KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story...

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12 Rooms 209/210 KM STRATEGIES, PROCESSES & MODELS The thought leaders of the knowledge man- agement arena agree that the next genera- tion of KM will see it move from being the somewhat stand-alone initiative and entity it is today, to being totally integrated into an organization’s business and work processes. Those organizations leading the way toward this total integration are aggressively creat- ing and pursuing innovative strategies, mod- els and measures that open their processes to the challenges and value of knowledge infusions. In this track you’ll hear from those who are actively involved in these strategies and processes, and who are busy moving beyond the theory to the reality — and the rich results. Moderated by Linda Fair, Ontario Municipal Employees Retirement System 10:15 a.m. - 11:00 a.m. Second-Generation Knowledge Management Mark W. McElroy, President, Macroinnovation Associates Over the past 2 years, a distinctly new brand of KM has emerged in which the role of practitioners includes not just the facilita- tion of knowledge sharing and transfer, but also the production of new knowledge, or innovation. What second-generation KM brings to the table is the business of en- hancing knowledge production, or knowl- edge making, as well. Developed under the auspices of Knowledge Management Con- sortium International (KMCI), a non-profit think tank of KM practitioners and industry analysts, KM second-generation thinking has started to gain significant momentum in practice. McElroy, a developer of second- generation thinking and a KMCI board member, compares and contrasts second- generation KM with its first-generation pre- decessor. 11:15 a.m. - 12:15 p.m. Case Studies: Iomega Roger Perkins, Manager, Knowledge Management, Iomega Hear how one organization has worked to bring KM to reality in customer support en- vironments. Perkins explains the “nuts-and- bolts” approach at Iomega and the process they’ve undertaken to identify what KM is and how to apply it in their customer sup- port function. 12:15 p.m. - 2:00 p.m. Lunch Break 2:00 p.m. - 2:45 p.m. Underpinning the Knowledge Management Approach: Aligning Corporate Mission, Vision and Enterprise Françoise Rossion, Executive Consultant, Cap Gemini Ernst & Young The growing level of competitiveness leads more and more enterprises to view Knowl- edge Management as a critical component in its innovation process. To truly be an innov- ative driving force, organizations recognize that KM programs must be aligned with their mission, vision, and strategies. This session discusses how corporations are achieving this alignment, and how they are then using KM to stimulate the innovation process, reward the sharing of experiences and encourage the recognition of everyone’s expertise. A103 A102 A101 TRACK A TRACK A—Rooms 209/210 Theatre 9:00 a.m. - 10:00 a.m. Successfully Implementing KM Carla O’Dell, President, American Productivity & Quality Center and the author of If We Only Knew What We Know: The Transfer of Internal Knowledge & Best Practices An exploding awareness of knowledge management and its benefits has led many to examine KM’s potential in their own organizations. Unfortunately, the effort some- time stalls there, failing to yield the solid results that come from the right strategy, executed the right way. To get results, you have to rise above the sea of KM hype and exhortations. Through years of research and work with the world’s leading firms practicing profitable knowledge management, O’Dell and the APQC have developed a working model that can steer any organization in the right direction, APQC’s Road Map to Knowledge Management Results. The road map sets out stages of imple- mentation, their critical success factors and how to move through them. Simple aware- ness of the stages and activities does not guarantee success; it’s only part of the road map. O’Dell discusses the road map as well as the best practices that have led to the development of the tools and techniques that can deal with the “culture” question, figure out how information technology fits, and build a solid business case for KM. She provides a solid plan for moving forward in any KM journey. KEYNOTE 10:00 a.m. - 10:15 a.m. Coffee Break KMWorld 2001 Conference GENERAL CONFERENCE GENERAL CONFERENCE TUESDAY, OCTOBER 30, 2001 Join us for coffee outside the Theatre on Tuesday, October 30. 10:00 a.m. - 10:15 a.m. 3:45 p.m. - 4:15 p.m. Coffee Breaks Coffee Breaks

Transcript of KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story...

Page 1: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

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Rooms 209/210

KM STRATEGIES,PROCESSES & MODELSThe thought leaders of the knowledge man-agement arena agree that the next genera-tion of KM will see it move from being thesomewhat stand-alone initiative and entityit is today, to being totally integrated into anorganization’s business and work processes.Those organizations leading the way towardthis total integration are aggressively creat-ing and pursuing innovative strategies, mod-els and measures that open their processesto the challenges and value of knowledgeinfusions. In this track you’ll hear fromthose who are actively involved in thesestrategies and processes, and who are busymoving beyond the theory to the reality —and the rich results.

Moderated by Linda Fair, Ontario Municipal Employees Retirement System

10:15 a.m. - 11:00 a.m.Second-Generation Knowledge ManagementMark W. McElroy, President,Macroinnovation Associates

Over the past 2 years, a distinctly new brandof KM has emerged in which the role ofpractitioners includes not just the facilita-tion of knowledge sharing and transfer, butalso the production of new knowledge, orinnovation. What second-generation KMbrings to the table is the business of en-hancing knowledge production, or knowl-edge making, as well. Developed under theauspices of Knowledge Management Con-sortium International (KMCI), a non-profitthink tank of KM practitioners and industryanalysts, KM second-generation thinkinghas started to gain significant momentum inpractice. McElroy, a developer of second-generation thinking and a KMCI boardmember, compares and contrasts second-generation KM with its first-generation pre-decessor.

11:15 a.m. - 12:15 p.m.Case Studies: IomegaRoger Perkins, Manager, KnowledgeManagement, Iomega

Hear how one organization has worked tobring KM to reality in customer support en-vironments. Perkins explains the “nuts-and-bolts” approach at Iomega and the processthey’ve undertaken to identify what KM isand how to apply it in their customer sup-port function.

12:15 p.m. - 2:00 p.m.Lunch Break

2:00 p.m. - 2:45 p.m.Underpinning the KnowledgeManagement Approach:Aligning Corporate Mission,Vision and EnterpriseFrançoise Rossion, Executive Consultant,Cap Gemini Ernst & Young

The growing level of competitiveness leadsmore and more enterprises to view Knowl-edge Management as a critical component inits innovation process. To truly be an innov-ative driving force, organizations recognizethat KM programs must be aligned with theirmission, vision, and strategies. This sessiondiscusses how corporations are achieving thisalignment, and how they are then using KMto stimulate the innovation process, rewardthe sharing of experiences and encourage therecognition of everyone’s expertise.

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A102

A101TRACK A

TRACK A—Rooms 209/210Theatre

9:00 a.m. - 10:00 a.m.

Successfully Implementing KMCarla O’Dell, President, American Productivity & QualityCenter and the author of If We Only Knew What We Know:The Transfer of Internal Knowledge & Best Practices

An exploding awareness of knowledge management and its benefits has led many toexamine KM’s potential in their own organizations. Unfortunately, the effort some-time stalls there, failing to yield the solid results that come from the right strategy,executed the right way. To get results, you have to rise above the sea of KM hypeand exhortations. Through years of research and work with the world’s leading firmspracticing profitable knowledge management, O’Dell and the APQC have developeda working model that can steer any organization in the right direction, APQC’s RoadMap to Knowledge Management Results. The road map sets out stages of imple-mentation, their critical success factors and how to move through them. Simple aware-ness of the stages and activities does not guarantee success; it’s only part of the roadmap. O’Dell discusses the road map as well as the best practices that have led to thedevelopment of the tools and techniques that can deal with the “culture” question,figure out how information technology fits, and build a solid business case for KM.She provides a solid plan for moving forward in any KM journey.

KEYNOTE

10:00 a.m. - 10:15 a.m.Coffee Break

KMWorld 2001 Conference

GENERAL CONFERENCEGENERAL CONFERENCETUESDAY, OCTOBER 30, 2001

Join us for coffee outside the Theatre

on Tuesday, October 30.

10:00 a.m. - 10:15 a.m.3:45 p.m. - 4:15 p.m.

Coffee BreaksCoffee Breaks

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3:00 p.m. - 3:45 p.m.Justifying KnowledgeManagement Projects: Beyond the Gut FeelWendi Bukowitz, Director,PricewaterhouseCoopers/Unifi

Aly Abulleil, CEO & Founder, Aliah, Inc

One of the major challenges for those cham-pioning knowledge management projects isjustifying them beyond a ”gut feel.” Draw-ing on a decision-making mathematics anda comprehensive set of knowledge man-agement process criteria, it is possible toquantify the contribution to value creationof projects whose outputs are intangible andto improve the implementation outcomes ofthe portfolio of KM projects. These KM val-ues can be further extrapolated to economicvalues such as ROI and NPV, which man-agers desperately need to communicate theimportance of KM initiatives to the achieve-ment of strategic objectives.

