E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform....

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E-LEARNING roadbranding.com

Transcript of E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform....

Page 1: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

E-LEARNING

r o a d b r a n d i n g . c o m

Page 2: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

We believe online branding is a reflection of your promises, your culture for the digital world.

Promises convey who you are, what you stand for and what unique and meaningful benefits you deliver.

Page 3: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

WE ARE ROAD A creative and dynamic E-Branding, E-Commerce, and E-Learning

agency. We create scalable e-businesses for your company by

designing/re-designing your global brand, and empower you to

become successful in the digital world.

E-BrandingWe build an online presence for your service business in 45 days

from scratch. Restaurant Branding, Personal Branding, Corporate

Branding and more.

E-CommerceWe launch your online shop in 60 days from scratch. Strategy,

Branding, Online Shop Creation, and Social Media Setup.

E-LearningWe launch your E-Learning Business in 45 days from scratch.

Strategy & Branding, Content & Production Consulting,

Marketing Strategy Creation.

Our Services

Page 4: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

WHY US?Road Branding is a comprehensive brand solution agency for

the complexities of the digital world. Our holistic, purpose-

driven brand creation incorporates your unique story into

every aspect of your brand.

We are a startup friendly agency with entrepreneurship

mindset with over 17 years of experience.

We build e-businesses that you can run from anywhere in

the world, that targets any market, or customer.

We work with venture capital firms to scale up their

investments.

We are also proud to be an agency for a women investment

platform, that invests only in women-owned businesses. We

believe in empowering woman.

We are here to help you create your e-business, with

strategies to scale.

Page 5: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

What We Have Been Up To:We’ve worked with more than 50+ online companies all over

the world. Some had successful exits. Others still continue to

thrive.

Two of our clients received million-dollar investments after

we redesigned their brand, and strategy. We built more than

twenty online businesses from scratch.

SMART CITY MARKETIN G & C OMMUNICATIONSzelda

breathing

SHOP WHAT FITS. NOT WHAT DOESNÕT.

ERKEKLER KONUSUYOR

bu de fa f a r k l ı k onu şuyo r

Page 6: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

Thank you for consideringROAD BRANDING as your creative agency to setup your e-learning business.

In this presentation, you’ll find the details of our e-learning package.

Our presentation provides a step-by-step e-learning strategy, which

will allow us to launch your digital courses, or e-learning platform.

Kindly consider this package IF YOU;- Are a company, who likes to stay as a leader, and, catch the digital

wave, by applying the professional tools of the new age.

- Are a corporate company, and need to train your employees, but

don’t have an E-Learning system.

-Have a service business, and want to share your knowledge by

utilizing webinars as a marketing tool. (lawyers, gyms, make-up

artists, spas, dieticians, doctors, etc...)

-Have knowledge to teach, and would like to create E-Learning

business for yourself, but, don’t know where to start.

-Are a school, and would like to offer online education, but don’t

have an E-Learning system.

-Are a personal trainer, but don’t have an online training business.

-Are a coach, but don’t have an online membership system.

Thank You!

Page 7: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

We are the right solution for you,

THINK BIG, ACT NOW, ACT TOGETHER.

Page 8: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

STEP 1;E-LEARNING STRATEGY

a) Consultation

In this step, we brief you on the variety of e-learning tools such

as webinar, digital course, online school, coaching membership,

e-learning platform. Then, we ask the right questions from the

branding perspective to identify which e-learning tool will suit

your business the best.

b) Strategy

In this step, we find the right online tools, and guide you to

register them. We map out the e-learning platform front and

back end. Then, identify the modules, and outline the content. We

create the revenue structure and define recording and production

process.

c)Action plan

In this step, we define the project team and roles. We create a

to-do list and assign the tasks to the right team member with a

detailed brief and deadline on both ends.

d) Develop your marketing & communication strategy

In this step, we position your new e-learning system, and define

your target audience by location, age, income, common interest,

and hobbies. We tailor your communication methodology such as

live webinars, podcasts, blogs, and emails. Then, define where to

market it accordingly.

Page 9: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

STEP 2;CREATION

a) Name & Logo & Tagline Creation:

In this step, we create five unique names for your new e-learning brand

with available domain and social media options. We ask you to choose

two names out of five, and allow you to give us two revisions. When you

approve the name, we create five logo options for your review, as well as

your tagline.

b) Copywriting & Tone of Voice:

In this step, we define the personality of your e-learning brand, based on

the strategy that we built for you, and determine your tone of voice. We

also create your SEO friendly content for your target market, such as

about you, about your platform and courses, call to action, social media

descriptions.

c) Digital Marketing Materials:

In this step, we create your email signature, and presentation.

d) Course Description

In this step, we copyright your digital course details. Welcome note, course

& lesson headline creation, description, how to, who is it for, step by step

modules & lesson descriptions, creators details.

e) Production Consulting

In this step, we create production guidance and consult. Who to work with,

how to brief, background decoration ideas, consult how to record, how to

brief video team, how to file and download your content.

Page 10: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

STEP 3;E-LEARNING PLATFORM DESIGN & DEVELOPMENT

a) Front End Design & Development:

In this step, we map out your homepage, and design it.

We set up your payment options. Create one landing , one pipeline, one

opt in page template for you to re-create new pages in the future.

b) Back End Training:

In this step, we train your team to use your admin pane, create endless

web pages, sales funnels, as well as digital content.

We choose the necessary tools and create admin guidelines for you to

enter your digital course or content.

Page 11: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

STEP 4;SOCIAL MEDIA CHANNELS SET UP

In this step, we open your social media accounts (Facebook,

LinkedIn, google +, Pinterest).

We write your social media descriptions, and design your first

30 social media posts.

Page 12: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

TEAM

B. I.FounderMiami

S. B.Art Directorİstanbul

O. D.Communications

ManagerMiami

D. Y. Country Director

İstanbul

A. G. Y. Country Director

İstanbul

H. O.CopyWriter New York

S. S.Copywriterİstanbul

C. O.Contempco Founder

Road PartnerNew York

S. ADigital Marketing

Consultantİstanbul

T. K.Project Manager

Miami

Good energy is contagious

Page 13: E-LEARNING...as webinar, digital course, online school, coaching membership, e-learning platform. Then, we ask the right questions from the branding perspective to identify which e-learning

THINK BIG, ACT NOW,ACT TOGETHER…

We work around the clock to get your projects done fast and efficiently.

If you are ready to turn your ideas into action, meet us.

r o a d b r a n d i n g . c o mh i @ r o a d b r a n d i n g . c o m