Logo development

8

Click here to load reader

Transcript of Logo development

Page 1: Logo development

Adi Mohamed

Page 2: Logo development

From the beginning of the production we knew

that we wanted to have a simple and

professional logo in order for it to match our

preferred genre; romance.

The colour scheme we aimed to have from the

beginning was white and baby blue. The text that

we decided to do was simply ‘HP’.

In order for us to achieve our preferred logo I

have created a few drafts so that we could have

a chance to compare and choose the logo that

matches our production company.

Page 3: Logo development

This is the first logo I came up with, I followed the

guidelines and colour scheme in order for me to

achieve my goal. However the logo didn’t exactly match what we wanted from the begining. This is due

to the fact that the block capital letters don’t look

appealing or professional.

Page 4: Logo development

This is the second logo I have created. I decided

to try a new colour scheme so that we could have

a comparison. The goal of this logo was simplicity, however when we put this up on our blog, it did

not suit the theme of the website. As a result we

decided not to pursue this logo.

Page 5: Logo development

When I created this logo I decided to add more

layers to achieve something more complex. The

process of creating this logo required a lot of

changes in background and text, however once

I uploaded it on the website, similar to logo 2, it

did not match our theme we were trying to

portray.

Page 6: Logo development

Before constructing this logo I understood that the

previous 2 logos I made did not match the theme of

our blog. As a result I decided to go back to the original guideline of baby blue and simple. Again

once I uploaded this logo we realised that it doesn’t

actually suit the logo of a film production company. I

thought that this would most likely suit a video game

company rather then a film production.

Page 7: Logo development

Throughout the process of construction my previous 4

logos, I realised that one of the main reasons that no logo

would suit our blog was due to the fact that the actual logo

wasn’t transparent. The background colour was always

visible as a result I decided to change the background to

transparent. This had a big impact on the look of the blog

as it fit in really well.

Page 8: Logo development

The following image is the final logo on our actual blog.

The fact that the logo blends in with the background

allows it to fit in perfectly with the blog.

The logo allows us to achieve all our goals of making it

look simple and professional as well as suiting our

production company, which this logo does perfectly.