3:45 p.m. - 4:15 p.m.Break

4:15 p.m. - 5:00 p.m.Case Study: Metrics, Incentives& Methodologies at ContextIntegrationStan Ward, Independent Consultant,Former Chief Methodologist, ContextIntegration

Context Integration built a state-of-the-artknowledge management system in 1997,but soon learned that this was no “field ofdreams” (i.e., “build it and they will come”).This session covers the specific incentives,metrics, and methodologies Context has de-veloped and implemented during the past 4years that have created the knowledge-shar-ing culture they have today. Their ground-breaking work has been featured in FastCompany and FORTUNE.

5:00 p.m. - 7:00 p.m.Exhibits Grand Opening Reception

Rooms 203/204

KM TOOLS & TECHNOLOGYKnowledge-enabling tools and technolo-gies, from intranets to portals are evolvingrapidly. These technologies promise to dra-matically alter the landscape of organiza-tions and promise the potential of effectiveknowledge enterprises. This track examinesthe tools on the market today, how they arebeing deployed within organizations, andlooks at the types of solutions we can ex-pect in the near future.

Moderated by Richard Geiger,San Francisco Chronicle

10:15 a.m. - 11:00 a.m.The Future of ITAlan Pelz-Sharpe, Principal Consultant,Ovum Ltd

The future of the IT software industry is adifficult one to predict, particularly that sec-tor pertaining to KM. From the outside itmay appear to be one big success story, anda story that is set to continue. But in fact itis turbulent, full of failure, mixed dynamics,with a rocky road ahead. This presentationaims to give an insight into the structure ofthe market, the opportunities and threatsahead, the importance of ASPs and perva-sive computing and a clear understanding ofhow the dominant players control the mar-ket. What will succeed, what will fail? Ovumshares its forecasts and insights of IT devel-opments over the next 5 years — in short ano nonsense guide to what will succeed andwhat will fail, what works and what doesn’t.Is the future really Microsoft? Is it WAP-en-abled? Are our teeth blue? Is our sourceopen? Is our learning delivered with an e?All questions we hope to try and answer inthis opening session.

11:15 a.m. - 12:15 p.m.KM: Economics & EvolutionPierre Casanova, VP, GE Equity

Everyone would be rich if they could just pre-dict the future, right? Unfortunately, predict-ing the future of computing and documentmanagement is difficult to do. Casanova

looks specifically at the recent developmentsof KM technologies, and attempts to predictthe evolution of the market through the analy-sis of the dynamics and economics of thisemerging space. He discusses how the mar-ket will look in 3-5 years and comments onthe major players in the industry.

12:15 p.m. - 2:00 p.m.Lunch Break

2:00 p.m. - 2:45 p.m.Technology for Enterprise-WideKnowledge Sharing & TransferScott Eliot, Director, KnowledgeManagement Products Group, Lotus

The use of knowledge management disci-plines, tools and technology solutions canhelp organizations overcome barriers ofspace and scale. With the appropriate tech-nology and processes in place, employeescan locate colleagues who have the neces-sary expertise to tackle critical projects morequickly and efficiently. Once connected,they can work together to create, share andmanage knowledge in virtual workspaces.Eliot provides an overview of the tools andtechnologies that enable organizations to im-prove the flow of information, lower oper-ating costs, identify new opportunities, andreduce the loss of intellectual assets due toemployee turnover. He surveys the KM mar-ket and provides sneak peeks into the keytechnologies on the horizon for fosteringKM within organizations.

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TRACK A—Rooms 209/210 TRACK B—Rooms 203/204

TUESDAY, OCTOBER 30, 2001

K M W O R L DN E W S L I N K S

KMWorld NewsLinks is a free twice weekly headline

service linking you and 50,000 other subscribers to the kmworld.com

Newswire for updates on what’s happening in the field of knowledge management.

SUBSCRIBE ONLINE ATwww.kmworld.com

K M W O R L DN E W S L I N K S

KMWorld NewsLinks is a free twice weekly headline

service linking you and 50,000 other subscribers to the kmworld.com

Newswire for updates on what’s happening in the field of knowledge management.

SUBSCRIBE ONLINE ATwww.kmworld.com

Page 3: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

3:00 p.m. - 3:45 p.m.Form Follows FunctionMatt Hummel, Director of Business Development, Ariel Performance Centered Systems

Are you spending significant time and re-sources building knowledge managementtools only to find that they are under-utilized? Often the work of managingknowledge focuses on content as an objector structure and overlooks an important per-spective in the design process. Designingknowledge management tools that provideoptimal support for work performance alsorequires analysis of function — how peoplewill use the knowledge. This session ex-plores how a functional approach to designof knowledge management tools can dra-matically improve usage and ultimately thebusiness bottom-line.

3:45 p.m. - 4:15 p.m.Break

4:15 p.m. - 5:00 p.m.The New KnowledgeManagement: Systems Designed for the UserRobert Chang, Vice President, StrategicInitiatives, Thinkmap Inc.

The heavy investments made in enterpriseknowledge management systems in recentyears have marked employee productivityas a primary goal. Yet these investmentshave been funneled, predominantly, intoback-end, systems-based applications thatleave the user experience as an afterthought.This session discusses the importance of de-signing KM systems for the user. Topics in-clude: a user-centric process of informationarchitecture design for KM; customizing in-terface and navigation systems to meetunique business requirements; and how in-formation visualization, when used appro-priately, can optimize KM systems.

Theatre

KM & CONTENTMANAGEMENTTo remain competitive and profitable in to-day’s dynamic eBusiness environment, or-ganizations are trying to capture, configure,and manage content and business know-how for corporate advantage. Without theability to coordinate people, content andprocesses, organizations are ill-equipped toharness the Internet and realize competitiveadvantage. This 3 day stream focuses on keyconcepts, tools and techniques, as well ascategorization strategies.

Organized and moderated by Stephen Abram, IHS Micromedia

10:15 a.m. - 11:00 a.m.Content Management (CM) in Transition: An Industry InvestigationJim Bair, SVP, Strategy PartnersInternational

The Web and intranets are providing a cat-alyst for the integration of content creation,document management, workflow, publish-ing, and personalized, multimedia contentdelivery. New and old vendors are now of-fering CM products and services, but it isdifficult to determine which vendors pro-vide what part of the full content manage-ment process. It is even more difficult toknow which vendors are “safe to buy.” Thissession reports on a major investigation ofthe CM industry and presents findings onthe critical questions so that attendees can:defy market confusion and define CM, pro-vide a CM value proposition, identify dan-ger points in implementing CM, know theCM players and their potential, and under-stand where CM is going in 1-3 years.

11:15 a.m. - 12:15 p.m.How to Calculate the ROI ofCorporate Knowledge InitiativesRobert Lee, CEO & President, InxightSoftware Inc.

Michael Maziarka, Director, CapVentures, Inc.

David Gilmour, President and CEO, TacitKnowledge Systems

Patricia Sabosik, VP & Director, GlobalMarketing, Factiva, a Dow Jones &Reuters Company

The dirty little secret of most companies isthat rich product content is hard to come by,expensive to create and manage, and diffi-cult to publish effectively. Not surprisingly,Solomon Smith Barney predicts a $4 billionmarket for content management and catalogpublishing systems by 2004, while GoldmanSachs predicts $5 billion by 2005. It’s clearthe money is being spent, but how do you —as the knowledge officer or champion inyour company — determine the Return onInvestment? This session presents a discus-sion of the various methods companies canuse to calculate ROI for knowledge initia-tives, pulling from the experience and feed-back of customers who have implementedsuccessful knowledge management systemsand portals.

12:15 p.m. - 2:00 p.m.Lunch Break

2:00 p.m. - 2:45 p.m.Managing Content and KnowledgeFarida Hasanali, KM Consultant,American Productivity & Quality Center

Qusai Mahesri, Chief Knowledge Officer,Springbow Solutions

In August 2001, APQC concludes a bench-marking project on CM. The focus of thestudy is to understand the intricacies in-volved in each step of the CM process, fromidentifying the content to be managed to dis-seminating the right information to the rightpeople at the right time and in the right con-text. This presentation reports the key find-ings of this project and features an assess-ment of leading portal and CM vendors.

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TRACK B—Rooms 203/204 TRACK C—Theatre

TUESDAY, OCTOBER 30, 2001

THANKS TO NORTHERN LIGHT TECHNOLOGY, INC. FOR SPONSORING THE GRAND OPENING RECEPTION IN THE EXHIBIT HALL

ON TUESDAY EVENING FROM 5:00 P.M. - 7:00 P.M.

