Driving Agility and Growth in the Chemical Industry ... - SAPfm.sap.com/data/UPLOAD/files/Keynote -...

Don Mahoney, Vice President and Global Head of Chemicals

Industry Business Solutions, SAP AG

October 15, 2013

Driving Agility and Growth in the Chemical

Industry with Innovation from SAP

© 2013 SAP AG. All rights reserved. 2

Technology and Business Mega-Trends

Industry Applications Analytics Mobile Cloud

Source: SAP Market Model Estimate (SSRS Revenue)

Database &

Technology

Mobility

Big Data

Connect Data New Business Models

Cost efficiency

Investment Security

VELOCITY

VOLUME VARIETY

Socially Networked


Expanding Addressable Market Via Organic Innovation and M&A

Mobile

Database &

Technology

Cloud

Analytics

Applications

BI/Analytics

Middleware

Core ERP +

Suite

2010 2015

$2.5B

$6.5B



Database &

Technology

Geographic expansion

SAP Business Suite on SAP

HANA

Continuous Innovation

SAP HANA

ByD

Gateway

Visualization

Predictive

BPC

GRC BW on SAP HANA

SAP BusinessObjects


Industry Business Solutions Enable “Best-Run” Chemical Companies



Database &

Technology

Industry Enablement

Enabling the chemical industry to maximize

return on IT investment.

Solution Management Representing the chemical industry to

ensure solution relevance and value

Advisory Council Driving SAP’s mid- to long-term strategy

for the chemical industry

Strategic Projects Enhance the utility of current tools and drive

new sources of value delivery

Best-Run

Chemical

Company

Concept


Chemical Executive Advisory Council (CEAC)



Database &

Technology

http://www.corporate.basf.com/en/


Industry

Rapidly position for globalization & growth

Safely optimize asset performance & utilization

Sustainably drive product innovation and integrity

Globally manage complex & volatile supply chains

Proactively manage knowledge and talent

Profitably drive customer-centric sales & service

Driving Innovation and Value for the Chemicals Industry

Applications Analytics Mobile Database &

Technology

Cloud


Chemicals Industry Value Map

Industry Applications Analytics Mobile Cloud Database &

Technology

End-to-End Industry Solutions • “Chemical Company in a Box”

• “Best Run Chemical Company”

https://rapid.sap.com/se/


Discover SAP Solutions with Solution Explorer


Technology

http://www.sap.com/solutionexplorer


https://rapid.sap.com/se/



End-to-End Industry Solutions

Example: “Chemical Company in a Box”


Technology

Key Building Blocks Solutions Value

• Tailored for the

chemical industry

• Simplified

Landscape

• Simplified

Deployment

• Simplified

Contract

• ONE package

and ready to go


End-to-End Industry Solutions

Example: “Best Run Chemical Company”


Technology


Applications

Powered by SAP HANA

Mobile Analytics Cloud Database &

Technology

Industry and LoB Solutions

SAP Product / Solutions Strategy Across 5 Market Categories Powered BY SAP HANA


Technology


Innovation Without Disruption


Technology

Volatile and Complex

Supply Chains

(Integrated Sales and

Operations Planning on HANA)

Suite on

HANA

(Regulatory Impact Analysis)

ROLTA

Partnership

(ROLTA “OneView” Platform)

70% Faster reporting of EHS incidents

US$3 M Generated in first year after implementation

from SAP SCM solutions


SAP Business Suite powered by SAP HANA


Technology

Lower Costs in

IT

Higher Business

Value

More Engaged People


The SAP User Experience Strategy

New, Renew, Enable


Technology

http://www.google.com/url?sa=i&rct=j&q=monitor&source=images&cd=&cad=rja&docid=WCMqxaVc7n84xM&tbnid=BckdzV8b_kG4XM:&ved=0CAUQjRw&url=http://www.thinclientwarehouse.co.uk/thin-clients/monitor-integrated-thin-clients/lg-network-monitor-p-series-pcoip-22-16-9-n2210wz-bf-aeu.html&ei=Rp84UZOpJpGMswaOn4HABQ&psig=AFQjCNGlbjxXDa0ImcpnL3Ytb_caNyItTg&ust=1362751663803629

http://www.google.com/url?sa=i&rct=j&q=iPad+3&source=images&cd=&cad=rja&docid=8rTqFn0LwNykdM&tbnid=SrfSaHT39I4ZpM:&ved=0CAUQjRw&url=http://www.bizrusonline.ie/shop/the-new-apple-ipad-16gb-wi-fi-black-3rd-generation/&ei=ves1UejsHsftsgasmoHQCQ&bvm=bv.43148975,d.bGE&psig=AFQjCNHdGglg9CbQcLY19mcL34Oni_Dvuw&ust=1362574638707450

http://www.google.com/url?sa=i&rct=j&q=iPHone+5&source=images&cd=&cad=rja&docid=sWH6-kP5F40e7M&tbnid=83wEtldU-ElZ1M:&ved=0CAUQjRw&url=http://www.iclarified.com/26584/walmart-announces-iphone-5-availability-on-straight-talk-wireless&ei=uec1UbKPD4eHswbXjoDYAw&psig=AFQjCNHb7RtcBmPvfvWg5EmWjPhMHp_7yQ&ust=1362573541623131


