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Making Doctor Google Work For You: Managing Digital Reputation on Social, Web, Directories, Reviews,...
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Physician Reputation Management #MCSMN @hughstephens
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Transcript of Making Doctor Google Work For You: Managing Digital Reputation on Social, Web, Directories, Reviews,...
Physician Reputation Management
#MCSMN
@hughstephens
2
Rule 1
Fix the service before the reputation
Rule 2
Work with the tools the patients/audience will use
Rule 3
Be the leader, not the do-er.
Rule 4
Control what you can, but never delete by default.
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Rule 5
Your mileage may vary: what works for one won’t work for all.
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Questions?