QUESTION 2How effective is the combination

of your main product and ancillary texts?

ICONOGRAPHY

Throughout all our products we kept the same iconography by using the woods as a reoccurring theme. We used the woods to the background for both our Film poster, and our Empire magazine cover, using photos we took with the SLR cameras. The woods are our main setting for our whole film as the whole storyline is based on a camping trip in the woods. We therefore wanted to keep the woods the same for all our products, and we had some establishing shots of the surroundings which are shown in our teaser trailer.

TITLE AND TITLE DESIGN

We used a very similar font in our film poster as to what we used for our main titles in the film. We wanted to keep continuity between the two main products as it then allows our film to have a brand identity.

We felt it was important to have similar fonts as it allows an audience to link our teaser trailer to the poster we have created.

TITLE AND TITLE DESIGN

We used a different font to our main film title on our magazine as we had to follow the key conventions of EMPIRE Magazine. To follow the conventions we used a bold sans serif white font for our film title ‘Where Ever You Are’, then different fonts for the rest of the pieces of text. The white made our title stand out first amongst the other features on the cover.

Main Image

Danielle is our main character in our film. She is shown on the front of our Magazine cover, and on our film poster. She

occurs the most frequently in the teaser trailer alongside other characters, and this shows her importance within the

film. Through all our products she can be seen as the protagonist, but also the one in danger.

AudienceDo they appeal to the same audience?Empire magazine I would say is aimed at target audience of males aged 17-30.All our products do aim towards females aswell more so due to the fact that the main character is female. Horror/Thriller films are aimed at both genders and are certificate rating is 15+.