Quicker Data to Decision


Technology

Uses SAP Predictive Analytics to analyze market

trends and data to make better business decisions and

identify new opportunities

Greater flexibility in building KPIs for enterprise wide

performance management

Operational

Dashboards

(Preconfigured KPI framework

on Overall Equipment

Effectiveness)

Predictive Analytics and

Visualization

(Predictive Maintenance)

Price and Margin

Management

(SAP Price and Margin

Management by Vendavo)


Access Anywhere, Anytime


Technology

Mobile Apps

platform

Sybase Unwired Platform (SUP)

Robust Device

Management and Security

Afaria Mobile Device

Management

Industry / LoB

specific apps

Syclo,

SAP Customer OnDemand

50% Decrease in lost assets using Afaria

Mobile Device Management from SAP

23% Increase in revenues per sale using SAP

CRM and Mobile Sales

http://www.airproducts.com/


Transform Big Data Into a Big Advantage


Technology

PaaS

SAP HANA

Data

Platform

(SAP HANA, ASE, IQ, EIM)

SAP HANA

Enterprise Cloud

(Private and Public Cloud)

Integrated Development

Environment

(Integrated Sales and

Operations Planning on HANA)

CRM on HANA enhance user experience, accelerate

reporting and decision making, and reduce IT costs

Many pilots in process for Sales & Operations

Planning, Profitability Analysis, Compliance Checks,

LIMS data


Accelerate Business Through Cloud Solutions


Technology

PEOPLE

CUSTOMER

MONEY

SUPPLIER

Business

Networks

(Ariba network, Banking

network)

LoB Cloud

Applications

SAP HANA

Enterprise Cloud

Enabled over 1.5M catalog SKUs for 33 countries via

ARIBA Network

Reduced invoice cycle times from 14 to <4 days

through ARIBA

http://www.airproducts.com/

Thank You!

Appendix


Boost Field Productivity and Better Meet Customer

and Patient Needs

AT A GLANCE

50% Decreased document processing time

50% Decreased lost assets

5% Increased employee productivity (in

product traceability)

RESULTS

Better service through dependable data and a

comprehensive view of the patient situation with

SAP Afaria mobile device management

Now that technicians have actual information from our central system, we

can react to customer requirements more precisely, give technicians nearly

real-time information, and integrate PDA information with our portal.”

José Antonio Garcia Espinoso, Project Leader, Air Products


Boost Customer Satisfaction Through Better Inventory

Management

AT A GLANCE

90% Reduction in inefficiency-related logistics costs

18% Productivity gain in REACH-related tasks

100% Avoidance of compliance-related trial costs

RESULTS

Automated collection, processing, and assessment of

compliance data with SAP ERP

The SAP solution implementation has had a strong impact on how

Braskem fulfills customer demands, thanks to improved inventory

management. The return on the investment has been extremely fast.

Roger Ueno, Processes and Systems, Braskem


Drive Corporate Goals and Improve Business Processes

AT A GLANCE

Greater flexibility in building key performance

indicators (KPIs) for enterprise-wide performance

management

Better ability to manage operations and

take timely, proactive actions

RESULTS

Improved decision making via faster access to clear

performance metrics via the SAP Supply Chain

Performance Management analytic application

SAP Supply Chain Performance Management helps our organization focus

on managing our core business KPIs versus looking at reports all day.

Alex Pierroutsakos, Global Chief Information Officer, Novus International Inc

http://www.novusint.com/


Increase Accuracy of Sales Forecasts

AT A GLANCE

75% Reduction in IT operation costs

10% Increase in sales forecast accuracy

100% Value generated in first year

after implementation

RESULTS

Increased the accuracy of sales forecasts through better

inventory management with implementing the global

availability to promise functionality (GATP) in the SAP

Advanced Planning & Optimization component

Not having an automated REACH compliance system is inconceivable to

us now. Without the SAP Environment, Health, and Safety Management

application we couldn’t manage our compliance obligations.

Edith Cerbelaud, Product Stewardship Manager, Perstorp Group

Driving Agility and Growth in the Chemical Industry ... - SAPfm.sap.com/data/UPLOAD/files/Keynote -...

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