THANKS TO NORTHERN LIGHT TECHNOLOGY, INC. FOR SPONSORING THE GRAND OPENING RECEPTION IN THE EXHIBIT HALL

ON TUESDAY EVENING FROM 5:00 P.M. - 7:00 P.M.

Page 4: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

3:00 p.m. - 3:45 p.m.Automating ContentManagementPeter Simon, VP of Strategic

Tony Freeman, Co-Founder andExecutive Vice President, DeepBridgeContent SolutionsThis discussion features players in the fieldwho present their CM solutions by provid-ing client case studies and real world appli-cations. Speakers talk about the challenges,strategies, issues and lessons learned.

3:45 p.m. - 4:15 p.m.Break

4:15 p.m. - 5:00 p.m.Dynamic Content Management DemystifiedTim Hampson, VP, Enterprise Marketing,Interwoven

The rush to eBusiness has generated confu-sion and misconceptions about deployingdynamic content on the enterprise Web. Inthis session, Hampson dispels some of themyths surrounding deployment of dynamiccontent. He begins by defining the conceptand what purpose dynamic content shouldserve, then discusses continuous updating,real-time data output, personalization, andCM. He provides criteria for making deci-sions about a site’s look, feel and functions.Using real-life examples, he also discusseshow database architecture and CM can beintegrated for fast development of dynamiccontent.

5:00 p.m. - 7:00 p.m.Exhibits Grand Opening Reception

Ballroom G

CULTURE & KMThis track gets to the heart of KM in orga-nizations: an organization’s culture. Timeand again organizations have learned thatuntil KM is embraced within the culture, itflounders. The organizations presenting inthis track reveal how they have integratedKM into their cultures through variousforms of collaboration, communities ofpractice and eLearning.

Moderated by Frank Cervone, DePaulUniversity

10:15 a.m. - 11:00 a.m.Knowledge Communities:Strategies for Building SuccessfulCommunities of PracticeKathy Valderrama, Knowledge Manager,Cap Gemini Ernst & Young

Recently recognized by the American Pro-ductivity & Quality Center (APQC) for itsCommunities of Practice, Cap Gemini Ernst& Young has discovered the criteria for mak-ing these groups successful. When alignedwith business goals and objectives, thesecommunities can make an organizationthrive, both in productivity and efficiency.This session will explain how CGEY hascreated and sustained their Communities ofPractice, as well as how they maximize theirvalue overall. Valderrama will provide theessentials for starting these communities anddiscovering their potential for making a pos-itive impact within your organization.

11:15 a.m. -12:15 p.m.Different Cultures, DifferentTactics: Case StudiesNicole Doyle, Director, KnowledgeManagement Services, Hill and KnowltonCanada

Heidi Wyma, Resource Centre Manager,Hewitt Associates

Pam Mayer, Knowledge SharingManager, Granite Construction Inc.

Seema Khan, Educational DevelopmentLeader, Granite Construction Inc.

Drew Erickson, Development Leader,Granite Construction, Inc.

The successful implementation of a knowl-edge management initiative as well as its on-going success depends to a great extent onthe culture of an organization. System se-lection, transition/change management, mar-keting, and system enhancements should allbe tailored to the culture and needs of the or-ganization. In this session, you will learnhow three organizations with very differentcultures have tackled Knowledge Manage-ment and what they’ve learned over time.Come hear what’s worked and what hasn’tat Hill & Knowlton and Hewitt Associates,and what Granite Construction Inc. is learn-ing about communities of practice as a sig-nificant way for people to learn and forknowledge systems to be created

12:15 p.m. - 2:00 p.m.Lunch Break

2:00 p.m. - 2:45 p.m.Communities of Practice:Building and SustainingKnowledge Networks to DriveBusiness ResultsReid G. Smith, Vice President,Schlumberger Knowledge Management

Bob Newhouse, Senior KM Consultant,Schlumberger, and the AmericanProductivity & Quality Center (APQC)

How do complex, global, and fast changingorganizations identify experts, share knowl-edge, and innovate? Communities of Prac-tice (COPs) have become the core knowledgestrategy for many organizations. COPs giveorganizations the structures and processes toidentify and exchange valuable knowledgecapital. This interactive session will explorehow COPs are formed, what roles and re-sponsibilities exist within communities, andhow momentum is maintained to drive busi-ness results. It will draw on lessons fromSchlumberger’s implementation of globalknowledge networks and best practice find-ings from APQC’s 2000 study “Building andSustaining Communities of Practice.”

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TRACK D—Ballroom G

TUESDAY, OCTOBER 30, 2001

COFFEE AND DANISH HOUR

Tuesday, Wednesday, and Thursday

8:00 a.m. - 9:00 a.m.(located outside Theatre)

COFFEE AND DANISH HOUR

Tuesday, Wednesday, and Thursday

8:00 a.m. - 9:00 a.m.(located outside Theatre)

Development, DigitalOwl

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TUESDAY, OCTOBER 30, 2001

3:00 p.m. - 3:45 p.m.Building a Business Case for Collaboration: The All-Important ROICarl “Chip” Venters, VP, BusinessDevelopment, SiteScape, Inc.

In today’s soft economy, the business caseto justify collaboration — with a solid ROI— is imperative. The return on investmentcan be measured in terms of solving prob-lems, getting products to market faster, cap-turing employee knowledge, transcendinggeographic disparity and integrating workcultures. The qualitative and quantitativebenefits of collaborating are very real andfar outweigh any costs. Find out how com-panies like Shell, Siemens, Constructiva, In-ternational Standards Organization, AvtekElectronica, and others are developingROIs, and saving time and money.

3:45 p.m. - 4:15 p.m.Break

4:15 p.m. - 5:00 p.m.Communities of Practice: If We Build It Will They Come?Iain King, Client Partner, OrbitalSoftware

Richard McDermott, President,McDermott Consulting

Anders Hemre, Director and CKO,Ericsson

This panel pulls together the many pointscovered throughout the day — and addsome new insights — concerning develop-ing, maintaining, measuring and extrapo-lating the value of communities of practice.The speakers discuss the different ways ofinitiating COPs, depending upon an organi-zation’s size and culture, and some of themake/break decisions concerning a COP’sevolution and value.

5:00 p.m. - 7:00 p.m.Exhibits Grand Opening Reception

Ballroom H

eBUSINESS & KMIs KM being embedded into the way we dobusiness these days in the eWorld? Listen toour speakers who delve into the eBusinessworld and focus on strategies for doing suc-cessful eBusiness using the best of KM, us-ing eProcesses, and more.

Moderated by Daan Boom, KPMG,The Netherlands

10:15 a.m. - 11:00 a.m.KM and eBusiness: A TheoreticalApproach in ActionDavid E. Smith, Knowledge ManagementCapability Leader, IBM Global Services

Knowledge management and eBusiness aretwo of the leading areas of managerialthought over the last 5-10 years. Up until re-cent history, these have been examined asseparate spheres of managerial thought.However, this separation is really a divisionthat artificially limits both the business ap-plication and managerial impact of bothschools of thought. As we move into the be-ginning of the 21st century, it is becomingincreasingly obvious that there is an inter-section of these two schools of managerialthought with the potential for each to ex-pand and add value to the other. This pre-sentation examines this intersection of thetwo areas to see where they might add valueto each other, as well as how they togethercan create a more sustainable competitiveadvantage for an organization. It examinesthe models as well as how they were appliedin real-life environments.

11:15 a.m. - 12:15 p.m.The Emerging eBusinessEnterprise: Leveraging eBusiness for SuccessSanjay Poonen, Vice President ofMarketing, Applications, InformaticaCorporation

Sandra Davenport, ServiceWareResearch,

Poonen discusses how the emergenceof eBusiness as the dominant model for do-ing business around the world, and the fast-

growing volumes of information it creates,offers companies a golden opportunity tomake the most of their own data. Data thatcan, if used correctly, offer insights that canimprove operational performance and in-crease a company’s competitive edge. Poonenaddresses other factors fueling the need foreBusiness analytics, including the need toaccess and analyze data closer to real timeas decision-making cycles in business dra-matically shrink in the fast-paced Internetage. Another factor fueling the need foreBusiness analytics is the increasing num-ber of knowledge workers within companieswho need information to do their jobs. An-alytics is no longer just for top executives,but has been democratized across all levelsof the company. Providing fast informationaccess is key to eCommerce success. Daven-port says that when eShoppers have a prob-lem — and reportedly four out of five ofthem do — they’d rather click to the com-petition than search for a solution. She dis-cusses how to leverage new knowledgemanagement technologies that can reduceemployee training, increase first-call reso-lution and literally put the information yourcustomers need at their fingertips.

