YOUR STOREFRONT ON AMAZON.COM. Your Companys Storefront on Amazon.com.
Digital StoreFront On-Demand Customized Printing …
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Innovative Print Solutions
Digital StoreFrontOn-Demand
Customized Printing …
Universal Graphics Digital StoreFront Generic 07.ppt
Innovative Print Solutions
Digital StoreFront
IMAGINE …
• Your staff using a branded web site to– Create customized marketing materials –
in real-time– Maintain corporate branding standards
and statements– Receive high quality, full color printed materials
NOW YOU CAN!
Innovative Print Solutions
• A web-based system that can be accessed from any internet connection with no special software required.
• Your site will be branded to match your corporate image.
• Users can customize promotional print material specific to an audience from your online catalog or existing document library and see the results immediately on screen. Use text, graphics, tables and/or charts to make the pieces unique.
• End results are high quality, full-color digital printed pieces.
• Reduction in lead times of new (or modified) printed materials, due to standardization of branding and messages.
• Print only what you need from 25 to 10,000 – no excess printing.
• Environmentally conscious – use less paper – save trees.
Digital StoreFront
Innovative Print Solutions
How it Works
User Logs-in toOnline Catalog
Chooses a Piece and Customizes
User Previewson screen or downloads
Customized Piece is Added
to Cart
Approved File Goes To Print
Printed Pieces are Shipped
CorporateReviews and
Approves
Innovative Print Solutions
Customize andSee the Final Result
Online and in PDF
All pieces are in template format
Users have a choice ofpre-defined statements
Only areas designated for customization can be changed
Innovative Print Solutions
The system is flexible and can be adjusted to meet your needs:• The site can be branded to match your corporate image. • Users can customize a new piece or re-order a previously created item. • Use text, graphics, tables and/or charts to make the pieces unique. • See the results of customization immediately on screen. • End results are high quality, full-color digital (or press) printed pieces.
Benefits• Reduces the overall turnaround and fulfillment times of new or
modified materials. • Maintains branding and messaging, while providing the flexibility
of customization. • Print only what you need from one unit piece to unlimited quantities – no excess
printing. • Reduces inventory and destruction/obsolescence costs. • Define user groups with purchasing rights, product visibility, and customization. • Universal oversees all parts of the ordering/printing/delivery process. • Personal customer service.
Flexibility and Benefits
Innovative Print Solutions
Imagine the Uses ofPersonalized Printing
• Healthcare/Managed Market Materials• Sales and Marketing Aids• Postcards/Self Mailers• Meeting Materials• Invitations• Brochures
• And we have many more ideas!!!
Innovative Print Solutions
Try It Out Online
• There are live demonstration pieces available on line at: http://www.univgraph.com/newsite/printing.html
Innovative Print Solutions
Case StudyTime Line Reduced by 7 weeks
• Faster time-to-market of customized pull-through materials, saving 7 weeks of potential lost sales.– A Healthcare Managed Market group needed a faster and more cost
effective system for creating customized pull-through marketing materials.– In the past, when an account was won, it would take 6-8 weeks to have
customized marketing materials approved through the legal/regulatory approval process.
– Now this company is producing over 10,000 customized pieces a month based on a variety of templates for multiple products, all unique to their clients.
• Marketing materials approved within 1 day, go to print and are generally received within 5 days of the order!
Innovative Print Solutions
Case StudyTime Line Reduced by 7 weeks
Previous MethodPrevious Method
Digital StoreFrontDigital StoreFront
Account Win Account Win Customize Approval Customize Approval PrintingPrinting
Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8
Account WinAccount Win Customize Customize Approval ApprovalPrintingPrinting
Innovative Print Solutions
Cost Avoidance
• Eliminate the high cost of legacy software – the Digital StoreFront is web-based
• Reduce “time-to-market” – implement marketing strategies faster
• Control excess printing - print only what is needed• Do away with pre-press costs• Streamline the production process• Reduce or eliminate errors with templates• Minimize waste and inventory management/overhead• Track sales results
Innovative Print Solutions
Getting Started
• We conduct a needs-analysis meeting to gather information necessary to begin
• We then provide:• A unique domain name for your
Digital StoreFront• Assistance in developing the
customizable materials• User Training – in person and/or
printed material• Full support – before, during and
after launch
Innovative Print Solutions
Contact Us Today forMore Information
Universal Graphics
375 Morgan Lane
West Haven, CT 06516
Phone: 203-934-4275
Fax: 203-934-4324
Email: [email protected]
Web: www.univgraph.com