve not had a single customer who’s said they’ve done all their tests.”

What’s the reality on the ground in training schools? Trader caught up with Allan Kelly of TT Motorcycle School in East Sussex.

“Yes, it’s true, a lot of people are waiting until they’re 24 to do Direct Access, which has slowed work right down for us. And another big problem for us is that, now that Direct Access has to be done on a 600cc bike, shorter

people can’t find a bike with a low enough seat, so we’re losing business in that way too. We used to use the [Kawasaki] ER-5, but that’s only a category A2 bike now.”

What about those not old enough for Direct Access? Are the under-24s content to ride smaller bikes?

“CBTs are busy, that’s for sure, but I haven’t done a single 125 [A1] test this year. With the A2 test, because there’s no automatic upgrade, if someone’s aged around 22, they think, ‘Well, I might as well wait until I’m 24 and do Direct Access.’ Otherwise, they’ve got to do it all again, and no one’s going to pay twice.”

The full impact of the new licensing rules won’t be known for a few years yet, but the outlook isn’t as dire as it might at first seem. Despite the new obstacles that have been hurled into the path of new riders, test pass numbers are recovering, facilitated by improvements to the off-road Module 1 manoeuvres and the creation of more test centres. There were approximately 45,000 test passes in 2012-13, which provides at least some reassurance that the system is recovering.

Naked ambitionDoes this promising increase in test passes plus the uplift in registration

Suzuki's GSX-R1000 has been selling well thanks to its relatively low price


October 2014 25

registration figures. Demand has been far higher than expected, to the extent that stock levels in certain areas have been hard to maintain. Even credit-availability problems have been alleviated as customers have caught on to the benefits of personal contract purchases (PCPs), where repayments are calculated on the machine’s residual value and the amount borrowed covers the projected depreciation.

Henry Rivers-Fletcher is unashamedly optimistic. “The tables have turned: finance has become available again, property is back on the up, confidence is high, and people are buying again. We can look forward to at least a few very good years.” If he is right, the recent upturn is more than just the germination of green shoots, it’s the budding of a vibrant new era. “In short, the next few years will be extremely positive for anyone in the industry who is dynamic and hungry for success; the business is out there to be had.”

Let’s just hope he’s right.

Registrations data courtesy of the MCIA.

marketing manager at Oxford Products. “This has definitely boosted the bike park to a degree and has helped to stanch the loss of riders from bigger bikes, due to economic and other factors. Our product range has adapted to this, as it has to the shift over to less overtly sporting bikes in the larger categories.”

The preference for roadsters over sportsbikes may have as much to do with affordability as it does taste. As the Japanese yen rocketed in value against sterling in 2008-09, the price of Japanese bikes inevitably crept up, putting sportsbikes out of reach for many recession-squeezed bikers. Compare the cost of Yamaha’s standard MT-09 against that of its YZF-R6: £6,949 versus £9,299. That’s a substantial extra chunk of cash to find for the sake of a few extra bhp and, let’s be honest, quite a bit less comfort for day-to-day riding.

Spiralling prices have hit sales of litre-capacity sportsbikes even harder. “The price limit seems to be 10 grand for a Japanese one-litre sportsbike,” says Treadwell. He has noticed an

apparent psychological barrier at the five-figure mark, at which customers either balk or begin to consider the more ‘exotic’ options from brands such as BMW and Aprilia. Sub-£10k, it’s a different story. “With the GSX-R1000, the bike’s £10,999 but there’s a grand off [promotion] which makes it £9,999, and I literally can’t get enough of them.”

But it’s not only sub-£10k supersports and naked models that are selling well. “We’ve definitely seen an uplift in cruiser sales this year. The adventure bike interest is still there but not quite as much as it was last year. For whatever reason, we’ve done very well with custom and cruisers. We’ve sold more custom and cruiser models this year than in any of the 10 previous years. It’s been fantastic for us.” He mentions strong demand for the Yamaha XV950, the XVS1300 Custom and Suzuki M1800 – notably high-value machines.

So, the ‘in-reality’ experience of Treadwell and the sales team at Alf England Motorcycles supports the ‘on-paper’ evidence of this year’s

Graph 4 – Annual New Motorcycle Registrations By Style

Year

Tota

l Reg

istr

atio

ns

Feature Calendar

26 October 2014

Trade Events Calendar30th - 31st. International Dirt Bike Show, Stoneleigh Park, Warwickshire. www.dirtbikeshow.co.uk

NOVEMBER1st – 2nd. International Dirt Bike Show, Stoneleigh Park, Warwickshire. www.dirtbikeshow.co.uk

16th. Normous Newark Autojumble, Newark Showground, Newark. www.classicbikeshows.com

22nd – 30th. Motorcycle Live, NEC, Birmingham. www.motorcyclelive.co.uk

DECEMBER 14th. Normous Newark Autojumble, Newark Showground, Newark. www.classicbikeshows.com

2015JANUARY3rd - 4th. Carole Nash Classic Bike Guide Winter Classic, Newark Showground, Newark. www.classicbikeshows.com

OCTOBER1st – 5th. Intermot, Cologne Exhibition Grounds, Germany. www.intermot-cologne.com

5th. Normous Newark Autojumble, Newark Showground, Newark. www.classicbikeshows.com 18th – 19th. 21st Carole Nash Classic Motorcycle Mechanics Show, Stafford County Showground, Staffordshirewww.classicbikeshows.com

23rd – 26th. CIMAmotor, Chongqing International Expo Center, China. www.cimamotor.com

Landing with the December 2014 issue of Motorcycle Trader, the original year planner provides salient date information and its clean lines ensure year-round usability whether on the office, salesroom or workshop wall.

Put your brand in front of the UK’s trade and industry from as little as £15 per day box.

Advertising slots are limited and selling fast. Call Rod Sopp on 01273 616040 to secure your 24/7/365 space!

Brand spotlight Roof Helmets

October 2014 27

French helmet brand Roof is now supplied to the UK trade via Lincolnshire-based distributor Putoline Distribution Limited

RAISING THE ROOF

consumer coverage within the UK. 2015 will also see the beginning of our Roof consumer advertising and promotional campaign. This will begin by us exhibiting Roof at the Trade Expo in January and the MCN London Motorcycle Show in February.

“We already have a good number of quality dealers that have agreed to take the range from the start of next year”.

Putoline is busily expanding its portfolio. The importer/distributor took on Czech Republic manufactured CZ chains during 2014 and has other plans in the pipeline with product launches scheduled for early next year.

If you are interested in becoming a UK Roof dealer or stockist, we would suggest you get in touch with Putoline as soon as possible.

For further information, contact Putoline Distribution on 01778 349333 or email [email protected].

Roof suffered a horrific fire, a few years ago, which destroyed its factory and warehouse unit

near Nice, in the South of France. Since then the company has invested in its own brand-new manufacturing plant and has also rebuilt its original building in Pegomas, France, which is now a state-of-the-art office and warehouse facility. Last year Roof celebrated 20 years of manufacturing helmets and the brand has gone from strength to strength.

For 2014 Roof has introduced a new model, the Rover, and has other new and exciting projects in the pipeline. Roof is famous for its innovative flair and was the first manufacturer to commercialise a versatile helmet with a chin bar rotating at 180°, namely, the Boxer. In 2012, the company launched a unique patented automatic mechanism screen titled Desmodromic, with accompanied its new helmet Desmo.

The Roof brand is growing fast in the UK and John Hayden, managing director of Putoline Distribution, is delighted with the acquisition of its new brand of high quality helmets, commenting: “Like most motorcyclists, I have always loved the quirky yet beautiful looks of the Roof designs. If you couple this with the versatility of the manufacturer’s original and innovative features it certainly makes for one hell of a helmet! We only started distributing Roof earlier this year in April and our target was to work with a select number of good quality dealers to establish a small, but strong, network of outlets to enable us to keep an orderly market for the Roof brand. We have already achieved exactly what we set out to do.

“During 2015 we will expand the network further with more dealers to fill in any gaps we may have geographically and to reinforce the

Company profile Jaycee

28 October 2014

What is current size of operation, where is it based, and how large is the team?

PH: Jaycee currently operates from its premises on Holywells Road in Ipswich, with a small friendly team.

Jaycee has been in the distribution business for more than 30 years. Based in Ipswich, the firm is a

trade-only supplier of aftermarket parts including EBC pads, brake shoes, discs and clutch kits, NGK spark plugs and caps, Morris lubricants, Hiflofiltro air and oil filters, JT sprockets, DID drive chains, Yuasa, GS and Dynavolt batteries, and much else besides.

Trader caught up with Jaycee manager Paul Huggins to find out more about the history of the business and what sets it apart from the competition.

Tell us a little about the history of Jaycee. Who set up the business, why and when?

PH: Jaycee was established in 1981 near Braintree, Essex by Mr David Slade. The business then moved to Ipswich in the Eighties. After nearly 20 years, Mr Slade retired and sold the business to its present owner Christopher Self in 2010. It was created specifically to supply motorcycle dealers.

Born in Braintree and now based in Ipswich, Jaycee distributes big-brand parts across the east of England. Trader finds out more about the firm and its USPs

EQUIPPING ESSEX… AND BEYOND

Company profile Jaycee

October 2014 29

Which brands are currently stocked and distributed?

PH: JT sprockets and chains, NGK sparkplugs, Hiflofiltro air and oil filters, Morris oils, Putoline oils, DID chains, Yuasa batteries, EBC brake pads, clutch kits and discs, Screenflow L-plates, Veerubber tyres and tubes.

Why those particular brands?

PH: Obviously most are legacy brands, but we like to think we stock the best-quality items for the best price.

Any exclusive products to announce?

PH: Unfortunately not, but unlike many suppliers, we do sell sparkplugs in singles and not just boxed quantities. We also have arrangements with other suppliers such as Bike it, Hi-Level, Acerbis and Bickers to supply their items at their standard, as an additional service to our customers.

What are the latest products added?

PH: Lines we’ve introduced this year include Yuasa batteries and JT chains.

From a dealer’s point of view, what makes Jaycee stand out from the competition?

PH: Our friendly, helpful service is second-to-none. We also have a very low minimum order of £50 net to qualify for free carriage. We also have access to workshop knowledge for more in-depth enquiries.

Are dealer margins attractive too?

PH: Yes. It depends on what the customer wants to mark up, but generally 50 per cent off retail.

Is there a minimum stocking requirement?

PH: No, there’s no stocking requirements, no minimum order, but if you were to order bulk on certain lines, racks and stands can be supplied

What are Jaycee’s delivery terms?

PH: We offer an incredibly low order threshold of £50 net to qualify for free carriage; for orders below this amount, carriage charges are reasonable too. We use APC Carriers and all items ordered before 4pm will be delivered the next working day.

Does supply always meet demand?

PH: Well, we keep good stocks of the main brands we supply. We also order all at least twice a week, so [if something is out of stock] it’s never a long wait for the next delivery.Do you use electronic marketing and social media? Is so, in what ways?

PH: We do have a Facebook page which is occasionally updated, but we prefer to keep in touch with our customers directly, being trade-only.

How can the trade find out more?

PH: Give us a call or contact us through our website at www.jayceeip.com.

Jaycee can be contacted by email [email protected], phone 01473 281838, or as mentioned via the website.

Show Previews Upcoming events

30 October 2014

Zone with Oset and Mecatecno, remote-control bikes, kid’s quads and more. Over the weekend there’ll be frantic minibike action from the organiser of the increasingly popular eight-round Minibike British Championship, and traders interested in reaching this growing audience can benefit by taking a stand adjacent to the action.

Save on admissionThe free trade ticket offer registration window closed at the end of September and the Show organiser received an impressive number of attendance requests from motorcycle businesses eager

The 2014 International Dirt Bike Show will open its doors at 9.30am on Thursday

30th October, and for trade visitors there is much on offer by way of new machines, clothing, parts and accessories, with all the major off-road manufacturers and accessory distributors joining a healthy showing of tyre and oil distributors. Thanks to the support of so many from the off-road sector, the show enjoys an enviable reputation as the largest dedicated off-road show in Europe. It also has a strong family focus and is an alcohol-free zone, so provides a great opportunity for traders to mix a little school half-term fun with some more serious business activity.

Live actionEven before visitors step foot inside the Stoneleigh Park halls, they’ll be entertained with the gravity-defying Wall of Death adjacent to the catering units and, once inside, there will be little pressure on the family budget, as halls four and five will be stacked out with plenty of free, live entertainment and have-a-go activities.

Have-a-goThe activity halls will house Inch Perfect Trials, Owd Codgers Trials, Lee Bowers stunt spectacular, Flat Track and Supermoto demos – with the odd surprise thrown in, My First Honda Licence, the Electric

Europe’s largest off-road exhibition returns to Stoneleigh Park this autumn with a healthy tally of machine manufacturers, aftermarket distributors, service providers and various

associations on its event books

International Dirt Bike ShowThursday 30th October to Sunday 2nd November 2014.

Show Previews Upcoming events

October 2014 31

CIMAMOTOR14th to 17th November 2014www.cimamotor.com

The annual Chinese event, introduced in 2002, is the largest motorcycle exhibition in Asia and, claims the organiser, offers the best platform for motorcycle and related product manufacturers to enter the Chinese market. The show represents 80 per cent of the Chinese motorcycle production industry.

MOTORCYCLE LIVE22nd to 30th November 2014.www.motorcyclelive.co.uk

Tickets for Motorcycle Live at Birmingham’s NEC are available now. Advance tickets are £17 per

adult, £11 for Seniors and £7 for children aged 11-16* (kids ten and under accompanied by a paying adult go free). There is also a £20 advance ticket, which includes entry to the show and a three-pack of Oxford Comfy neck warmers worth £15. To book, call 0844 581 2345 or visit the website.

The organiser has many plans in place for traders to help their customers visit the show. You can use a special offer of sale-or-return tickets to get a group together, or sell them individually through your shop or dealership. The sale-or-return aspect makes it risk-free; so long as you return unused tickets by the required date, you can get 10 per cent off the advanced prices, provided you sell 15 tickets or more. It’s up to you whether you pass on the saving or make a small profit. If you organise a trip to the NEC, it can be advertised on the Motorcycle Live website.

to visit the Show to conduct some real business with the many trade-only suppliers who see the two-fold benefits of exhibiting at the event, firstly as a shop window for the tens of thousands of consumers who flock through the Stoneleigh Park doors over the four-day period and secondly, as a real platform from which to meet the many retail outlets in the industry who view the timing of the show as perfect

in terms of planning their winter and spring purchase orders and stocking plans.

For those who missed the deadline, or who wish to purchase additional tickets, the advance ticket hotline will remain open until midnight on Sunday 26th October. Admission on the Thursday opening day is half-price for adult visitors, £6 if bought in advance or £7.50 if bought on-the-door. Accompanied children aged 10

and under will be admitted free.As plans develop, further

announcements will be made on the Show website at www.dirtbikeshow.co.uk, Facebook and Twitter. Money-saving advance tickets are on sale now and can be bought online via the ON SALE NOW link at www.dirtbikeshow.co.uk, where the Show App can be downloaded, or by calling 0844 338 8000.

32 October 2014

Column KerrChing

markets in the world, the fiercest battle lines have been drawn in Latin America. Chilean motorcycle dealer Jeremias Alonso has been in the motorcycle industry for 11 years: “The Chinese motorcycle industry were the first to allow the poorer people in South America to mobilise themselves with powered vehicles.

“Japanese bikes were out of the price range of the people in the countryside. Now it is possible that the poorer people might buy Indian models. Because there are comparatively fewer Indian motorcycle brands, it’s much easier to arrange and organise the parts supply chain.

“I think it’s only a matter of time before Indian motorcycle dealerships spring up in Chile and all over South and Latin America.”

