Fabrizio Cardinali's keynote presentation from Online Educa Berlin 2011
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THE LEARNING INDUSTRY SPUTNIK EFFECT How can we get Europe’s Learning Industry (first) to the moon and back in the next decade? Fabrizio Cardinali European Learning Industry Group , Chair f.cardinali @eXact-learning.com
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When Fabrizio Cardinali, CEO of eXact learning solutions North America and Chair of the European Learning Industry Group, gave his keynote address at last year’s Online Educa event in Berlin he began with a speech – a wake-up call – that President Kennedy gave in 1962 when he committed his country to the Space Race by saying, “We’ll do it right and do it first, before this decade is over.” Some seven years later – just within the deadline he’d set – the USA won the race by putting a man on the moon.
Transcript of Fabrizio Cardinali's keynote presentation from Online Educa Berlin 2011
THE LEARNING INDUSTRY SPUTNIK EFFECTHow can we get Europe’s Learning Industry (first) to the
moon and back in the next decade?Fabrizio Cardinali
European Learning Industry Group , Chair f.cardinali @eXact-learning.com
20 july 19694 october 57 12 September 1962
THE SPUTNIK EFFECT
OUR SPUTNIK CHALLENGE• 80% of Population in Pakistan is under 30
• 1 Billion workers from emerging New Economies (China and India amongst all) have joined the global labour market since 2000
• 70% of India’s intl trade is for providing Outsourcing Services to Western Economies
• Government R&D Spending in New Economies has risen 3.5% annually since 2000
• In 2020 in China, Science and Technology innovation will rise to 60 per cent in Economic Growth contribution
• By 2020 China’s reliance on key foreign technology will decline to below 30% from more than 50% now
(Source China Daily on new R&D spending Boost in New Economies)
OUR SPUTNIK CHALLENGE• Chrysler expects over-45 workers to rise
from 41% in 2002 to 68% in 2011
• In US half of working age Americans expect to work into their 70s whether by financial necessity or by lifestyle choice (AARP Survey)
• In Japan the number of people between 15 and 64 is expected to decline by 740.000/year for next decade
• In Finland employment rate between 60 and 64 has doubled since 1990 and 21% of Corporate Training Programs are attended by employees older than 50
• Median Age will cut Europe’s growth at least 1% annually for the next 3 decades
Call Your Kids’ School!
OUR SPUTNIK CHALLENGE
Better understanding and recreating
Western knowledge
REDUCE OUR MISSILE GAP
The Medici Effect
THE PERFECT KNOWLEDGE STORM
1. An insatiable quest for knowledge and continuous improvement (Curiosità)
2. Learning from experience (Dimostrazione)
3. Sharpening the senses (Sensazione)4. Managing ambiguity and change
(Sfumato)5. Whole-brain thinking (Arte/Scienza)6. Body-mind fitness (Corporalità )7. Systems thinking (Connessione)
The 7 habits of creative genius
THE PERFECT KNOWLEDGE STORM
Venice 90.000 Genoa 50.000Florence 40.000 Rome 35.000
Vinci – Florence (40 km) 2 walking daysRome- Amboise (1500 km) 3 months on a donkey ride
Local diversity .vs. Global normalization
EUROPE’S RENAISSANCE 2.0
Venice 90.000 Genoa 50.000Florence 40.000 Rome 35.000
Vinci – Florence (40 km) 2 walking daysRome- Amboise (1500 km) 3 months on a donkey ride
Add a little “dolce” to your “vita”. 7 habits of creative genius
Local diversity .vs. Global normalization
EUROPE’S RENAISSANCE 2.0
EUROPE’S RENAISSANCE 2.0
Intersectional creativity .vs. Monosectorial innovation
EUROPE’S RENAISSANCE 2.0
Public Leadership .vs. Public Debate
•1 Billion workers from emerging New Economies (China and India amongst all) have joined the global labour market since 2000
•70% of India’s intl trade is for providing Outsourcing Services to Western Economies
•Government R&D Spending in New Economies has risen 3.5% annually since 2000
•In 2020 in China, Science and Technology innovation will rise to 60 per cent in Economic Growth contribution
•By 2020 China’s reliance on key foreign technology will decline to below 30% from more than 50% now
(Source China Daily on new RD spending Boost in New Economies)
New Entrepreneurship Trust & Risk .vs. Old Banks Bailouts
EUROPE’S RENAISSANCE 2.0
New Entrepreneurship Trust & Risk .vs. Old Banks Bailouts
EUROPE’S RENAISSANCE 2.0
New Entrepreneurship Trust & Risk .vs. Old Banks Bailouts
EUROPE’S RENAISSANCE 2.0
New Entrepreneurship Trust & Risk .vs. Old Banks Bailouts
EUROPE’S RENAISSANCE 2.0
New Entrepreneurship Trust & Risk .vs. Old Banks Bailouts
EUROPE’S RENAISSANCE 2.0
Its Not the strongest or most intelligent species that survives, its the one most adaptable to change
Towards a Darwinian Specialization for European Workers
Surviving global competition
EUROPE’S RENAISSANCE 2.0
Its Not going to be the smartest or best trained student that will survive, its the one most adaptable to new markets, jobs, competences and skills
Towards a Darwinian Specialization for European Workers
Surviving global competition
EUROPE’S RENAISSANCE 2.0
Its Not going to be the richer or best designed content that will survive, its the one most adaptable to new devices
(DITA,Darwinian Information Type Architecture , OASIS)
Towards a Darwinian Specialization for European Workers
Surviving global competition
EUROPE’S RENAISSANCE 2.0
The European Learning Industry Group
Promoting creativity and innovation in the European Learning Industry
Open Co-opetition .vs. Blind Competition
Intel, IBM
The European Learning Industry Group
Promoting creativity and innovation in the European Learning Industry
Open Co-opetition .vs. Blind Competition
The European Learning Industry Group
Promoting creativity and innovation in the European Learning Industry
Open Co-opetition .vs. Blind Competition
The European Learning Industry Group
Promoting creativity and innovation in the European Learning Industry
Open Co-opetition .vs. Blind Competition
Pearson
Exact LCMS
Exact HarvestRoad Hive DR
IBM
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Aalto University, Università Telematica Internazionale Uninettuno
McGraw Hill
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Università Telematica Internazionale Uninettuno
Università Telematica
Internazionale Uninettuno
Università Telematica
Internazionale Uninettuno
Intel, IBM
Università Telematica
Internazionale Uninettuno
Igni
tion
Università Telematica Internazionale Uninettuno
IBM
Line
Com
mun
icati
ons
OnC
ampu
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Lub
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Uni
veris
ityWebster University
Join – Act – Share
The learning industry Sputnik has been launched...
But do it Fast!
www.elig.orgEmail: f.cardinali @eXact-learning.com twitter :
@CardinaliFElig Chair