12:15 p.m. - 2:00 p.m.Lunch Break

2:00 p.m. - 2:45 p.m.eProcess — InterEnterpriseCollaborationAlan Pelz-Sharpe, Principal Consultant,Ovum Ltd.

eBusiness means that every process from ini-tial customer contact to order completion —front to back office — needs to be seam-lessly integrated. How to pull theseprocesses and disparate systems together?eProcess is the answer. eProcess is simply,workflow that enables eBusiness. However,this definition does not mean that any work-flow application can be thrown into businesssystems and work. eProcess responds to newdemands created by eBusiness, creating newrevenue opportunities for vendors and usersof workflow and eProcess. Drawing fromOvum’s research into the new dynamics foreProcess, this session gives a clear and un-biased opinion of the key players, the busi-ness requirements — in short the informa-tion you need to see through the hype.

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KMWorld 2001 Conference

TRACK E—Ballroom H

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TUESDAY, OCTOBER 30, 2001

3:00 p.m. - 3:45 p.m.Smart eBusinessDon Ross, Senior Vice President and U.S.Chief Operating Officer, KnowledgeManagement Software, Inc.

If a knowledge sharing culture is the way tomaximize the value of all corporate knowl-edge, then what is the value of those peoplethat we have trained to become experts in anygiven subject? With a superabundance of in-formation, we need to work with the expertsand get their knowledge into a knowledge-base, where it can be accessed by all, and letthe experts do what they do best, finding, de-veloping and processing new knowledge. Us-ing real world examples this session exploressome working applications and providessome tips and shares some lessons learned.

3:45 p.m. - 4:15 p.m.Break

4:15 p.m. - 5:00 p.m.Business Insight Networks: An Emerging Strategy forFueling Business PerformanceGirish Pancha, Vice President andGeneral Manager, Platform BusinessUnit, Informatica Corporation

Today, a number of companies are capital-izing on the promise of eBusiness and lever-aging their fast-growing volumes of data tobuild business insight networks. These net-works transform the principles behind datawarehousing, business intelligence, and In-ternet and wireless technologies into a uni-fied network that gives corporate profes-sionals a 360-degree view of their business,including internal operations as well as cus-tomer and supplier relationships. Businessinsight networks specifically help companiesto integrate data from numerous systemsacross the enterprise, analyze the informa-tion consistently across businesses, and de-liver personalized, timely insight to a widerange of corporate information consumersvia the PC, Web portal, cell phone or PDA.

5:00 p.m. - 7:00 p.m.Exhibits Grand Opening Reception

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A newsletter for information professionals who need to plan for, design, implement or manage intranet (solutions)

technologies and knowledge management practices.

IP ViewEditors Dysart and Jones address topics critical to the development ofintranets, including intranet architecture, content management—includingmetadata and XML, application development and collaboration systems.

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Managing Knowledge Ecosystems

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Page 7: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

Rooms 209/210

KM STRATEGIES,PROCESSES & MODELSModerated by Steve Barth, Ronin Journalist and former editor, KM Review

10:30 a.m. - 11:15 a.m.Valuation of KnowledgeStrategies and Measurement TechniquesSharona Justman, Chief ExecutiveOfficer, Rubenstein/Justman ManagementConsultants

This session takes a hard look at how cor-porations measure the success of their KMinitiatives and the techniques used to eval-uate this success both to the bottom line andto employee confidence. Corporations to-day are asking themselves: What do we dothat differentiates us in servicing our cus-tomers? What do we know that differenti-ates us in the marketplace? What can we do

to more effectively use what we know to ser-vice our customers and position us as a mar-ket leader? These questions are the currentchallenges solved through the use of KMstrategy, KM change management, and KMvaluation structures.

11:30 a.m. - 12:15 p.m.Designing Organizations to Add Value Through KnowledgeSusan Albers Mohrman, Center forEffective Organizations, Marshall Schoolof Business, University of SouthernCalifornia

Optimizing the value-adding knowledgeprocesses of the organization requires orga-nizational models that intentionally align allfeatures of the organization to support theacquisition, generation, diffusion and ap-plication of knowledge. Mohrman presentsthe results of a study of 10 major technol-ogy corporations and highlights the organi-zational design elements that support effec-tive knowledge management and the rolethat information technology plays in theknowledge system.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Intellectual Capital: Owning,Controlling, and MeasuringErick Brethenoux, VP, Lazard FreresScott Eliot, Director, KnowledgeManagement Products Group, LotusDevelopment CorporationThese questions plague many corporations:How do we value our intellectual capital?How do we control it? And what IS owner-ship of intellectual capital? The increasingimportance of intangibles in companies’market valuations has captured investors’attentions and opened new avenues for thepractical measure of knowledge. Thespeakers address these questions from twoperspectives. Brethenouz introduces theknowledge management marketplace froman investor’s perspective, i.e., from theother side of the mirror, reflecting back apractical, usable and attractive financiallybased image. Caffrey shares the lessonslearned at Lotus as they work with clientsin identifying, reusing and managing theirintellectual capital.

2:45 p.m. - 3:30 p.m.How to Measure thePotential of KnowledgeBoyd Hendriks, Senior Managing Consultant, Knowledge Management,

Promising results have been booked in measuring the potential of knowledge in a multidisciplinary environment. Five research institutes and unversities joined forces with the aid of a multi-million Euro capital injection establishing a world know-ledge center on engineering, based on agreements on the quality of knowledge management and the potential of knowledge.

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TRACK A—Rooms 209/210Theatre

9:00 a.m. - 9:45 a.m.

&Innovation, KM & Corporate SuccessDavid Snowden, Director, Institute for KnowledgeManagement, IBM

Innovation is one of those things that all companies want, but few are prepared totolerate the ambiguity and uncertainty on which its effective management depends.It is also a word that is often confused with creativity, which is a necessary but by nomeans sufficient condition for innovation. Snowden discusses approaches that arethe opposite of rational behavior, that need organizations to manage a complex, butnot complicated portfolio of methods and environments. He draws on ideas fromcomplexity theory and gives concrete examples of how to improve the flow of knowl-edge within organizations. He introduces a new metaphor and provides many prac-tical ideas for driving your eBusiness to success.

KEYNOTE KMWORLD AWARDS

9:45 a.m. - 10:30 a.m.Coffee Break—A Chance to Visit the Exhibits

GENERAL CONFERENCEGENERAL CONFERENCEWEDNESDAY, OCTOBER 31, 2001

Cap Gemini Ernst & Young; Editor, Information Professional

Nine major knowledge management principles were chosen to define 114 key indices measuringthe potential of knowledge in the new organiz-ation. This session will give an explanation on the what and how.

Page 8: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

WEDNESDAY, OCTOBER 31, 2001

3:30 p.m. - 4:15 p.m.Break—

A Chance to Visit the Exhibits

4:15 p.m. - 5:00 p.m.Tacit and Explicit: Measure and Map It Valdis Krebs, Principal, OrgNet

Eric Zhelka, Konverge, Inc.

Knowledge artifacts are iterative represen-tations of the knowledge of the company.Two interdependent knowledge manage-ment models, the Enterprise Capital Modeland a social network model, are integralcomponents of a jointly conceived knowl-edge network mapping system KNETMAP,which organizes defined relationships be-tween people and the information they share(knowledge artifacts) and as well as relevantmetrics. The speakers will explain the con-cepts behind these models and how organi-zations are using the models to facilitateuser interaction with highly flexible, asso-ciative links or ties of varying dimensionthat enable the visualization of digitallystored knowledge artifacts and their networkof interrelationships.

Ballroom GKM TOOLS &TECHNOLOGY: FOCUSON APPLICATIONSToday’s sessions cover a range of KM ap-plications from eLearning to text mining tocontent management, and from digital ex-perts to voice technologies. Join us for in-depth looks at real-world applications.

10:30 a.m. - 11:15 a.m.Meet Me in RIO: ImplementingReusable Information Objects for eLearningKim E. Ruyle, Manager, Special Projects,John Deere Power Systems

Reusable information objects (RIOs) andreusable learning objects (RLOs) comprisethe Holy Grail of eLearning and knowledgemanagement initiatives. This highly inter-active session provides an in-depth look atRIO/RLO development and implementa-tion. A case study is presented and interac-tive Web elements are demonstrated to showhow this technology can be effectively im-plemented. Demonstrated results includethe effective management of media-inde-pendent content and the enhanced produc-tivity of content developers.

