Gamification & Gamifiction
Transcript of Gamification & Gamifiction
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What is your Organization's biggest asset?
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What is your Organizations biggest asset?What is your Organizations biggest asset?
Infrastructure
What is your Organization's biggest asset?
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What is your Organization's biggest asset?
Infrastructure
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What is your Organization's biggest asset?
Infrastructure Accounts
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What is your Organization's biggest asset?
Infrastructure Accounts Partners
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What is your Organization's biggest asset?
Infrastructure Accounts Partners Knowledge / Experience
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Your biggest asset is your Human Capital.
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What are you doing to retain them?
Your biggest asset is your Human Capital.
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What are you doing to retain them?
And what do they think, and
believe about your organization?
Your biggest asset is your Human Capital.
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Good place to work
If you overheard them, what would they say?
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If you overheard them, what would they say?
Good place to work
Rung in a career ladder
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If you overheard them, what would they say?
Good place to work
Rung in a career ladder
Just a job for now.
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If you overheard them, what would they say?
Good place to work
Rung in a career ladder
Just a job for now.
=Dissatisfaction
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What should your staff say?What should your staff say?What should your staff say?What should your staff say?
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What should your staff say?What should your staff say?What should your staff say?What should your staff say?
The Only Place to Be
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What should your staff say?What should your staff say?What should your staff say?What should your staff say?
The Only Place to Be
The Career Ladder
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What should your staff say?What should your staff say?What should your staff say?What should your staff say?
The Only Place to Be
The Career Ladder
Not a Job, But a Lifestyle.
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What should your staff say?
The Only Place to Be
The Career Ladder
Not a Job, But a Lifestyle.
=Satisfaction
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But how can Management “realize” this?
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But how can Management “realize” this?
With Psykrom's
Twin Human Resource Strategies:
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Gamification
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Gamification
Gamifiction
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Gamification: The use of game mechanics and play experiences for non game contexts.
Also known as “Funware”
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GamificationCase Studies:
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GamificationCase Studies:
Education and Training Americas Army U.S Army, Ubisoft
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GamificationCase Studies:
Education and Training Americas Army U.S Army, Ubisoft
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GamificationCase Studies:
Education and Training Americas Army U.S Army, Ubisoft
Social Innovation Evoke Jane McGonigal
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GamificationCase Studies:
Education and Training Americas Army U.S Army, Ubisoft
Social Innovation Evoke Jane McGonigal
Brand Loyalty My Coke Awards CocaCola Company
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Gamifiction: The use of immersive fictions to promote positive belief systems and loyalty
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GamifictionCase Studies:
Devotion and Fulfillment i-Everything Apple
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GamifictionCase Studies:
Devotion and Fulfillment i-Everything Apple
Target Audiences: Young At Heart / Adventurous
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GamifictionCase Studies:
Devotion and Fulfillment i-Everything Apple
Target Audiences: Young At Heart / Adventurous
Discerning / Like to be Different
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GamifictionCase Studies:
Devotion and Fulfillment i-Everything Apple
Target Audiences: Young At Heart / Adventurous
Discerning / Like to be Different
Socially Aware / Care about the World
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GamifictionCase Studies:
Immersion and Belief Scientology L.Ron Hubbard
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GamifictionCase Studies:
Immersion and Belief Scientology L.Ron Hubbard
Target Audiences: Wealthy
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GamifictionCase Studies:
Immersion and Belief Scientology L.Ron Hubbard
Target Audiences: Wealthy
Intelligent
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GamifictionCase Studies:
Immersion and Belief Scientology L.Ron Hubbard
Target Audiences: Wealthy
Intelligent
Successful
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GamifictionCase Studies:
Immersion and Belief Scientology L.Ron Hubbard
Target Audiences: Wealthy
Intelligent
Successful
Powerful
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Gamification
Gamifiction
Promoting happiness through perception
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So can Gamification and Gamification work for you?
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So can Gamification and Gamification work for you?
What was the last thing that you really believed?
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So can Gamification and Gamification work for you?
What was the last thing that you really believed?
Who told it to you?
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Thanks for giving us your time
Carson Vandenberg
CEO
psykrom.com