Sulabh SubediRoll no: 13271

International Diversity ManagementDepartment of management Sciences (PUMBA)

University of Pune

Case Insight

Reconciling Global and Local priorities.

Global Diversity Management, benefit to all.

Utility of Diversity as a common utility for all.

THIS IS ERICSSONGlobal connection – Local Commitment

“Telefonaktiebolaget”

• businesses in telecommunication and data communication systems,

mobile networks, mobile devices and cable TV systems.

• originally a telegraph equipment repair business “Lars Magnus Ericsson”

• headquarters in Stockholm

THIS IS ERICSSONGlobal connection – Local Commitment

About Ericsson

THIS IS ERICSSONGlobal connection – Local Commitment

Founded: 1876

Headquarter: Stockholm, Sweden

President and CEO: Hans Vestberg

Employees: 115,382

Net Sales: USD 34.9 billion in 2013

Operating Margin: 7.8% in 2013

Operating Income: SEK 17.8 billion in 2013

Net Cash: SEK 37.8 billion in 2013

over 1,000 networks in more than 180 countries utilizes its network equipment.40 percent of world’s all mobile calls are made through its systems

fifth largest software supplier in the world35,000 granted patents

THIS IS ERICSSONGlobal connection – Local Commitment

Global Footprint

Ericsson’s broad definition of diversity

includes core and personal differences such as age, gender, race/ethnicity, personality and beliefs; differences based on experience such as education and work/functional background; situational differences such as family status; and organizational differences that relate to function and position.

THIS IS ERICSSONGlobal connection – Local Commitment

Managing Global diversity at Ericsson

With all the richness of backgrounds and cultures this international outlook implies Diversity as a

competitive advantage.

Diversity is integrated throughout Ericsson

Strives to leverages respects and values individual differences.

Diversity approach focuses on core and personal differences which are cultivated to achieve

competitive edge

THIS IS ERICSSONGlobal connection – Local Commitment

Commitment to Diversity Ericsson is committed to equal opportunity in employment, development, compensation and all

other personnel actions, without discrimination due to race, colour, religion, national origin,

gender, sexual orientation, marital status, age or disability.

Ericsson actively supports the attraction, development, retention and promotion of diverse talent.

Ericsson is committed to creating awareness among employees about diversity and developing

the leadership skills necessary to manage a diverse workforce.

Globally and locally, Ericsson are establishing diversity plans, which include actions and targets

to continuously improve and develop their management of diversity.

Ericsson encourages employees to point out any behaviour not in accordance with Ericsson’s

values or this policy to the appropriate and relevant management level.

THIS IS ERICSSONGlobal connection – Local Commitment

Commitment to Diversity Ericsson is committed to equal opportunity in employment, development, compensation and all

other personnel actions, without discrimination due to race, colour, religion, national origin,

gender, sexual orientation, marital status, age or disability.

Ericsson actively supports the attraction, development, retention and promotion of diverse talent.

Ericsson is committed to creating awareness among employees about diversity and developing

the leadership skills necessary to manage a diverse workforce.

Globally and locally, Ericsson are establishing diversity plans, which include actions and targets

to continuously improve and develop their management of diversity.

Ericsson encourages employees to point out any behaviour not in accordance with Ericsson’s

values or this policy to the appropriate and relevant management level.

THIS IS ERICSSONGlobal connection – Local Commitment

Attract wide range of

Talents & Experiences

Train them

Develop them

And Empower them

to achieve objectives

Create environment

that values People-

• Beliefs

• Values

• Perspectives

Diversity as asset for

organization

Receive Feedback on

own contribution to

diversity

And

Focus on diversity

related goals.

Ericsson

Management and leadership training programsAtAll Managerial Level

Manager responsibility

Respect difference in

work place

• Communicate

• Interact

With each other

Em

plo

yee

Resp

on

sib

ilit

y

DIVERSITY MANAGEMENT

Approach and Challenges to Diversity

Ericsson’s approach to global diversity management is “Transversal”.

Ericsson prioritizes

Achieving a representative proportion of women at all levels of management and

Increasing the proportion of people from different backgrounds among its top 200 executives

globally.

Process

Global challenges along with national priorities are established by country managers across

the branch network. And locally, each Country Manager defines country diversity priorities in

accordance with national circumstances and legislation

THIS IS ERICSSONGlobal connection – Local Commitment

THIS IS ERICSSONGlobal connection – Local Commitment

Strategic Development

Plans are reviewed and

updated “every Year”

ReportingManagement

platform – Globally & Locally

HR with other department

develops GlobalFramework for

Diversity

Based on Country Level action plan Priorities

Global

Initiatives

Local UnitsGlobally

And include in HR process

ImplementAT

Management Level

Each manager must

promote, manage &

Assure progress

Reporting

On Quarterly Basis

To Unit management

team&

Global DiversityProgram Director

Reporting

Diversity management process and monitoring

Global Diversity Management Programme at Ericsson

• Where ever Ericsson operates, the company ensures compliance with legislation and best practice in

the area of diversity.

• In 2006, Ericsson adopted a global approach to coordinate, support and encourage local diversity

initiatives

• Since then, a number of diversity-related activities have been started at group level in addition to

local activities

• In 2007 establish a system for reporting the results of local diversity activities.

• Ericsson also conducted base-line analysis in order to guide Ericsson’s global priorities and actions.

THIS IS ERICSSONGlobal connection – Local Commitment

THIS IS ERICSSONGlobal connection – Local Commitment

THIS IS ERICSSONGlobal connection – Local Commitment

THIS IS ERICSSONGlobal connection – Local Commitment

Thank YOU !!!

HAVE A NICE DAY