Another stimulus for India’s rapid growth is its market research expertise – whereas Chinese motorcycle companies have been known to blunder blindly into new markets. For instance, in Indonesia, Chinese companies tried and failed to enter a market dominated by the Japanese. Indian companies, especially Bajaj, have a strong track record of targeting the Japanese competition’s weaker points in selected markets. The Chinese have responded with improved R&D, and many are predicting that the Indian threat is just what the Chinese industry needed to kick it up to the next level. Is that accurate? Time will tell.

I recently enjoyed a day in the company of Vikram Krishna, who is without doubt one of the

leading experts on the motorcycle industry in India. What is the nature of the competition between these two countries’ motorcycle industries?

The biggest development is that the Chinese now face an onslaught from the Indian industry on many fronts as the likes of Bajaj and Hero (both listed in the top three motorcycle producers in the world) carry their fight to markets traditionally controlled by Chinese manufacturers.

Motorcycle demand in the domestic Indian market is huge. Large swathes of the contemporary youth population in the country are relatively affluent and have more disposable income than had previous generations. Young people are more inclined to buy motorcycles, as they are cheaper to buy and run than cars. Powered two-wheelers are also a fashion statement in universities and colleges, which drives demand even further.

Cheaper production costs are tempting foreign motorcycle manufacturers to India too. KTM manufactures the Duke 125, Duke 200 and Duke 390 in India to keep costs down.

Japanese giants Honda, Yamaha and Suzuki are investing heavily to boost production capacity, while Kawasaki has entered into production cooperation with Bajaj. Harley-Davidson is already working in India

by locally assembling many of its motorcycles with Victory motorcycles (owned by Polaris) in the same way.

India’s largest bike manufacturer, Hero MotoCorp, has arranged an agreement with Erik Buell Racing, which is indicative of the ambition and knowledge shown by the Indian industry.

Size and scaleThe major difference between the industries is that, while India has a core five companies completing the supply chain and competing in export, China has around 200 companies, around 30 of which are capable of manufacturing over 250,000 units a year, vying for the export trade at any given time. Also, Indian companies do not rebrand their products, and as such are growing their fan-base of loyal riders as well as commuters, who will recognise brand-names. China’s motorcycle companies, even the Chongqing giants that are capable enough to work with and produce engines for Europe’s biggest companies (such as Loncin and BMW), rebrand on request, negating the chance to build brand-recognition worthy of their new technological standing.

One of the positives that can be taken from India’s rise in the share of commuter motorcycle power is that it’s forcing Chinese companies to improve their research and development, and thus their products’ quality and style.

Of all contests between motorcycle

Last month Sean Kerr weighed up what the Chinese bike industry has to learn from Taiwan. Here, he assesses the competitive threat from China’s other major rival: India

Kerr on ChinaHere come the Indians!

Column Next Generation

October 2014 33

“My son took his test on a 125 and the examiner failed him for passing an illegally parked car too widely. All well and good but it was a narrow one-way street, and my son said the examiner passed wide too. When my son mentioned this after hearing he had failed, the examiner said, ‘Well I’ve got the full licence’. So, if you ride safely and you get failed, what’s the point of all this new bullshit?”

What indeed? But against this catalogue of despair, the final word must go to Kenward: “There’s a chance that [the system] may be revised over the next few years, although we’ve yet to hear the full details. The training upgrade is an option in the current regulations, but no countries have taken it up – MCIA wants training upgrades properly formalised with the option to remove compulsory repetitive tests.

“We see little point in riders just repeating the same test when they move between licence stages; training makes far more sense and is more relevant. This would encourage riders to progress their riding skills, rather than being put off by repeated tests.”

We’re all painfully aware of the new licensing regime, introduced last year, but

its consequences and strategic subtext – read ‘hidden agenda’ – may be less clear.

Limiting 16-year-olds to riding an L-plated 50cc moped, once they’ve passed the CBT, seems OK; they’re not allowed to ride anything bigger until they’re 17. And by ‘bigger’ we mean anything up to 125cc. Again, that sort of makes sense, especially with sub-125cc bikes now routinely costing around £4k. But when a 19-year-old without an A1 licence wants to jump on to a bigger bike, they must of course take an A2 test, which limits them to 395cc and 47bhp max, and they can’t ride anything more powerful for two years bike (in many cases, the same bike with its power restriction removed).

This so-called ‘progressive licensing system’ doesn’t make sense, and for several reasons. Once a 17-year-old has got their CBT, they can ride a 125 – without L-plates, with a pillion and indeed on a motorway – so, as the MCIA’s CEO Steve Kenward notes, “There’s little incentive for a 17 or 18-year-old to take a test [to get their A1 licence].” If they did so, they wouldn’t be permitted to ride a bigger bike for a couple of years anyway.

Recent figures show that the number of 19-year-olds taking the practical test has dropped from 3,300 to a paltry 216 in the last year. Kenward adds, “It is also worth noting that September 2013 saw a

rise in the school-leaving age from 16 to 17, which may also have reduced the number of young people needing transport for their first job.”

Redundant A2 categoryThis in turn has driven a few training outfits to the wall and left many more with lots of unused restricted A2 test-bikes. Those with CBTs may be tempted to chance their luck on something like a hotshot YZF-R125, which hardly does wonders for road safety. But according to Kenward, “The MCIA is working hard to create an environment to attract new riders and is developing a safety framework, highlighting research which shows [engine] volume breeds safety. We have also developed courses for the motorcycle training industry in order to help new riders find instructors and training businesses which are quality-assured.”

But EU directive 2006/126/EC could still turn out to be one of those archetypal ‘laws of unintended consequences’ – a harsher interpretation being that it was specifically designed to deter as many people as possible from taking up motorcycling. The fall in numbers taking the lower-category tests would certainly seems to confirm that, as does the declining sales of 126-650cc bikes. In some parts of the country, would-be bikers already have to travel long distances to get trained, and complaints are legion from those who’ve suffered test failure at the hands of ultra-finicky examiners. A sample:

Next Generation New licensing flaws

The third EU driving licence directive was intended to improve road safety – if you believe the official line. Mark Williams suspects a murkier agenda

34 October 2014

year. Mahindra almost doubled its scooter sales in the same period.

For a company fighting (with fairly old models) for Indian market share against Piaggio and the Japanese manufacturers, the fit with Peugeot – for whom styling and design has always been a strong suit – seems advantageous.

While nothing has been confirmed, these rumours do seem plausible. But what might that mean for Peugeot Scooter dealers in Europe and specifically Britain? It’s rather difficult to speculate, but it seems unlikely that Mahindra would do anything to damage what is still viewed as a premium scooter brand in many countries. It could be that production of some models eventually shifts to India where labour costs are much lower; the scooters may be branded as Mahindra in some territories and as Peugeot in others.

At the time of this issue going to press, Peugeot importer Three Cross was unwilling to comment on the Mahindra development. However, I did distract ever-smiling Richard Davies from unwrapping the very first stylish new Django retro scooter long enough to hear rumours about an attractive launch price for the Django and of new Peugeot scooter models proposed for launch in Milan.

If pressed for a prediction, I can’t see the involvement of a cash-rich investor as a bad move for the long-term prospects for Peugeot scooters. Then again, I was wrong about Rolf Harris…

Column Sticky’s Scooter Scene

On the eve of Peugeot’s most eagerly awaited new model launch for many years, news

arrives that PSA Peugeot Citroen’s embattled management is in advanced talks to sell its scooter business to Mahindra of India.

According to Bloomberg – citing three sources at PSA – Peugeot’s reason for the sale is spurred by new CEO Carlos Tavares wanting to divest loss-making aspects of PSA while at the same time raising funds to help his recovery plan for the core business. The second reason given is that Piaggio – dominant in Europe – is just too strong a competitor for Peugeot Scooters to tackle on its own.

Peugeot Scooters has been a loss-making burden on the group for almost a decade, since the tide went out following the Nineties European scooter wave. It seemed Peugeot was desperately groping around in the dark for something that would replicate the success of models such as the once-ubiquitous Speedfight. Sacks of euros must have been burned in the development of innovative, but ultimately unsuccessful, models like the supercharged 125cc Jet Force Compressor and the primitive battery-powered Scoot’Elec.

In recent years Peugeot Scooters has had to make some uncomfortable compromises with regard to production. The first was to start buying engines from main rival Piaggio, to power some high-end executive models like the Satelis. Correspondingly, Peugeot closed its

dedicated scooter engine plant in 2012 and retreated production to the Mandeure facility.

Buying competitor’s engines – and in doing so funding further development which will only increase the technology gap – was unlikely to be a viable long-term strategy for an independent vehicle company. The other compromise was to sell re-badged Chinese scooters (developed and built) in a bid to counter the oriental invasion of budget-priced scooters. Admittedly this was a stop-gap measure while Peugeot developed a successful joint production venture with Jinan Quingqi, which saw 730,000 Chinese-built vehicles exported to Peugeot in 2008.

Indian speed and torqueIf you watch MotoGP, the Mahindra name will be familiar to you as a constructor in the hard-fought Moto-3 class, which is essentially a high-tech 250cc punch-up between Honda and KTM, but Mahindra machines regularly run in podium places. As such, the brand is far from embarrassing itself.

Mahindra is a fast-growing Indian firm expanding out of the agricultural market in all directions. It’s the world’s biggest tractor manufacturer, and in 2008 bought an 80 per cent stake in former Honda partner Kinetic, gaining a foothold in the huge Indian scooter market.

After many years in the doldrums, scooters are once again big news in India with sales up 18 per cent in a

Sticky’s Scooter SceneIndian take-away of Peugeot?

Rumours reach Sticky of a possible buyout of Peugeot Scooters by Indian giant Mahindra, and he sets to pondering the potential implications for the brand and its dealers

Column End User

October 2014 35

pursuit of bodging the replacement of much-needed forks seals.

So after digesting the alarming news about labour costs, I figured that here in the Welsh Marches the hourly rate probably wouldn’t be anywhere near the national average, and that maybe I could find a charming little old-school dealer who’d do the job for a hundred quid... Ha, ha, and indeed, bloody ha.

Few and far betweenFirst off, as I’ve moaned many times before, here in the Welsh Marches, there are precious few dealers. When you deliver your bike somewhere to get a job done professionally, you’ve somehow got to get home again afterwards, and then return days later. This, when you don’t own a trailer or van, in an area of woefully limited public transport, is a right sod. Secondly, ringing round the few workshops I know of hereabouts produced an alarming disparity between quotes for the job, the cheapest being £170 (“But we can’t look at it for three weeks”), to an implausible £300 (“give or take”).

So, even ignoring the bigger debate about the deterrent effect on bike sales of high-cost, specialised labour and the technological complexity of modern models, it looks like I will, after all, have to tackle the fork seals myself… but not before I’ve got back from Portugal. Now excuse me while I google Crescent Suzuki’s contact details.

I was rather taken aback by a recent announcement from Crescent Suzuki in Dorset; the dealership

is apparently offering a full refund on any bike returned undamaged within a month of purchase.

According to MCN, Crescent boss Paul Denning is offering this deal “because we think people need to experience the Suzuki range to see how much fun they are. We are confident people will like them and want to keep the bikes.”

It’s a brave gamble, nevertheless, and I wonder how many folk will take advantage of it, get a month’s buckshee riding out of it and then walk away. I’m thinking very seriously about doing so, but then I, as always, have a sinister, nay pathetic, ulterior motive. Firstly, we’re currently in the midst of an Indian summer, which in my neck of the rural woods is ideal riding weather.

Secondly, I’d planned to ride my 29-year-old Honda CBX 750-F to Portugal with a mate on his R1150 GS in a couple of weeks, which might not be the best idea in the world, given that my CBX is haemorrhaging oil from its knackered fork seals.

So I was thinking that the Crescent Suzuki deal might kill two budgies with one brick. A V-Strom 1000 or even the 650 version would be infinitely superior to my Honda on a trip taking in some poorly surfaced Camino mountain roads, and if I didn’t drop it en route, then I’m sure nice Mr Denning would give me my

money back when I got home. More importantly, it would give me time to furnish the CBX with new fork seals.

From bitter experience, albeit with a shagged-out Yamaha XT350 a few years ago, replacing fork seals is not the work of a moment. It involved a special tool to unlock the nut at the bottom of the sliders, and since I couldn’t beg, borrow or, ahem, buy said special tool, I spent the best part of a day fabricating one from a threaded plumbing rod and mismatched nuts, before persuading a pal to weld ‘em all together.

The entire job took two days, even though I’d already removed the fork stanchions in order to powder-coat the frame. In my Honda’s case, it will require lengthy removal of the entire headlamp-cum-bikini fairing contraption, fuel tank and of course the front wheel assembly.

Cost of labour crisisI read recently that labour rates at decent bike dealers have already hit fifty quid an hour. And while I certainly don’t begrudge any qualified spannerman earning an honest living, I just can’t countenance paying some £250 plus parts plus VAT to change my forks seals. OK, that presumes it would take said spannerman five hours to do the job instead of the 10 (or probably many more) it might take me. But frankly I lead a busy life and don’t have 10 (or probably many more) hours to spend skinning my knuckles and swearing a lot in the

Mark WilliamsFor fork’s sake

Having spied an enticing ‘money-back guarantee’, Williams wonders whether he may have found a sneaky solution to his weeping fork seal predicament

Column MCIA

36 October 2014

Steve Kenward phoned the day before to tell me that Prince William would be attending. I was told that if I passed this information on to anyone, I was likely to be locked in the tower. So when I called my hairdresser for an ‘emergency’ blow-dry, he had to take me on faith that it was indeed a matter of national importance – one I was unable to discuss.

All dressed up...As it happened, I could have gone in with curlers and a hairnet for all it mattered, as I was on the other side of the lens, encased in the pen with the royal paparazzi – an interesting bunch whose charming bonhomie soon gave way to scrum tactics the moment the prince turned up.

The Sun’s royal photographer Arthur Edwards was the most adept at clearing the floor. His technique of scooping all obstacles out of his way (namely me) and pushing them off into the crowd made sure he got the best shots, albeit not a single one of my hair-do!

This year’s show promises to be even bigger and better, so make sure you’re taking part in some way, whether it’s selling tickets or by publicising your involvement.

You can find out more about sale-or-return tickets from Gina Evans; email [email protected]. And look out for me at the show; I’ll be the one in curlers and a hairnet!

Motorcycle Live opens on 22nd November. www.motorcyclelive.co.uk

Following last month’s ‘confession of an irresponsible mother’, I have another confession to

make. No, I’m not about to tell you what happened behind the bike shed in 1985 – I’ll save that for another time. This is about Motorcycle Live, or rather my experience of it.

My confession is this. I absolutely love Motorcycle Live. I love every shiny, sparkly moment of it. It reminds me of the feeling I used to get after having convinced my mum that a slight cold required a day off school. You probably have similar recollections: settling down in front of the telly with a bottle of Lucozade and a morning of ‘schools programmes’ plus the lunchtime edition of ‘Mary, Mungo and Midge’ – which you’ll need to google if you’re under 40.

That’s how Motorcycle Live makes me feel, as if I’m playing hooky for nine days. Normal work is mostly suspended for me and swapped for a schedule that’s best described as ‘swanning around’, i.e. meeting journalists for coffee, sitting on glossy new bikes and trying on motorcycle jackets. I’m starting to feel skittish just thinking about it!

Because the NEC is a mere 15-minute drive from the MCIA’s headquarters, I’m able to pop in and out throughout the duration of the show. It doesn’t seem to matter how many times I go, I still get the same buzz.

The reason I’m telling you this is to remind you that Motorcycle Live is a great event and an excellent excuse to

get in touch with your customers.You can use a special offer with

sale-or-return tickets to get a group together, or sell them individually through your shop or dealership. The sale-or-return aspect makes it risk-free; so long as you return unused tickets by the required date, you can get 10 per cent off the advanced prices, provided you sell 15 tickets or more. It’s up to you whether you pass on the saving or make a small profit.

