Farmie Market SMBTV #15 Presentation

FarmieMarket @farmiemarket FarmieMarket farmiemarket

Sarah AveryGordonFounder/Chief

Executive Manager

Our Mission- Improve sales for small family farms

- Connect families with quality local food

- Strengthen rural and regional economies

How it works1. Visit www.farmiemarket.com

2. Enter your zip code to connect to your local market

3. Add items to your shopping cart

4. Check out with your credit card

5. Your order will be delivered to your door!



2013

2012

2011

2010

Expanded toMohawk Valley

Expanded toHudson Valley;Hired HV &Saratoga Mgrs.

Expanded toSchenectady,Rensselaer &Saratoga Co.’s

Launched inAlbany County

My Greatest ChallengeMy Greatest Challenge ininLaunching My Small Business:Launching My Small Business:

TIME MANAGEMENT!

Managing Marketing AND Operations Effectively

“Sounds familiar…So, what can I do?”

Ask yourself…• What are my business goals?• How effectively am I meeting my goals?• How am I most effectively reaching my goals?

Then…• Make a strategy to improve your ability to meet goals• SCHEDULE TIME to implement, test, analyze and

optimize your strategy


Schedule & Strategize Your Social Time Weekly

Seven Simple Steps ThatMake Me Look So Social!

1. Stay current on social media best practices2. Connect with people in your field3. Analyze your social media impact4. Create original content for your industry5. Soak in what others are sharing6. Seek new share-worthy content7. Schedule your sharing and keep taking care of

business!


Stay Current on Social MediaBest Practices


Connect With People In Your Industry


Analyze Your Social Media Impact


Create Original Content forYour Industry


Soak In What Other’s Are Sharing


Seek New Share-Worthy Content


Target: 2 to 3 posts per day (14-21 per week)40% Direct Marketing | 30% Related Content | 30% Industry News

Schedule your sharing…


…and keep taking care of business.


Sarah AveryGordonFounder/Chief

Executive Manager

Thank you!!

Farmie Market SMBTV #15 Presentation

Business

Transcript of Farmie Market SMBTV #15 Presentation