11:30 a.m. - 12:15 p.m.Under the Hood: Text MiningTechnology RevealedLisa S. Pazer, CEO, Xtelica Strategy

John Cleary, Chief Technology Officer,Reel TwoAdvanced text-mining technologies promiseto dramatically enhance the organization,personalization, and retrieval of electroniccontent. A new breed of software emergingfrom small R&D-centric firms offers lan-guage understanding rivaling that of humaneditors; some products can even recognizesentiment and intent in text. But all technol-ogy isn’t created equal. As marketing slo-gans battle it out in a crowded and hotly con-tested vendor landscape, here’s what you

really need to know about what’s “under thehood” of today’s content and knowledgemanagement software to make the rightchoice for your business.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Who Knows What: DigitalExperts and Tacit KnowledgeDavid Gilmour, President/Founder/CEO,Tacit Knowledge Systems

William Seidman, CEO, and Michael McCauley, VP ProductDevelopment, Cerebyte

By its nature, tacit knowledge requires acontext in order to be truly helpful. Often,this context must be provided by the expertsthemselves in one-on-one interactions.However, finding these experts and captur-ing the interactions is the real challenge.During this session, you will learn aboutseveral innovative software tools that ad-dress this challenge, including digital expert(DE) technology, which provides inexperi-enced workers with the opportunity to getexpert coaching, anywhere, anytime, with-out the human expert. Each panelist pro-vides a case study illustrating their technol-ogy in action.

2:45 p.m. - 3:30 p.m.KM & Voice TechnologiesJohn Hardigree, Project Manager,Accenture

Paul V. Haley, President, The HaleyEnterprise, Inc.

Voice technologies will be playing an in-creasingly major role in knowledge captureand delivery over the next few years. Thereare many examples of how this technologyis already changing the way people receive,interact, and deliver information. This ses-sion looks at examples of industries cur-rently using this technology as well as thosethat are about to be affected. It also looks athow, with advances in natural language pro-cessing and speech recognition, knowledge

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KMWorld 2001 Conference 19

TRACK A—Rooms 209/210 TRACK B—Ballroom G

PRESS ROOMThanks to KM Software for sponsoring the Press Room

located in Room 202.

PRESS ROOMThanks to KM Software for sponsoring the Press Room

located in Room 202.

Tuesday, Oct. 305:00 p.m. - 7:00 p.m.

Wednesday, Oct. 319:45 a.m. - 4:30 p.m.

Thursday, Nov. 19:45 a.m. - 3:30 p.m.

Exhibit HoursExhibit Hours

Peder Jacobsen, LogicBay Corp.

Moderated by Seth Earley, Earley and Associates

Systems LLC

Margaret Logan, Know Inc.

Page 9: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

WEDNESDAY, OCTOBER 31, 2001

automation and artificial intelligence tech-nologies are automatically generating mid-dle tier business logic and decision supportsystems without the delays and program-ming costs of traditional IT.

3:30 p.m. - 4:15 p.m.Break—A Chance to Visit the Exhibits

4:15 p.m. - 5:00 p.m.Intellectual Capital & TechnologyJoe Ruck, Senior Vice President ofMarketing, Interwoven, Inc.

In an economy based on knowledge and in-tellectual capital, the untapped, unmappedknowledge of organizations is a company’sgreatest competitive weapon. But this vitalasset is not found on a balance sheet, onlyrarely managed, and almost never managedskillfully. This session discusses how eBusi-ness content management solutions em-power employees to access and manipulateintellectual capital via the Internet or com-pany intranet. It focuses on how to utilizeinformation from legacy systems and main-frames, relational databases, and Internetapplications.

Theatre

KM & CM: FOCUS ONTAXONOMIESAs a key piece in managing content, orga-nizing knowledge relies heavily on tax-onomies, lexicons, coding systems andtools. In this full day in-depth look at thecritical areas of CM and KM, experts in cat-egorization systems and technologies pro-vide a range of sessions.

Moderated by Bonnie Burwell, BurwellInformation Services

10:30 a.m. - 11:15 a.m.

Taxonomies, Lexicons &Organizing KnowledgeBob Boiko, President, Metatorial Services, Inc.

In this session, Boiko discusses the mainways that information is organized. Fromtaxonomies to controlled vocabularies to associations, to sequences, Boiko will provide insight into the methods and practices of organization. He will speak about the difference between organizingfor management as well as for presenta-tion and access. During the session, he willprovide examples from his 15 year experience in the software industry.

11:30 a.m. - 12:15 p.m.An Evaluation of ModernCategorization SystemsIan Hersey, VP, Linguistic Products,Inxight Software Inc.

Chris Porter, Director, Coding Systems,Factiva, a Dow Jones and ReutersCompany

Perhaps the most daunting challenge ofbuilding an enterprise information portal(EIP) is organizing huge amounts of con-tent. This talk introduces, compares and

contrasts the three current approaches tocategorization. It illustrates using a casestudy and explores categorization in termsof the pros/cons, advantages/disadvantages,challenges confronted and lessons learnedagainst a backdrop of the real-world EIPdevelopment and deployment process atFactiva.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Quality Metrics for Taxonomy DevelopmentClaude Vogel, Founder & CTO,Semio Corporation

Portals rely on good taxonomies for infor-mation accessibility and user satisfaction.Experience dictates that a good taxonomyshould be intuitive, compelling and useful,but how best to accomplish this goal? Thispresentation discusses a practical method-ology for developing a good taxonomy, in-cluding using a quality plan framework asthe backbone of your portal initiatives, keycharacteristics of a good taxonomy, tacticsfor ensuring that your taxonomy is easy todevelop, validate and maintain, and tips forincreasing the information value, accuracyand completeness of your taxonomy.

2:45 p.m. - 3:30 p.m.Taxonomies in ActionRobert Haddad, VP, Project PerformanceCorporation

Charles Weinstein, Director, KMConsulting, Sopheon/Teltech

The amount of information stored and dis-tributed online and across companies ismind-boggling, and not having easy accessto that information and knowledge canmean huge losses in time and resources.One of the key steps to effectively manag-ing content and knowledge is appropriatelyclassifying unstructured data like e-mails,Web pages, databases and other collections.Panelists present case studies, including theDepartment of Defense, and an array of

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20

TRACK B—Ballroom G

KMWorld 2001 Conference

TRACK C—Theatre

K M W O R L DN E W S L I N K S

KMWorld NewsLinks is a free twice weekly headline

service linking you and 50,000 other subscribers to the kmworld.com

Newswire for updates on what’s happening in the field of knowledge management.

SUBSCRIBE ONLINE ATwww.kmworld.com

K M W O R L DN E W S L I N K S

KMWorld NewsLinks is a free twice weekly headline

service linking you and 50,000 other subscribers to the kmworld.com

Newswire for updates on what’s happening in the field of knowledge management.

SUBSCRIBE ONLINE ATwww.kmworld.com

Page 10: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

WEDNESDAY, OCTOBER 31, 2001

knowledge portals illustrating ways of cap-turing knowledge and separating useful in-formation from the clutter of the irrelevantthrough the use of taxonomies, hierarchicalorganizational arrangements, and catego-rization schemes.

3:30 p.m. - 4:15 p.m.Break—A Chance to Visit the Exhibits

4:15 p.m. - 5:00 p.m.Natural Language AdvancesFred Popowich, President, GavagaiTeachnology

Julian Henkin, Vice President, WorldwideCustomer Services, LexiQuest, Inc.

Natural language processing (NLP) tech-nology is the key to developing accurateKM applications such as search engine re-trieval, cross-language classification andcategorization, content visualization andsummarization tools, and multilingual aids.Using case studies, panelists illustrate boththe strengths that NLP brings to KM as wellas the requirements organizations need toevaluate NLP systems.

Rooms 203/204

CULTURE & KM: FOCUSON COLLABORATIONModerated by Ellen Shapley, ShapleyDietrich Associates

10:30 a.m. - 11:15 a.m.Collaborative Workspaces in PracticeBob Schoettle, VP Marketing, IntraspectSoftware, Inc.

The quickened pace of business necessitatesenterprise knowledge sharing to enableglobal project teams and the extended en-terprise to work together more efficiently forbetter client service and improved businessprocesses. The solution? A Web-basedworkspace that facilitates many-to-manycollaboration and generates ever-greatervalue as it integrates, manages and con-stantly reuses accumulated intellectual cap-ital. This improved communication speedsprocesses and time-to-market, driving thebottom line. In this session, learn about ex-amples of collaborative workspaces in ac-tion such as Hill & Knowlton, Rapp Collins,and Cadence that have improved service,decreased product time-to-market andslashed costs.