Group savingsIf you organise a trip to the NEC, it can be advertised on the Motorcycle Live website. One of the advantages of organising transport is that coach parking is just £20 split between all passengers. I recently spoke to Gavin Nightingale of Nightingales dealership in Rugby, who explained that he’s been selling Motorcycle Live tickets for a few years:

“It’s a great way of bringing people through the door into your dealership. They start coming into the shop a few weeks before the show begins and really appreciate how easy it is to buy their tickets. We just return any we don’t sell.”

If you’re exhibiting at the show, make sure you’re selling the event by advertising the fact to your customers – featuring it on your website and tweeting/posting about it on social media. You can find templates and downloads to help you do this on the Motorcycle Live website.

Last year’s show was especially memorable, thanks to the royal visit.

Association Voice Show and tell

The MCIA’s press officer Stevie Muir is still in a confessional frame of mind – and she has something to get off her chest about the upcoming NEC bike show

38 September 2014

TRADEMART

PROTECTING, PROMOTING AND EXPANDING

THE MOTORCYCLE INDUSTRY

Join us ‐ together we have a stronger voice. To find out more visit www.mcia.co.uk

Tel: 01992 464199 Fax: 01992 441 866Email: [email protected]

Website: www.motoworlduk.co.uk

AGIP OIL UK DISTRIBUTOR

EXCLUSIVELY BY

Great choice for suspension

www.wmd-online.com Tel:01273 595746

Fork Bushing, Seals & Linkage Bearings Also Available

Fork Stanchions & Progressive

Springs

September 2014 39

TRADEMART

www.goodridge.net

HIGH PERFORMANCEBRAKELINES

01283 559000www.k-tech.uk.com

Suppliers of suspension products & parts for

Road / Off Road / Racing

Join the new

Formerly the MRA

Free legal advise, HR guidance, Help with Tax & VATPlus a voice to Government and your manufacturers

Call: 01788-538332 or [email protected]

MOTORCYCLE DEALER WEBSITES £120• INCLUDES 12 MONTHS HOSTING & SUPPORT• CHOOSE YOUR LAYOUT & COLOUR SCHEME• 7 PAGES OF YOUR CHOICE• BIKE TRADER/CATALYST FEEDS• E-NEWSLETTER• EASILY UPDATE STOCK & CONTENT• FUL• FULLY OPTIMISED WITH GOOGLE SITEMAP

HIGH TECHNOLOGY - LOW COST WWW.MWM-SYSTEMS.CO.UK0800 876 66 96

40 October 2014

Recommendations contained in the Return-to-Work Plan should be treated as advisory, not conclusive.

Back-to-Work PlanThe Return-to-Work Plan should contain specific advice and recommendations to facilitate the employee’s return to work as soon as practicable. The plan will temporarily replace GP fit notes, but the service will monitor this and may opt to take over responsibility for issuing fit notes in the future or allow the employee’s GP to do so.

It is too early to say, definitively, what recommendations a Return-to-Work Plan might make; however, the recommendations are expected to be broad. The government recently provided an example case study concerning an employee suffering stress and anxiety which suggested steps such as a gradual return to work, a change of work activities and access to therapy and debt-counselling.

Should a business be expected to pay for an employee to undergo debt-counselling? Well, if paying for the counselling is viewed by an Employment Tribunal to be a reasonable step to help the employee return to work, the Tribunal may find the employer has failed to make a ‘reasonable adjustment’ and, as a result, subjected the employee to disability discrimination. Far fetched? A Tribunal has previously found that paying for an employee’s psychiatric counselling is a reasonable adjustment for its employer to make.

Retaining OH consultantsIt is easy to see why businesses are

T he government is due to roll out a new approach to sickness absence from the end of 2014.

The Health and Work Service will provide occupational health (OH) advice and support for employees, employers and GPs. Its objective is to get people back into work as soon as possible.

The new scheme is intended to allow businesses to refer an absent employee for a health assessment after just four weeks, or less in some cases, in order to encourage the employee to focus upon returning to work. The service will be delivered by private sector OH professionals who will be expected to look beyond the employee’s primary health condition and determine why the employee considers he/she unable to return to work.

Participation in the scheme will not be compulsory for employer or employee; however, employees who refuse to engage with the new system run the risk of their GP being unable to sign them off work, which may jeopardise their right to sick pay and other entitlements. They may also place themselves open to disciplinary action for 'unreasonable conduct'.

Ill-health dismissal processesThe government claims that the process of an employee undergoing the service’s health assessment will be quick and efficient. The intention is that an initial assessment will take place by telephone within two days of the employee’s referral to the service, with a follow-up and an indication of a return-to-work date provided within that same week. The service will produce a Return-to-Work

Plan containing specific advice and recommendations to facilitate the employee’s return to work within a specified timeframe.

Employers should be wary of relying solely upon the Return-to-Work Plan to justify dismissing an employee. Given that any health assessment is expected to be brief, the Return-to-Work Plan is likely to be viewed by an Employment Tribunal as a guide only. Rejecting the recommendations of the service without proper consideration could lead to a successful claim of unfair dismissal or disability discrimination.

No return?The government has recognised that not all employees, absent due to ill-health, will be capable of returning to work, nor will all employers be willing or able to wait for them to return. If a return to work is not possible, the service should identify this potential outcome and the sort of alternative work the employee could undertake for a different employer. They will then refer the employee to a new internet job-matching service.

Caution should be exercised though with regard to the quality of the service’s advice and the status of any assessment or recommendation provided. A common problem for businesses at the moment is that information received from an employee’s GP may contradict that received from the business’ own OH consultant. Where contradictory evidence exists, the employer should always view all available evidence before making any decisions regarding an employee’s employment.

Business Journal

REFORMING THE SICK NOTE The government is soon to introduce its new Health and Work Service, changing the way the long-term

sick are assessed for fitness to return to work. Andrew Moore reports

Business Journal

October 2014 41

on its effectiveness and fairness, not to mention the efficiency of its implementation.

Andrew Moore is an associate at law firm Eversheds in the human resources practice group.

considering ending the use of their own OH consultants and saving the associated cost when it seems there will soon be a free, similar service to use.

However, as the service is free, it is not yet known what helpline resource will be available, or indeed required,

to meet the demand of businesses wanting to use it.

In summary, the service is being described by government as intended to help businesses by returning long-term sick employees to work sooner. We should judge the scheme

PROTECTING YOUR DATA Your business has data that someone, somewhere would like to get hold of and use for their own purposes. It's vital to have adequate online security measures in place, advises Gary Shipsey

Someone out there thinks your firm has information that has value. They might be wrong, but

they’re going to try and get hold of that information regardless. However, they might not be after sensitive or obviously valuable data; they may just not like your firm and what it stands for. Either way, they could cause disruption and embarrassment to your business.

No matter the reason, the underlying issues are the same: there is value in personal information; it is often a key asset, and online services offer easy ways to collect and process personal information. With increasing expectations that organisations need to take appropriate steps to look after personal information, data protection is something that cannot be ignored.

Correct setupComputers are dumb; hackers are not. Computers do what they are told; hackers ignore the rules. A criminal looking to steal personal data held can simply ask a database for information, for example, “Tell me all the information you have about all clients.” The database will automatically oblige unless it’s set up

correctly.The criminal will look to give this

instruction via the places on a website used to collect and receive information such as forms including ‘contact us’, ‘submit your details here’, or a search box. This works because these forms will often link to a database which stores the personal information. This means personal information could be accessed and copied without authorisation or knowledge.

This type of threat is known as ‘SQL injection’. The Information Commissioner’s Office (ICO) notes that this method “has been a common theme across many computer-related data breaches” that it has investigated. Unsurprisingly, the ICO states that preventing, detecting and addressing this threat should “be a high priority…in comparison to other vulnerabilities.”

So, what do you need to do? The solution is to identify who is responsible for maintaining the source code and have suitable changes implemented. One accepted method is to use the secure tools provided by the application programming interface – part of the software – in use. These will make sure that information entered

on a website is never treated as a set of instructions.

Usernames, passwords, settingsIf the criminal knows, or guesses, the type of system, software or service used to store personal information, they will try using the default settings and credentials, which can often be found with a simple search of the internet, in the hope that they’ve not been changed.

It is good practice, particularly when staff leave the company or a particular department, to change default usernames, passwords and settings protected areas such as content management systems, client or staff databases, and computer operating systems, both Windows and Mac.

Gaining access to the usernames and passwords of staff is valuable to criminals because it enables them to impersonate an authorised user. There is a chance that the user will have used the same credentials for other systems, meaning the criminal could gain unauthorised access to more than one system, or the one password may suggest a pattern, enabling the criminal to guess other passwords.

Business Journal

42 October 2014

then attack.Organisations needs to adopt a

practical procedure to ensure software is being kept up to date. This can include updating during suitable maintenance periods, co-ordinating with other updates, grouping multiple systems together that have similar requirements and therefore a similar update policy, and using automatic updates – if available, and provided they do not impact upon business critical systems where testing might be needed first.

No firm can rest upon its laurels or assume that it will never be attacked.

Gary Shipsey is the managing director of Protecture.

including upper and lower-case letters, numbers, punctuation marks and other symbols. Another tip is to avoid use of dictionary words; do not make simple substitutions (such as “p4$$w0rd”) and patterns from the physical keyboard layout (such as “qwert” or “1qaz2wsx”).

Keep software up to dateCyber hacking threats, with the intent to obtain personal and business data, keep changing and software providers try to keep up. They do this by issuing updates to their software. Criminals can run automated scans across a range of online services searching for unpatched, outdated or otherwise vulnerable software which they will

The ICO highlights a number of measures that can be used including not storing passwords in plain text, not reminding users of their passwords in plain text and recommends the use of hashing – a process of converting a password into a hashed value. Only the hashed value is stored so if the criminal somehow obtains the hashes, they cannot directly work out what the passwords are. Salting, which adds a string of random data unique to each user, is also a good idea as this increases the length and complexity of the password.

The ICO recommends that strong passwords are used and suggests creating a long password or phrase using a wide range of characters

You are working. Time is tight.

You need to know the latest trade news. The latest industry news. The latest business news.

And you need to know today. Not next week. Not next month. Today.

Industry and business is moving fast. In 2014 you simply can’t afford to make business decisions on month old information.

Motorcycle Trader Online has been bringing the latest trade, industry and business news to the UK motorcycle trade and industry non-stop online every day for over nine years and the site visitor count at www.motorcycletrader.net is now over 35,000 a month from over 8000 Unique IPs. The unrivalled Motorcycle Trader e-alert service sends the latest top news stories to over 6,000 e-mail addresses. Trader Daily News is a simple format listing of the day’s top news stories, new products and information, sent out to the ever-growing e-mail database.If you aren’t already receiving the Trader Daily News and you want today’s news today, rather than next month, then sign up for free at www.motorcycletrader.net today.

If you want to get your news read today instead of next month, then send it to [email protected]

Highlight your company entry from as little as £20. Call our sales team on 01273 616040

September 2014 45

A–B

A–B

100% BikerCheshireTel: 01244 881888

3 E N.YorkshireTel: 01423 567 333

A.K. International (I&E) W.MidlandsTel: 01384 480490

A16 Road n Race SuppliesLincolnshire

Tel: 01507 480 455Aaron Radiator CoLondonTel: 0208 653 1144

Abba Motorcycle EquipmentEssexTel: 01245 322 331

Able PlasticsEssexTel: 01206 272004

Acerbis UK BedfordshireTel: 01582 491076

AcewellNorthumberlandTel: 0191 640 8663

Active TyresLancashireTel: 01204 391166

Activ8 Lubricants DumfrieshireTel: 01387 811007

AcumenHampshireTel: 01264 359922

Adly Moto StaffordshireTel: 01543 466789

Adventure-Spec LtdWest Yorkshire01422 882997

ADX MediaManchesterTel: 0845 0569754

AGIP OIL UK IMPORTERS

Moto World (UK) Tel: 01992 464199

Airflow UKOxfordshireTel: 0845 4582611

AJS MOTORCYCLES

HampshireTel: 01264 352712Website:www.ajsmotorcycles.co.uk

Alan UK WiltshireTel: 01793 882431

Alexander Leisure UK CheshireTel: 01625 571111

All Bike EngineeringLondonTel: 020 8858 9052

Allens Performance R&D NottinghamshireTel: 01949 836733

Almax Security Chains Tyne & WearTel: 0191 264 2773

Alpha.Dot Security BedfordshireTel: 020 7431 0738

Alpinestars S.P.AItalyTel: 0039 0423 5286

AMCA Events StaffordshireTel: 01543 466282

Andover Norton InternationalHampshireTel: 01264 359 565

AP RacingCoventryTel: 024 7663 9595

Apico International /Vesty UK LancashireTel: 01282 473 190

Aprilia / PiaggioKentTel: 0208 2908800

Arctic Cat UK EssexTel: 01702 603364

ARD RacingTyne-and-WearTel: 0191 261 4579

AJP MOTOS

Armitt Leisure SuppliesCheshireTel: 07736 002 185Web: www.ajpmotos.co.ukEmail: [email protected]

Astro General CorporationCumbriaTel: 01539 536655

Atv CitySee C-Dax Systems Eu

ATVS Only BucksTel: 01280 848426

Audicator W.SussexTel: 01903 851905

Auto-Cycle Union (ACU)WarwickshireTel: 01788 566400

Autocom ProductsCambridgeTel: 01480 399 499

AutoglymHertfordshireTel: 01462 677766

Autoprotect MBI EssexTel: 0871 384 1167

Avon Tyres (Cooper Tire & Rubber)WiltshireTel: 01225 703101

Avon MotorcyclesBristolTel: 0117 972 8769

AWSLancashireTel: 0161 475 1800

B&C Express LincolnshireTel: 01522 791369

Baby BikerWarwickshireTel: 01926 889165

Baglux UK See Trophy UK

Bandero Face Masks NorthantsTel: 01707 336715

Bandit ManiaLincolnshireTel: 01522 871600

The Motorcycle Trader Directory is a dedicated source of reference, catering for all aspects of the trade and industry and updated monthly

www.motorcycletrader.net

Highlight your company entry from as little as £20. Call our sales team on 01273 616040Highlight your company entry from as little as £20. Call our sales team on 01273 616040


46 September 2014

BBankstone West YorkshireTel: 0844 888 7610

Banner Batteries StaffordshireTel: 01889 571100

Baotian UKKentTel: 01227 720 700

BARRACUDA UK

EssexTel: 01245 360560

Barrus E.POxfordshireTel: 01869 363 644

Barton MillsW.SussexTel: 01293 417596Battery TenderGermanyTel: 0049 6306 70170

Bauer Media PeterboroughTel: 01733 468000

BB PlasticsTel: 01438 350001

BDK Race EngineeringNorfolkTel: 01508 481713

BEK WholesaleW.SussexTel: 01903 212140

Bell ApparelStaffordshireTel: 01922 416500

Bell Motorcycle TyresMid GlamorganTel: 01792 795144

Bell Racing / BG RacetechDorsetTel: 01202 388035

Ben - Automotive Industry Charity BerkshireTel: 01344 620191

BennettsCambridgeshireTel: 0800 107 7990

Beowulf Performance ProductsYorkshireTel: 01422 377603

Bering UKNorthantsTel: 01280 700804

Bertoni UK (formally Scooteria)DorsetTel: 07764 474952

BG Motorsport NorthantsTel: 01327 855200

Bickers PLCSuffolkTel: 08704 282272

BIKE ALERT PLC

One Optima Park, Thames Road, Crayford, Kent, DA1 4QXTel: 01322 526 236Fax: 01322 528 487 E-mail: [email protected]: www.bikealert.com

