Magazine construction
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Transcript of Magazine construction
Deconstructing three
music magazinesAimee Corner
The Masthead of this particular music
magazine is unusual, the random letter ‘Q’
secluded on its own provides a sense of
mystery and foreignness to the audience, it
could portray many a meaning and it might
intrigue potential purchasers to buy the
magazine to find out what it contains. It is a
very simple name but that gives it a lovely
quirky feel to the whole magazine By placing
the white ‘Q’ on a startling red background
brings the masthead out despite the large
main image cover, this gives an idea of the
popularity of this magazine and that the title
does not have to be in the centerfold of the
page for the readers to recognize it. The
white and red colors connotate the idea this
is a ‘gossip’ type of music magazine keeping
people involved about the latest news in the
music business.
The colors used on the magazine are simple
and primary; red, white and black are not
extremely appealing yet they are very distinctive
employed upon the corporal grey background
and are highlighted efficiently drawing the
reader in to the articles the magazine is
offering. The red is used to engage people with
the most appealing articles in this particular
issue for example red is used on ‘100’ and
‘shocking’ to imply that it is an article of interest.
It is interesting how red is incorporated in
‘shocking’ as this word detects danger and hurt.
Most of the font on the sub headings is in upper
case, this signifies there importance and that its
not just the main article that can provide areas
of interest to people of all music genres
The main title on the front cover is the name of
the music artist which this issue is revolving
around, in this instance its Lady Gaga. The way
the ‘Gaga’ is positioned around her body gives
the impression she is breaking the words apart
and is stepping out of the cover, to indicate she
is the main attraction and its her the majority of
the magazine is focused on. The way the title
has been broken down by putting some of ‘Ga’
behind her and ‘Ga’ alongside in front her
implies she may be turning over a new leaf in
the music industry and that her old self and
older music is being left behind and is being
replaced with something fresher- more popular
This idea can be incorporated further by the tag
line ‘has RISEN’ which implies she is now
dominating music itself. This idea can be
enhanced further as it is laced alongside ‘move
over madonna’ suggesting that Gaga has
overthrown her and taken the pop queen title.
The white of the main title contrasts nicely with
Gaga’s hair color, giving her an almost angel
like effect against the other dark and foreboding
colors.
The main image is of Lady Gaga which is
staged in the center of the cover
indicating the issue will revolve around
her in particular, that she is the center
attraction. She is staring directly at the
public, this gives the effect that it would
be hard to walk past this magazine
without feeling she is watching you, this
eye technique is used to draw buyers in.
Her body language is relaxed which
indicates she may be open in her
interview, yet her posture is tall and
strong which implies a sense of
dominance, after all the issue is about
her. This is an extremely striking image,
especially since she is semi naked, the
black leggings she is wearing blends
accordingly with the grey background and
brings all focus upon her naked torso and
face. The fact that she is exposing her
flesh could imply she is trying something
new – especially around her music and
that this is symbolizing a new side of pop
music. The fact that she is covering her
breast may hint that she is still keeping
things in the dark about her radical music
transformance and that she will soon
reveal more news that will soon be
exposed. The image itself appeals to
Lady Gaga fans as everything is focused
on her. The way white highlights are
presented on her skin further signifies the
magazine is focused on her adding to the
angel persona
Black is used on the top of the magazine cover against
white font, to make the words stand out. This shows
that despite all the sections and articles included in this
magazine, this headline is still simply the most
important of all as it indicates how popular and the
respect people have to this music magazine
At the bottom of the cover it gives a preview to the audience
what else is contained inside this magazine. The editors have
included as much relevant information as they can, this is so
the articles can appeal to a wide range of people and help sell
more copies as customers will believe they will be getting
value for the money they are spending
Q Magazine- Lady Gaga Has Risen!
Billboard
Magazine- Cream of the Party
Scene LMFAO
The masthead is positioned behind
the main cover image. This implies
that it is an extremely popular , well
known music magazine in the US and
that most of the audience will already
be familiar with its name so having
some of the letters of the masthead
hidden isn’t particularly threatening to
the magazines marketing and sell out
rates . The lettering style incorporated
to the masthead radiates a neon feel
as if it was advertising a dance club
name, relating back to the theme of
the issue.
The background color used is jet
back in contrast with the
brightness meshed onto the font.
