Organised By

26 - 29 MARCH 2018

EVENT BROCHURE

DUBAI WORLD TRADE CENTRE

www.indexexhibition.com

846Exhibitors from

54 countries

49,970Gross SQM

To be part of this growing legacy in 2018 call +971 (0)4 445 3648 Contact us to find out how you can meet the buyers in this lucrative market

25,415Attendees

18Country Pavilions

108Visiting Countries

90m+PR Reach worth

$3.5 million

KEY FACTS ABOUT THE SHOWS

WHY DO BUSINESS IN THE GCC?

• INDEX, Surface Design (previously known as Middle East

Covering) & workspace hosted more than 800 exhibitors

in 2017

• The top 3 countries visitors attended from were the

United Arab Emirates, Saudi Arabia & India

• 50+ leading international & local designers & architects

delivered educational seminars during the 4 day, CPD

certified, Design Talks

‘’I visit to learn about local products and upcoming trends. It is important to see the finishes and products in person to familiarize yourself with them and visualise how they can

be used in future projects.’’

Anita Bir Designer, HBA

“The shows introduce professionals to vast new products which will help upgrade their work. It is a show that never fails to supply us and the wider design and architecture

industry with new ideas.’’

Ibrahim Baqer Engineer, Abu Dhabi Muncipality

The EXPO 2020 has been awarded to Dubai & will be the 1st

time this world fair takes place in the Middle East and North

Africa region

• Since 2014 all GCC countries have development plans in place to promote non-

oil growth & diversify their economies in sectors including tourism, healthcare

& manufacturing.

• In 2017, 78.25% of visitors to the INDEX Design Series attended from the GCC

• $74.9million worth of building projects are forecast for completion in the

GCC in 2017 representing 8.2% growth from 2016

• On average 16% of a construction project’s value is spent on interior furnishings

& fit-outs

• In 2018, value-added tax will have been imposed in all six GCC markets, adding

at least $20 billion to government incomes across the Arabian Gulf further

boosting growth

THE GCC COUNTRIES: BAHRAIN, KUWAIT, OMAN, QATAR, SAUDI ARABIA & THE UNITED ARAB EMIRATES

VISITORS TOP 3 REASONS FOR ATTENDING

To conduct product research

To source potential suppliers for future projects

To buy products for specific projects

DID YOU KNOW

The UAE ranked 26th in the World Bank’s 2017 Ease of Doing

Business Report

Commercial buildings

500

1000

1500

2000

2500

3000

3500

Hotels Residential Retail Others Hospitals Education

GCC Interior Contracting and Fit-out Spend by the Building Sector, 2016-2017 (US$ Million)

2016 201712%

29%

16%

100% 92%54%

41%

8 KEY INTERIORS & DESIGN SECTORS REPRESENTED AT INDEX

VISITORS ATTENDED FROM THE FOLLOWING INDUSTRIES

INDUSTRY LEADERS THAT ATTENDED IN 2017

“I loved the exhibition this year, especially the talks with a stellar line-up of speakers. I particularly enjoyed Bethan Gray’s talk, which revealed how the Middle East has influenced her

furniture designs, as well as Scarlet Opus trend hub.’’

Eleanor Joslin, Project Manager, Mirage Project Point Manager

“It is encouraging to see such a wide variety of quality exhibitors from different origins keen to carry out business in this region. Some great innovative products and stylish designs in many objects. My business visit was fruitful and I met several interesting contacts. Look forward to participating in next

year’s event.”

Mèdèric Payne, Chief Executive Officer, Home Centre

From architectural & decorative lighting to control systems &

accessories, 40.2% of visitors attended to source lighting & technology products at the

show.

LIGHTING & TECHNOLOGY

24.9% of visitors said they were looking for sleep

solutions & textile options including bed bases, pillows,

headboards, decorative fabric & upholstery.

SLEEP & TEXTILES

22.3% of visitors came to source hospitality or residential design & fit-out solutions. For inspiration

& case study examples look no further than A & D City.

Leading architects & designers will showcase their top projects & have the opportunity to talk

visitors through their work.

A & D CITY

*NEW FOR 2018

Where ideas are born. Up & coming designers display their innovative approaches

to design & show visitors how they used artistic ambition to

bring their designs to life.

DESIGN LAUNCH PAD

*NEW FOR 2018

37.8% of visitors came to source products for use in

kitchen & bathroom projects. From practical to creative, this

diverse product sector presents cupboards for use in any

residential or hospitality space.

CABINETS, CLOSETS & STORAGE

*NEW FOR 2018

Ranging from classical through to contemporary & modern, 80.8% of visitors came to INDEX to find indoor and

outdoor furniture & furnishings from around the world.

FURNITURE & FURNISHINGS

46.3% of visitors in 2017 were looking to source décor

products & accessories to put the finishing touches on

hospitality & retail spaces such as vases, tableware & art.