BIKE IT

HampshireTel: 023 8065 8700

Bike JobsNorthamptonshireTel: 01780 768 581

Bike Torque RacingSomersetTel: 01373 464252

Bike TraderGreater ManchesterTel: 08444 708 129

Bike TracNorthantsTel: 01327 855586

Bike WorldEssexTel: 01702 300011

Biker 247KentTel: 01959 564987

Bikers Discount StoreHampshireTel: 01256 703593

Biker TidyTel: 01933 274 323

Bikers ParadiseW.MidlandsTel: 02476 466296

Bikers WarehouseGreater ManchesterTel: 01204 862832

BIKE TYRESTORE

Tyburn Trading EstateAshold Farm RoadErdingtonBirminghamWest Midlands, B24 9QGTel: 0800 281 413 FreephoneFax: 0121 350 5792E-Mail:[email protected]:www.worldofbiketyres.com

Enter the “World Of Bike Tyres” with the UK’s favourite motorcycle tyre wholesaler providing dealers with unique free-of-charge support services! Tyre technical training, product and promotional material, support staff and displays at dealer open days, hospitality at major motorcycling events, our own customer Track Days, weekly e-newsletter,great website at www.worldofbiketyres.com and freephone to Customer Services on 0800 281 413. Two-wheel dedicated online warehouse 24/7 or call up to 5.45pm for next day delivery nationwide on Bridgestone and all popular brands. Specialist technical advisers to answer your questions or chat online at www.worldofbiketyres.com. We are sole UK Trade Distributor for SAVA scooter, moped, motorcycle and ATV tyres and for RUBENA bicycle tyre products. Bike Tyrestore is the favourite partner of all the leading tyre manufacturers so we can bring you much, much more! Sign up for our free weekly Newsletter and keep up-to-date with the latest industry developments and manufacturer promotions, many exclusive to us!0800 281 413 - the ONLY number you need for motorcycle tyres. e-mail [email protected]

Bikers Wear W.MidlandsTel: 0121 326 6080

Bikers-line.comMiddlesexTel: 0845 0523530

Bikesport News DerbyshireTel: 07984 802793

Bill Smith Motors CheshireTel: 01244 320699

BIKESURE INSURANCE

East Winch HallEast WinchKings LynnNorfolkPE32 1NHTel: 0800 0892000Fax: 08700 [email protected]: www.adrianflux.co.uk

Calling All Motorcycle Dealers! You can EARN a INTRODUCER’S Fee and help smooth your sales service. Ever been at the point of closing a bike sale when an insurance quote or the lack of one scuppers the whole deal?. Our aim at Adrian Flux’s Bikesure is to help people ride the bike that THEY want or even the bike that YOU want to sell them! We can cover new riders and riders without any no claims bonus on High Performance Machines. We also have specialist schemes for: Custom Bikes, Trikes, Quads and Harleys, VERY cheap third party fire and theft cover. Contact Robert Balls.

Birchills Automotive W.MidlandsTel: 01922 628379

Birmingham Road Safety UnitW.MidlandsTel: 0121 303 7606

Bitco SurreyTel: 01483 284181

Bits-A-BikesDerbyshireTel: 0115 9302203

BJP Insurance BrokersBerkshireTel: 01189 792121

BKS (made to measure) LtdExmouthTel: 01395 278861

Black Horse Motorcycle FinanceWalesTel: 02921 386 338

BLDHampshireTel: 0845 803 3388

Blueflame Performance LancashireTel: 01695 733100

BMG ScootersLondonTel: 020 8878 8121


September 2014 47

B–C


a comprehensive searchable size guide and our Virtual Warehouse facility for our latest stock and pricing information. Dealers are also able to register for our MiDaS system, which provides 24 hour ordering facilities and other benefits.

We have the right people, the right products and the right prices to fully support your business. You should call us.

Cambridge (Auto Bulbs) CambridgeshireTel: 01954 231611

CAPW.YorkshireTel: 0870 122 2211

Capital Bank MotorcyclesMerseysideTel: 0845 300 0769

Carbon Can Company S.YorkshireTel: 01302 339031

Carbontek RacingSurreyTel: 0208 6600444

Carole NashCheshireTel: 0161 9272424

Carrera LeathersHertfordshireTel: 01763 247365

Castle CombeWiltshireTel: 01249 782 417

Castrol UK WiltshireTel: 01793 452465

Catalyst Computer Systems LeicestershireTel: 0116 230 1500

CCM Motorcycles LancashireTel: 01204 544910

CEL TradeLeicesterTel: 0116 2449846

Central InternationalWarwickshireTel: 01926 430562

Central Wheel Components West MidlandsTel: 01675 462264

Cetem Polishing SuppliesLincolnshireTel: 01472 824520

CGH Imports StaffordshireTel: 01283 500450

C & C SuppliesHampshireTel: 07802 831781C Wylde and SonW.YorkshireTel: 0113 246 8888

C-Dax Systems NorfolkTel: 01953 609999

Cadwell ParkLincolnshireTel: 01507 343 248

CAMBRIAN TYRES

North ParadeAberystwythSY23 2JRTel: 01970 624004Fax: 01970 [email protected]

For many years Cambrian Tyres have been known for both their wealth of experience and their fully comprehensive, customer focused service.

We are the UK’s largest motorcycle and scooter tyre wholesaler, and at any one time we hold around 100,000 tyres in stock, including many high quality lines which are exclusive to Cambrian Tyres in the UK. As the largest UK customer of the seven major brands, we are able to offer excellent prices across our entire range, which in turn allows you to maximise your profit.

Our experienced team have over 230 years of experience working in the motorcycle and tyre sectors, and we have the technical expertise and industry knowledge to work in partnership with dealers like you in order to best support your customer.

Our customers benefit from an excellent next day delivery service provided by TNT. Their delivery service is second to none in the UK market, with a success rate of 98.6%.

Every year we produce our trade catalogue, which details our entire product range and provides you with an in depth technical and industry standard fitment reference guide. Our account holders are also able to benefit from regular special offers and exclusive deals.

Our website, which is being re-launched in early 2014 includes a secure trade area with access to the latest trade news,

British Schoolboy M/C AssociationGloucestershireTel: 01453 766516

British Standards InstituteHertfordshireTel: 01442 230442

Brituro Silencers W.MidlandsTel: 0121 356 1110

Broomhill CompositesEssexTel: 01376 552 657

BRP Recreational Products DorsetTel: 00 800 25255050

BR Special TuningHerefordshireTel: 01497 821 234

Bruntingthorpe Aerodrome & Proving GroundLeicestershireTel: 0116 2478030

BSA Co HampshireTel: 023 8036 6404

BSM Rider TrainingSomersetTel: 01454 202262

Buffera HertfordshireTel: 01707 852244

Bulldog Security Products ShropshireTel: 01952 728171

Bullet mc-onlineLondonTel: 07956 954866

Bullet PolishWorcs.Tel: 01886821330

Bull-it JeansHampshireTel: 01489 582707

Bumpy W.YorkshireTel: 01924 470432

BWP Spark PlugsPembrokeshireTel: 01646 687987

BykebitzHampshireTel: 01252 870900

BMW Motorrad UK BerkshireTel: 01344 426565

Bob Heath Visors W.MidlandsTel: 01922 614747

Bob Wright MotorcyclesSomersetTel: 01934 413847

Boblbee UK W.SussexTel: 01798 344888

BonhamsLondonTel: 08700 273 616 / 08700 273 643

Bowbury EngineringDerbyshireTel: 01332 298523

Boyer Bransden Electronics KentTel: 01622 730939

Brackenbury PRNorthantsTel: 07838 166213

Bracken MW LondonTel: 0207 232 1814

BRADBURY BROS

W.YorkshireTel: 01484 641073Fax: 01484 460027Email: [email protected]

BrakefreeNottinghamshireTel: 0870 242 7570

Branson GB SomersetTel: 01278 420101

Bridgestone UK WarwickshireTel: 01926 488540

BritbitsDorsetTel: 01202 483675

British Automobile Racing ClubHampshireTel: 01264 882200

British Dealer NewsDevon01237 422660

British Motorcyclists FederationLeicestershireTel: 0116 2795111



48 September 2014

C–D

D3o LabE.SussexTel: 01273 418600

Darley Moor MCRRC DerbyshireTel: 01246 866537

Datatag Id SurreyTel: 01932 895304

Datatool UK SurreyTel: 0844 8717947

Dave Cooper TrailersKentTel: 01732 820082

David Silver SparesSuffolkTel: 01728 833020

Davida UK MerseysideTel: 0151 647 2419

DealerwebsDerbyshireTel: 0845 257 8277

Dawson Harmsworth S.YorksTel: 0114 233 7460

Deep Blue Systems SurreyTel: 020 8541 4131

DB CoversStaffordshireTel: 01782 335649

DelkevicStaffordshireTel: 01782 338 736

Demon TweeksWalesTel: 01978 664 474

Dennis Trollope RacingSomersetTel: 01179 570821

Denso (Michael Brandon)BordersTel: 01450 373333

Dep SportKentTel: 01622 765353

Derbi UK London Tel: 0800 81829800

DevittEssexTel: 01708 385959

CorePowysTel: 01686 412157

Cosworth RacingNorthantsTel: 01604 598300

County Battery ServicesNottsTel: 01623 757377

CRD International.co.ukKentTel: 01233 666996

Creative ProductsGloucestershireTel: 0770 392 4448

Croft PromosportN.YorkshireTel: 01325 721 815

Crossbow CalendarsSurreyTel: 020 8669 6400

Crowtree LeathersLincolnshireTel: 01507 602099

Cruiser EcosseScotlandTel: 01334 652670

Cumbria M/C & Driver TrainingCumbriaTel: 01900 604030

Custom CruisersDerbyshireTel: 01773 835666

Custom Fasteners PowysTel: 01686 629666

Custom Made Ear ProtectionDorsetTel: 01305 264021

Cylinder Head ShopCo WexfordTel: 00353 539134090

CZ CHAINS UK

Putoline Distribution LtdBlue Diamond HouseStirling WayMarket DeepingPeterboroughPE6 8ASTel: 01778 349 333Fax: 01778 348 080E-mail: www.putoline.co.uk

CONTINENTAL TYRES

Cambrian TyresNorth ParadeAberystwythSY23 2JRBrand Manager: Graham Matcham (07772 911137)[email protected]

Last year was a very strong year for Continental, and 2014 will certainly be no exception. As a recognised and trusted brand, our continued growth has often been in sharp contrast to the overall trend in the motorcycle sector.

With our innovative technologies we continue to produce tyres which not only meet, but exceed the changing expectations and demands of today’s rider. This year will see the launch of our new ContiRoadAttack 2 EVO; which will bring higher mileage and even better wet grip to the sports touring market. Our revolutionary ContiMove365 all-season tyre has been designed to allow scooter riders to use a single tyre for all-year round performance.

Our development team have worked hard to provide high end products for growing UK markets, such as the classic bike segment. The ContiRoadAttack 2 and ContiClassicAttack bring radial tyre technology to the classic bike market, and 2013 saw a number of teams claim wins on Continental Tyres including Phase One, who took the European Classic Bike Series title in 2013. As an extension to the classic bike scene, we have seen a growth in the bobber and Café Racer segment, with tyres like the ContiGo! and TKC 80 proving very popular.

This year we will also see the introduction of a number of additional Harley-Davidson sizes into the ContiMilestone range, reflecting the increased sales of the brand in recent years.

A wide range of point of sale material is available from Cambrian Tyres as the official UK importer. The brand is fully supported by a collaborative marketing effort between Continental in Germany and Cambrian Tyres; both online and offline in order to maintain a high level of exposure to end users.

What business wouldn’t benefit from an instantly recognised, well supported brand providing premium quality products at great prices? Get in touch with Cambrian Tyres for more information today.

Champion EquipmentNorfolkTel: 01953 888664

Chandler DirectWest YorkshireTel: 0845 000 3035

Channel Rider TrainingKentTel: 01303 220800

Charnwood Classics LtdLeicestershireTel: 01509 508 905

CheffinsCambridgeshireTel: 01223 213777

CI SportSurreyTel: 01372 378000

CIAWarwickshireTel: 0844 88 88 323

Cipher Graphics StaffordshireTel: 01782 5255002

Cirrus (UK) NorfolkTel: 01379 853129

Classic Motor CyclesHantsTel: 01794 518 433

Classic Bike ShowsLincolnshireTel: 01507 523 456

Clinton Enterprises LeicestershireTel: 01455 292111

Close Motor FinanceS.YorkshireTel: 01302 646 619

CMC Distribution DorsetTel: 0870 4461644

CMF EngineeringHerefordshireTel: 01989 769191

CMS WholesaleDevonTel: 01392 202670

Colin Appleyard Sport & Pleasure West Yorkshire Tel: 01535 606311

Competition Logistics DerbyshireTel: 01332 695258

Compass SalesNorthantsTel: 08446 860 486


September 2014 49

D–FEuromoto Direct HampshireTel: 0870 442 8399

Europa Motorsports UkCounty AntrimTel: 0870 243 8817

European ATV Safety InstituteWest SussexTel: 01903 816286

Europium WorldGreater ManchesterTel: 0161 2573524/644

Eurotek Sport MotorcyclesN.YorkshireTel: 01765 608209

Evans Waterless CoolantsSwanseaTel: 01792 572299

Event Express WorcestershireTel: 01905 732737

Every AccessoryW.MidlandsTel: 0121 501 3321

Evolution CompositesHampshireTel: 01590 622355

Evopos UKDorsetTel: 0845 644 9424

ExactrepWarwickshireTel: 024 76442054

Exitlight LeicestershireTel: 0116 2700005

ExperianNottinghamshireTel: 0870 4140310

Express Equipment CumbriaTel: 01539 739733

Express InsuranceW.MidlandsTel: 0800 9801513

Express KeysKentTel: 01689 850008

Extreme Publishing LondonTel: 0208 8404760

Eco-MachinesWest MidlandsTel: 0121 520 2333

EcolveGreater LondonTel: 0208 815 9578

Eddy ElectrickLondonTel: 020 7401 3589

EDZCumbriaTel: 01900 810260

eGrandprixTel: 0870 445 0111

EkselsiorHampshireTel: 0238 0636296

Elcea UK HertsTel: 01582 767007

ElecscootCo.DurhamTel: 01207 502 599

Electrex WorldOxonTel: 01491 682369

Electric Motorcycles BucksTel: 07808 118118

Emblem Motorcycle MagazineLeicestershireTel: 01509 508423

English Abrasives & ChemicalsStaffordshireTel: 01785 251288

Enzo Industries EssexTel: 07960 678786

EpedsTel: 0845 388 9829

EquinoxLincolnshireTel: 01724 798024

Ermax UKEssexTel 01245 361687

EscootaTel: 0845 652 0757

Eskay West SussexTel: 07803 896090

Eskee ZSomersetTel: 08456 585 856

Euro-ClassicsNorthamptonshireTel: 01604 591222

Duke Marketing Isle of ManTel: 01624 640000

Dunlop Tyres W.MidlandsTel: 0121 306 6000

DuraNorthantsTel: 01280 706050

Durnbury LtdEssexTel: 01787 475351

Dynojet UK LancsTel: 01995 600500

DynostarThe NetherlandsTel: 0031 165 521 336

Dyno ProHampshireTel: 08000 4321 68

E City WheelsLondonTel: 0207 193 7970

E-Motive Electric - see KoellikerBedfordshireTel: 01582 488 192

E-ScootaTel: 0845 652 0757

E.P. Barrus OxfordshireTel: 01869 326 400

Earl’s Performance ProductsNorthantsTel: 01803 869850

Easy Rider (Europe) StaffsTel: 01785 250353

Eazy TrackerSee Astro General Corporation (AGC)

