International Meetings Media Kit 2015-2016
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Transcript of International Meetings Media Kit 2015-2016
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
Partnerships with the top events for meeting planners
THE INTERNATIONAL MEETING PLANNER RESOURCEDelivered in collaboration with the meeting and business event industry’s leading publishers, associations and events.
Distributed weekly to 300,000 meeting and events professionals worldwide
Reaches multiple regional markets in a single purchase
Gateway to the global meeting and business events market
Best media value in its sector
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
International Meetings Review InternationalMeetingsReview.com (IMR) is the leading news resource for
planners of international outbound meetings and business events.
IMR is the industry’s only resource that provides global planners and buyers
with the local information they need to organize business events – anywhere
in the world.
See how the world’s largest meetings media network came about in our 2-minute explainer video:
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
300,000+MEETING
PROFESSIONALS
Global Homepage
Regional EditionsSpecial Interest
Sections
Publishers and the IMR Network PartnersOver 35 industry publishers, associations, and events have joined forces to deliver access to over 300,000 meeting professionals via the IMR global e-Alert.
PUBLISHERS AND REACH
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
728x90 Leaderboard $2,500
300x250 Medium Box $1,750
300x250 Medium Box $1,500
300x250 Medium Box $1,250
Web Banners
Monthly Visitors 28k/Month
Monthly Unique Viewers: 19,284/Month
Average Unique Opens: 13%
Average Clicks: 1%
SPONSORSHIP OPPORTUNITIES
728x90 Leaderboard 1 $1,550
728x90 Leaderboard 2 $1,395
728x90 Leaderboard 3 $1,240
Circulation: 300,000*
IMR Global Alert Newsletter
HTML $2,500 Subscriber Database: 20,000
Increase your exposure by combining your newsletter ad placement with a campaign on the IMR website, gateway to the global market. Learn more at: internationalmeetingsreview.com/advertise
DELIVERING A GLOBAL PERSPECTIVE
Newsletters and Website
Targeted E-Blast
Frequency: 1X Week All IMRN Member Databases
*Average Open Rates 2013: 12.76% = 38,280 (Based on information supplied by IMR Publishing Partners & Distributors)
Files should be submitted in either jpg or gif format, no larger than 40kb.
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
Native Advertising
Falling under the umbrella of content marketing, native advertising is a form of paid media that
fits seamlessly into a user’s experience and serves as a component to your brand awareness
strategy. Bridging the gap between brand publishing and banner advertising, native ads serve
as natural, useful, and shareable content to drive your brand forward and to build trust and
engagement with travel agents. Additionally, if you wish to position your destination as an
innovation hub and subsequent meeting point for corporate and association events within
various business sectors, then our sister brand, Fierce Markets, can deliver your message to
nearly 40 emerging verticals.
Click here for demographic information.
SPONSORSHIP OPPORTUNITIES
SAMPLE OF NATIVE ADVERTISING AS SEEN ON QUESTEX TRAVEL GROUP’S TRAVEL AGENT CENTRAL PRODUCT.
HOMEPAGE
NEWSLETTER
NATIVE ARTICLE
Cost: $3,000 per week
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
FIERCE DESTINATIONS
Are you a Fierce Destination?
FierceMarkets is a digital media publisher,
reporting and delivering daily news and
objective analysis to three million business
professionals in eight global industries.
FierceMarkets represent the emerging
sectors that will drive innovation and
growth within your city or destination. If
you wish to position your destination as an
innovation hub and subsequent meeting
point for corporate and association
events within these sectors, then IMR`s
sister brand, FierceMarkets, can deliver
your message into the heart of these
knowledge-based communities. Industries
include:
• Telecom
• Life Sciences
• Healthcare
• Enterprise IT
• Government
• Finance
• Energy
• Marketing & Retail
Cost from: $5,000 per Sector
Click here for demographic information.
