Katz's Delicatessen Trademark Complaint

8/12/2019 Katz's Delicatessen Trademark Complaint

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JS 44C/SDNY

REV. 2/2014

JUDGE RAMOSversh

PLAINTIFFS

KATZ'S DELICATESSEN OF HOUSTON STREET, INC.

The JS-44 civil cover sheet and the informationcontained herein neither •la&JB»supplerlM/triWfiling and serviopleadings orother papers as required by law, except as provided by idwruleJw court. This form, approved by theJudicial Conference of the United States in September 1974, is required for use ofthe Clerk ofCourt for the purpose of

initiating the civildocket sheet.

MAR 1 2 2014DEFENDANTS

TMA TRADING INC., d/b/a KATZ&DOGZ, TAREK , MOHAMED SALEM and

JOHN DOES 1- 5

ATTORNEYS (FIRMNAME, ADDRESS, ANDTELEPHONE NUMBER ATTORNEYS(IF KNOWN)Marc Misthal and Jonathan Purow of Gottlieb, Rackman & Reisman P.C.

270 Madison Avenue 8th Floor, New York NY 10016

Phone: 212-684-3900, Fax: 212-684-3999

CAUSE OF ACTION (CITE THE U.S.CIVIL STATUTE UNDER WHICH YOU ARE FILING AND WRITE ABRIEF STATEMENT OF CAUSE)

(DO NOTCITEJURISDICTIONAL STATUTES UNLESS DIVERSITY)

15U.S.C. 1114 and 15U.S.C. 1125etseq.

Hasthis action, case, orproceeding, orone essentially thesamebeen previously filed in SDNY at any time? No|0Yes[]judge Previously Assigned

If yes, wasthis case Vol. |~J Invol. [~J Dismissed. No Q Yes [~J If yes, give date_ & Cas e No .

IS THISAN INTERNATIONAL ARBITRATIONCASE? No Yes D

LACEAN [x] INONE BOXONL Y NATURE OF SUIT

ACTIONS UNDER STATUTES

CONTR ,AC T PERSONAL INJURY PERSONAL INJURY FORFEITURE/PENALTY BANKRUPTCY OTHER STATUTES

[ ] 110 INSURANCE 1310 AIRPLANE [ ] 362 PERSONAL INJURY - [ 1610 AGRICULTURE [ I 422 APPEAL [ ]400 STATE

[ ]120 MARINE [ ]315 AIRPLANE PRODUCT ME D MALPRACTICE [ ]620 OTHER FOOD & 28 U SC 1 58 REAPPORTIONMENT

[ ]130 MILLER AC T LIABILITY [ ] 365 PERSONAL INJURY DRUG [ ] 423 WITHDRAWAL I H10 ANTITRUST

[ 1140 NEGOTIABLE [ )320 ASSAULT, LIBEL & PRODUCT LIABILITY [ ]625 DRUG RELATED 2 8 U S C 1 57 [ ]430 BANKS & BANKING

INSTRUMENT SLANDER [ 1368 ASBESTOS PERSONAL SEIZURE OF [ ]450 COMMERCE

I ]150 RECOVERY OF [ ]330 FEDERAL INJURY PRODUCT PROPERTY [ ]460 DEPORTATION

OVERPAYMENT & EMPLOYERS ' LIABILITY 21 US C 88 1 PROPERTY RIGHTS [ ]470 RACKETEER INFLU

ENFORCEMENT LIABILITY [ J 630 LIQUOR LAWS ENCED & CORRUPT

OF JUDGMENT [ 1340 MARINE PERSONAL PROPERTY [ ]640 RR & TRUCK [ ] 820 COPYRIGHTS ORGANIZATION ACT

[ ]151 MEDICARE AC T [ ]345 MARINE PRODUCT [ ]650 AIRLINE REGS [ ] 83 0 PATENT (RICO)

[ )152 RECOVERY OF LIABILITY [ ] 370 OTHER FRAUD [ ]660 OCCUPATIONAL K1840 TRADEMARK [ ]480 CONSUMER CREDIT

DEFAULTED [ ]350 MOTOR VEHICLE [ ]371 TRUTH INLENDING SAFETY/HEALTH [ ]490 CABLE/SATELLITE TV

STUDENT LOANS [ ]355 MOTOR VEHICLE [ ] 3 80 OTHER PERSONAL [ ]690 OTHER I 1810 SELECTIVE SERVICE

(EXCL VETERANS) PRODUCT LIABILITY PROPERTY DAMAGE SOCIAL SECURITY [ ]850 SECURIT IES /

[ ] 153 RECOVERY OF 1 J360 OTHER PERSONAL [ ] 385 PROPERTY DAMAGE COMMODITIES/

OVERPAYMENT INJURY PRODUCT LIABILITY LABOR [ ]861 HIA(1395ff) EXCHANGE

OF VETERAN'S [ I 862 BLACK LUNG (923) [ 1875 CUSTOMER

BENEFITS [ ]710 FAIR LABOR [ ] 863 DIWC/DIWW (405(g)) CHALLENGE[ ] 1 60 STOCKHOLDERS STANDARDS ACT [ ] 864 SSID TITLE XVI 1 2 U SC 3410

SUITS [ ]720 LABOR/MGMT [ ] 865 RSI (405(g)) [ ]890 OTHER STATUTORY

[ ]190 OTHER

CONTRACT

PRISONER PETITIONS

[ ]730

RELATIONS

LABOR/MGMT [ 1891

ACTIONS

AGRICULTURAL ACTS

[ ] 1 95 CONTRACT [ 1510 MOTIONS TO REPORTING & FEDERAL TA X SUITS [ ]892 ECONOMIC

PRODUCT ACTIONS UNDER STATUTES VACATE SENTENCE DISCLOSURE ACT STABILIZATION ACT

LIABILITY 28 US C 2255 [ ]740 RAILWAY LABOR ACT [ ]870 TAXES (U.S. Plainti ff or [ ]893 ENVIRONMENTAL

[ ] 196 FRANCHISE CIVIL RIGHTS [ ] 530 HABEAS CORPUS [ ]790 OTHER LABOR Defendant) MATTERS

[ ] 535 DEATH PENALTY LITIGATION [ ) 871 IRS-THIRD PARTY [ 1894 ENERGY

[ 1441 VOTING [ ] 540 MANDAMUS &OTHER I 1791 EMPL RE T INC 26 US C 7609 ALLOCATION ACT

[ ]442 EMPLOYMENT SECURITYACT [ ]895 FREEDOM OF

REALPROPERTY [ ]443 HOUSING/ INFORMATION ACT

ACCOMMODATIONS IMMIGRATION [ ]900 APPEAL OF FEE

[ 1210 LAND [ ]444 WELFARE PRISONER CIVIL RIGHTS DETERMINATION

CONDEMNATION 1 1445 AMERICANS WITH [ 1462 NATURALIZATION UNDER EQUAL

[ ]220 FORECLOSURE DISABILITIES - [ ] 550 CIVIL RIGHTS APPLICATION ACCESS TO JUST ICE

[ ]230 RENT LEASE &

EJECTMENT [ ]446

EMPLOYMENT

AMERICANS WITH

[ ] 555 PRISON CONDITION I ]463 HABEAS CORPUS-

ALIEN DETAINEE

[ J 950 CONSTITUTIONALITY

OF STATE STATUTES

[ ]240 TORT S TO LAND DISABILITIES -OTHER [ 1465 OTHER IMMIGRATION

[ ]245 TORT PRODUCT

LIABILITY

[ J440 OTHER CIVIL RIGHTS

(Non-Prisoner)

ACTIONS

[ ]290 ALL OTHER

REAL PROPERTY

Check if demanded in complaint

CHECK IF THIS IS A CLASS ACTION

UNDER F .R.C .P . 23DEM ND OTHER

Check YES only ifdemanded in complaint

JURY DEMAND: S YES NO

DO YO U CLAIM THIS CASE IS RELATED TO A CIVIL CASE NOW PENDING IN S.D.N.Y.?

IF SO , STATE:

JUDGE DOCKET NUM ER

NOTE: You must also submit at th e time of filing the Statement of Relatedness form (Form IH-



LACEAN x INONEBOX ONLY)

1 1 1 Original f j 2 Removed from D 3 RemandedProceeding state Court from

I I a. all parties represented AppellateCourt

I | b. At least oneparty is pro se .

ORIGIN

| | 4 Reinstated orReopened

| | 5 Transferred from \_\ 6 Multidistrict(Specify District) Litigation

I I 7 Appeal toDistrictJudge from

Magistrate Judge

Judgment

LACEAN x INONE BOXONLY)

1 U.S. PLAINTIFF 2 U.S. DEFENDANT

BASIS OF JURISDICTION

3 FEDERAL QUESTION Q4 DIVERSITY(U.S. NOT A PARTY)

IFDIVERSITY, INDICATECITIZENSHIP BELOW.