EBC BrakesNorthantsTel: 01604 583344

Ebike InsuranceSomersetTel: 0870 753 1124

Eccles RacingNorfolkTel: 01842 755525

Eco Scooters WarwickshireTel: 01455 292688

Devon Rim Company DevonTel: 01769 574108

Digital SpeedosW.Midlands0121 745 9555

Digitek Moto TechnicsLeedsTel: 0113 246 7230

Direct Battery SolutionsLeicestershireTel: 01858 433330

Dirt Bike RiderLancashireTel: 01524 833111

DL Motorsports NottsTel: 0844 4125795

DLK ImportsTel: 01685 810005

DMS TechnologiesHampshireTel: 01794 525400

Dobbs LeathersNorthantsTel: 01604 753712

Donington ParkDerbyshireTel: 01332 810 048

Double RedLinconshireTel: 01522 693 278

Doug Dearden YamahaHampshireTel: 023 80891110

DP Brakes (PhilL Ayliff Products )WarwickshireTel: 024 76 343741

DPC DistributionW.YorkshireTel: 0870 1220214

Draper ToolsHampshireTel: 023 8049 4333

Dread BuckinghamshireTel: 01908 221666

Driving Standards AgencyNottinghamshireTel: 0115 901 2500

Ducati UKBuckinghamshireTel: 0845 1222 996

Duck Smart Cleaning ProductsBenfleet, Essex01268 750300



50 September 2014

F–GGet BikeLondonTel: 0208 3263366

GETECH

LeedsTel: 0844 8009785Email: [email protected]: www.getech.org.uk

GH Racing IrelandN.IrelandTel: 0289 269 8554

Girls Bike 2SomersetTel: 01278 420101

Givi UK NorthantsTel: 01327 706220

Glass’s Information Services SurreyTel: 01932 823823

Glf AccessoriesBedfordshireTel: 01525 717009

Gliptone LeathercareW.YorkshireTel: 01706 819365

Glo-Marka DistributorsDevonTel: 01271 865528

Global DistributorsIrelandTel: 00 3531 862 3438

Global Fuel TreatmentsTel: 0845 2600 145

Global Racing OilLincsTel: 01507 824 703

Globe Busters M/CPowysTel: 08452 304015

GMA Wholesale CheshireTel: 01625 576138

Goka UKEssexTel: 01245 226680

Go MX DistributionCo Down/ NITel: 02892 699 770

Gold & GooseLondonTel: 0208 4442448

Fuel ExhaustsCumbriaTel: 01539 738 333

Fun Bike ImportsWiltshireTel: 01225 790159

FunBikes LtdLeicesterTel: 0844 873 0307

Furlong Motorcycle TyresSomersetTel: 01935 425888

FuryganFranceTel: 07812 985 947

Future SafetyMerseysideTel: 01744 818838

FW DevelopementsLancashireTel: 01995 600680

G2F Media LancashireTel: 0117 636660

Garelli UKTel: 01159 300020

Garmin (Europe) HampshireTel: 023 8052 4000

Gas Gas Motos DerbyshireTel: 01298 766813

Gazelle Stainless Steel ExhaustsPembrokeshireTel: 01239 841715

GBS ImpexCheshireTel: 01270 768 455

GE CommercialSurreyTel: 01932 792000

Gefco UKLondonTel: 0208 742 4254

GeoplanN.YorkshireTel: 01423 569538

Geoff SelvidgeBerkshireTel: 01628 631 690

Gerbing Heated ClothingEast SussexTel: 01580 200 212

Flextion TechnologyWorcesterTel: 01905 641910

Footman James & Co West MidlandsTel: 0121 561 4196

FERIDAX (1957)

W.MidlandsTel: 01384 413841Fax: 01384 638287E-Mail: [email protected]: www.feridax.com

Feridax.com … your one destination Excellence is a core belief of how we do business at Feridax. Our complete sales and business support service is backed up by an internal sales team with more than 50 years of industry experience, unrivalled product training, a customer service team and our dedicated field sales team to ensure that our world class brands stay ahead of the game, so you stay ahead of yours.From prestige brands like Shoei, Spada, Sidi and Caberg, to everyday hard-parts like NGK, RK Chains, EBC brakes and Yuasa batteries, we ensure that we can cover all your needs. So whether delivering an industry beating pick rate, maintaining a high stock availability or next-day delivery, we can guarantee that you’ll never be short on our extensive product range or after-sales support.

Forcefield Body ArmourNorthants.Tel: 01933 410818

Forza ItaliaNorthamptonshireTel: 01327 858916

Fox EuropeTel: 0191 4876100

Freeflow Power SportGlasgowTel: 0141 6300021

Freewheel UK NorfolkTel: 01692 500300

Freight Products (UK) WarwickshireTel: 01926 641222

Frost Auto RestorationLancashireTel: 01706 658619

Fuchs Lubricants (UK) PLCStaffordshireTel: 08701 200400

Fabs County TrailersEssexTel: 07984 336756

FABULOUS BIKER BOYS

Public RelationsEst. 1996

Witney Business & Innovation Centre Windrush Industrial ParkBurford Road Witney Oxon OX29 7DXTel: 01993 709486Web: www.fab-biker.co.uk

Factory AgenciesSouth WestTel: 0845 8340102

Falcon InsuranceW.MidlandsTel: 0800 4402830

Falcon Shock Absorbers DorsetTel: 01929 554545

Fast BikesSomersetTel: 01225 442244

Fastec-racingSuffolkTel: 01683 660186

Faster By DesignCo DurhamTel: 01388 773 322

Fastrack 4 SolutionsNorthantsTel: 01604 811965

Ferodo ItalyTel: 00 39 0174 560511

FGM ClaymoreWarwickshireTel: 01789 490177

FI InternationalE.SussexTel: 01424 215444

Firestorm DistributionYorkshireTel: 01262 469904

FJH Products KentTel: 01304 210202

Flair Newcastle Tyne And WearTel: 0191 2327474


September 2014 51

G–IHoleshot PRKentTel: 01732 761 006

Honda Logistics CentreWiltshireTel: 01793 833397

Honda UK BerkshireTel: 01753 590500

HonleyHuddersfieldTel: 01484 421232

Hood JeansNorfolkTel: 01953 861166

HPS / Harwood Perf. SourceDerbyshireTel: 01773 831 122

HQB Sport & LeisureHampshireTel: 01264 889012

Hunterclass LondonTel: 020 8923 6753

HVUKSurreyTel: 01293 771 691

HyperboltLondonTel: 020 8579 5166

Hyperdyno UK WorcestershireTel: 01299 828037

Icat EuropeWarwickshireTel: 07734 529441

IcommNorthantsTel: 01604 584655

IGM UKCornwallTel: 01209 217777

ILS (Italian Locking Systems)East LothianTel: 0131 665 2256/9099

IMP UK S.YorkshireTel: 01226 202 299

In Car- On BikeN.YorkshireTel: 01759 302350

Independent Tools Ko-Ken (UK)W.YorkshireTel: 01422 833440

Hein Gericke (UK) N.YorkshireTel: 01423 873070

Hejira Racing DevelopmentsBuckinghamshireTel: 01280 822143

Hel Performance ProductsDevonTel: 01392 811601

HELD UK N.YorkshireTel: 01423 790 121

HeliteLeedsTel: 01132 843497

Helphire Bike AssistSomersetTel: 0500 224455

Henry Squire & SonsW.MidlandsTel: 01902 308050

Hi Level S.YorkshireTel: 01302 890400

Hid City BikesLondonTel: 020 86908826

Hideout LeathersEssexTel: 01799 584828

HighfiveLeicestershireTel: 01332 724747

Highway Hawk UKDorsetTel: 01202 571812

HIFLOFILTRO

One Optima Park, Thames Road, Crayford, Kent, DA1 4QXTel: 01322 526 236Fax: 01322 528 487 E-mail: [email protected]: www.hiflofiltro.com

HM QuickshifterKentTel: 01795 429168

HM RacingKentTel: 01689 856595

Hobbsport RacingW.YorkshireTel: 01535 653050

Griffin ShopfittingsS.YorkshireTel: 0114 270 1370

GrinfactorDevonTel: 01288 275002

Gruffs StudioClwydTel: 01978 755802

GT-85HampshireTel: 01730 825151

Guildford Tyre Company SurreyTel: 01483 531831

H-C TravelHampshireTel: 01256 770775

Hagon Products EssexTel: 0208 5026222

Halton EngineeringN.LincolnshireTel: 01724 732283

Hardcore Racing ProductsCambridgeshireTel: 01487 813755

Harglo PerformanceGloucestershireTel: 01386 701162

Harley-Davidson UKOxfordshireTel: 0870 8501903

Harpers RaceshopEssexTel: 01702 482016

Harrison BilletKentTel: 01795 477752

Harris Performance Products HertfordshireTel: 01992 532501

Hawkshaw MotorcyclesLiverpoolTel: 0151 9490991

Haynes PublishingSomersetTel: 01963 440635

HD ToolsW.SussexTel: 01798 813837

Hebo UK Racing LondonTel: 020 8314 0888

Golden Tyre DirectBucksTel: 01494 482 664

GoodwoodW.SussexTel: 01243 755033

GOLDING BARN RACEWAY

www.goldingbarnraceway.co.uk

Gould Autoplates & Signs SomersetTel: 01275 853853

GP PromowearE.SussexTel: 01424 716161

GR DucatiLondonTel: 020 8947 7555

GOODRIDGEUK

Exeter Airport Business Park DevonEX5 2UPTel: 01392 369090Fax: 01392 441780E-Mail: [email protected]: www.goodridge.net

Goodridge is the world’s leading manufacturer of performance fluid transfer systems. It operates in the automotive, motorcycle, motorsport, military and specialist industrial sectors. This dynamic private company manufactures in 9 facilities globally and supplies customers around the world with innovation, reliability and outstanding service.

Grampian MotorsMerseysideTel: 0151 931 5009

Grand Prix RacewearNorthamptonshireTel: 01327 855585

GraphixStaffordshireTel: 01782 570010

Greenmonkeywholesale.comStaffordshireTel: 0845 561 0080

Greeves Motorcycle EssexTel: 01245 227667



52 September 2014

I–KKais Suspension ServicesGreater ManchesterTel: 01942 896366

Kawasaki 4UStaffordshireTel: 01785 257611

Kawasaki Motors (UK)BuckinghamshireTel: 01628 856600

KazimoLancashireTel: 01282 699 001

KAZUMA

WarwickshireTel: 02476 455 [email protected]

Keihan SystemsWorcestershireTel: 01527 518525

Keith BlairStaffordshireTel: 01283 820508

Keith Martin Action PhotographyN.E.LincolnshireTel: 01469 573063

KiddimotoSomersetTel: 01749 871175

Kirkby TyresLiverpoolTel: 08702 428 800

Kitech PerformancePowysTel: 01938 871 590

KJM TradeGreater ManchesterTel: 01257 451656

Kleaning Equipment Western ShropshireTel: 01952 502600

Kliktronic SuffolkTel: 01359 242100

KnockhillFifeTel: 01383 723 337

Knox CumbriaTel: 01900 825825

Koelnmesse Gmbh Intermot GermanyTel: 0049 221 821 2499

John Milverton W.MidlandsTel: 0121 772 4517

John MockettE-Mail: [email protected]

Johnson Controls BatteriesPlease see VARTA by Johnson Controls

Jon Fraser ExoticaSuffolkTel: 01379 870312

Jorade CommercialBerkshireTel: 0118 988 2852

JPD DevelopmentsDerbyshireTel: 0870 2401165

JPI Motorsport ServicesLincolnshireTel: 01522 540808

JT Engine DevelopmentsDerbyshireTel: 01530 272045

Jtec SportsIrelandTel: 00353 879 107521

JTS Biker ClothingLeicestershireTel: 01530 812121

JT SPROCKETS

One Optima Park, Thames Road, Crayford, Kent, DA1 4QXTel: 01322 526 236Fax: 01322 528 487 E-mail: [email protected]: www.jtsprockets.com

Juicy BikeDerbyshireTel: 01298 214040

K&N Filters (Europe) CheshireTel: 01925 636950

K-LockKentTel: 01797 367 527

K-Tech Suspension LtdDerbyshireTel: 01283 559 008

Izax Motorcycle EngineersDerbyshireTel: 01773 875986

J H Haynes & Co SomersetTel: 01963 440635

J&S Accessories CheshireTel: 01606 810800

Jack and AssociatesMiddlesexTel: 07887 642001

Jack LilleyMiddlesexTel: 01784 420421

JAYCEE DISTRIBUTORS

SuffolkTel: 01473 281838Fax: 0800 269637Email: [email protected]: www.jayceeip.com

JENKS BOLTSEssex01245 [email protected]

Jepson & Co Tel: 0114 273 1151

JHS RacingSomersetTel: 0117 986 8844

Jim SandifordLancashireTel: 01706 230396

JinlunStaffordshireTel: 08712 885 669

Jmc EngineeringMerseysideTel: 0151 546 0604

Joe Hughes InternationalDerbyshireTel: 01332 769578

Jofama LeicestershireTel: 07811 389416

John Lampkin ImportsW.YorkshireTel: 01535 655970

Indespension LancashireTel: 01204 478500

Indian Motorcycles Mid LothianTel: 0131 557 5807

Institute Of Avanced MotoristLondonTel: 020 8996 9600

Inta Motorcycle Services KentTel: 01622 688727

Inta-Moto WiltshireTel: 01249 705926

IntermotGermanyTel: +44 (20) 75666345

INTERNATIONAL DIRT BIKE SHOW

Mortons Media Group LtdTel: 01507 [email protected]

Now in its second year under the guidance of Classic Bike Shows organiser Mortons, the International Dirt Bike Show remains the UK’s only, and Europe’s largest, dedicated off-road bike show.

The 2014 show returns to Stoneleigh Park in Warwickshire and will run from Thursday 30th October until Sunday 2nd November.

There are a number of reasons why the International Dirt Bike Show returns to the same facility in the heart of the UK. These include; ease of access, plentiful and free parking for exhibitors and visitors, and a team of exhibition specialists, happy to work with the show organisers and stand holders.

Despite rising costs elsewhere, Mortons has kept stand costs to the same cost-effective price and a tiered payment plan is available with substantial discounts for early payment. These savings are well worth taking advantage of.

Stand space will go on general sale at the end of March 2014 and prime sites tend to sell out quickly. Interested exhibitors are encouraged to book early to avoid disappointment.

IXS Motorcycle FashionSwitzerlandTel: 00 41 41 926 6111


September 2014 53

K–M

Manbat ShropshireTel: 01743 460792

Manheim AuctionsNottinghamshireTel: 0844 856 4610

Manx LeathersIsle of ManTel: 01624 862632

Manx MccIsle of ManTel: 01624 644649

Mapfre AbraxasAvonTel: 01454 616300

Maple SignsShropshireTel: 08707 441130

Mark 2 SolutionsPeterboroughTel: 01223 911 409

Mark-It UK DistributorsWorcestershireTel: 01386 792867

Martin Conquest Greater ManchesterTel: 0161 3510324

Martin Heath PhotographyWest SussexTel: 07977 596 164

MascoShropshireTel: 01743 761107

MasterquoteHampshireTel: 0870 242 0056

MAW Solutions West SussexTel: 01273 493343

MaxcoLancashireTel: 01204 492 536

LPG Scooters LondonTel: 0208 299 5078

LS2 HelmetsTel: 01670 856342

LSLEssex01245 [email protected]

Lucas Oil Products (uk) AngleseyTel: 01248 723 666

Lucy Dell EarplugsWorcestershireTel: 01584 781762

Lust RacingLondonTel: 07960 990134

Lydden HillKentTel: 01304 830557

M-Sport Developments StaffordshireTel: 01827 875888

M.A.D ServicesE.SussexTel: 07710 732888

M/C ElectricsNorfolkTel: 01603 400297

MadisonMiddlesexTel: 0208 385 3385

Mag (UK) - M/C Action GroupWarwickshireTel: 0870 444 8448

Mag EuropeManchesterTel: 0161 337 4390

Magicalia PublishingLondonTel: 020 78438870

Maguire’s GarageNorthen IrelandTel: 02890 613141

Maitland RacingLondonTel: 020 7485 0473

Malcolm Rathmell Sport N.YorkshireTel: 01423 772885

Mallory Park Motorsport LeicestershireTel: 01455 842931

To find out how to stock or to find your nearest Laser Tools stockist visit www.lasertools.co.uk or call 01926 818196.