11:30 a.m. - 12:15 p.m.Collaborative Intranets:Integrating KM with Culture,Content and TechnologyFredda Lerner, Associate, Booz-Allen andHamilton

In today’s fast-paced business environment,managing projects in a dynamic organiza-tion can change with each new employee orassignment. To successfully oversee suchproject changes, organizations must developprocesses that foster collaboration and buildbest practices. The most successful projectsare those based on repeatable processes thathave a proven delivery methodology. Mostmethodologies are presented in static formas documentation that is followed as a tac-tical, rote checklist. However, methodolo-gies should be subject to interpretation andcontinuous improvement by those who

strategically deliver and manage themethodology. This session explores the ap-plication of Web-based communities ofpractice that foster the delivery and contin-uous improvement of project methodologyin a dynamically changing environment. En-abling technologies for virtual communitiesand their application to methodology-basedcommunities of practice are discussed.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Implementing a KM Solution atCambridge Technology PartnersLauren Klein, Team Leader, WorldwideKnowledge Management Assimilation

Suzanne Connolly, Worldwide KnowledgeArchitect, Cambridge Technology Partners

This case study chronicles the challengesthat the KM Team encountered while tryingto implement a KM initiative. It begins bydefining the process of establishing aknowledge architecture to support the exec-utive vision, then demonstrates how to buildconsensus around the business goals and ob-jectives for a successful KM initiative in-volving different business units. Speakersoutline the cultural and technology chal-lenges that a KM group traditionally en-counters and some mitigation strategies tobe successful. They finish with a review ofthe process after implementation in order tomeasure its effectiveness against the busi-ness goals and objectives and to measure thereturn on investment for these KM initia-tives against overall employee and companyperformance.

2:45 p.m. - 3:30 p.m.Creating Knowledge-BasedCulturesThomas M. Mayer, M.D., QualityManager, Swiss Paraplegic Centre

This real-world example discusses how KMexcellence precedes business excellence.With the lack of scientific and behavioralknowledge leading to the deaths of para- andtetraplegic patients in the past century, KMmakes a difference. The speaker emphasizes

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KMWorld 2001 Conference 21

TRACK D—Rooms 203/204

COFFEE AND DANISH HOUR

Tuesday, Wednesday, and Thursday

8:00 a.m. - 9:00 a.m.(located outside Theatre)

COFFEE AND DANISH HOUR

Tuesday, Wednesday, and Thursday

8:00 a.m. - 9:00 a.m.(located outside Theatre)

Page 11: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

WEDNESDAY, OCTOBER 31, 2001

the model used, including how visions of in-terdisciplinary knowledge creation and itsmanagement came to reality, how the Euro-pean market leader in pararehabilitationtransformed a European QM-model into acontinuously skill-mining KM-tool andwhat the overall outcome of this approachmeans to patients, employees and society interms of life quality and job satisfaction.

3:30 p.m. - 4:15 p.m.Break—A Chance to Visit the Exhibits

4:15 p.m. - 5:00 p.m.Influencing End Users toContribute and Use KnowledgeMary Corcoran, V.P., Outsell, Inc.

The mantra of knowledge managers is that“the soft stuff is the hard stuff.” Leadingcompanies have made huge investments toinstall and manage knowledge managementsystems, yet end users have noticed little im-pact. Knowledge management initiativeswill succeed only when people within theorganization make the positive choice tocontribute their knowledge, and to useknowledge to improve what they do.Knowledge leaders have the responsibilityto influence people to make more effectivechoices. Outsell, through its extensive re-search with thousands of knowledge con-tributors and users, provides a frameworkfor understanding how people make thosechoices and a prescription for influencingend users to contribute and use knowledge.

Ballroom H

eBUSINESS,eGOVERNMENT & KMElectronic government initiatives are in de-mand around the world. Some countries,like Canada have mandated that governmentdepartments be fully electronic by 2003.This full-day of programs provides frame-works and real world examples of organi-zations that are structuring information foragency-wide sharing, using interestingmodels and tools, and providing networksand communities for practitioners.

Organized and moderated by Donna Scheeder, Congressional ResearchService, Library of Congress

10:30 a.m. - 11:15 a.m.What’s Happening with eGovernment StrategiesDonna Scheeder, Congressional ResearchService, Library of Congress and othersNigel Oxbrow, President, TFPL

The overview session looks at the strategies,progress, and plans within the U.S., the Eu-ropean community, and governments in othercountries. It focuses on key developments andapplications, models and future directions.

11:30 a.m. - 12:15 p.m.KM Practices in Government: A Canadian PerspectiveNick Bontis, Institute for IntellectualCapital ResearchMarie Lalonde, Health CanadaNilem Bedi, Ministry of TransportationAsh Sooknanan, Workplace Safety andInsurance BoardThis panel represents working knowledge ini-tiatives within three different Canadian gov-ernment agencies. Speakers tell stories fromthe trenches, share what’s worked and whathasn’t, describe their strategies and tools, aswell as their successes and challenges.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Advancing eBusiness & KM Through a CommonEnterprise FrameworkHarriet Riofrio, Senior Knowledge Officer,OASD/C31, Department of Defense

Paul T. Smith, Deputy CIO for EnterpriseTransformation, NAVSEA

eBusiness and KM are part of a continuum ofbest practices that share many of the sametechnologies, standards, management chal-lenges, and technical and cultural barriers.Highlighting key DoD and Navy initiatives,this session presents new management frame-works; KM strategies for complex, geograph-ically-disparate organizations; challenges,successes, future plans and lessons learned.

2:45 p.m. - 3:30 p.m.Knowledge Sharing Strategies:Case Studies Jayme Teixeira Filho, VP, Training andConsulting, Informal Informatica &Author of Gerenciando Conhecimento and Novas Oportunidades em ComércioEletrônico

Every situation is different, but knowledgesharing helps create new ideas. This sessionexplores two examples of governmentstrategies in action including Brazil’s De-partamento de Aviação Civil (Civil AviationDepartment). Speakers share their experi-ences, challenges and learnings.

3:30 p.m. - 4:15 p.m.Break—A Chance to Visit the Exhibits

4:15 p.m. - 5:00 p.m.Tools for Better eGovernmentChris Twardowski, Manager of ClientSevices, Orbital Software

Albert Simard, Director, KM Division,Canadian Forest Service

What are the tools and technologies that arebeing used today to improve eGovernment?Using real world applications to illustrate,this panel shares their solutions.

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TRACK D—Rooms 203/204 TRACK E—Ballroom H

Join us for coffee in the Exhibit Hall

on Wednesday, October 31.

9:45 a.m. - 10:30 a.m.3:30 p.m. - 4:15 p.m.

Coffee BreaksCoffee Breaks

Boyd Hendriks, Senior Managing Consultant Knowledge Management, Cap Gemini Ernst &Young; Editor, Information Professional

Page 12: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

Great America Ballroom K

KM STRATEGIES,PROCESSES & MODELSModerated by Monica Ertel,Korn/Ferry International

10:30 a.m. - 11:15 a.m.First Things First: Developing a Visionary Design forKnowledge ManagementFrank Brusca, Partner & Sr. Consultant,Ariel Performance Centered Systems, Inc.

Before any system is built, there must beideas. Translating abstract ideas so that thevision is understood is difficult. The use ofvisionary designs allows developmentteams to better make their case by dynami-cally illustrating processes, structure and in-terfaces. Text and graphics alone more of-ten than not fail to convey your objective.Brusca and a client present how they devel-oped their KM vision and used visionary de-signs to ensure that all understood the vi-sion, knowledge and information ideas.

11:30 a.m. - 12:15 p.m.How to Create Business Valuewith Knowledge ManagementSolutions That WorkDave Magnani, Managing Director,Client Solutions, Sopheon/Teltech

For organizations pursuing knowledge man-agement, few issues loom larger than the riskof making important investments in initia-tives that won’t pay off. Based on Sopheon’srecently completed landmark studies ofhigh-performance knowledge managementinitiatives and enabling technology, this pre-sentation will profile today’s most success-ful KM applications and examine the keylearnings and best practices underlying theperformance of these killer apps. Magnanialso provides principles for ensuring thestrategic business value of KM efforts andproven frameworks for identifying and se-lecting appropriate developmental and main-tenance tools and measuring the impact oftheir knowledge management solutions.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Technology Company Focuses on People & Processes:Compaq Case StudyDenise M. Schilling, Manager, CompaqKnowledge Management Office, CompaqComputer Corporation

Kimberly Lopez, Sr. KM Consultant,American Productivity & Quality Center

Organizations wanting to facilitate the cre-ation and utilization of their corporateknowledge, avoiding a technology-focusedknowledge management approach can be achallenge. When the organization is a mar-ket leader in providing technology solu-tions, the challenge to focus on the peopleand processes related to knowledge man-agement can be even more challenging thanin other organizations. During this session,Compaq Computer Corporation will sharehow their knowledge management strategysuccessfully integrates three key KM com-ponents — people, process, and technology— through a variety of approaches, includ-ing self-service and COP models.

