@TheBakeryLDN #TheBakery

www.thebakery.com

"The world's first corporate challenge based accelerator..." KPMG

We believe innovation is most exciting when it actually makes things happen

Someone, somewhere is already solving your business problem

INNOVATORS ARE MULTIPLYING IN TECH CLUSTERS ALL OVER THE WORLD...

Over 60% of applications for our Innovation Programmes are non-UK – coming from: Madrid, Buenos Aires, New York, Berlin, Tel Aviv, Paris, Warsaw, Riga, Vancouver, Moscow,

Mumbai, Sydney, São Paolo, Auckland, Boulder, New York and of course California...

The ‘multiple bets’ approach N

o. o

f sta

rtu

p p

artn

ers

Time

Multiple MVPS to solve

immediate use case

Scale “winners” with more use cases /

more users

Long-term partnerships with

“big wins”

Throughout The Bakery’s innovation programme, the objectives are to:

- make multiple bets on new tech, killing those that don’t work quickly and scaling winners

- allow you to test new tech ahead of your competitors

- look for opportunities for long-term partnerships and developing proprietary solutions

A PROVEN METHODOLOGY TO SCALE

STAGE

PHASEPHASE ENTRePRENEUR sandbox iterate and scale

CO-CREATIONINSPIRATION MATCHMAKING Small test trial 1 Low risk

trial 2

Inspiration Day & agree brief

Kick-off Session

Match Making

Day

Sandbox Feasibility

Test

Co- Creation

Day

Strategy Overview Document

Review Trial 1 & optimise

Launch Trial 2

Review Trial 2:

develop business case for scaling

Review Sandbox & agree Trial 1

roadmap

Launch Trial 1

the

bak

ery

del

iver

able

s

Consider 3 things...

RATE OF INNOVATION RoI

COST PER INNOVATION CPI

NUMBER OF TRANSFORMATIONAL INNOVATIONS TIs

A FEW CASE STUDIES...

Educating customers about electric cars

Big Video Market Research With Google Glass

Helping pet owners look after their best friend....

Corporates and startups make innovation happen together

Let's make it happen..!

@TheBakeryLDN #TheBakery

www.thebakery.com