(28 USC 1332, 1441)

CITIZENSHIP OF PRINCIPAL PARTIES (FOR DIVERSITY CASES ONLY)

(Place an [X]in one box for Plaintiff and one box for Defendant)

CITIZEN OF THIS STATE

CITIZEN OF ANOTHER STATE

PT F DEF

[ ]1 [ ]1

[ 12 ( ]2

CITIZEN OR SUB JECT O F A

FOREIGN COUNTRY

PT F DE F

[ ] 3 [ ]3

I 14 [ 14

PT F DE F

INCORPORATED an d PRINCIPAL PLACE [ ] 5 [ ] 5

OF BUSINESS IN ANOTHER STATE

INCORPORATED or PRINCIPAL PLACE

OF BUS INESS IN THIS STATE

PLAINTIFF(S) ADDRESS(ES) AND COUNTY(IES)

DEFENDANT(S) ADDRESS(ES) AND COUNTY(IES)

FOREIGN NATION [16 [ ]6

DEFENDANT(S) ADDRESS UNKNOWNREPRESENTATION IS HEREBY MADE THAT, AT THIS TIME, I HAVE BEEN UNABLE, WITH REASONABLE DILIGENCE, TO ASCERTAIN THE

RESIDENCE ADDRESSES OF TH E FOLLOWING DEFENDANTS:

Check one: THIS ACTION SHOULD BEASSIGNED TO: WHITE PLAINS |X| MANHATTAN(DO NOT check either box if this a PRISONER PETITION/PRISONER CIVIL RIGHTS COMPLAINT.)

DATE 3/11/2014 SIGNATURE OF ATTORNEY CORD

RECEIPT #

Magistrate Judge is to be designated by the Clerk of the Court.

Magistrate Judge

ADMITTED TO PRACT ICE IN THIS DISTRICT

[ ] NO] NON YES (DATE ADMITTED Mo. OctoberAttorney Bar Code # MM6636

Yr. 2000

MAG.JUpGECOTT

is so Designated.

Ruby J. Krajick, Clerk of Court by . Deputy Clerk, DATED.

UNITED STATES DISTRICT COURT (NEW YORK SOUTHERN)



JUDGE RAMOS

UNITED STATES DISTRICT COURT

FOR THE SOUTHERN DISTRICT OF N EW YORK

14 CV 1S90ATZ'S DELICATESSEN OF HOUSTON STREET, INC.,

Plaintiff,

-against-

E CF CAS E

Civil Action No.

COMPLAINT

TMA TRADING INC. d/b/a KATZ & DOGZ, TAREK ,

MOHAMED SALEM and JOHN DOES 1-5

Defendants .

^ <s>

JURY TRIAL DEMAM)Efi '4 P

r o

PlaintiffKatz's Delicatessen of Houston Street, Inc., for its complaint against the

defendants TMA Trading Inc. d/b/a Katz & Dogz, Tarek, Mohamed Salem, and John Does 1-5

(collectively, Defendants ), herein states as follows on knowledge as to plaintiffand otherwise on

information and belief:

INTRODUCTION

1. The plaintiff is the owner of the world-famous restaurant Katz's Delicatessen

( Katz's Deli ) and the associated federally registered trademarks KATZ'S and KATZ'S

DELICATESSEN.

2. Without the consent of the plaintiff, the Defendants have openedmobile food

trucks and a mobile food cart under the brand name Katz & Dogz, that sell the same Jewish deli

foods as Katz's Deli. The Defendants' actions blatantly infringe plaintiffs federal trademark

registrations and will continue to cause irreparable harm to the plaintiffs goodwill and reputation.

CD



THE PARTIES

3. PlaintiffKatz's Delicatessen ofHouston Street, Inc. ( Plaintiff or Katz's )

is a corporation organized and existingunderthe lawsof the StateofNewYorkwithanofficeand

principal placeofbusinessat 205E.Houston Street, NewYork, NewYork. Plaintiffoperates Katz's

Deli at tha t loca t ion .

4. Upon information and belief, defendant TMA Trading Inc. ( TMA ) is a

corporation organizedunderthe lawsof the State ofNewYorkwith a principal placeofbusinessat

1745 Stillwell Avenue-2, Brooklyn, New York. TMA operates mobile food trucks and a mobile

food cart under the business name Katz & Dogz, in Manhattan and Brooklyn.

5. Upon information and belief, defendant Tarek is a principal, owner and

controlling entity of defendant TMA, and is therefore responsible for the tortious acts of TMA.

Plaintiffwill seek to amend this Complaint to state the proper name of Tarek when ascertained.

6. Upon informationandbelief, defendantMohamed Salem isa principal,owner

and controlling entity of defendant TMA, and is therefore responsible for the tortious acts ofTMA.

7. Plaintiff also believes that there are other persons that are involved in the

infringement of Plaintiffs rights and sues them by fictitious names John Does 1 through 5.

8. Other than as is alleged in this Complaint, Plaintif fhas yet to confirm the true

identities and acts of participation ofDoes 1 through 5, inclusive, and therefore sues them by such

fictitious names. Plaintiffis informed and believes that each of the defendants designated as a Doe is

liable in some manner for the acts and omissions, damages and injuries ofwhich Plaintiffalleges in

this Complaint. Plaintiff will seek to amend the Complaint to state the true identities of Does 1



through 5 when ascertained.

9. Upon information and belief, the individual defendants Tarek andMohamed

Salem are the principals of corporate defendant TMA.

10. Upon information and belief, Tarek and Mohamed Salem have an

ownership interest in, operate and/or manage the business of the corporate defendant TMA.

11. Upon information and belief, there exists, and at all times herein mentioned

there existed, a unity of interests between and among the defendants Tarek and Mohamed Salem

vis-a-vis the ownership, operation and/or management of the business ofTMA.

12. Upon information and belief, TMA is so dominated and controlled by Tarek

and Mohamed Salem, such that Defendants may be considered interchangeable with one another.

JURISDICTION AND VENUE

13. This action arises under the trademark laws of the United States, the Lanham

Trademark Act of the United States, 15 U.S.C. § 1051 et seq., and under the statutory and common

laws o f t he S ta te o f New York.

14. This Court has jurisdictionover the subject matterof this action pursuant to 28

U.S.C. § 1338(a).

15. This Cour t also has supplemental jurisdiction over the state law and unfair

competition claims pursuant to 28 U.S.C. §1367 (a).

16. Upon information and belief, TMA does business in this district, and is

otherwise within the jurisdiction of this Court.

17. Upon information and belief, Tarek does business in this district through

TMA, and is otherwise within the jurisdiction of this Court.



18. Uponinformation andbelief, MohamedSalemdoesbusinessin this district

through TMA, and is otherwise within the jurisdiction of this Court.

19. Upon information and belief, the Doedefendants do business in this district

through TMA, and are otherwise within the jurisdiction of this Court.

20. Venue is properly placed in thisjudicial district pursuantto 28U.S.C. § 1391

because this is an action brought pursuant to the Lanham Trademark Act, Defendants conduct

business in this judicial district,Defendants aresubjectto personaljurisdiction,and theeventsgiving

rise to t he c la ims occu rr ed i n t hi s district.

BACKGROUND

A. The Popularity, Fame and Trademark Registrations ofKatz's Deli

18. Katz's Deli is an indisputableNew York institution that has delighted patrons

with authentic Jewish deli food for 125 years. The restaurant has occupied the same block on

Houston Street since its inception in 1888.

19. In recognition of its 125th anniversary, Katz's Deli received commendations

from Congresswoman Carolyn B. Maloney, New York State Governor Andrew M. Cuomo, New

YorkCityMayor Michael R.Bloomberg, and NewYorkCityComptroller John C. Liu. Photographs

o f t he se commenda t ions a re a t tached as Exhibit A.

20. The walls of Katz's Deli are covered with countless photos of local and

international celebrities, politicians and athletes who have frequented the restaurant, including such

icons as President Bill Clinton, Barbra Streisand and Muhammad Ali. While in off ice, Vice

President Al Gore brought Russian Prime Minister Viktor Chernomyrdin to lunch at the restaurant.

21. Katz's Deli is also a stop on several tour bus lines that bring in tourists from



al l over t he world.

22. Katz's Deli has appeared in many films, TV shows and various other print

media through the years. The business is often scouted by filmmakers seeking an authenticNew

Yorkbackdrop. Overtheyears, therewereseveral instances wherefilmingwasalsodoneinsidethe

location. Films where Katz's Deli can be seen include:

DonnieBrasco(1997)

Law & Order (1990s)

Across The Universe (2007)

Enchanted (2007)

We Own The Night (2007)

23. Katz's Deli is a regular fixture on local news broadcasts on CBS, NBC, FOX,

ABC and NY1. It has also been featured on the following television programs:

Best Thing I Ever Ate (2010)

Food Wa rs (2010)

Man vs . Food (2009)

No Reservations (2009)

Food Paradi se (2009)

Adam Richman's Best Sandwich (2012)

24. Katz's Deli was most notably featured in the motion picture When Harry Met

Sally (1989). In the film, the actress Meg Ryan famously simulates an orgasm while eating a

sandwich, causing another patron to say I'll have what she's having The exact table has been

memorialized at the restaurant with a sign that says Where Harry met Sally.. .hope you have what



she had and movie aficionados reenact the scene multiple times each week to the amusement of

other patrons and employees.

25. Over the years, Katz's Deli has received many reviews, write-ups and

mentions in magazines and newspapers. New York Magazine rates the restaurant as a Critic's

Pick, and has stated on its website that Katz's Deli is an ancient temple, and that its pastrami and

corned beef are the best available. Copies of the complete webpages from New York Magazine

a re a tt ached a s Exhibi t B.

