Getting the message across

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Getting the message across Mark Berthelemy www.learningconversations.co.uk

Transcript of Getting the message across

Getting themessage across

Mark Berthelemy

www.learningconversations.co.uk

How we like to think it works

How it really works

Hyperlinks subvert hierarchy

http://www.cluetrain.com/book/hyperorg.html

Imposing a hierarchy on a network is a waste of time and effort

Instead, encourage connections to grow and then use them

http://www.flickr.com/photos/steveallen/3025622751/