This contrasts heavily with the
stereotypical dance/party image
scenario the magazine is
portraying as LMFAO are highly
recongnised as the current kings
of the dance genre. The bright
yellows and reds on the lettering
gives a disco/club feel to the
whole outlook, this also helps to
brighten up the page and make it
more attractive to look at to the
audience. It allows the article
names to stand out, catching the
audiences gaze.
At the top of the cover it gives the audience
a preview of what else the magazine has to
offer. By conveying as much information as
they can onto the front cover, the editors will
likely sell more copies as the customers will
believe they will be getting value for their
money. The more articles in the magazine
the more people it will appeal to so the
sellout rate is greater. Yet again white has
been incorporated onto the font, although
the lettering is dwarfed by the larger main
sell line, the color used on these article
names provides a sense of importance and
the main story is not the only other area of
interest
The main image is of the dance
duo LMFAO which implies this
issue of Billboard will focus on
them. They are dressed in a
stereotypical party outfits (leather
jackets, gold chains) which gives
an indication to the audience what
genre their music is based upon.
Both artists are draped in
celebration confetti as implying
they have walked straight out of a
night club, this also relates back to
the type of music they produce.
The stance LMFAO are relaying is
that of a tired, slightly dazed
persona, as if they have been
partying all night, therefore living up
to their reputations as the ‘Cream
of the Party Scene’. Both are
looking directly at the audience,
ensuring their gaze will capture
those who walk past this magazine
drawing in potential customers to
buy it.
The use of shapes, for example such a this circle, allows other areas of
importance to be highlighted despite the domineering presence of the main sell
line and image cover.
NME-Vive the Resistance
MUSE
The editors of the magazine have
chosen to place the masthead in the
far corner behind the main image
which is dominating the cover. This
implies the popularity of this particular
music magazine and that the name
does not have to be placed directly in
the center of the page for the
audience to recognize it. The scarlet
red incorporated into the letters of the
masthead gives it a bold vibrant feel,
so even though it doesn't’t dominate
the theme it is still going to be noticed
even if it is out the corner of your eye
and that its presence is lingering
The primary color theme running through the
cover is red, black and white, these are very
distinctive stereotypical rock/indie colors
associated with the genre this magazine
chooses to focus on. The main cover artists
Muse are also wearing these colors to match
indicating that they are a rock based band,
this may provide a sense of security to the
buyers that they will be getting a magazine
that is generating articles about their music
interests and not another genre. The color red
is normally associated with danger, this is
relevant in the case of Muse as their interview
is about the ‘daring’ new album they have
released, corresponding well as they have
took a big leap in their music making, this
appeals to the audience as they may want to
find out more about this ‘daring’ album
The main sell line of the magazine is
the name of the music artist they are
revolving their issue around, Muse.
This is why the image of them is the
largest and most prominent, Matt
Belamy is central to the page as the
magazines main priority. The white
incorporated onto the font is bold
allowing it to stand out from the other
darker colors melded into the design,
the brightness highlights that Muse
are the core element of NME that
week and that the majority of the
magazine will revolve around them.
The font is extremely large in a
seemingly urgent manner, to re-
assert the importance of the bands
presence in the magazine.
At the top of the cover white has been used as a
further marketing strategy by the editors. This tells
the customers the results are in from a recent survey
and that they are finally available to the publics
interests. This provides information to festival
attenders and may encourage them to buy the
magazine for the latest gossip surrounding this scene
The other two band members of Muse are placed behind Matt in an
distant sort of stance whilst he is in the dominant character in the center of
the cover. This indicates that Matt is the most superior member and the
others are not as relevant with their importance not as high. This is
reasonable as Matt is the frontline singer, who writes, directs and sings all
of the bands songs so it seems respectful for him to take the limelight. The
way the band is positioned seemingly elevates Matt out of the cover giving
him a 3D similar effect, as if he is leering out the magazine to draw
attention to himself and coaching audiences to buy it. With the other band
members behind Matt it gives an admiring feeling that they are gazing up
to look at him to reinforce his dominance and security over them.
The remaining sell
lines are also filled
with white colouring.
Although the font is
not as large as the
main title, the colour
gives the impression
to the audience that
although they arent
the main attraction,
these articles are still
relevant and provide
a sense of interest to
everyone.