26 . The New York Daily News called Katz's Deli iconic on the event of its

125th anniversary. A complete copy ofthewebpage is attached asExhibit C.

27 . Katz's Deli is featured on th e cover of th e book America's Great Delis:

Recipes andTraditions from Coast to Coast. A copyof the front cover of the book is attached as

Exhibi t P .

28. In association with Katz's Deli, Plaintiff is the owner of the federally

registered trademarks KATZ'S and KATZ'S DELICATESSEN (collectively, the KATZ'S

Trademarks ) as specified below.

29. Plaintiff owns all right, title and interest in and to the trademark KATZ'S

DELICATESSEN,which is the subject of incontestable U.S. Registration No. 1,684,084, issued by

the United States Patent and Trademark Office on April 21, 1992 in connection with restaurant

services, mail order services featuring food products and catering on and off premises, and which

cites a date of first use of 1890. A copy of this trademark registration is attached as Exhibit E.

30. Plainti ff owns all right, title and interest in and to the trademark KATZ'S,

which is the subject of the U.S. Registration No. 4,345,240, issued by the United States Patent and



Trademark Officeon June 4,2013 in connectionwith foods, namelycornedbeef, pastrami,salami,

frankfurters, knockwurst, knoblewurst, brisket, turkey, roast beef, tongue, Romanian salami, pickles,

sauerkraut, swiss cheese, novalox,matzoh ball soup, chicken noodle soupandsplitpeasoup, and

which cites a dateof firstuseof April 1,1888. A copyof this trademark registration is attached as

Exhibi t F.

B. Defendants' Unlawfully Competing Acts and Operations

31. Upon information and belief, Tarek and Mohamed Salem operated

Adelman's Deli in Brooklyn, New York prior to the infringingactivities describedherein.

32. Upon information and belief, Adelman's Deli was permanently closed in

spring 2013 due to nonpayment of rent, and at that juncture Tarek and Mohamed Salem made

preparations to open food trucks and a food cart.

33. Upon information andbelief, Tarek andMohamed Salem, theprincipals of

Adelman's Deli, a storewith its ownreputation and followingin Brooklyn, intentionallychosethe

business name Katz& Dogz forthe food trucksandfoodcarttounlawfully capitalize on the fame

o f Katz 's Deli.

34. Uponinformationandbelief,theDefendantshaveregisteredthedomainname

<www.katzndogzpastrami.com> foruse in connectionwiththemobilefoodtrucksandmobilefood

cart described below, though they do not maintain any website at said address at this time.

35. Upon information and belief, Defendants operate mobile food trucks (the

FoodTrucks ),whichdisplaythe <www.katzndogzpastrami.com> websiteaddress. Thefollowing

image is a true and correct photograph of one of the Food Trucks:



36. Upon information and belief, Defendants operate a mobile food cart (the

Food Cart ), which also displays the <www.katzndogzpastrami.com> website address. The

following image is a true and correct photograph of the Food Cart:



37. Upon information and belief, Defendants sell Jewish deli food at the Food

Trucks and the Food Cart, including a number of food items covered by the Plaintiffs KATZ'S

federal trademark registration. The following image is a true and correct photograph of the menu of

the Food Trucks:



38. The exteriors of the Food Trucks and Food Cart prominentlyfeature the menu

item The Reuben Orgasm, and the following image is a true and correct photograph of the side of

t he F oo d Cart:

10



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C. The Sett lement Efforts o f Plaint i f f

39. Upon learning of the Food Trucks and Food Cart in September 2013, Jake

Dell ( Dell ),part-ownerandVice Presidentof Plaintiff, attemptedto resolve the disputewith the

Defendants by calling the phone number listed on the side of the Food Trucks.

40. Dell engaged in phone discussions with Tarek over the course of several

weeks.

41. In their initial conversation, Dell put Defendants on notice of the Plaintiffs

rights in the KATZ's Trademarks.

42. In one of these conversations, Tarek told Dell that the Defendants' business

name was intended to pay tribute to Katz's Deli.

43. Dell initially offered $1,500 towards Defendants' costs to take the following

11



actions: (i) change the name from Katz & Dogz to a name that did not infringe the KATZ

Trademarks,(ii)redo theexterior of the FoodCart andFoodTrucks to effectthischange(iii)change

the nameof the menu option The Reuben Orgasm, and (iv) cease use of all images that Plaintiff

believes to be its property.

44. After further discussions, Dell increased his offer to $7,000 to defray the costs

for Defendants of the aforementioned changes. At this point, Dell was under the impression thatthe

partieshad agreedto a settlementin principle,buthe underestimated theDefendants' attachment to

theinfringingbusinessname. Tarek informedDell that hewouldmerelychange the k toa c in

Katz&Dogz, andthiswas unacceptableto the Plaintiff. AfterDell requested that theDefendants

consider a change to a name that was not so close to Katz's, Tarek refused to do so and

negotiations terminated on October 22, 2013.

45. Negotiations continued in 2014 between Dell and Mohamed Salem. An

agreementwas reached in principlewhereinnomoneywould exchangehands andDefendants agreed

to make certain changes to the Food Trucks and Cart to avoid any likelihood of confusion between

t he Food T ru ck s and Cart a nd th e KATZ's Trademarks. A draft agreement was forwarded to Mr.

Salem. However, Defendants never signed the agreement, thus forcing Plaintiffto file this complaint

to enforce its valuable trademark rights.

D. The Irreparable Harm

46. It has taken over a century ofdedication, hard work and consistent customer

satisfaction for Katz's Deli to become famous. Defendants' blatant efforts to appropriatePlaintiffs

business goodwill, name and mark have resulted in Plaintiffbeing associated with food products and

res taurant services ove r wh ic h P l ai nt if f h as no control.

12



47. There is evidence that the unlawful activities ofDefendants have resulted in

actual confusion amongst consumers astothe source and origin oftheFood Trucks andFood Cart.

48. The following is a trueandcorrect clipping from theTwitter account ofauser

named JamesWanga, a complete copyof which is attached as ExhibitG:

James Wanga @jameswanga 2 Oct

@KatzsDeli isthe Katz and dogztruck you? If so, how do Ifind it?

Expand

49. The following is a true and correct clipping from the review of the Food

Trucks from the CBS New York website, a complete copy of which is attached as Exhibit H:

The first obvious question is whether Katz &Dogz is affiliated with

Katz's Deli, on e o f the oldest and best delis m NYC.

50. The following is a true and correct clipping from the review of the Food

Trucks from the New York Street Foodwebsite, a complete copyof which is attached as Exhibit I:

|w easked whether they were affibated wih Katz's Deh onHouston St one ofthe top(ifnottbetDp),defcinNYC Theyarenotaffifcted withKatz's, butyouwouldn'tknow it fromthemenu.

Our first oiderwastheReuben Sandwkh for $12,which iheydisturbingly calTheReuben Orgasm Guess they're trying to capitalize on

thatscene fromwhen HajrvMet Sa«v whichwas actualy filmed n Katz's Dek

51 . The aforesaid unlawful activities ofDefendants have resulted in confusion in

the marketplace and have already caused irreparable harm to the reputation and goodwill of the

Plaintiff.

COUNT I

VIOLATION OF 15 U.S.C. §1114

(Trademark Infringement)

52. Plaintiffrepeats andrealleges eachallegationinparagraphs1to50hereofas if

13



fully set forth herein.

53. Plaintiff is the owner of all right, title and interest in and to the KATZ'S

Trademarks, as shown in Exhibit E and Exhibit F hereto.

54. Plaintiffs KATZ'S DELICATESSEN registration, U.S. Registration No.

1684084, is incontestable under 15 U.S.C. §1065.

55. Plaintiff put Defendants on notice of the KATZ'S Trademarks and despite

such notice Defendants have continued their infringing activities.

56. The foregoing activities of Defendants violate 15 U.S.C. §1114 (a).

Customers, prospective customers andthe tradehavebeen andare likelyto be confused, deceived

and misled by Defendants' actions, and to think that there is an association, sponsorship or

endorsement as a consequence of thoseactivitiesbetweenDefendantsandthePlaintiff,whenin fact

there i s n on e.

57. The foregoing activities of the Defendants infringe the valuable trademark

rights of Plaintiff in the KATZ'S Trademarks, for the improper benefit of the Defendants.

58. The acts of Defendant s descr ibed herein were undertaken without th e

permission, license or consent of Plaintiff.

59. Defendants' foregoing activities have irreparably damaged Plaintiffand have

further caused Plaintiff monetary damages in an amount as yet unknown, but if Defendants'

foregoing activities continue,the damageto Plaintiffwillexceed$1,000,000. Defendants' wrongful

acts have caused and will continue to cause Plaintiffto suffer irreparable harm for which it has no

adequate remedy at law.

COUNT II

14



VIOLATION OF 15 U.S.C. §1125(a)

(False Designation of Origin)

60. Plaintiffrepeats and realleges each allegation in paragraphs 1to 58hereofas if


61. The foregoing activities of Defendants infringe the KATZ'S Trademarks,

creating the impression that the Food Cart and Food Trucks originate from, are sponsored or

endorsed by, or are associated with Plaintiff.

62. The foregoing activities ofDefendants have caused and will continue to

cause the public to believe that the Food Cart and Food Trucks originate from, are sponsored or

endorsed by, or are associated with Plaintiff.