Langston MotorsportsSurreyTel: 01932 850631

Larsson UK LtdNorthantsTel: 01536 265 633

Lawrence Performance Services (LPS)WiltshireTel: 01985 850132

Lazertrack BedfordTel: 01767 641489

LB Restoration ServicesCornwallTel: 01208 269746

LAZER HELMETS(OFF ROAD)

W.MidlandsTel: 01384 413841Fax: 01384 638287E-Mail: [email protected]: www.feridax.com

Lazer (On road) Compass SalesNorthantsTel: 08446 860486

LEDwearBurton-on-TrentTel: 01283 480 609

Lexham InsuranceNorfolkTel: 0845 6076756

LL t/a Kendall Motor OilLondonTel: 020 8961 7292

Llexter DevonTel: 0845 4592369

Lloyd Lifestyle CumbriaTel: 01768 483784

Lock Mate KeyLondonTel: 0207 351 7908

Lookwell Bike Fashion BVNetherlandsTel: 0031 40 251 0506

Loop FobsDerbyshireTel: 01283 224404

Koyo (UK) BuckinghamshireTel: 01908 289 300

KriegaCheshireTel: 01829 770767

KTM Sport MotorcyclesNorthantsTel: 01280 709500

Kudos Software DevonTel: 01548 843586

KW AutomotiveKentTel: 0870 9907536

KymcoShropshireTel: 01743 761107

L&L ImportsCumbriaTel: 01697 349295

LAMEDUCK ENTERPRISES

SEE BOX ADVERT 27 Duxford CloseRedditch, WorcsB97 5BYTel: 01527 542269Fax: 01527 540299E: [email protected]: www.LameduckUK.com

Langcourt SomersetTel: 01934 612226

Kineton RdSoutham, WarwickshireCV47 0DRTel: 01926 [email protected]

Laser Tools is one of the UK’s leading tool manufacturers and distributors and has a comprehensive motorcycle range — professional quality tools that will let you perform a straightforward service or tackle something that needs more specialist equipment.

Our free 400-page catalogue covers general hand tools, specialist automotive tools, commercial vehicle tools and our motorcycle range.

Chain Breaker Kits • Shades Visor InsertsMotorcycle Covers • Thermal Inner

Gloves • Thermal Balaclavas Thermal Neck Warmers • Goop Puncture

Proofing • Fog X Anti-Mist Spray Lid X Helmet Sanitiser • L Plates

Checkout our new product range at

www.LameduckUK.com 01527 542269 • [email protected]



54 September 2014

MMOTOGRAFIX

S.YorkshireTel: 0870 224 2880E-Mail:[email protected]: www.motografix.com

MotoGuzziKentTel: 0208 2908800

Motohart (UK) Tyne & WearTel: 0845 527 7249

Motohaus HampshireTel: 01256 704909

Moto ImpexWest MidlandsTel: 0121 236 4968

Moto LegendsTel: 01636 605105

Moto MagazineLondonTel: 0207 3329700

Motomecca Spares DorsetTel: 01202 823453

Motoport UKN.YorkshireTel: 01423 797911

Motorecruit LtdWeb: www.motorecruit.co.uk

Moto Services (Southern) EssexTel: 07803 086298

Moto Sifam UK ShropshireTel: 01952 580500

Moto X RivaraKentTel: 01634 849764

Moto-Bins LincolnshireTel: 01775 680881/680580

Moto-Cal Mid LothianTel: 0131 2585000

Moto-MasterThe NetherlandsTel: +31 (0)497 68 40 36

MotoNovoWalesTel: 02920 393600

Moore Large & Co DerbyshireTel: 01332 274254

Moore Speed Racing DorsetTel: 01202 746141

Morgan Carbtune N.IrelandTel: 028 9023 9007

Morris LubricantsShropshireTel: 01743 232200

Mortons Media LincolnshireTel: 01507 529 342

Moss Europe MiddlesexTel: 020 88672000

Motarrad HandlerAustriaTel: 0043 2772568230

Motex Systems SomersetTel: 01934 424111

Motad W.MidlandsTel: 01922 714700

MotocomBuckinghamshireTel: 01525 270 100

Moto Corsa DorsetTel: 01202 822511

Motodirect DerbyshireTel: 01773 864420

Moto EvolutionEssexTel: 01245 361687

MotofaxHampshireTel: 02380 511999

Moto GB.co.ukLancashireTel: 0844 412 8450

Moto.GB DistributionLancashireTel: 0845 0941934

Motogear NorthantsTel: 01536 485484

MHH Engineering Co SurreyTel: 01483 892772

MHSS 1stCambridgeshireTel: 01733 345118

Michael Brandon BordersTel: 01450 373333

Michael TyresNorfolkTel: 01508 499718

MichelinStaffordshireTel: 01782 402000

MicrolonWiltshireTel: 0844 7042000

Micron ExhaustsDerbyshireTel: 01773 876333

Midwest Marketing WorcestershireTel: 01527 574422

Mike Pearce and SonsDevonTel: 01404 890234

Missing LinkNorthamptonshireTel: 01327 857061

Mito UK DorsetTel: 01202 667323

MK PoweredNorthantsTel: 01536 484009

Mobil Oil Company SurreyTel: 01372 222000

MODE PERFORMANCE LTD

6 Silverstone Technology ParkSilverstone CircuitSilverstoneNorthamptonshireNN12 8TNTel: 01327 855999Website: www.modeperformance.co.uk

MoggstarBerkshireTel: 07932 121468

Moore International DorsetTel: 01202 743222

Maxton EngineeringCheshireTel: 01928 740531

Maxxis UK PLCSuffolkTel: 08704 282728

MB Developments S.YorkshireTel: 01709 869756

MBM NorthamptonshireTel: 01604 713656

MBT CustomsDevonTel: 01392 666107

MCA (Aston) W.MidlandsTel: 0121 554 6644

McAMSLancashireTel: 0845 054 1000

MCI ToursCheshireTel: 0161 941 7149

MD Racing ProductsSomersetTel: 01935 429646

MDL DerbyshireTel: 01773 864420

MDS Battery EnfieldTel: 0800 310 2100

Meguiar’s UK NorthantsTel: 0870 2416696

Mer Products HertfordshireTel: 01992 512 698

Merlin BooksW.SussexTel: 01403 257626

Merton CollegeSurreyTel: 0208 4086500

Metal MuleW.SussexTel: 01273 842094

Metasystems UK WorcestershireTel: 01905 791700

Metisse Motorcycles OxfordshireTel: 01367 870630

Metmachex EngineeringDerbyshireTel: 01773 836241


September 2014 55

M–ONevis Marketing Tel: 01425 478936

Newton Equipment EssexTel: 0208 594 7990

NGK Sparkplugs (UK) Tel: 01442 281000

Nick Stephenson MarketingSurreyTel: 01306 711093

Nikwax WaterproofingE.SussexTel: 01892 786400

Nitro RacingTel: 01768 483 786

Nitron Racing ShocksOxfordshireTel: 01993 849449

NJB Shocks EssexTel: 01206 768392

Norman HydeWarwickshireTel: 01926 312 119

Norman Motorcycle Equipment (Italian)EssexTel: 01268 710946

Norton Motors StaffordshireTel: 01889 586557

NRPGreater ManchesterTel: 0161 832 8646

Oakley UKHertfordshireTel: 01462 475475

Oakmain WalesTel: 01495 248977

Oberon Performance HampshireTel: 023 9248 1188

Ocean Media LondonTel: 0207 7728300

MWM-Systems is a high-tech low cost company at the forefront of Professional web design.Professional Company Web Sites from £350.00 Support from £25.00 per month Catalyst, Dealer Edit & Khaos Control DMS integrationScreen Savers, Videos, Print, Corporate ID, Consultancy and more...All MWM Systems sites are provided with search engine optimisation as standard. Motrac RacingCheshireTel: 0151 357 1062

MPN (Motorcycle Product News)CheshireTel: 01244 372424

MPSMid GlamorganTel: 0870 7777 333

MTC ExhaustsLancashireTel: 01704 893 337

Muc-OffDorsetTel: 01202 307790

Multi Car RampsBerkshireTel: 0118 988 2852

MW LeathersLondonTel: 020 8471 3933

N-Duro MEC Performance AxlesMid GlamorganTel: 0844 357 2486

National Motorcycle Dealer Association(Formerly The MRA)[email protected]: 01788 538332

National Motor Museum BeaulieuHampshireTel: 01590 614614

National Motorcycle Training AgencyLeicestershireTel: 01949 861966

NCI Biker RescueN.YorkshireTel: 0870 9012999

Neo-TracW.SussexTel: 0870 143 1987

Nev CommunicationsEssexTel: 01245 465241

Motorcycle DirectGloucestershireTel: 0870 755 8250

Motorcycle EquipmentEssexTel: 01621 857544

Motorcycle Folly BuckinghamshireTel: 08700 750950

Motorcycle Hire LondonTel: 020 8752 3130

Motorcycle RiderN.LincolnshireTel: 01652 680060

Motorcycle Seatworks W.YorkshireTel: 01274 604672

Motorcycle Show Traders AssociationSurreyTel: 0208 6696400

Motorcycle Sport & Leisure ToursCambridgeshireTel: 01353 616120

Motorcycle TechnicsSuffolkTel: 01449 775775

Motorcycle Trade DeskEssexTel: 01375 370451

Motorcycle RacerCambridgeshireTel: 01925 438 062

Motorcycle Trade Expo DevonTel: 01237 422660

Motorcycle-UK SurreyTel: 0845 2301584

Motorcycletyresuk.comEssexTel: 01708 386931

Motosport DistributionTel: 01935 412501

MWMSYSTEMS

Unit 11 Ensign Business CentreWestwood Business ParkWestwood WayCoventryW.Midlands, CV4 8JATel: 0800 876 6696E: [email protected]: www.mwm-systems.co.uk

Motoprotect Tyne & WearTel: 01207 271600

Motorbike Search EngineTel: 07941 851 9902

Motorcycle Accessories DirectBuckinghamshireTel: 01494 784898

MotorexSwitzerlandTel: +41 (0) 629 19 75 75

MOTORCYCLE INDUSTRY ASSOCIATION

1 Rye Hill Office ParkBirmingham RoadAllesley, CoventryW.Midlands, CV5 9ABTel: 02476 408000Website: www.mcia.co.uk

Motorcycle IndustryExhibitions (MCIE)WarwickshireTel: 02476 408000

Motorcycle Industry Trainers AssociationWarwickshireTel: 02476 408 032

MOTORCYCLE TRADER

30 - 34 High StreetHailshamEast SussexBN27 1DWTel: 01273 616040Fax: 01273 514417E: [email protected]: www.motorcycletrader.net

The oldest motorcycle trade publication in the world with a history at the British Library dating back to 1895. The quality option trade and industry magazine, published monthly in a new B5, user-friendly perfect-bound format. Ultra competitive new advertising rates and the best editorial mix of manufacturer, wholesaler and dealer profiles, plus business journal, statistical information, events and show calendars, MCIA updates and a wry outlook from regular columnists. Also on-line atwww.motorcycletrader.net.



56 September 2014

O–PPincus DisplaysE.SussexTel: 01273 570770

Pinewood Computer SolutionsW.MidlandsTel: 0121 6976659

PiperscrossNorthamptonshireTel: 01604 707 750

Pirelli Metzeler Moto UK StaffordshireTel: 0845 6094949

Pirelli TyresStaffordshireTel: 01283 525252

PJ EngineeringLincolnshireTel: 01673 858150

PJ Motorcycles EngineersW.MidlandsTel: 01902 307457

PJ1 OilsW.YorkshireTel: 01924 477252

PJB SECURITY PRODUCTS

25 Parnall RdFishpondsBristolSomerset, BS16 3JFTel: 0117 965 9240Fax: 0117 965 3263E-Mail:[email protected]:www.pjbsecurity.co.uk

Design / Manufacturer of Motorcycle / Scooter Quad and Garage Door security products.

Specialist in Bolt Down and Built In anchors, Sold Secure Gold approved products include- Red Alert Double Bridge, Bullpoint, Immobiliser, Taurus Bullring, Concave & ATV Anchors, Garage Defenders including the NEW Secure A Door for Up and over & Roller shutter doors, Squire Ex-Caliber 16mm security chains, NEW 19mm Untouchable security chain & Untouchable Lock, padlocks, Disc-Locks, Shed/ Van Hasps etc. All enquiries welcome, Wholesale price list available to Trade customers, email us for price list password, thirty day terms to account holders, no minimum order value, carriage free on net orders over £400.00, Direct despatch to your customer now available, next day delivery from stock.

Pendragon PLCDerbyshireTel: 01332 292777

Performance DirectEssexTel: 0800 8119349

Performance Friction (Europe)OxfordshireTel: 01295 21020

Performance HouseSurreyTel: 01737 780880

Performance Motorcycle Parts Perth & KinrossTel: 01796 482507

Performance Parts DirectS.YorkshireTel: 0114 2581151

Performance Parts NorthantsTel: 01327 706 139

Performance PR Greater LondonTel: 0208 5413434

Pete DaltonLincolnshireTel: 01507 343315

Peter HenshawDorsetTel: 01935 389357

Peter Philpott SparesKentTel: 01303 264770

Petrolscooter W.MidlandsTel: 02476 455893

PFK LingNorfolkTel: 01379 851080

PGD EngineeringSomersetTel: 01373 464 252

Phil Ayliff Products WarwickshireTel: 02476 343741

Phil Griffin AgenciesW.MidlandsTel: 01384 873275

Piaa UK SomersetTel: 01934 818430

Piaggio KentTel: 0208 2908800

Pidcock MotorcyclesNottinghamTel: 0115 946 2233

Overmarsh EngineeringDerbyshireTel: 01332 775139

Owl Sound & Voice StaffordshireTel: 01827 60577

Oxford Products OxfordshireTel: 01993 862 300

P&P SeatingW.MidlandsTel: 0121 784 4001

P.A. FactorsSuffolkTel: 01502 710930

P3 Performance Engineering LeicestershireTel: 01455 251728

PA PromotionsNorfolkTel: 01603 487061

Paf SystemsNorthamptonshireTel: 01933 403555

PamaCheshireTel: 0161 494 4210

Panchos Offshore Accessories GuernseyTel: 01481 240576

Parts XpressTel: 0845 466 1800

Paaschburg & Wunderlich GermanyTel: +49 40 248277-0

Paul N. Blezard, SurreyTel: 020 8255 4237

PDQ MOTORCYCLE DEVELOPMENTS

BerkshireTel: 01753 730043Fax: 01753 440415Website: www.pdq1.com

Pegasus Products (Leeds) W.YorkshireTel: 0113 261 1586Pegasus Speed NeedsHampshireTel: 01489 892679

PembreyCarmarthenshireTel: 01554 891042

ÖHLINSRACING UK

Office: Instrumentvägen 8-10Mail: Box 722, S-194 27 Upplands Väsby, SwedenTel: +44 (0)203 286 3127Mob: +44 (0)7500 045 164E: [email protected] Web: www.ohlins.com

Oily Rag ClothingGloucestershireTel: 01242 239571

Omega ToolsCumbriaTel: 01539 739733

On Two WheelsGlamorganTel: 08712 009 030

One IndustriesTel: 01404 549 696

Onestyle (t/a OSX)LondonTel: 0207 702 2288

Onfire UKStaffordshireTel: 44 (0)1283 537 722

Online Off Road.comDevonTel: 01752 342407

Ontime Media NorthantsTel: 01327 856161

Origin Financial Services Greater ManchesterTel: 0845 602 3676

ORO2

PowysTel: 01597 822 666Email: [email protected]: www.oro2u.com

Oset Bikes UKEast SussexTel: 08432 892890

Osram BerkshireTel: 01744 812221

Oulton ParkCheshireTel: 01829 760 301

Overland Custom DerbyshireTel: 01773 608489


September 2014 57

P–QQUAD MAGAZINE

30 - 34 High StreetHailshamEast SussexBN27 1DWTel: 01273 616040E: [email protected]: www.quad-online.co.uk

The UK’s only quad and ATV-dedicated website catering for all facets of the industry.