ACCESSORIES & HOMEWARE

RETAIL FIT OUT & DESIGN SOLUTIONS

Everything that’s needed to create the ultimate retail space. Shelving units, visual

merchandising supplies, shop fitting equipment & in-store media can be found in this

section of the show.

CEOGeneral Manager

Managing Director

15%Product Designer

Furniture DesignerWholesalers

11%Sales &

Business Development

6%ArchitectRetailers

Interior Designer

56%Export Manager

Procurement OfficerPurchasing Director

12%Attendees

25,415

WHO VISITS INDEX

facebook.com/INDEXDubai twitter.com/indexdubai www.instagram.com/indexdubai

pinterest.com/INDEXDubai youtube.com/INDEXExhibition

Residential Real Estate

Trade Association

HealthcareContractor &Fit-Out

Retail & Shopping Mall

Commercial Real Estate

Education

Wholesale &Distribution

Hotel, Spa &Hospitality

Position yourself among exciting local start-ups & the largest international brandsGet in touch for details on gaining direct access to a live target audience

“Architecture & Interior Design is an ever evolving & changing field, attending expos like workspace at INDEX gives designers an update with the latest trends & innovations around the world”

Carl Vincent PalapalArchitect, BAFCO Trading LLC

VISITORS WHO ATTEND WORKSPACE

KEY FACTS ABOUT WORKSPACE

• workspace was launched to cater specifically to visitors’

demands for commercial interior furnishings

• Now in its 18th year, the show has grown to become the

largest event dedicated to commercial interiors in the

Middle East

• Visitors attend to source products & solutions for healthcare,

education, office spaces & projects

KEY FACTS ABOUT SURFACE DESIGN

VISITORS WHO ATTEND SURFACE DESIGN

• Surface Design, previously known as Middle East Covering, is

a dedicated platform to connect manufacturers, technology

suppliers and distributors with industry professionals

seeking the best materials for wall covering, surface interior

and contract flooring projects.

• 52% of visitors are C-level, Directors and Managers

• 20% of visitors have a buying capacity of over $100,000

DistributorGeneral Trader

Wholesaler

30%Distributor

Supplier

32%

ConsultancyContractor

Sub Contractor

20%Property Developer

Real Estate Developer

16%

ArchitectureInterior Design

Consultancy

28%Architecture

Interior Design

24%

HospitalityHotels & Resorts

Sales & Business Development

11%

10%MallsRetail

8%Clinics

HealthcareHospitals

7%

Real Estate

14% WORKSTATION TECHNOLOGIES &

SECURITY SOFTWARE

COMMERCIAL FURNITURE

COMMERCIAL FIT-OUT SERVICES

STORAGE SYSTEMS & CABINETS

OFFICE SUPPLIES & EQUIPMENT

INTERIOR PARTITION SOLUTIONS &

TECHNOLOGIES

OFFICE MANAGEMENT

*NEW FOR 2018

“We have many projects both in commercial and residential sectors and so we absolutely must see the latest products and suppliers in the market. This year, the show has been great as we have met a lot of different suppliers and saw a

wide range of products and innovations.”

Leila HaghighatSenior Architect, Seeb Interior Design

www.surfacedesignexhibition.com www.workspace-index.cominfo@surfacedesignexhibition.com info@workspace-index.com

WOOD FLOORING

COMPOSITE/RESILIENT FLOORING

TEXTILE COVERING (WALL TO WALL)

WALL COVERING

TECHNOLOGY & EQUIPMENT

ARCHITECTURAL EXTERIOR & INTERIOR SURFACE MATERIALS

Don’t miss the most important 4 days of networking in the yearParticipate in the region’s largest architecture, design & retail industry event

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AED 40BHD 4

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QAR 40US 10

26Dwww.debonaironline.com

www.indexexhibition.com

Please call us on +971 4 445 3648 or email info@indexexhibition.com

CONTACT US TODAY FOR MORE INFORMATION

+ Compulsory Marketing Fee of US$ 495.00 (this includes Administration, Enhanced Online Listing, Insurance & Lead Retrieval App)

Package Price (US$)

Space only 435 Space only (stands larger than 72m2) 410 Shell Scheme 525 Enhanced Shell Scheme 561

Prices per SQM

FOR SPECIAL RATES, BOOK BEFORE 31ST JANUARY 2018

A MARKETING & PR CAMPAIGN THAT SPANS 12 MONTHS

We continually engage with our community of more than

200,000+ design and architecture professionals. A few highlights

from this year’s campaign include:

52 emails sent to our database of 200,000+

design industry professionals

239 radio adverts in English & Arabic reaching a cumulative audience of

4,846,250

Coverage in the UAE’s 5 biggest newspapers during

the show, reaching more than 1million people.

The overall campaign reach amounted to an

international audience of more than 90million people

A targeted digital advertising campaign generating 8,607,600

impressions

200 dedicated stories about the show were published online & 53 features were printed in design & lifestyle magazines