63. The foregoing activities ofDefendants are intended to mislead the public to

think that there is an association, sponsorship or endorsement from the Plaintiff, and said activities

take control of the reputation and goodwill of Katz's Deli from Plaintiff, the proprietor of the

goodwill of the KATZ'S Trademarks in the United States and elsewhere in the world.

64. The foregoing activities ofDefendants constitute a false designation oforigin,

with the intent to cause confusion and mistake, to deceive and mislead the public, and to improperly

benefit from the Plaintiffs' valuable trademark rights.

65. Plaint iffput Defendants on notice of the KATZ'S Trademarks and despite said

notice Defendants have continued their infringing activities.

66. Defendants ' said acts violate Section 43(a) of the Lanham Act, 15 U.S.C.

§1125(a).


15




foregoing activities continue, the damage to Plaintiffwill exceed $1,000,000. Defendants' wrongful



COUNT II I

VIOLATION OF 15 U.S.C . §1125(c )

(Trademark Dilution)

68. Plainti ffrepeats and realleges each allegation in paragraphs 1to 66 as if fully

set fo r th herein .

69. This cause of action arises under the Federal Trademark Dilution Act, 15

U.S.C. §1125(c).

70. Plaint iffs KATZ 'S Trademarks are famous as t ha t t erm is d ef in ed i n 15

U.S.C. §1125(c). Defendants' acts in infringing the KATZ'S Trademarks for its business have

diluted, or are likely to, dilute the distinctive quality of Plaintiffs marks.

71. Defendants' use of a mark that is substantially similar to the KATZ'S

Trademarks dilutes the distinctive quality of said marks by tarnishing or blurring, and is thereby

likely to injure Plaintiff.


further caused Plaintif f monetary damages in an amount as yet unknown, but if Defendants'




16



COUNT IV

VIOLATION OF 15 U.S .C . §1125 (a )

(Unfair Competition)

73. Plaintiffrepeats and realleges each allegation in paragraphs 1to 71hereofas if


74. This cause ofaction for unfair competition arises under 15U.S.C. § 1125 (a).

75. Defendants' acts alleged herein constitute unfair competition and will injure

the business reputation and business of plaintiff.



foregoing activities continue, the damage to Plaintiffwill exceed$1,000,000. Defendants' wrongful



COUNT V

VIOLATION OF 15 U.S.C. §1125(d)

(Cybersquatting)

77. Plaintiffrepeats and realleges eachallegationin paragraphs 1to 75hereof asif


78. This cause of action for federal trademark cybersquatting arises under 15

U.S.C. §1125(d).

79. Defendants display the domain name<www.katzndogzpastrami.com>on the

side o f the Food Trucks a nd F oo d Cart.

80. Defendants registered and have maintained the domain name

17



<www.katzndogzpastrami.com> with the knowledge of Plaintiffs rights in the KATZ'S

Trademarks .

81. Defendants registered and have maintained the said domain name with the

i nt en t t o d ive r t customers from Plaintiff.

82. Defendantsregistered and havemaintained this domain name with the intent

to profit from the fame and notoriety of the KATZ'S Trademarks.

83. Defendants registered and have maintained this domain name despite the fact

that t he re i s no on e affil iated wi th De fendan ts w i th the last name Katz .

84. Defendants registered and havemaintained this domain name despite the fact

that they own no intellectual property rights in any portion of the domain name.

85. For the reasons described herein and to be discovered in this case, Defendants

have acted in bad faith in registering and maintaining the domain name

<www.katzndogzpastrami.com>.




acts have caused and will continue to cause Plaintiff to suffer irreparable harm for which it has no


COUNT VI

VIOLATION OF NEW YORK GEN . BUS . LAW § 360-1

(Injury to Business Reputation)

87. Plaintiffrepeats and realleges each allegation in paragraphs 1to 85 hereofas if

18




88. By reason of the practices and acts set forth above, Defendants have injured

Plaintiffs business reputation.

89. The foregoing activities ofDefendants are without the permission, license or

consent ofPlaintiffand, unless enjoined by this Court, Defendants will continue these practices and

acts, thereby harming Plaintif fs business reputation and causing Plaintiffimmediate and irreparable

injury.

90. Defendants' wrongful acts violate Section 360-1 of the New York General

Business Law.

91. Defendants' foregoing activities have irreparably damaged Plaintiffandhave



acts have caused and will continue to cause Plaintiff to suffer irreparable harm for which it has no


COUNT VII

UNFAIR COMPETITION AND MISAPPROPRIATION UNDER THE COMMON LAW

92. Plaintiffrepeats and realleges each allegation in paragraphs 1to 90 hereofas if


93. The aforesaid activities ofDefendants misappropriate and trade upon the fine

reputation and goodwill ofKatz's Deli, thereby injuring that reputation and goodwill, and unjustly

divert from Plaintiffto Defendants the benefits rightfully belonging to Plaintiff.

94. The aforesaid activities of Defendants constitute unfair competition, false

19



advertising and misappropriation as proscribed by the common law.

95. The aforesa id ac tiv it ies o f Defendan ts have r es ul te d i n actual confusion

between Defendants ' F oo d T ru ck s a nd Food Cart and Katz 's Deli.

96 . The aforesa id ac tiv it ies o f Defe nd an ts h av e c au se d P la in ti ff to su stain

monetary damage, loss and injury.

97. The aforesaid activities o f Defendants have been under taken in bad faith.

98. Defendants have engaged and continue to engage in the foregoing activities

knowingly and willfully.



foregoingactivities continue, the damage to Plaintiffwill exceed $1,000,000. Defendants' wrongful



WHEREFORE, Plaintiffprays for a judgment against Defendants as follows:

A. Finding that Defendants have infringed Plaintiffs trademarks in violation

of the Lanham Act, 15 U.S.C. §1114 and 15 U.S.C. § 1125 (a) and Defendants are liable

therefor;

B. Finding that Defendants' actions constitute dilution of the KATZ'S

Trademarks in violation of the Lanham Act, 15 U.S.C. §1125(c) and Defendants are liable

therefor.

C. Finding that Defendants' actions constitute a violation ofNew York

20



General Business Law §360-1 and Defendants are liable therefor;

D. Finding that Defendants' actions constitute unfair competition and

misappropriation under the common law and Defendants are liable therefor;

E. Enjoining Defendants, preliminarily during the pendency of this action,

and permanently hereafter, from:

i. Infringing the KATZ'S Trademarks in any manner;

ii. Misleading the public to think Defendants' Food Cart or Food

Trucks are associated with, sponsored or endorsed by the Plaintiff;

iii. Operating the Food Cart or Food Trucks under the business name

Katz & Dogz or any other name that is l ikely to cause confusion withPlaintiffs

KATZ'S Trademarks;

iv. Registering any domain names tha t incorporate the KATZ'S

Trademarks or are confusingly similar to the KATZ'S Trademarks;

F. Directing Defendants to deliver to Plaintiff for destruction all promotional

or advertising items in its possession that infringe the KATZ'S Trademarks;

G. Finding that Defendants' actions constitute a violation of the Lanham Act,

15U.S.C. §1125 (d) and directing Defendants to transfer to Plaintiff any and all domain name

registrations that include the words katzs or katz including but not limited to the

<www.katzndogzpastrami.com> domain name registration;

H. Directing Defendants to account to Plaintif ffor all profits resulting from

Defendants' infringing activities;

I. Awarding Plaintiff its damages from Defendants' wrongful acts;

21



J. Awarding Plaintiff three times the amount of Plaintiffs damages or

Defendants' profits, whichever is greater;

K. Awarding Plainti ff s tatutory damages;

L. Awarding Plaintiffs attorneys fees and costs; and

M. Awarding Plaintiffsuch other and further relief as the Court may deem

just and proper.

J U R Y D E M A N D

Plaintiffdemands a trial byjury on all facts so triable.

Dated: New York, New York

March 11,2014

GOTTLIEB, RACKMAN & REISMAN, P.C.

Attorneys for Plaintiff

By:

22

Marc P. Misthal (MPM-6636)

[email protected]

Jonathan M. Purow (JP-0052)

[email protected]

270 Madison Avenue

New York, New York 10016

Phone: (212) 684-3900

Fax: (212)684-3999



EXHIBIT A



Ps t.A

WASHINGTON, JUNE 2013

Congressional TEUcordPROCEEDINGSAND DEBATES Of THE 113th CONGRESS

INRECOGNITION OFTHE »SWANNIVERSARY OF KATZ'S

DELICATESSEN

HON. CAROLYN B. MALONEY

OF NEWYORK

tf» THE HOUSE OF REPRESENTATIVES

Nil. Speaker, I rise to pay tribute to Katz'sDelicatessen, New York's oldestdelieBtessea,or. the <*catfen ef its ITS* Aunlvenmiy.Since itsfounding is 1888, Katt'a Delicatessenht t been a treasured icon of New York.Originally named tetrad Breton* alter itsfounders, ihc deli w» fldbttkeoeverbyWffly

and Benny Katz in 1910 end the name waschanged. Renowned fer to deB classics, thisculinary institution is truly a landmark thaidefines NewYorkCity's LowerEastSide.

