Fonexion corporate presentation

CORPORATE PRESENTATION2015

Edificio Sota · Gran Vía 45 · 1º, Dpt.114 · 48011 BILBAO - Vizcaya (SPAIN) · T: +34 944 535 202 - F: +34 944 535 320

Fonexion is a consolidated and proven accessories company with a long and dilated experience in the mobile telecoms field.

In 2010, FONEXION was the first company in Spain to obtain a Made for iPhone license from APPLE. Being a well-established company, FONEXION remains focused towards a clear goal: to be the leader with Ideus and the distribution of exclusive brands.

ABOUT US

HIGHLY QUALIFIEDSTAFF

SEARCH FOREXCELENCE

AFTER SALESSERVICE

LOGISTIC CAPABILITY

CLIENT ORIENTATION

3.000m2WAREHOUSE

IN-HOUSEDESIGN TEAM

EXPERIENCE & KNOW-HOW


OUR OWN BRAND

Since the creation of Ideus in 2007, we have been able to broaden the wide range of products under the brand that we offer.

• Mobile phone accessories• Memory cards and storage devices• DECT telephony• Easy-to-use mobile phones• Headphones and Bluetooth speakers• mHealth devices (coming soon)• Weareables (coming soon)

Our in-house design team and long-term partnerships with factories in China, as well as a triple quality control at origin, guarantees the right product made to the highest quality standards.


IDEUS VITA, OUR NEW mHEALTH LINE

In March 2015 we will introduce our new business line at MWC Barcelona: Ideus VITA.

This new business line consists of mHealth accessories and wearables bringing healthcare and sports monitorisation from a Smartphone or Tablet device.

The products being launched at MWC are Blood pressure monitors, nutritional and body fat analysis scales, postural shirts and intelligent insoles with which, you are able to track, send and retrieve data through your mobile device (via an APP) with the ability to set alarms and graph the progression over time.

RPM better known as “Remote patient monitoring” and Fitness/Wellness are the major application areas of mobile health technology today. Tremendous growth is expected in this field over the next ten years and once again, Fonexion is poised to take advantage with a well designed and functional product line to offer it´s clients.


Our daily efforts throughout all the departments in our company are focused on generating added value that will allow our clients to increase sales.

This philosophy has allowed us to:

• Penetrate major supply chains such as: El Corte Inglés, Media Markt, FNAC, Worten, etc. We are Category Manager (Accessories) at Carrefour Spain.

• Reach commercial agreements with the main companies in the telecommunications market (Vodafone, Carphone Warehouse, etc.) and in the promotional channel (Arvato Bertelsmann).

• Serve over 2,000 small retailers in Spain and Portugal.• Recently start our international expansion, with presence in

many European countries, Middle East, North Africa, South America and Asia...and counting.

OUR CLIENTS


2010 2011 2012 2013 2014 2015

With a 20% market share in the Spanish mobile accessories market, Fonexion is one of the leading distributors Spain.

We are in a growing market and expanding ahead of the curve. The increase in revenues has been four fold in the last four years.

The launch of the new mHealth and Wearable line by mid 2015 will undoutedely increase this year’s forecast (not included in the graphic).

SALES EVOLUTION


We pride ourselves in our image. That is the reason why all our accessories maintain a neat, homogeneous and attractive look.

First impressions are the last impressions!!.

MAIN FEATURES:

• Material: Box: PET - Hanger: ABS.• 100% PVC free.• Printed in soy ink.• Authenticity Ideus hologram.• Embossed metallic Ideus logo.• Ergonomically embossed dots on the sides of the

packaging.• RF security label inside.• Perfect CE markings.• Four languages (SP, EN, FR and PT).• Modern, functional and attractive design.

2015, OUR PACKAGING


We believe strongly in supporting our chan-nel partners.

That’s why we work closely with our clients and partners with a wide variety of activities to reinforce sales.

We facilitate POP materials such as videos, catalogues, floor and desk displays, etc. And we are very pro-active on social networks.

We also take part in special events and other activities such as sponsorship -link-ing our brand to positive values-, advertis-ing on and off-line... everything addressed to increase brand recognition and help our partners.

MARKETING ACTIVITIES

NEWSLETTERS POP MATERIALS

SOCIAL NETWORKS

EVENTSSPONSORSHIP

PAY PER CLIC

ADVERTISING

SHOWCASES

FAIRS &EXHIBITIONS OUR PARTNERS


MAIN INTERNATIONAL FAIRS WE ATTENDED LAST YEARS:

Distree EMEA, Distree APAC, HK Electronic Sourcing Fair, MacWorld Beijing Fair, Aspire London, CES Las Vegas, MWC Barcelona... our booth was awarded the Runner-up prize at the autum HK fair in 2013.

EVENTS WE SPONSOR:

Berango One Mile Race, Urdunia Popular Race, Salamanca Bicycle Race, Fernado Racing Car, etc.

View Fairs View Sponsorship



Self service lineals where our products have to stand out from the crowd.

We’ve developed a fabulous design consisting of a very light but solid structure illuminated with white leds, underlined by a pink gleam, and with the products organized by bookmarks and large compatibility displays to facilitate the identification process for the consumer.

There is a low cost alternative for smaller retail-ers and this fits most store sizes. Recent expe-rience has shown that where the structure has been implemented the sell out has increased by a whopping 45% Believe it and Enjoy it.


View more


OTHER BRANDS AND LICENSES

We select the latest and most dynamic licenses on the International market and we carefully apply them to our products: Real Madrid, Route 66, City- Girls, Guggenheim Museum

You WILL NOT find these products anywhere else!

We are also distributors of the American Memory products company “Patriot Memory”, one of the leaders in memory cards and storage devices in the world.


www.fonexion.com

Raúl ArranzInternational Sales Director

M: + 971 504 513 [email protected]

Fonexion corporate presentation

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