2:30 p.m. - 3:15 p.m.Break—A Chance to Visit the Exhibits

3:15 p.m. - 4:00 p.m.

the Complexity of the Way Organizations Collaborate

Ronald Yu, Vice President, Professional Services & Support, HelloBrain Corporation Knowledge is not created linearly in neat packages, but from cumulative thinking derived from people with different thought processes at varying degrees of complexity. As a result, the next generation of knowledge management will not only become more integrated into an

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9:00 a.m. - 9:45 a.m.

Knowledge, Value & NetworksVerna Allee, President & Founder, Integral PerformanceGroup & author of The Knowledge Evolution: ExpandingOrganizational Intelligence

How is value created in today’s knowledge economy? Are knowledge and intangi-ble value exchanges really the foundation for the emerging networked enterprise?Allee addresses these questions and discusses value networks which encompass theweb of relationships generating economic value through complex dynamicexchanges between individuals, groups or organizations. She illustrates, using realworld examples, how value networks lead to economic success for eEnterprise andmainstream industries, sharing strategies for ways organizations can leverageknowledge for greater value.

KEYNOTE

24 KMWorld 2001 Conference

TRACK A—Ballroom K

9:45 a.m. - 10:30 a.m.Coffee Break—A Chance to Visit the Exhibits

GENERAL CONFERENCEGENERAL CONFERENCETHURSDAY, NOVEMBER 1, 2001

Next Generation Knowledge Management Must Account for

organization's business and work processes but will accommodate this complexity as well. Such processes include contextual archiving, auto-archiving, as well as "intellectual capital" inventory, along with currently employed processes of taxonomy based search and browse, document management and reporting.

Page 13: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

THURSDAY, NOVEMBER 1, 2001

The dumb organisation makes the same mis-take repeatedly, forgets and becomes dumber.This session discusses what it takes to be asmart organisation and uses case studies andreal world applications to illustrate some solidtips for becoming a smart organisation.

Theatre

KM TOOLS &TECHNOLOGY:PORTALS & BEYONDIf there’s one thing that’s true in a knowl-edge-based economy, it’s that collaborationpays. Yet astonishingly, organizations stillfail to recognize and use their human capi-tal. By 2003, according to IDC, inefficientknowledge management will cost U.S. For-tune 500 companies $31 billion yearly. Inrecent research, 72 percent of executivessaid knowledge was not reused throughouttheir organization. Eighty-eight percent didnot have access to key learnings or bestpractices. A corporate Intranet may provideconnectivity, but it is not enough to reap therich rewards of knowledge integration andsharing. Instead, the next generation of cor-porate intranet is emerging as a dedicated,integrated knowledge portal: a resource witha personalized interface and content, yetwith unsurpassed access to the informationand resources of the organization itself. Joinus for a look at KM and portal technology

Moderated by Bonnie Burwell, BurwellInformation Services

10:30 a.m. - 11:15 a.m.Knowledge Portals: CreatingConnectivity That PaysS. William Ives, Global Director,Knowledge Management Practice,Accenture

Where can a knowledge portal add realvalue? And what are the lessons for devel-oping a successful initiative? This sessionexplores how enterprise portals can supportmany key executive intentions by improvingemployee relationships to other employees,to tasks, to the organization, and to life. Itshows that discrete, achievable businessgoals for portal design are a pre-requisite.Moreover, since the portal is the company’s

face, addressing organizational, people andcultural issues is as important as the focuson technology. With 55 percent of 300 For-tune 500 companies surveyed already in thedeployment phase of a corporate portal(Source: Delphi Group), corporations mustlook towards creating connectivity that pays.

11:30 a.m. - 12:15 p.m.Portal Payback — How toEnsure Measurable SuccessThomas W. Hoglund, Principle, ArthurAndersen, LLP

This session explores the reasons youshould be building corporate portals andvortals (vertical portals), the tangible bene-fits you can expect from them and the waysyou can generate ROI. It features lessonslearned from the companies that have beenpioneers in this area. Common portal mythswill be exposed and practical ways to de-crease risk and increase success will behighlighted.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Using a Knowledge Frameworkto Build & Deploy EnterpriseJohn Quirk, Founding Member, OpenDoor Technologies LLC

Enterprise portals provide organizations aunique opportunity to pursue KM strategies.This session discusses the four distinguish-ing characteristics of knowledge vs. infor-mation: context, timeliness, a “human touchand reusability. It examines how a knowledgeframework approach will aid you in platformselection, feature scoping and content man-agement. The knowledge framework consistsof six services: sense, seek, share, inform,learn, and evolve. Each of the services is de-fined, and examined in depth. Appropriatetechnologies for each service are discussed.

2:30 p.m. - 3:15 p.m.Break—A Chance to Visit the Exhibits

3:15 p.m. - 4:00 p.m.

Building Knowledge Sharing with Portals Rodney Plant,, Citrix Systems, Inc.

Dan Wright, Director, AskMe Corporation

Rajat Mukherjee, Principal SoftwareArchitect, Verity

This session provides insight into the toolsand methodologies as well as the strategiesand technologies for successful enterpriseinformation portals (EIPs). It provides real-world examples of working portals andlessons learned.

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TRACK B—TheatreTRACK B—TheatreTRACK A—Ballroom K

Information Today, Inc. and KMWorld would like to

thank the following companiesfor their generous support:

Information Today, Inc. and KMWorld would like to

thank the following companiesfor their generous support:

Page 14: KMWorld 2001 Event Guide - Information Today · may appear to be one big success story, and a story that is set to continue. But in fact it is turbulent, full of failure, mixed dynamics,

THURSDAY, NOVEMBER 1, 2001

26 KMWorld 2001 Conference

Rooms 203/204

CM TOOLS: FOCUS ON XMLThis full-day track for programs relating toXML provides a thorough grounding aboutwhat it is and how it can be used in the worldof content and knowledge management.From overview and under the hood sessionsto real world examples, it gives attendees asolid understanding of XML and its uses.

Organized and moderated by Darlene Fichter, Data Coordinator, Uni-versity of Saskatchewan

10:30 a.m. - 11:15 a.m.XML, CM & KMDarlene Fichter, Data Coordinator, Uni-versity of Saskatchewan

Frank Cervone, DePaul University

CM and KM solutions are using XML, butwhat does XML offer these types of appli-cations? Why are major vendors hopping onthe XML train? Every day new XML stan-dards are approved. How do these fit withCM and KM solutions? What are some ofthe strengths and weaknesses of basing asystem on XML and what are the trends?This session provides an overview of XMLand how it relates to CM and KM. Usingmany real world examples, it explains thevalue of XML and illustrates with workingapplications.

11:30 a.m. - 12:15 p.m.Standards for KM

This introductory level session is designedfor those implementing KM solutions. Itlooks under the hood and discusses the stan-dards that provide a competitive edge andWeb-enable your system. Learn more aboutXML, Xpointer and Xlink, metadata stan-dards, content delivery protocols, RDF,topic maps and the semantic web.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

&1:45 p.m. - 4:00 p.m.XML Show & TellStephanie Lummis, Director of Product

Michael Vulpe, CTO & Founder, i4i(Infrastructures for Information, Inc.)Eddie O’Brien, President & CEO,Ringtail SolutionsWe’ve heard lots about XML but what doesit really mean for those in the KM world?This session highlights tools and solutionsthat show how XML enhances the manage-ment of internal and external content. Eachpanelist presents a case study which em-phasizes the use of XML, its benefits as wellas the challenges in the application.

Great America Ballroom J

CULTURE & KM: FOCUS ON eLEARNINGeLearning is Internet-enabled learning. Thetechnology now allows for some amazingwhiz-bang things to be delivered, but thistrack looks at the people side of the KM andeLearning equation. While the technologyinfrastructure is just now emerging, we willbe better prepared if we acknowledge andinternalize an understanding of the issues ofculture, learning design and motivation aspart of the complete eLearning context. Lis-ten to our speakers to find the benefits fromthe promise of eLearning rich learning ex-periences, a networked community of learn-ers, faster learning at reduced costs, in-creased access to learning and the ability totransfer knowledge across organizations andgenerations.