Katz's Deli holds a special place inthehistoryof thecity. It is located on thecomerofEastHouston andLudlow Streets, in the heart of aLower East Side drat wasatthe time abustlinghTmUgraateommuniry. Started ina vacant lot,onHousitsStreet, Katz's began withbarrelsofmeat and pickles that wen sold to the public.From its inception. Katz's DeK has earned areputation for its exceptional meats aadjanoSvicbes. Fprniiu^c«joffamilieswhohad

its^grated toliie Lower East Side in the earlylWSiKatt'sDeUwas»welcc^gaaflierincplace. During; World WarII,theowner* sent.care parages to their three sonsandadopted%Jogan>end;4 salami to Jipur bojr, J» the

f t -S*- •*?w^«55y5;A--

The experienced©Mitring ftum Katz'sDeliispart of its aHute. The servers invite theircustomers to be partof the sandwich makingprocess, trimming and hand-slicing the moatright befere theireyes. In Inn St is the onlydeS in New York that stf} Trims its meatbyband The classic scene from When HarryMet SaSy In 1989 madethe Deli tut evengreater cultural icon and has inspired manyre-enaetors overthe years, A signmarksthespot wneieMegRyansatwuha signthatseads Where Harry Met Safly.

Martin and Alan Dell and Fred Austin, toe

current owner*of the dell have stayed trueto

the original design and decor of Katz'sOefieatessea, which makes regulars feel athemeandattwetstourists whoare lookingtovisit a traditional New York deli It has even

hosted four presidents. Open 24 hours aday,patrons can always find the familiar menu.The signage created overa century ago stilladorns both the exterior and interior . The

welcome sign, which was ordered in theIMG's, simply reads*1Cat2Vrhat,s alL

Mr. Speaker, 1eskmycolleagues tojob meincdngratulatirjg the owners of Katz'sDelicatessen as they celebrate thedell's 125*anniversary. Ithasa long history of service toloyal customers and hasestabhsbed itselfasatrueNewYork treasure.

C t^ ; . {* *£



Office of theMayor^^ CITY OF Ii INEW YORK

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EXHIBIT B



1035/13 Kafc's Delicatessen-Lower East Side -NewYorkMagazine Restauranl Glide

•Calx's DelicalMM*

v cnUc.' rick205 fc.Houston St.. Na* Yak. NV 10002

aiLudlow St SaaMaplSiCMOy OrtctnruB212-254-2246

Cuiahvt: AmencanTradaonal EaatarnBmpmn. Soup &SandwichPrice Range: $S

K«yto Price* andntkig*

Ifetcak)

A sroe-l Parted

&cotHional

Goneraty exeolenl

VaryGood

Good

Cheap EatsBaal inCHagnry

BtcaOant

Ootccui

Vary Good

Noteworthy

HuHe-by

Very Expensive

Exparenva

Cheap

Reader Rating:

6 out o f 10

27 Review11 Writea Ravejw

Map Rate£ Review

DAT ING

FIND SOMEONE TO GO WITH

Skai* tkia lilting

Um 11 0

Off idal Website

kdiirdchtvm

Hour*

Mon-Wcd. 8ani-10 4Spm. The. Sam-245dm.Fn. SasHnidn^il. Sal. 24bora. Son.nidaqdil-itMSpinNearby Subway SlopsF at Second Av e

Fr i o .

C7S-SI5

FayaicDt MethodsAatavan Express.MastetOid. VuiS or r i al Fea ture s

Ricak fsj t

Brunch- DartyCeleb-SpottingChaste NY

DeliveryGood foiGroupsKn-Fncndh

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privataDtaiasyParlySpacePus-Fin

Take-Old

Tut) AppealAlcohol

BeerandWine Onlynjeservsiloai

AcccplcdVNolNecessaryDelivery Area

Batten- PI.to I50ih St . FDR Dr loWeil SideHwyFraflle

TheoldestdcbcUesscn inNew YorkCdy (cslibhjhed 1888). Katz's is alsothe onlyplace ia Iowathatstillcanes all<spasiianit aadcorned beefby hand—and itnukesabootdifference. IIdoonl bun Ibal theseproducts arelacbest available,is ateihc ftjnkfmtas. knockwm>t kashas andotherJewishdeb staples.Themualof inicnulnigwitrithe countermen isoneof Ihcye n NewYork experiences Onetablea> Ibemiddleofthe dmingioombean ansaesaspknaospapersigntapedto its surface: Youaretillinga the labiawhereHarryne t SaDy. —Slavan A. Shaw

Estra

Checkon Ibe pbolos aadicilitnonialsoa thewalk andwaidows. You'D Gndthat Katz'scountsamongas fastbful noijotBillyCrystalaidMegRyjn butalsoBinClinton aadabaghie of otherworldleaders pastandpresent

DeliveryCharge

Varies by location, checkwebsitefordetadislecamncndcd Diihea

Pntraiaioarye.$16.95, kaockworsl wdhbeau.S12.70

RelatedSlaries

Fcalartd In

The Dost Plates to Live in NYC Our tul les ' ravonlt Cuio^nH^ a Selected Nesabboihooas (4/19/10)CheapEatsJ00« How rood Prices HaveRisenThis Year(7/2808)CheapFatsGuide2006 (aVT/06)

nyrn^.carri1lsdngsVrestexrariV>est2s-dHiceAesseYy 1/3



10/3r>13 Katz's Delicatessen- LowerEast Siote-NewYorkMe^ffilneReystaLffanlGude

liter Reviews

AVI? RfltinO Food: 6 MixedReviews^-vvg,. i v iu '6 Services Average Reader Rating on a Scale of 10.

6 Dtkon 5 52 would go back.Bad service aad a loaey qualityof pastramiBy Thoma»tiold<lcm oa 3/IS/2013Overall Baling: IFood 1

Service I

Decor: 5

No, Iwould not goback'Fast, 1noticedthe ovemkehnmgnunibriof ' out-of-towrars' Maybe66% the customerswereoidermglakc-oul Thataaraw thequsmi syslcntofeveryone jocking inline behind aparticulat sandwich maker liasdevolved nto somethingsmworkablc 15minutes lalerwhen itwas m>- lum I oidcted apastiamiandthebrisket hadto betrimmed of thicc-quartcrsofas outer layer offal aad palk Thatstillwasn't enough to taiuc Ihcnastyslab, .so1observed something Ibateseverseen atapropaNewYak Deb. thesheet started building Ilk sandwich withihm.verytbm slices This shghi ofband Sltlwatnl enough Over atthesoda counter 1had towad anothei 5minutes for Ihc soda man toappear He d morphed into sBarilla, makmgtbe gentlemen inboatofmes cappuccino A freakin' cappuccino atHair's deb'Areyoukiddingme'Finally. I sd downaadtaste.L'nder cuied'Fall ofBristle1 andsliced tootbm to resemble fre<h smokedbriskel I'mnotsewanushabout eatsnemy paslianu lean bat therewasmorefat lhanflavor Morebadcorned beeflaslethaapastnuniOfcourse I complained Themanager wassorry I fekIbeway I did SowasI AnyonewhothinksKatz'sDelideserves avisitisandxatistunpfy loo young loknow better The day ofthcdemanduigNrw Yorker hat given way lothelacfawningvautos Experience Ibeludcservice orIkesub-par/uvcr-piiced rood Tbe folks aKatz's Debarc alltoo happylo obligeDidyou find this review helpful?Vcs No Request Reinovnl27out of 50peoplefoundthis reviewhelpfulNOT MY FAVORITE DE U

Bv /An iG l sOoa 3/6/2013

Oterall Ratlngi 3Food. 3

Service 2

Decor

No,I wooldnotgobackIhadheard peopleism about Katz.soononeofmy tripsto NYC 1«eat there. Perhaps wcgot IkewrongwaHd.butwhenIwas there theservice was cm rtmct> slow and thewaiter didn't make any attempt lobewelcoming or courteous 1love NewYorkstyledeli, especially meatknuhcsandRomaaam paslieuii sandwiches served hoiwith dillpicklesoathe side It'safcaltrrat iWmcwnen 1act h served properly Itwasn't jtcrved properly when Iwent In Katz Both (he knisb and tbe

pasuami sandwich wctcstaved cold Airywhere ebeIwould ha\easked thewaiter 10 take ihrmback tothekitchen and havethan ic-hcstcd I didn'tdothatat Katz.because I figured a wouldinvolveanother longwailformy food I hadexpectedawholelotmorefromKatzbasedonwhat I hadheard, aadIwasdtsappamted. Illchooseanother deliwhenI gobackto NewYork CayDsdyouCadthisreviewhetpfuPYet Xu Request Removal17outof 31peoplefouadlias reviewhelpfulNOT GREAT-MOLDi barter bunBvkhumi ihk on 7/30/2012

Overall Rating: 1Food: 2

Service:

Deem 2No, I would not en back1I hadIkesame experience yesterday assomeoftheother review eis ExcUed to lakemy 3 teenstheie Itwasanightmare11hadnoideaIbeprotocol of standing «• hue,tickets,whichlineloolder AKosome foods are ordered atdrflcient countersaadscalingwa*anightmare Iasked someone iftheycouldclear ourtabk andhesaidNO.HowamI supposcdloknowwhoclears what? Someone eventually came overandchared the3 nays from 2otherparties After I finally golallthe foodwebegan tocat Whinray12yearold>on had stnioll fmished hisburecr heiiclierd thebottom of trnbunwasalnvikly1TheyaMwareolTlhM charge, butwcwon'tbegoing backIhcreENER 1Didyoo findthis reviewhelpful'Yet No Request Removal21out of43 peoplefoundthis reviewhelpfulAbysmal From Entry