Highly valued by web visitors and advertisers alike, Quad Online includes latest news, calendar of events, club listing, features, machine tests, race reports, reviews and information.

For competitive advertising rates, call Rod Sopp on 01273 616040.

Quad MasterShropshireTel: 01743 792355

QuadmaxxWalesTel: 01792 860362

Quadlock UKSomersetTel: 01963 34932

QuantyaGloucestershire01531 890 955

QUADZILLA

Lodge FarmHigh ToyntonHorncastleLincs LN9 6NRTel: 01507 522900 / 523900E-mail:[email protected] Web:www.quadzillaquads.com

Synonymous with distributing market-leading products at prices that make them accessible to a wide range of customers, Quadzilla offers the UK’s largest range of on and off-road quads and buggies with machines from 50cc through to 800cc, and has done so for over a decade.

The importer stocks a huge selection of spare parts and QZ branded accessories and provides a full 12-months’ parts and labour warranty on all products.

As a brand, Quadzilla advertises more than any other supplier in the sector, and in many divers types of media.

Prospeed UKLancashireTel: 01704 895600

Protec QSomersetTel: 0870 0110112

Protech Automotive UK BerkshireTel: 0118 9312755

PUTOLINE DISTRIBUTION

Blue Diamond House,Stirling Way,Market Deeping,Peterborough,PE6 8ASTel: 01778 349 333Fax: 01778 348 080E: [email protected]: www.putoline.comwww.facebook.com/PutolineUKwww.twitter.com/PutolineUK

Putoline Oil is 100% dedicated to producing top quality products, purely for the motorcycle industry. The strong manufacturer/consumer relationship they have enables Putoline to produce only the finest of products for all motorcycle applications. Putoline’s exceptional product range is enhanced by their customer service, which is second to none. Putoline Distribution takes pride in providing dealerships throughout their UK network with a highly professional and friendly service.

PVA Technical File [email protected]

PWS LeicesterLeicestershireTel: 0116 261 9198

Pyramid Plastics LincolnshireTel: 01427 612536

Q8 OilsW.YorkshireTel: 0113 2350555

QB Display CubesNorfolkTel: 01953 889499

QB MotorcyclesW.MidlandsTel: 01384 637168

PROBIKE

Unit 4 Sterling Business ParkSalthouse RdBrackmillsNorthants, NN4 7EXTel: 01604 660555Fax: 01604 660444E-Mail: [email protected]: www.probike.co.uk

The UK’s largest supplier of dedicated motorcycle workshop equipment. Range includes hydraulic, pneumatic and electric motorcycle lifts, motorised computer wheel balancers, auto tyre changers, MoT equipment, Fuchs dynamometers, gas analysers, computer diagnostic analysers, ignition testers, battery reclaimers, ultrasonic cleaners, carburettor stands, cooling fans, exhaust extraction systems, waste oil collection, waste oil heaters, compressors, air tools, airline equipment and installations, advice/design work undertaken, vast range of hand tools. Exclusive and named products: AccuMate, BatteryMate battery reclaimers, Bike-Lift, CarbClik, ECON, Facom, Fuchs Dynamometers, IgnitionMate, OptiMate, ProBike, Profi, Souriau, Shadowfax, SynchroMate, Tecalemit, VacuumMate, Microgas, ProTech, Texa Axone.

Pro-Clean DistributionDorsetTel: 01305 759 966

Promark PR & Marketing SurreyTel: 01293 823890/1

ProteusBerkshireTel: 0118 9737409

Proto UK Tyne And WearTel: 0191 2720777

ProtyreHampshireTel: 01962 774437

PS International SurreyTel: 01276 65554

Pump-X (UK) GloucestersireTel: 01242 579362

Puncturesafe UKDevonTel: 0870 241 3730

Poeton AptecGloucestershireTel: 01452 300800

Polar Power Batteries W.YorkshireTel: 01274 355630

Polaris Britain (Victory M/C’s)WarwickshireTel: 01675 437240

Pole Position RacingLondonTel: 0207 4077050

Polygon Engineering (P.E.S.T.)GloucestershireTel: 01452 380883

PM TuningLancashireTel: 01524 850800

Poole Clayton Automotive HampshireTel: 0126 4334277

Portfolio UK CheshireTel: 01625 856000

Powerbronze W.SussexTel: 01903 783222

Predator Exhausts HertfordshireTel: 01707 334050

Pressplan Travel HertfordshireTel: 0845 6441381

PretechBerkshireTel: 01189 573123

Principal InsuranceManchesterTel: 0808 178 7921

Pro Tech Suspension ServicesLancashireTel: 01257 254760

Pro Twins SurreyTel: 01342 892888

Pro X Racing PartsTel: 0845 450 1448

Pro-BoltGloucestershireTel: 0800 0185500

Pro-Mar DistributionWest SussexTel: 01403 240473



58 September 2014

RRhino DynoSurreyTel: 020 8665 0488

Rhino GooWalesTel: 07951 5603290

Rhino ProtectLondonTel: 0870 803 0187

RHT MarketingW.YorkshireTel: 01924 477252

Ride Out for Spinal ResearchSurreyTel: 01483 898786

Rider Support ServicesLondonTel: 020 8246 4900

Riders For HealthNorthamptonshireTel: 01327 300047

Rip n Roll SystemsSurreyTel: 01483 425506

RK Sports Tyne & WearTel: 0191 2612241

RNT FastnersDerbyshireTel: 01332 738646

Roadsure InsuranceNorthamptonshireTel: 0808 1601045

Riders OffshoreGuernseyTel: 01481 258520

Riders (Yeovil) LtdSomersetTel: 01935 421681

Rieju UK LincolnshireTel: 01522 589121

RizomaItalyTel: 0039 0331 242020

Road Racing IrelandN.IrelandTel: 02891 828 211

Rob Hunter & CoSomersetTel: 01749 880615

Robinson Foundry KentTel: 01227 454366

RockinghamNorthamptonshireTel: 01536 500500

REDCAT MARKETING

M A R K E T I N G L I M I T E D

30 - 34 High StreetHailshamEast Sussex, BN27 1DWTel: 01273 616040Fax: 01273 514417E-Mail: [email protected]: www.motorcycletrader.net

Redcat Marketing Limited is a full marketing and PR service agency offering advertising, PR, design/print, website, press relations and copy writing services.

Redcat is the publisher of Motorcycle Trader, a business-to-business motorcycle trade-dedicated free-of-charge publication published 10 times a year. Trader offers a diverse range of informative, interesting and factual industry and business editorial articles as well as the Motorcycle Trader Directory. The hard-copy magazine is reproduced in a digital page-turning edition on-line at www.motorcycletrader.net and is supported by Trader Daily News; an electronic newsletter containing pertinent industry and business news snippets and distributed to just over 7,000 recipients.Redcat also supports the Quad and ATV industry with a topical news and feature-led website; www.quad-online.co.uk

Remit TrainingNottinghamTel: 01623410033Retails Motor Industry Training (Technical Training) REMITTel: 0115 975 9550

Rev and GoNottinghamshireTel: 07808 770368

Rev Gomm W.MidlandsTel: 0121 3604279

REV’IT Sport InternationalThe NetherlandsTel: +31-412 696740

Revs SuspensionW.MidlandsTel: 0121 501 3321

RH ClaydonSuffolkTel: 01284 700748

Rhencullen LeicestershireTel: 01455 890345

RawlandLondonTel: 0208 926 8011

Ray ArcherTyne & WearTel: 0191 2701393

Reactive SuspensionYorkshireTel: 01347 811 529

Readspeed Scooters Ltd, Worcester Tel: 01299 828037

Rebel Dogg MCT SchoolOxfordshireTel: 01295 270785

Redwing Shoe CoEssexTel: 01702 712990

ReevuTyne & WearTel: 0191 418 7755

Reflex RacingEssexTel: 01268 548108

Reg Mills Wire WheelsDorsetTel: 01258 857700

Regina International UKLancashireTel: 01254 661116

Reivers Wholesale CumbriaTel: 01697 343240

RenntecDorsetTel: 01202 826722

Renold ChainStaffordshireTel: 01283 512940

Renthal CheshireTel: 0161 406 6399

Respro (UK) LondonTel: 020 7721 7300

Retail Motor Industry FederationLondonTel: 0207 580 9122

If you have a customer, Quadzilla has a product to suit.

Quill TradezoneCheshireTel: 01942 721744

R&GHampshireTel: 01420 89007

R&S Performance CentreNottinghamshireTel: 01909 482670

RacebikebitzHertfordshireTel: 01763 249807

Race By Design SurreyTel: 01342 833999

Race FitDerbyshireTel: 01629 735 071

Race FX Tel: 0845 450 1448

Race PlainWiltshireTel: 01722 743989

Race Products LincolnshireTel: 01673 842704

Race Spec GloucestershireTel: 01684 299699

Racer UKHampshireTel: 07802 831781

Racing Lines (GB) DerbyshireTel: 01332 331716

Rage MotorsportBedfordshireTel: 01582 477477

Ramair Filters UK WiltshireTel: 01980 623 401

Rampdale HertfordshireTel: 0844 8156125

Rapid Moto DistributionSomersetTel: 01935 863988

Rauf ULondonTel: 0208 5567403


September 2014 59

R–SSlick Fairings NorfolkTel: 08000 434099

Slick MarketingOxfordshireTel: 01235 530689

Slipstream TuningKentTel: 01732 743248

Slow GoldWest GlamorganTel: 01656 746984

Smalley Cross Scooter CentreDerbyshireTel: 01332 881882

Smartwater EuropeShropshireTel: 0870 242 8899

SMC GBDevonTel: 01626 335764

Smiler Racing and FabricationsNorfolkTel: 01493 369834

Smiths ServicesYorkshireTel: 01977 668256

SnettertonNorfolkTel: 01953 887 303

Snobs Ultimate CustomsLondonTel: 0208 5668881

SolarTrack PLC EssexTel: 01245 249382

Sold SecureNorthantsTel: 01327 264687

Solent (UK) HampshireTel: 02392 505322

Sonic Communications W.MidlandsTel: 0121 7814400

Sorrymate.comCheshireTel: 0845 676 9077

SOS M/C RecoveryTel: 08442 484858

Sound DistributionLancashireTel: 01942 604616

SP EngineeringSomersetTel: 01373 474 740

Scottoiler GlasgowTel: 0141 955 1100

Screenflow Manufacturing DorsetTel: 01202 528153

Sealey GroupSuffolkTel: 01284 757 500

Seaton TuningTel: 01206 866 400

Shell UK Oil ProductsGreater ManchesterTel: 0800 7318888

Shephards KentTel: 020 8460 9999

Shift EuropeTyne & WearTel: 0191 4876300

Shippey PRDevonTel: 01548 821778

Shmuc Tel: 0754 556 1521

Shop Offshore GuernseyTel: 01481 266415

Showtrax InternationalBedfordshireTel: 01234 709966

Sidecar Moto Cross AssociationBerkshireTel: 0118 961 7458

SifamLeicestershireTel: 07754 144797

Sigma PerformanceKentTel: 07881 820748

Silkolene LubricantsStaffordshireTel: 01782 203 700

SilverstoneNorthamptonshireTel: 0844 372 8200

Sinnis International (UK) E.SussexTel: 01273 506 306

Skidmarx UK DorsetTel: 01305 780808

SLD UKLincolnshireTel: 01522 691244

unlimited advice. Demonstration and training facilities. Balco, John-Bean, Motomoclós, Durnbury, Protec, Texa Axone, Accu-Track, Sealey, Samoa.

RST Motorcycle ClothingDerbyshireTel: 01773 864420

Rush Racing DevonTel: 01404 549696

S.O.S Motorcycle RecoveryLincolnshireTel: 08442 484 858

SamcoSportMid GlamorganTel: 01443 23846

Sammy Miller MuseumHampshireTel: 01425 616644

Santander Consumer Finance (UK) plcSurreyTel: 0871 200 4250

Schuurman (UK) PeterboroughTel: 01778 561 061

Schwalbe UKShropshireTel: 01952 602 680

Scooter GiantLondon0845 269 9049

ScooteriaDorsetTel: 07764 474952

Scooters-R-UsKentTel: 01892 730407

Scorpion AutomotiveLancashireTel: 01257 249 928

Scorpion ExhaustsDerbyshireTel: 01773 744123

ScotfactorsAngusTel: 01382 461441

Scott LeathersCo DurhamTel: 01833 638913/08833

Scottish Motorcycle ShowMid LothianTel: 01926 835782

ROCK OIL CO

CheshireTel: 01925 636191Email: [email protected]: www.rockoil.com

Rolls Racing DesignsCornwallTel: 01566 774395

ROOF HELMETS

LincolnshireTel: 01778 349999

Roy Collins Motorcycle SecurityCo.DurhamTel: 0191 378 2142

Roy Thersby Wire Wheel ServicesClevelandTel: 01642 612784

RS Motorbike PaintS.YorkshireTel: 01226 241126

RS WORKSHOP EQUIPMENT

Unit 28 Barnwell Manor Industrial EstateBarnwell PeterboroughCambs PE8 5PLTel: 01832 741007Fax: 01832 741008E-Mail:[email protected]: www.rsworkshopequipment.co.ukThe Trades leading supplier of premium workshop equipment. Our comprehensive rage of dedicated Motorcycle workshop equipment includes electro hydraulic and hydraulic motorcycle lifts, scissor jacks, Atv lifts, Mot equipment, brake testers, headlight testers, laser alignment, static and dynamic wheel balancers, automatic tyre changers, exhaust extraction systems, gas analysers, diagnostic fault code readers, paddock stands, compressors, static benches, parts washers, airline ring mains, oil lube systems, waste oil drainers, pillar drills, presses, off set carb adjusters, chain breakers, vacuum gauges, hand tools, spare parts, service, service contracts, installations, finance, Mot drawings, site inspections, building work and



