More Humanity towards Animals Solution Part III: public awareness of the consumer Dr. Martina...

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More Humanity towards Animals Solution Part III: public awareness of the consumer Dr. Martina Stephany / Four Paws Germany

Transcript of More Humanity towards Animals Solution Part III: public awareness of the consumer Dr. Martina...

More Humanity towards Animals

Solution Part III:public awareness of the

consumer

Dr. Martina Stephany / Four Paws Germany

More Humanity towards Animals

Index

What we do…I.Media-workII.Information toolsIII. Powerful partnerships… and why we do it

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June 2013: Slubice/Poland

I. Media work: actions

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October 2013: LuxembourgI. Media work: actions

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June 2013: Brandenburg/Germany

I. Media work: researches

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II. Information tools: ads and leaflets

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II. information tools: website and landing page

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III. Powerful partnerships: Ebay Kleinanzeigen

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III. Powerful partnerships: “Wühltischwelpen”

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… and why we do it

1. Puppy trade is out of control! We want to raise awareness

2. What we want: EU-identification and registration for all dogs = traceability

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Thank you!