By atuifwclbjln on7/«/2012Overall Rating: IFood

Service 1

Decor I

Ne. Iwould not goback'I made a special tripto Katz'today by subway ia95F»weather at2pm,tuning researched ibemonbnc. andgone to otherdeks atNYC.Somntv wanveryrudewhenI fail potthere.Thereisno signage whatsoever so thatsomeonewhois comingm forthe fust Imx wouldhavenoideawhrie loanorwhatto do I walkeda andwas only givenantally ticket afterI badaheady waited (slowh,) passed ihesecurity guards thatwere skiingaround doing much of nothing rhen.aftergelling IhcticketI wawI toldwherelo go.oranythingMpful, lo thataftermovmgoil to Ihetidelo becourteous to otherscomingia.a different guard comes upandlensmethai1cither havelo golo Ihccount iaor leave 1hadnoideawhatcounter toupto,orwhetherIbercwas/nottabicsenice. Havmgmadeaspecialtripout of rayway to visitKatz, Iwillnot bvrctumiagSatceIwasaltold wherelogo. orwhatcounter. I lookedaround atthe sandwiches thatwereon someofthe tables,andqmlefrankly. theywere certainly NOTbigger lhan anyHunt Ihad seen atotherwcB-kaowa dcJu iathecity.The prices arcatrocious lorwhat was coining oul. v ibis kmd ofbusiness - poiuuteize isafactor when dcternimingpricej fek verycomfortable inturningaround andleavingknowaigthatmy business is worthmorelhanbeingtreated mahostilenianner assoon as I walked atIhe dooiDmyou findthusreviewkelpful'Yes N'oRequest Removal27out of 4*pcopk foundthatreviewhelpful

Read A l 27 Reviews »

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REVIEW o OF IgOO CHARACTERS ALLOWED. HTML AN D IIRJLB PROHIBITED

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w rn Katz's Delicatessen- Lever EastSide- NewYcrkMagazine ReslarantGuide

awful average excellentRate 34567g IO

Food O Of OOOO O O OService O O 6 O O O O 0 O O

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3/ 3



1*30/13 BestDetl Plate-Kutsher'sTribeca-Bestof NewYorkFood2012- NewYcrkMagazine

BeslolNY Sections []

Bestof MewYork 2012 Eating

Best Deli Plate

: '(*«(. lunnv i,n> Nr* ii I t iLi i in . l

S ec Also

Adam Piall 00 Kulshcr's Tribeca

ConJewish Food GoUpscale?

Ku t she r' s T r i b e ca

f6 e Franklin St.. nr. Gmmich St.: 212-431-C606

Don'tget us wrong. Westill like lo worship,on

Saturday afternoons, at tbe ancient temple of Katz's,

and atleast once ayear, well (land in linewith tbe

rabble of tourists loget a taste of the bread-box-size

sandwiches atCarnegieDeli.Butfor a quick fix of all

the guilt}'delicacies that make deli special, ou r choice

these days is the Delicatessen,which you will find

under the cbarculerie sectionat the popular, even

posh, new Jewish-American bistro Kulsber's

Tribeca. Order the works option and you will receive

stripsof spicy* salami, slabs of duck aud deckle

pastrami, which are pliably' soft but weirdly unfatty,

and little lozengesof smoked veal tongue Ihe color of

pink roses. You can complement them with allihe

usual fixings (mustard, rye, pickles), but ifyou're

tee-lingbold, wc suggest a dab of the bouse horseradish

atoli, which isleavened with capers and a gourmet

helping of shallots.

Nex t iLa rb

Frrxn tha 2012 t l ol teaw York neue cf Now York Magaina

iif¥vi^iBBDsaM^B^RCopyiighlv 2013 NewYorkMadiaLLC AllRightsReserved

nyrnag .comft»Kloty(orjd/2012/de(i-riate/ 1/1



EXHIBIT C



10Y30/13

WaerMaday.OctoberSO.2019

Katz's Dell cerebrates 125years ofdoing sanrMches right-NYDailyNews

STYDailyKsvn.ceca /food Follow SION IK

Monetlntoy HEALTH HOMES

news poftics sports showbiz opinion

HOROSCOPES COMICS SOAMES UMHSPKS FASMOHPtCS BUMS

photos video autos

FOOD

Katz's Deli celebrates 125 years of doingsandwiches right

Tha legendaryaula ry'where Hany mat Sally — which aarvaaup heaping pMesofmeat—stalled asthe Ice land Bro thersa t th e come ro l Lud low and Houston Sis, In 1MI.

t 'ommml* (IK)

BY RICH SCHAPIRO / MEWYORK D/MLY NEWS

ThURSCKY UAYM 20IS 94 7 fw

MO 24 1

r*v 2HA«BrC»4Mr«VlrTC>ll lCa«ll I HFW5

Tha character and nostalgia complainant Hit meaty aarvdwkhasal Katz'eDall at Ludlow and

Houston Sax, which ha s conrtnieed to draw aolld bualnaaa atnce 1SS8.

Whan ihc iconic Kalz'a Dakopened Graver Cleveland was President and the New York Giants

baseball team was playing at ihe Polo Grounds.

Morelhan a century later. Katzs is sbl sittingon tha soma tower East Skis corner—serving up

heaping pies of pastrami to hungry throngs of MewYorkers, tourists and celebrities.

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1/ 9



10Y3GY13 Katz's Deli celebrates 125 years ofdoing sarxWches right- NYDaily-New

twUlflMMCrOUKSlEVJV0*K OS* ' OCH.'

Karz'a,the lowar EatsSid* eatery, ha* been a*rvlng as a lats-nlgM haven to hungryyoung NewYork* r* f or d acades .

Tha famous dencatasaan is celebrating 125 years n business Iht*weekend.

People come hare fortha food that's foraura, but thai*'* ahw the nostalgia.' said Katrs third-

generation owner Jake Del.

t u n MvanECNEwvoiw o m . v w i n s

The Iconic dell baa hardly changed through the yean, sticking wish the heartymeals New Yorker*

PHOTOS: KATZ'S DELI THROUOH TH E YEARS

'They wantto be transported back tothe Aral time they came intothe restaurant.... Everything's

exactly the same way as i twaa when wa firs ts tarted .'

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1GY3GY13 Katz's Deli celebrates 125 years ofdoing sardi*lches right - NYDaily News

Pliesof tasty bear put amII**on dlwra chop* at fetz's tal l m Houeton S t tnwrito r f

a brine dirring aiparlenca.

Kali's opened its doors on Ihe comer of Ludiowand Houston St*, in 1858 undera different nama.

Iceland Brothers.

The caste of kosher rood quickly turned inloa neighborhood kwutution inwhat was then a

eonYnunhy brsTsrungwith Jewish imnigranta.

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1IV30Y13 Katz's Deli celebrates 125 years ofdoing sartinlches right- NYDailyNews

tJIkViU HM«X34 i»HFr> (o*» 0611 »«* .«r.

Kit 's DaIIaerve* 16,000 pounds ef pastrami every week.

The eatery's name was changed to Kali's bi1910 after a man named Benny Katzbought out the

Iceland brothers.

RELATED: FOOD TRUCKS COMING TO BARCLAYS CENTER

l t t .At)n* ,*rvmiinnzu, tr}nv ^*IL* **-*UT

In When Kerry Met Salty, ' Meg Ryan famously fakes an orgasm whll* enjoying Katz's meat

Katz*franksand beans became the sluff oftore— buld wasn'tuntil the infamousMegRyan fake

orgasmscene inthe 19B9NmWhenHarry MetSaty' lhat Kalxs becamea popculture

A neonaignthatreads Where Harry metSaly . . . hope you have whet she hadl hangs above Ihe

table where th e scene wa s t imed.

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10V30V13 Katz's Deli 125yearsofdoingsandwichesright- NY DailyNews

KWDSCHJll B*VK> NEWIOnKDAI t . ' tw j

Tha signature lunch dckets al Katr*aDell, where Harry met Salty 20 years ago.

Almost once a week, customerswS try to imitate Ryan, drawing cheeraor twos depending on Ihe

quality of the performance. Oef said.

Kate's serves up a rrroinVwalenrig mountainof meal everyweek: 15,000 pounds of pastrami: S.OOO

pounds of corned beef and 4,000 hot dog*.

vww*nyrMynev6.wa TVlif(ssty 5/ 9



10Y30/13 Kab'sDdlc«iebratBs125ye^scfcJolng ssndrviches right- NY Daily News

WE flRat^fltfOIJS r-»:^V€{t-?^T'.VHl^ CH IN w

Katfs tall t*an Insfltubon ef llatff, opening In ISM ae Iceland avnOMns before being bought byBenny Mali In1110to serving the plethora of Jewleh Immigrant* Inthe neighborhood.

RELATED: STUDY SAYS SUBWAY NO HEALTHIER THAN MCDONALD'S

And a steady streamof bold-facednames has filed the 355-aeatdek overthe years — fourUS.

President* among them.

SMEP.T roiw.iiud-ncv, roam BAH V **L«n

Katz's Dell al the comer e f Ludlow and Houston St*, is a local favorite and a must-vtah.

