Facebook 101
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Transcript of Facebook 101
Nuñez PR Group, Copyright 2010
Facebook 101Presented by: Nuñez PR Group
Nuñez PR Group, Copyright 2010
About Us
• Specializing in e-PR.
• Helping companies improve their brand visibility and reach more customers.
• Providing strategic communications counsel for businesses.
Nuñez PR Group, Copyright 2010
Why Use Facebook
Social media is not just a new business trend; it can be one of the most efficient and effective channels for reaching your target audiences.
Facebook business pages enable businesses to:
Increase Sales
Improve Customer Service
Enhance Brand Visibility
Engage With Target Audiences
Nuñez PR Group, Copyright 2010
Facebook Overview
Nuñez PR Group, Copyright 2010
Privacy Settings
• Decide who gets to see what.• Each tab allows you to control specific account details.
Nuñez PR Group, Copyright 2010
Friend Requests
• You do not have to accept all requests− Use ‘Ignore’ or ‘Block’ to manage connections
• Categorize connections
• Tell your friends you are using Facebook for work
Nuñez PR Group, Copyright 2010
Notifications
Don’t worry about remembering to check Facebook for things that happen. Facebook will notify you.
Nuñez PR Group, Copyright 2010
Messages
Facebook messages can be a great way to reach busy people
Nuñez PR Group, Copyright 2010
Facebook Search
• Facebook is a great search engine
• Use Facebook to find new leads and businesses in your area
• Search for current customers or search for people in your region• Send an introductory message about your company
without having to friend them.
Nuñez PR Group, Copyright 2010
Your Facebook Wall
• Appropriate photo• Current info• Post status updates
and link to friends and pages
• Comment & ‘Like’ Posts
• Create a unique URL: www.facebook.com/insertyourname
Nuñez PR Group, Copyright 2010
Facebook Business Pages
• Post business location & website information
• Post status updates regarding industry and company news
• Link your page to other pages in your area/industry
• Post company photos• Send targeted updates to fans
regarding special events• Reply quickly to people who
comment on your page• Create a unique URL:
www.facebook.com/nunezprgroup
Nuñez PR Group, Copyright 2010
Questions? Contact Us
Jessica Nuñez, PresidentO: (972) 380-9595
Chevis English, Account ExecutiveO: (972) 325-1555