Organized and moderated by StephenAbram, VP, IHS Micromedia

10:30 a.m. - 11:15 a.m.Knowledge Management asInfrastructure for OrganizationalLearningJudith McCrackin, President,THOUGHTSPACE

When KM strategies and processes reflectan awareness of organizational learning(OL) principles and practices, organizationsgain faster business advantage, especially inthe area of product or service innovation.This session provides an overview of orga-nizational learning that will be informativeto KM professionals interested in designingenabling methods and helps to shape viewsof appropriate taxonomies and portals.Lessons from practical implementation ofOL practices in a complex, distributed busi-ness environment are shared.

11:30 a.m. - 12:15 p.m.Fostering a Knowledge-Empowered CultureShawn S. Zahedi, Consultant

Public and private institutions have realizedthat the establishment and sustenance of a

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K M W O R L D N E W S L I N K SKMWorld NewsLinks is a free twice weekly headline

service linking you and 50,000 other subscribers to the kmworld.com Newswire for updates on what’s happening

in the field of knowledge management.

SUBSCRIBE ONLINE ATwww.kmworld.com

K M W O R L D N E W S L I N K SKMWorld NewsLinks is a free twice weekly headline

service linking you and 50,000 other subscribers to the kmworld.com Newswire for updates on what’s happening

in the field of knowledge management.

SUBSCRIBE ONLINE ATwww.kmworld.com

David Dodds, iKnowMed

Management, Antarcti.ca Systems

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THURSDAY, NOVEMBER 1, 2001

knowledge-empowered organization re-quires more than just a sophisticated infor-mation technology environment. It requiresunderstanding the people, their needs, theirmotives, and their behaviors as individualsand as groups. How can understanding theculture of organizations help better under-stand the people, and how can that under-standing help foster a knowledge-empow-ered culture? This session discusses whatculture is and what it has to do with KM andthe role of culture in hyperlinked knowl-edge-empowered organizations.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Using eLearning to Train the Extended Enterprise: Case StudiesTodd Corbett, Channel MarketingManager, SmartForce

Nicole Crain, Dell

Beverly Patterson, Ricoh

This session provides real-world examplesof eLearning strategies. It looks at howDell has made training easy, accessible andaffordable by creating an eLearning com-

munity, EducateU, which provides value-added services to all Dell system users. Itdefines the steps Ricoh took to successfullylaunch an eLearning initiative across theirdealer network to keep their dealer work-force educated and productive in the midstof so many new and emerging technolo-gies. It discusses how eLearning providesgreater credibility with customers, partnersand employees and how their eLearningprograms gave Dell and Ricoh a competi-tive edge.

2:30 p.m. - 3:15 p.m.Break—A Chance to Visit the Exhibits

3:15 p.m. - 4:00 p.m.Motivations in eLearningEvie Einstein, Consultant,Instructional Design

This session outlines various aspects of whatmotivates learners and what impact instruc-tors have on motivation in eLearning virtualsettings vs. traditional physical classrooms.The questions posed here are evaluated withliterature that compares virtual learning totraditional learning environments. Finallystrategies for achieving learning success ina virtual setting are highlighted.

Rooms 209/210

eBUSINESS & KMIs KM being embedded into the way we dobusiness these days in the eWorld? Listen toour speakers who delve into the eBusinessworld and focus on strategies for doing suc-cessful eBusiness using the best of KM, us-ing eProcesses, and more.

Moderated by Ty Webb, InfoWebb

10:30 a.m. - 11:15 a.m.Designing Your eWorldEnterpriseJac Fitz-enz, Founder & Chairman,Saratoga Institute, & author of The E-Aligned Enterprise

Human intelligence is the cornerstone of aneWorld enterprise. It is the force that de-velops business strategy, new leadership im-peratives and human capital management.In the eWorld, these are all embedded in theconnectivity of the Internet. The centralquestions are how to make organizationsmore collaborative, leaders better commu-nicators, and managers more skilled inblending knowledge requirements andlearning systems. This session looks at thesimilarities and differences in the eWorld,discusses how to develop leaders, and mostimportantly, how to link KM with organi-zational learning.

11:30 a.m. - 12:15 p.m.Human Capital ROI: KM & HRDriving Business ResultsNick Bontis, Director, Institute forIntellectual Capital Research, AssociateEditor, Journal of Intellectual Capital,Professor of Strategic Management,McMaster University

Recognized by a member of the Board ofEditors of FORTUNE magazine as “a pio-neer and one of the world’s real experts inintellectual capital,” Bontis describes the re-sults of a ground-breaking research studysponsored by Accenture and the Saratoga In-stitute that measured effective human capi-tal management and the drivers of businessperformance. Using both quantitative andqualitative measures, he examines several

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Theatre

4:15 p.m. - 5:00 p.m.

The Late, Great, Future of Knowledge ManagementAndy Michuda, Chief Executive Officer, Sopheon

Today, growing numbers of business leaders and journalistic pundits are claimingthat KM initiatives are failing to deliver on their promises. How is it that an ideaonce regarded with soaring optimism should become the subject of such negativereviews? Using research findings and descriptions of best practices, Michuda, oneof KM’s supply-side thought leaders, demonstrates that KM does deliver its valuewhen reconnected to its business purpose. Michuda will explain:

• What separates winning knowledge management initiatives from losers

• Why strategy is so crucial to the viability of KM efforts

• How to identify the real KM opportunities in organizations

• Why measuring the value of your KM efforts is much more than just a good idea

CLOSING KEYNOTE

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THURSDAY, NOVEMBER 1, 2001

key issues including the importance of man-agement’s leadership capabilities as a keydeterminant for the retention of key em-ployees, the distinction among human, struc-tural and relational capital in driving higherfinancial results per employee, the interrela-tionship among employee satisfaction, mo-tivation and commitment as a driver forknowledge management and ultimatelybusiness performance, the importance ofhow knowledge management initiatives candecrease turnover rates and support businessperformance if they are coupled with HRpolicies, and how business performance sub-sequently acts as a deterrent to turnoverwhich in turn positively effects human cap-ital management and financial results.

12:15 p.m. - 1:45 p.m.Lunch Break—A Chance to

Visit the Exhibits

1:45 p.m. - 2:30 p.m.Knowledge Management in PracticeNigel Oxbrow, Founder and CEO,TFPL Ltd

Based on the learnings from the 2001 CKOSummit, a dynamic community of interest,this session explores the latest thinking ofthe world’s leading knowledge practition-ers. It includes reflections on the changesin strategies and approaches that haveemerged over the last four years and high-lights the key issues that knowledge leadersare facing. It examines case studies, goodpractice and bad practice. It also touches onthe results of TFPL’s latest research into theskills and competencies required in aknowledge economy.

2:30 p.m. - 3:15 p.m.Break—A Chance to Visit the Exhibits

3:15 p.m. - 4:00 p.m.Sharing Knowledge forSuccessful eBusinessBrian Fisher, UBC Faculty of Commerceand ThoughtShare Communications Inc.

In an age where KM is critical for corporate success, how do you encourage and facili-tate the people working for you to share theirknowledge? More than ever, knowledge is power and most of it resides in the minds and experiences of the knowledge worker. Enabling your organization to better cap-ture and share tacit knowledge (know-how)and real-world business processes will en-hance your efficiency and corporate com-petitiveness. This session discusses psych-ological, institutional, and technologicalbarriers to knowledge capture and knowledgesharing and how they can be overcome.

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KMWorld 2001 Conference

TRACK E—Rooms 209/210

Knowledge Management (KM) isa holistic process by which anorganization may effectively gath-er, evaluate, share, analyze, inte-grate, and use information fromboth internal and external sources.This book is the first comprehen-sive reference to the literatureavailable for the individual inter-ested in KM and features citationsto over 1,500 published articles,150+ Web sites, and more than400 books. Organized by topicarea (i.e., “KM and Intranets,”“KM and Training,” “KM and ecommerce”), this work is a natur-al companion volume toKnowledge Management for theInformation Professional, and animportant new tool for anyonecharged with contributing to ormanaging an organization’s intel-lectual assets.

To order call Information Today, Inc. at:

800-300-9868 or (609) 654-6266 Fax (609) 654-4309

Order online at http://www.infotoday.com

2000/160 pp/softbound ISBN 1-57387-101-X

ASIS Member $18.00 • Non-Member $22.50

KnowledgeManagement:

The BibliographyCompiled by Paul Burden

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Join us for coffee in the Exhibit Hall

on Thursday, November 1.

9:45 a.m. - 10:30 a.m.2:30 p.m. - 3:15 p.m.

Coffee BreaksCoffee Breaks