BuiCbnIonputon b shockingdisplayof catorieconsumptionduringone vied,when he scarfed down

a pastrami sandwich, two knathes. two hot dogs, a aideof French fries and two Dr. Brown sodas.

Dell said.

Andthan, whenhe wasdone, he wasall racking off the pines of die SecretServiceagents. Dell

recaled.

TouristCarol RodvaD fofowedCknlon'stoad on Friday, scoopingevery laatpieceof pastramioff of

her plale and easing Hinto her rnoulh.

It'sso tenderit's kke butter. gushed Rodvefl. 57. of Chartotle. NX.

Katz'sanniversarycatebralionkicks off Friday, witha charitydinnerhosted bythree top chefs who

walput trior own spin on the deli's culinary delights

VMwjTy^lyr»w.rarrr1ite-sty6/ 9



10/30713 Katz's Dell celebrates 125 years ofdoing sanAviches right- NY DailyNew

[email protected]

POST A COMMENT »

DAILY NEWS READERS ALERT

Gang forward, the Dally News will require user*to enter full names Inorderto comment on

atones.W* arealways seekingnewwayslo improve, yourexperience andwe knowIts*changewin onlymake our D*h/ News ccrnmunily better.

COMMENTS

CtannentallH) SpeAll Comments

2fARQOnt£ 142cays aoo

Meat is Murder.

MAf«CtX>Ha.TO 152days aeo

[llist'UwiiunCiuidelirji-fi J

Reply

Mygi and paused Intell me how br loved Katz's when be was a Tusbrarl Pcle'andwhen he had a

leu extra dollars inhis packet, he'dwalk uvcr there lot a I'avl1amisandwich and a cream soda.Years liter whenbe Inedin Nassau andwe'dorder fromihe localJewishdeli,he'd say, Itmis-ank . bu t il's-a on kali's'

RepV

MBSJMTROIOSS lUdsysasje .1

Theyreally needInsprucethat place up ..bcinjoldasit is.it in probably a roach, ratandbuguieltniari-. .fuud Uguiid though...

M*JZBBiS2deyte«c

1was raised on Ihe I-owrr EastSide and now make my hunic in the South. ISc traveled allov rr

vs*wv.ny*ir>ne\r«.conVlife-sty;eteitsJVatc-(W 1.13592837/ 9



10/30/13 Katz's Delicelebrates125yearsof ddng santfvviches rlglt- IVY Daily News

Rtptr

MBtlSl dayaago 2

Oneoflhr lew things I miss ahuutniuvuig south is trying togeta decent pas traminil rye I miss

Katz.

Itopty

taajtCtXMATO 192 days ago 0

Out here inA/. I have to settle fura placecalled Chumpic'i,, achain owned by theBurentsein lamili wbu relocated uul here years ago frum Forest Hills. II 's noi had and

they do adecrnl jobin recreatingIheatmusphcreofa realNY Jewishdeli,but just notth e same.

Reply

Sr^-v , nwr e uirr .me i i t*

UVfol ri l *abli# lqn4w\ you. aprernrrl10the Terns c' Sfv<ce aid Pihi i fuTC)Oipy'C/112013 r Cfc*rr**s ctxn AUr^K rss*' tC

Vw«v.nyrJailyTWV6.«xiVliP>stAleteats^«tz-W 9/9



EXHIBIT D



WE ARE FAMOUS FOR IHE WE ST SrtNDWICIilNTOWN

/ I

GREAT

RECIPES &Tr

bySHERYLL

BELLMAN;

aaitions i r o n



EXHIBIT E



Int. CL: 42

Prior U.S. Ob.: 100 and 101

Reg. No. 1684 084

United States Patent andTrademark Office R^rei ApVnltm

SERV ICEMARK

PRINCIPAL REGISTER

KATZ 'S DELICATESSEN

KATZ'S DELICATESSEN OF HOUSTON

STREET, IN C (NEW YORK CORPORATION)

305 E. HOUSTON STREET

NE W YORK, NY 10002

FOR; RESTAURANT SERVICES, MAIL

ORDER SERV ICES FEATURING FOOD PROD

UCTS AN D C A TE R IN G O N AND OFF PREM

ISES. IN C LA SS 42 (UJS. CLS. 100 AND 101).FIRST USE 0-0-1190; IN COMMERCE

0-0-11*0.

5 • **'

OWNER OF U.S. REG. NO. 1,610,199.

NO CLAIM IS MADE TO THE EXCLUSIVE

RIGHT TO USE DELICATESSEN , APART

FROM THE MARK AS SHOWN.

SEC 2(F).

SER . NO . 74-164.J51, FILED 5-9-1991.

ALAN ATCHISON, EXAMINING ATTORNEY



EXHIBIT F



mHti fttate* of Smer,wV^* Wnitel) fctate* patent on* tfaatoemari. <*Wfite *-*#

KATZ'S

Reg. No. 4,345,240 katz's delicatessen of Houstonstreet, inc.(newyork corporation)205 E HOUSTON STREET

Registered June 4, 2013 newyork,ny 10002

Int . CIs .: 2 9 a nd 30

TRADEMARK

PRINCIPAL REGISTER

FOR: FOODS, NAMELY, CORNED BEEF, PASTRAMI, SAUMI, FRANKFURTERS.KNOCKWURS1, KNOBLEWURST,BRISKt1,TURKEY,ROAST BEE*,TONGUE,ROMANIAN SALAMI, PICKLES, SAtJERKRAUT, SWISS CHEESE, NOVA LOX. MATZOH BALI.SOUP, CHICKEN NOODLE SOUP, ANDSPLITPEA SOUP, INCLASS 29(US.CL 46).

FIRST USE 4-1-1888; IN COMMERCE 4-M88K.

FOR: FOODS. NAMELY, MUSTARD, RYF BREAD, RUSSIAN DRESSING.KN1SHFS, BAGELS,DULY.CHEESECAKE. RUGELACII. DABKA,AND BLACKANDWHITECOOKIES,IN CLASS 30 (US. CL. 46).

FIRST USE 4-1-18B8. IN COMMERCE 4-1-1888.

THE MARK CONSISTS OF STANDARD CHARACTERS WITHOUT CLAIM TO ANY PAR

TICin.AR FONT. STYI.F, SI7F, OR COLOR

OWNER OF US REG NO. 1.684,084.

SFC 2(F)

SER. NO 85-580.789, FILED 3-27-2012

DANIEL CAPSHAW. EXAMINING ATTORNEY

4Mb* l*Wrt» *a » IV* 4 S j * i M f« M4 Tn*nmk OA n



REQUIREMENTS TO MAINTAIN YOUR FEDERAL

TRADEMARK REGISTRATION

WARNING: YOUR REGISTRATIONWILL BE CANCELLED IF YOU DO NOT FILE THE

DOCUMENTS BELOW DURING THE SPECIFIEDTIME PERIODS.

Requirements in the First Ten Years*

What an d When to File:

First Filing Deadline: Youmust file aDeclaration ofUse (orExcusable Nonusc)between the5lhand6lhyears afterthe registration dale. See IS U.S.C. §§1058,1141k. If thedeclaration isaccepted, theregistrationwill continue in force for theremainder of theten-year period, calculatedfromthe registration dale,unlesscancelledby anorderofDie Commissioner for Trademarks orafederal court.

SecondFiling Deadline: Youmust file a Declaration ofUse(orExcusable Nonusc) and anApplication for Renewal betweenthe9lhand10th years aftertberegistration date.*Jta?15 U.S.C. §1059,

Requirements in Successive Ten-Year Periods*Wha t an d When to File:

Youmust file aDeclaration ofUse(orExcusable Nonuse) and anApplication for Renewal betweenevery°th and lOth-year period, calculated from the registration date.*

Grace Period Filings*

Tbeabovedocuments will be accepted astimely if filed within sixmonthsafterthedeadlines listedabovewith thepaymentofan additionalfee.

The UnitedStalesPatent andTrademark Office(L'SPTO)wi l NOT send you any future noticeorreminder of these filing requirements.

ATTENTIONMADRIDPROTOCOLREGISTRANTS: Theholderofaniniemational registrationwithanextension of protection lo theUnitedSlates underthe Madrid Protocol must timely tile theDeclarationsof Use(orExcusable Nonuse) referenced above directly withthe USPTO. The lime periods for filing are

based ontheU.S. registration dale (noi Ihe international registration date). Thedeadlines and grace periodsfor Ihc Declarations of Use (orExcusable Nonusc) arc identical to those for nationally issued registrations.See 15U.S.C. §§1058,1141k. However, owners of international registrationsdonot file renewal applicationsat the USPTO. Instead, tbe holder must file a renewal of the underlying international registration at theInternational Bureau oftheWorld Intellectual Properly Organization, underArticle7 ofthe Madrid Protocol,before the expiration of each ten-year term of protection, calculated from ihe dale of ihe iniemationalregistration. See15 U.S.C. §1141j. For more information andrenewal forms for Ihe mteniational registration,see hllp^/www.wipo.int/madrid/en/.

NOTE: Fees and requirements formaintainingregistrationsare subject to change. Pleasecheck theUSPTO website for further information. With theexception of renewal applications for registeredextensions of protection, you can filethe registration maintenance documents referenced aboveonlineat http://www.usplo.gov.