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
PricingVERTICAL PUBLICATION RATE CIRCULATION
Telecom
Fierce Telecom $10,000 48,000
FierceCable $6,000 50,000
FierceOnline Video $5,000 25,000
FierceWireless Europe/Telecoms EMEA $5,000 28,000
FierceWireless $13,500 75,000
FierceWirelessTech $6,000 40,000
FierceDeveloper $6,000 25,000
EnergyFierceEnergy $5,000 15,000
FierceSmartGrid $5,000 19,000
EnterpriseIT
FierceBigData $5,000 18,000
FierceCIO $6,000 40,000
FierceContentManagement $5,000 20,000
FierceEnterpriseCommunications $6,000 30,000
FierceITSecurity $5,000 7,000
FierceMobileIT $7,800 55,000
Government
FierceGovernment $5,000 13,500
FierceGovernmentIT $5,000 23,500
FierceHomelandSecurity $5,000 13,000
FierceMobileGovernment $5,000 11,000
Retail & Marketing
FierceCMO $5,000 11,000
FierceRetail $5,000 8,000
FierceMobileRetail $5,000 8,000
FierceRetailIT $6,000 13,000
FinanceFierceCFO $5,000 17,000
FierceFinanceIT $5,000 30,000
FIERCE DESTINATIONS
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
PricingVERTICAL PUBLICATION RATE CIRCULATION
Life Sciences
FierceBiotechResearch $10,000 45,000
FierceBiotech $17,000 148,000
FierceBiotechIT $9,000 20,000
FierceCRO $9,000 18,000
FierceDiagnostics $9,000 20,000
FierceDrugDelivery $5,000 18,000
FierceMedicalDevices $12,000 80,000
FiercePharma $17,000 150,000
FiercePharmaManufacturing $6,000 30,000
FiercePharmaMarketing $5,000 18,000
FierceVaccines $8,000 20,000
FierceAnimalHealth $5,000 4,500
Healthcare
FierceEMR $7,200 20,000
FierceHealthcare $11,000 80,000
FierceHealthFinance $9,800 35,000
FierceHealthIT $10,000 50,000
FierceHealthPayer $10,000 32,000
FierceHealthPayerAntiFraud $5,000 4,500
FierceMedicalImaging $11,100 5,000
FierceMobileHealthcare $9,000 25,000
FiercePracticeManagement $6,400 20,000
Hospital Impact $7,600 20,000
FIERCE DESTINATIONS
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
Cost: $5,000
Showcase Your Destination With a feature story, videos, photos, emails and links
Features• Highlight / Hyperlink to Top Meeting
Venues, Service Providers and other CVB partners
• Offer Engaging Video and Photo Galleries, Publications, Route and other Planner Toolkits
• Display Key Venues & Destinations via Interactive Maps
• Direct Viewers to Your Own RFP Resources, Social Media, and Website
Tightening FAM budgets doesn’t have to mean your destination isn’t able to be shown off to its full potential. International Meetings Review will showcase your destination with existing videos, photos, links and feature story.
Once your own Destination Deli page has been compiled, IMR will:
• Feature your Online Destination Review immediately below the Top Story section of the month-long IMR Global Weekly Alert (distribution: 300k).
• Post a run of site campaign on the IMR website linking to your online destination review.
• Distribute a targeted e-blast to its 20,000 subscriber database.
• Feature your Online Destination Review for one year on the IMR site.
SPONSORSHIP OPPORTUNITIES
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
IMR ON-LOCATION
The video marketing service from the International Meetings Review Network.
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
IMR ON-LOCATION
IMR On-Location delivers your story in full HD video by
deploying our experienced reporters and film crew to
create a compelling insight into the benefits of staging
international outbound events in your destination.
The IMR On-Location package comes complete with
distribution via the weekly Global e-Alert to over
300,000 meeting professionals worldwide.
Not a bad start to your video and video search engine
optimization campaign…
65% prefer emails that contain mostly images vs. 35% who prefer mostly text.(Hubspot)
In 2014, email marketing was cited as the most effective digital marketing channel for customer retention in the United States. (eMarketer)
73% of consumers are more likely to make a purchase after watching a video (ReelSEO, 2014)
82% of Marketers say that video email marketing is effective. (ReelSEO, 2013)
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]
10.14.15_01
2015/16 MEDIA KIT
InternationalMeetingsReview.com
IMR ON-LOCATION
• Pre-production planning and scripting
• Two-days on location film shoot
• Five days for video editing and post production
• Copyright use for extended online, face-to-face and request for proposal purposes
• Complimentary distribution within IMR`s Global Alert
• Preproduction and on-site producer/director
• DVD copies of your On-Location final product
Included in IMR On-Location:Cost: $25,000
Also Available• Video blog and social media
management services
• Additional filming and video editing for shorter versions and mini movies – ideal for focuses on specific venues or services.
• Additional distribution services also available.
(+ travel and expenses).
Buy an On-Location Movie of Your Destination or Venue PLUS A YEAR’S ADVERTISING ON IMR FOR JUST $30K!special offer !
View Past Examples:
Robert Coren showcases Vilnius, capital of Lithuania Dubrovnik is back!
EMEA Megan Meeres • +44 (0) 7703 173767 • [email protected]
North America - East Greg Byrnes • 212.895.8440 • [email protected]
North America - West Eric Edmunds • 212.895.8266 • [email protected]
Rest of World James Latham • +44 (0) 7836 741333 • [email protected]