60 September 2014

S–TThe Institute of the Motor IndustryHertfordshireTel: 01992 511521

The M PartnershipWorcestershireTel: 01584 881651

The Monogram Group OxfordshireTel: 01295 768903

The Mulberry GroupOxfordshireTel: 01869 277077

The Performance CompanyNorthamptonshireTel: 08450 603020

The Tool ConnectionWarwickshireTel: 01926 818196

Thermoflash UKWarwickshireTel: 01295 771088

Thoroughbred Covers W.YorkshireTel: 01132 795079

Three BondBuckinghamshireTel: 01908 285000

Three Cross Motorcycles DorsetTel: 01202 810 100

Titanium International W.MidlandsTel: 0121 789 5764

TJ WassellStaffordshireTel: 01543 428614

Tomahawk TyresW.MidlandsTel: 0121 777 4520

Top Shot JacketsCheshireTel: 01260 270763

Torco Racing OilsE.YorkshireTel: 01377 236170

Torque Bike – Motorcycle Trade InsuranceNorwichTel: 0845 467 8737

Total UKW.YorkshireTel: 01977 636200

TR DistributionLeicestershireTel: 0116 2750719

Tracker Network (UK)MiddlesexTel: 01895 234567

Swen (Europa) S.YorkshireTel: 0114 245 0377

SwintonManchesterTel: 0800 0687988

T-Trac UKW.SussexTel: 01902 746972

TA Engineering SuppliesLincolnshireTel: 01724 763773

Talon Engineering SomersetTel: 01935 471508

Tay Trading International ShropshireTel: 01952 580500

Tecalemit Garage Equipment DevonTel: 01752 219111

Techno-Weld OxfordshireTel: 01993 851028

Technology In MotionLondonTel: 020 89449919

TecstarCambridgeshireTel: 01480 399499

Terry Shepherd TuningLancashireTel: 01695 574454

TEXA UK

LancashireTel: 01282 606787

Trail Tech ProductsGalashielsTel: 01896 753111

ThatchamBerkshireTel: 01635 868855

ThawLeicestershireTel: 0116 257 0088

The Bike InsurerTel: 0870 2258207

The Funding CorporationCheshireTel: 01244 625600

Storm Waterproofing (UK) DerbyshireTel: 01773 521 309

Stradway Vending WorcestershireTel: 01299 250007

Stuff 4 BikesS.YorkshireTel: 01302 881919

STX Bike GearKentTel: 01795 424428

Sub Zero Technology LeicestershireTel: 0116 2402634

Sue Me Tel: 01707 852 244

Suffolk Wheel BuildingSuffolkTel: 01473 745380

SuitrakBedfordshireTel: 0783 443 9005

Sumi Trading The NetherlandsTel: 0031 71 5120866

Suomy UKHerefordshireTel: 01531 631272

Supamotos UK CambridgeshireTel: 01733 579130

Superbike MagazineSurreyTel: 0207 608 6511

Superbike RentalEssexTel: 01277 366602

Superchips BuckinghamshireTel: 01280 816781

Supermoto International MagazineCambridgeshireTel: 01945 772082

SupersproxPowysTel: 01531 631266

Supertracker HampshireTel: 023 8044 3325

Surf & TurfCheshireTel: 01925 819608

Suzuki GB BuckinghamshireTel: 01908 336600

Spares GBLondonTel: 020 8540 7155

Spares UnlimitedN.HumbersideTel: 01482 320385

SPARX racingLondonTel/Fax; 020 8553 4440

Spec RacingFranceTel: 0033 546 979999

Specialised Exhausts SystemsSurreyTel: 020 8648 7486

Specials ScotlandStrathclydeTel: 0141 954 4225

Specialty Sports Europe W.MidlandsTel: 02476 705444

SpeedawayW.MidlandsTel: 0121 559 1270

Speedycom Performance DerbyshireTel: 01298 816 633

Spidi UKNorthantsTel: 01536 526460

Spitfire ProductsCheshireTel: 01565 632991

Sport & Leisure 2LincolnshireTel: 01522 868204

SPR Race ProductsNottinghamshireTel: 01159 216958

Sprint ManufacturingWiltshireTel: 01985 850821

Stan Stephens Two Stroke CentreKentTel: 01732 760337

Staniforth Motorcycle S.YorkshireTel: 0114 246 2027

Starco GB StaffordshireTel: 01889 571000

Stomp UKTel: 0845 257 1056

Storm BuggiesE.SussexTel: 01825 841253


September 2014 61

T–VVE is also a leading wholesaler/

importer for many top brands including: Dellorto, Polini, TNT, Athena, Top Performance, Vicma, Pinasco, Franspeed, Artek, Schwalbe, and Buzzetti.

VE offers the following services to their extensive dealer network:

Carriage FREE on all invoices over £50 nett, fast Drop Shipping service, over 100.000 parts fitment list, VE price match to ensure best pricing, trade orders packed until 6pm, and importantly low trade prices.

The VE exclusive ‘trade only” website at www.ve-trade.com offers 24/7/365 access, with instant stock check, online chat to assist dealers, technical support, place orders online, view VE newsletters, trade & retail prices to help with quotes.

VE also provide “FREE” their complete parts database with images for your company’s website online store.

All in all, VE offer a package to give you confidence that you are getting the best in service, and importantly, the top scooter brands.

Contact VE (UK): Tel: 0115 946 2991, Fax: 0115 946 9292,

Web: www.ve-trade.com Email: [email protected]

VectrixHampshireTel: 01962 777600

Venhill Engineering SurreyTel: 01306 885111

Verteci.comSquare Tomato HertsTel: 0845 2020088

Veta UKWest YorkshireTel: 01535 655970

Victory MotorcyclesWarwickshireTel: 01675 437240

Villiers ServicesWest MidlandsTel: 01384 265797

Vintage Motorcycle Club StaffsTel: 01283 540557

Visorvision LtdBefordshireTel: 07917 518993

Vemar UK DirectCumbriaTel: 07785 247 021

VisordownLondonTel: 0207 8438806

UBL DistributionLondonTel: 020 8655 2225

UKEco ScootersWirralTel: 0800 141 2568

Ultimate Parts NottinghamTel: 0115 9216668

Utag HampshireTel: 08452 637313

V2 MalNorthamptonshireTel: 08700 677617

V60 RacingSurreyTel: 01932 353 020

Vac-Bag ProductsNorthamptonshireTel: 01832 733115

Varta Automotive BatteriesBuckinghamshireTel: 01753 480610

VE (UK)

Unit 3C Sheet Stores EstateOff Fields Farm RoadLong EatonNottinghamNG10 4AUTel: 0115 946 2991Fax: 0115 946 9292E-Mail: [email protected]: www.ve-trade.com

VE (UK) celebrate 25 years of wholesaling both Scooter performance parts, standard replacement parts, and scooter accessories. VE not only supply parts for Scooters, but also for Ape” 3 wheelers, Moto 50/125 (lightweight m/cycles), and Quad/ATV machines.

VE are the exclusive importers for Malossi performance products, Giannelli scooter exhausts, Mazzucchelli crankshafts, NZI helmets, Corazzo scooter clothing, NewFren friction equipment, LeoVince scooter exhausts, Faco scooter accessories, Ventico drive belts, Dunlop scooter tyres, Scorpion scooter exhaust systems..

True Track SoftwareStaffordshireTel: 01782 338743

WrexhamTel: 01978 667800

TTS Performance Parts NorthamptonshireTel: 01327 858212

Tucano UrbanoLondonTel: 0208 876 6805

TuffmapIsle of ManTel: 0870 7477176

Turn A BikesystemMiddlesexTel: 020 8866 0126

Twinshock MX AssociationCumbriaTel: 01229 463805

Two Brothers RacingW.YorkshireTel: 0113 2383708

Two ExtremeWorchesterTel: 0845 609 4311

Two Wheel CentreNottinghamshireTel: 01623 627 600

Two Wheelers InternationalDenbighshireTel: 01978 869513

Two Zero Products Tel: 01763 275 842

TWS GB HerefordshireTel: 01531 631266

Tyre Link (UK)StaffordshireTel: 01827 62174

Tyreart ProductsKentTel: 01474 872924

Tyresonline.netW.MidlandsTel: 0845 2601600

Trade BikesHampshireTel: 023 92 639372

Trade DirectS.YorkshireTel: 01142 570111

Tradeck CheshireTel: 0870 7580250

Traderbike Tyne & WearTel: 01207 271600

TradeZone(Quill Exhausts)Cheshire01942 721 744

Trail Riders Fellowship (TRF)ShropshireTel: 01782 833222

Tran Am HampshireTel: 01425 620580

Transatlantic Trading CoLondonTel: 0870 2005511

TrellesportCornwallTel: 01288 350588

Trev’s Custom ServicesW.MidlandsTel: 024 76 448811

Tri-Peek InternationalEssexTel: 01799 524098

Tri-SphereStaffordshireTel: 01785 282864Trials & Motocross NewsLancashireTel: 01524 834030

Trikebitz.comSomersetTel: 01460 30170

Tri-Motive Brand DistributionGlamorganTel: 01792 652 011

Triple A RacingGreater ManchesterTel: 0844 826 0528

Tri-Sphere megaMAXStaffordTel: 01785 282864

Triumph Motorcycles LeicestershireTel: 01455 251700

Trophy UK ConwyTel: 01745 823333


62 September 2014

W–ZWMD

World’s End Motorcycles Distribution Unit 7 Grange Rd Ind Est Albion St , Southwick West SussexTel: 01273 595746E: [email protected]: www.wmd-online.com

Quality replacement parts for the motorcycle trade. WMD stocks an extensive selection of parts and accessories and, in many cases one part will fit a multitude of different marques.

WMD was recently appointed as the official UK distributor for Devil Exhausts. The premium quality French high-performance exhaust manufacturer has been dominant in its home market for many years and is now aiming to repeat that success in the UK through the Sussex-based operator.

The Devil range covers all types of silencers and complete systems for road, race and off-road machines with a choice of materials and finishes. A high-profile retail motorcycle press advertisement and PR campaign is planned for the brand, designed to drive showroom traffic to Devil stockists.

Wolf Racing ExhaustsLeighton BuzzardTel: 0870 7410667

World Of QB CarbonNottsTel: 01949 845172WP Motorsport Tel: 02380 884088

WP Suspension SuffolkTel: 01284 752102

Wulfsport InternationalCumbriaTel: 01900 873456

Wurth UK KentTel: 0208 319 6000

Wheeldon Off-Road CentreS.DevonTel: 01548 821 784

Wholesale Motorcycle CoventryTel: 02476 333319

Wilby HalifaxTel: 01422 358 525

Wilstow SuffolkTel: 01284 852001

Wiz Racing ProductsSomersetTel: 01278 662146

WK BIKES

Lodge FarmHigh ToyntonHorncastleLincs LN9 6NRTel: 01507 522900/523900E-mail: [email protected] Web: www.wkbikes.com

A comparatively new name in the UK, launching last year with a range of quality scooters and motorcycles sourced from the Far East. Its sister company, Quadzilla, has been a leading light in the quad market for more than ten years, easily topping the road legal quad market and, more recently, moving successfully into the utility and work quad markets.

On the scooter front, the range now boasts three 50cc, three 125cc and a 249cc maxi model, with trade prices starting from £749.17 plus VAT. These have recently been joined by the SM50, a 50cc supermoto styled two-stroke with a manual six-speed gearbox, and a trio of 125s; the WK Spirit, Trail and Sport.

Healthy dealer margins are available in the region of 30 per cent. Machines and parts are available on next-day delivery and all machines carry an unlimited mileage, 12-month parts and labour warranty.

VmaxbitzSolihullTel: 0121 745 955

VMD Vision Marketing & DistributionClwydTel: 01492 541004

Vortex HantsTel: 023 9250 3423

VSJ CumbriaTel: 017684 83786

Walker Exhaust Silencers (W.E.S) PowysTel: 01874 623030

Walmsleys CommercialInsurance BrokersWiganTel: 0845 224 7952

WarnWest MidlandsTel: 01384 895700

Wassell LincolnTel: 01522 888444/8

Watsonian Squire GlosTel: 01386 700907

WD-40 Company Milton KeynesTel: 01908 555400

Weaving Machinery WorcsTel: 01386 49155

Weise Clothing CoBristolTel: 0117 971 9200

Weldtite Products North Lincs Tel: 01652 660000

Welwyn Tool Group HertsTel: 01707 331111

Westcountry WindlingsEssexTel: 01279 731172

West Performance Isle of ManTel: 0871 6661360

WestCo BatteriesNorthantsTel: 01536 484 009

What Bike?PeterboroughTel: 01733 468000

Yamaha Motor UK SurreyTel: 01932 358000

Yuasa Battery Sales (UK) WiltshireTel: 08708 500257

ZingBikesTel: 0845 555 1234

Zion Motorsport SuppliesTel: 01530 274 675

Zip Wear BerkshireTel: 0118 9324201

ZircotecOxfordshireTel: 01235 434320

New Vehicle Registration Statistics in the UK for01 AUGUST 2014 – 31 AUGUST 2014

The essential guide to the motorcycle trade and industry

Published on www.motorcycletrader.net September 2014

Motorcycle Trader, Newhaven, BN9 0EFTel: 01273 616040. E-mail: [email protected]

New Motorcycle registration statistics supplied by The Motor Cycle Industry Association. For

more detailed information about the motorcycle market please contact:

Motorcycle Industry Association 1 Rye Hill Office Park

Birmingham RoadAllesley, Coventry, CV5 9AB

T: 02476 408000W: www.mcia.co.uk

E: [email protected]

UK powered two wheeler market background information

No. Of Motorcycles In Use (2009) 1.3 million (2010 /11/12) 1.2 million

Motorcycles Rider Test Passes(2009/10) 32 thousand (2010/11) 35 thousand (2011/12) 40 thousand (2012/13) 45 thousand

Total Distance (Km) Travelled By Motorcycle (2008) 5.0 billion km (3.1 billion miles) (2009) 5.1 billion km (3.2 billion miles)(2010/11) 4.7 billion km (2.9 billion miles)(2012) 4.6 billion km (2.8 billion miles)

Major manufacturers by brand this month

Honda 1,134Yamaha 973Triumph 401Piaggio 376Kawasaki 325Lexmoto 287Harley-Davidson 259BMW 248Suzuki 241KTM 239

Registrations by Style 2014 vs 2013

MOPEDS Apr 2014 Apr 2013 % Change 2014 YTD 2013 YTD % ChangeSCOOTER 884 861 2.7% 6,303 6,508 -3.1%OTHER 58 64 -9.4% 583 513 13.6%TOTAL MOPEDS 942 925 1.8% 6,886 7,021 -1.9%

MOTORCYCLES Apr 2014 Apr 2013 % Change 2014 YTD 2013 YTD % ChangeADVENTURE SPORT 719 708 1.6% 9,623 9,219 4.4%CUSTOM 610 547 11.5% 5,917 5,291 11.8%NAKED 1,619 1,312 23.4% 16,697 12,264 36.1%SCOOTER 1,669 1,545 8.0% 14,379 13,231 8.7%SPORT/TOUR 230 201 14.4% 2,995 2,955 1.4%SUPERSPORT 778 807 -3.6% 8,799 8,648 1.7%TOURING 91 165 -44.8% 2,205 1,960 12.5%TRAIL/ENDURO 299 300 -0.3% 3,250 3,120 4.2%UNSPECIFIED 23 35 -34.3% 109 163 -33.1%TOTAL M.CYCLES 6,038 5,620 7.4% 63,974 56,851 12.5%

SUMMARY Apr 2014 Apr 2013 % Change 2014 YTD 2013 YTD % ChangeTotal scooters 2,553 2,406 6.1% 20,682 19,739 4.8%Total mopeds and motorcycles

4,427 4,139 7.0% 50,178 44,133 13.7%

TOTAL REGS 6,980 6,545 6.6% 70,860 63,872 10.9%

Highest registering model this month within each style

Pulse BT 49 QT-9D SCOUT 59Generic TRIGGER SM 50 9Yamasaki YM 50-D 9

Yamaha WR 125 X 76Harley-Davidson Sportster N 883 45Honda CBF 125 M 145Honda PCX 125 136Kawasaki Z1000 SX 57Yamaha YZF R125 171BMW R 1200 RT 10Honda CRF 250 L 21

Highest registering model this month

Pulse BT 49 QT-9D SCOUT 79Yamaha YZF R125 171Piaggio VESPA GTS 300 Super 46Honda NC 750 X 57BMW R 1200 GS Adventure 74

Registrations by Engine Band 2014 vs 2013

ENGINE BAND Apr 2014 Apr 2013 % Change 2014 YTD 2013 YTD % Change0–50cc 946 927 2.0% 6,924 7,052 -1.8%51–125cc 3,204 2,899 10.5% 25,445 22,765 11.8%126–650cc 847 869 -2.5% 9,769 9,568 2.1%651–1000cc 1,081 932 16.0% 14,727 12,348 19.3%Over 1000cc 902 918 -1.7% 13,995 12,139 15.3%TOTAL REGS 6,980 6,545 6.6% 70,860 63,872 10.9%

Motorcycle Trader – October 2014

Documents

Transcript of Motorcycle Trader – October 2014