Page:2/RN*14,345,240



EXHIBIT G



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EXHIBIT H



1072/13 NYC Food TruckLurch: Pastrarri OnRye FromKatz&DogzTruck*CBS NewYork

Search ***fi«d°®CBS ®2 tfftMvsmm jif); Ijkf f, f Nf *- l e l (Bt

lOO .N =t G(STE(*

Hews Sports Be$4 Of Health AuD ' t PLices i ,cf /«( OcsU Autos- Circuiafs

Lsirsi B* ;3( cf KrV Arts.&Culture Shopp«r.$ o Stryie Rxxi & 0*.o N^fui'fe Musk: i «rn<Sy e, f^e-s Events

LATEST BEST OF NY

NYC Food Truck Lunch: Pastrami On Rye

From Katz & Dogz TruckOctober 11,201311 00 AM

L te 6 3

Filed Under

Bailor. CS/Ua

Related Tags

Foodtrucks. Katz S Dogz.

latch

Stree t Lunch

Korean Taros

Perry, /he vofce ooflind Wew Yo/* Street Food.

|j brings you his latest reviewon New York City

food trucks.

NewYork Cityis known as the melting pot

because of al the immigrants coming here from

around Ihe world,enlivening and enriching Ihe

fabricof the city.

VwtileNewYork Cityhas cuisines fromallover

the world,there are sill some quintessential cily

foods. One iswhat people refer lo as 'Jewish soul food , or deB.

Thai's whatis served by the latest NYC food truckwb are reviewing,

Katz& Dogz

The firstobvious question is whether Katz& Dogzis affiliatedwith

Katzs Deli, on e of the oldest an d best delis in NYC. Th e answer is a

resounding no, but they are affiliated with Adelman's Deliin

Brooklyn,who are no slouches either.

At Ihe lop of Ihe

Jewish soul food list|

are pastrami and

corned beef . Our

personal preference

has always been

pastrami over

corned beef.Of t

course, this cuisine

wes brought over by immigrants too, Jews from Eastern Europe. Thisisour heritage, and the food of our chMhood. so we have a soil spol

for It.

Katz &Dogs opened recently withboth a food truck and a food carl,

and on the side of the cart il says The Pastrami Cart. Who are we

to lurn down one of our favorite foods, a pastrami sandwich for $10?

Pastrami comes from the Roumanian word pastrama , which

describes theirmethod of curingor salting meal.We learned (his from

Ihe Tour Guide at th e Lunch Hour NYC exhibit lhal wa s at th e NY

new-)Wkrt»lccal.Mrnf2013/1Cr'11/Tiyc-ibrjr>trur*runcrvpastran1-crvrye-frcrn-

$£&<o videoon demand

Boomer &Carton's Pig Roast at the..

Folow CBS N ew Y or k

.££?§»* CBS New York

m U o 51SS7

Folow fCBSnawyork 35.1K(oJrjwars

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1/ 3



10722/13

New Mark

NYC Food TruckUsich: Pastrami OnRyeFromKatz&DogzTruck« CBS NewYork

Public Libraryearlierthis year.

IfNYC Is famous for its deli sandwiches, i t's infamous lor Ihe size of

Ihese sandwiches. Al the great NYC dels serve overstuffed

sandwiches, and this one was no exception. Our sandwich was

approximately 2.5*tall.

As they say. size isn'teverything.Al thatmeal wouldn't make a

difference i f i t wasn't so delicious.

The pastrami wasnice andmolsLwithan unrrislakeable brinetaste,

and a peppery edge around the meat. Allitneeded was some

mustard and rye bread, and we had a great sandwich.

Food & Drink

Th e latest on Ne w York

City's diverse dfaint,

scene: Restaurant

openings, the best

meals, an d tu n takes on food.

Unfortunately, wewerenot crazyaboutthe side orderof potato salad

that came with lunch, bul that's a minor issue. Nasi lime well as k for

cole slaw.

The sour picklespears were appropriatelytart, as Ihey should be.

making our mouth pucker.

Katz&Dogsdoesn't seem to have the Twrtler thingdown, bul you can

find the cartdally on 47th St between Park&Madison Aves. The Uuck

schedule is as follows:

Mon-S2nd&6 lh

Tues - 23rd & Park

W ed - 22nd & 5th

Thurs-46 th&6lh

Fri- WMiamsburg,Bedford St between 4lh &8th SI, depending on

parking.

If you like Jewish deM. you should likeKatz& Dogz, Evenifyou aren't

crazyaboutpastrami orcornedbeef, Iheyalsoserve Hebrew National

hot dogs, which we also love.

They even have Dr. Brown'sCherry Soda in Ihe case (bul we didn't

see Cel-Ray. IfDr. Brown's Ihey stillmake it.)

Nightlife & Bars

Prom eventc to the

Litest cocktailcreations,

all you need lo navigate

th e extensive NYC

nightlifescene.

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Plan s weekend

getaway with the kida,

share tipswith fellow

parents orrinda

(roomer that suilsyour

pooch.

Search

newywkcbslocgJ.conV2013ftaft1rTry>f^ 2/3



1072/13 NYC FoodTruckLunch: Pastramt OnRye FromKatzS Dogz Truck«CBS NewYork

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EXHIBIT I



10/22/13 NYSF First LookKatz&Dogz | NewYorkStreet Food

New Yo r k S t ree t Food

TheBest Street Food inNew York andBeyond

« NYSF IsBack WilliLot?OfNew Food Trucksft CartsNYSF Inspires A Food& Music Blog »

NYSF First Look: Katz& Dogz

(credit: NYSF)

It's anembarrassment thatk took so long for NYC to nrtalry come upwitha food truck thatservesJewishsoul food. We've made

several visits totheCanters Deli Truck inLA, butNYC iswhere delicatessen originated, and isthe spritual home ofdeL

Katz& Dogzhitthestreet about a month ago, butthey stffl don't have a twitter account, and we've beenoutoftown for thepast2

weeks, so they flewunderour radar for a little while.

But theyareon ourradar now, andwill be for quitesometimebecausewe bve deli

Katz& Dogzis notkosher,they arekosher-style. Forthe norr-Semtic, this meansabng withpastrami, cornedbeef,HebrewNational

hotdogsandseveraltypes ofknishes, they alsoservereubens, whichmixmeatand cheese.

We askedwhether theywereaffiliated withKatz'sDelion Houston St, oneofthetop (ifnotthetop),delis inNYC. Theyare not

affiliated withKatz's, but you wouldn't know it fromIhemenu.

Ourfrstorder wastheReuben Sandwich for S12,which theydisturbingly call The Reuben Orgasm. Guess they're trying to capilaEze on

Ihat scene from WlienHam' Mel SpIL), whichwasactually fined inKatz's Det

We prefer pastrami and Russian dressing onourReuben, although lotsofpeople like itwithcorned beefandmustard.

rie^^ia1ieeikX)ci.cow/i50S2/^MTal-\od^r\iatz-<ioazl 1/15



1022/13 NYSF FirstLookKatzA Dogz | NewYork Street Food

(credit NYSF)

We loveKatz'sDeli, butthe prices attheKatz& Dogztruckarecertainly gentler. A pastrami sandwich isS10 vs.$16.95atKatz's. A

corned beefsandwich isalso $10vs SI5.95, andthe Reubenis $12vs. $17.45 atKatz's. Lotsofpeoplecomplain that prices at foodtrucksarenot cheaperthantheirbrick-and-mortar counterparts, but atKatz & Doga,theyare.

Whilethe sandwiches atKatz& Dogzmaynot be quiteas thickas thesandwiches at Katz's Dei they are stiO prettydamnbigby any

measure. We measured ours at about 3 thick

Not onSy was there alotofmeatonthe sandwich, butitwasjuicy, withadecentamount of(butnottoo much) fet thataddedto the

overall flavor.

The pastrami also had a nice peppery ring around theedgethat spiced upthe proceedings, and youtaste a tight brine onthemeat

Themain course isobvbusrythe sandwich, butitalso comeswithdill pickle spears anda sideorderofmacaroni salad.

(credit NYSF)

Oneoftheother things we bve isa kasha knish ($4),butmat'swaytoomuch food for one person. Oursuggestion isto split a sandwich

and a knish with a friend or co-worker for lunch.

Anotherwayto go isto geta tastyHebrewNational hotdog anda knish for lunch.

ne«fxto\r**kri.(^450mifiLllr Ha(*r)<atz-oogzJ 2/15



1022/13 NYSF First Lis* Katz&Dogz | NewYorkSlreet Food

We asked the guy taking orders whether theyhad a twitter account atKatz &Dogz, buthejustgavemeablank stare. The guy slicing

the meat heard us ask, and he told us their schedule, which isas fobows:

Mon - 52nd 6t h

Tues-23 rd & Park

Wed-22wl&5 th

Thurs-46th & 6t h

Fri - Williamsburg, Bedford St between4th& 8thSt, depending on parking.

You knowwe wiD be backto Katz Dogzasmuchas possible. We grewupondeli It's partofour heritage asa New York Jew.

Theynay notspeakEnglish particularlywel onthe truck, buttheyserve a top-notch Reuben sandwich

(credit:NYSF)

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1*22/13 NYSF First Look Katz &Dogz | NewYork Street Food

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