CCIA Community Currency Implementation Framework, May14,2015, 45pp
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Transcript of CCIA Community Currency Implementation Framework, May14,2015, 45pp
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Community Currency Implementation Framework
Version: November 2013
This Community Currency Implementation Framework has been produced by Qoin, Spice and the New Economics Foundation. It is part of the Community Currencies in Action (CCIA) partnership. The CCIA partnership leads the way in sharing knowledge and best practice on professional Community Currencies that enable vibrant and prosperous communities. It designs, develops and implements Community Currencies across North West Europe. And it provides a rigorously package of support structures to facilitate the development of Community Currencies and promote Community Currencies as a credible (policy) vehicle for achieving positive outcomes. CCIA is part funded through INTERREG IVB North West Europe (NWE), a financial instrument of the EUs Cohesion Policy - Investing in Opportunities. For more information, see: www.communitycurrenciesinaction.eu
This framework is created by the Community Currencies in Action Project: www.ccia.eu
Compiled by:
Qoin www.qoin.org (Edgar Kampers and Rob van Hilten)
Spice www.justaddspice.org (Becky Booth)
The New Economics Foundation www.neweconomics.org (Leander Bindewald)
Building on the contributions from:
Social Trade Organisation www.socialtrade.org (Henk van Arkel)
Arthur Brock www.lifeblooddesign.com
John Rogers www.valueforpeople.co.uk
Bernard Lietaer www.lietaer.com and Gwendolyn Hallsmith
MonNetA www.monneta.org (Ludwig Schuster)
Scott Morris www.mylocal.coop
Community Forge www.communityforge.net (Tim Anderson)
If you change or add elements, or build your own version of this framework, we kindly request you to send your changes or suggestions to [email protected] This allows us to add your insights to this framework.
Community Currency Implementation Framework
In each phase, you describe, plan or execute many generic elements that are important for every successful project and others that are specific to a community currency project.
We will first run you through the phases and then go into some detail for each element. These elements can broadly be divided into 6 categories
Stage A Phase 1: Exploration Phase 2: Concept Phase 3: Feasibility Phase 4: Project planning
Stage B Phase 5: Implementation
Phase 6: Piloting
Stage C Phase 7: Replicate or Scale-up or Terminate
The framework is structured in 7 phases across 3 stages:
Community Currency Implementation Framework
Specific Currency design elements Aesthetics Dynamics
Aims, Objectives Partners, Stakeholders, Users Generic Project Planning Elements
5. B
uild
ing
Iterative Rounds 1. Exploration 2. Concept 3. Feasibility 4. Project Planning
Stop Terminate
6. Pilot
Demonstration (soft) launch
Replicate
Scale up
Stage A Phase 1-4
Stage B Phase 5 Phase 6
Stage C Phase 7
CCIF Overview: 3 Stages, 7 Phases
Stage A: Planning
Bu
ildin
g
Iterative rounds of 4 phases: Exploration Concept Feasibility Preparation
Stop Terminate
Pilot
Demonstration (soft) Launch
Replicate
Scale up
Stage A Phase 1-4
Stage B Phase 5 Phase 6
Stage C Phase 7
The 4 phases in Stage A each require the completion of the circular process shown below. Each iteration will revisit the same elements, adding more detail to the currency design and finishing with a completed project plan:
1. Exploration
2. Concept
3. Feasibility
4. Project planning
Stage A: 4 iterative Phases
Overall aims
Project Plan
Stakeh
old
ers
Project specific objectives
Partn
ers
End
use
rs
Currency Model
Stage A Phase 1: Exploration
- What should we start with? Create initial overall aims & potential objectives
Map the potential end-users & partners
Sketch the currency model
Estimate the costs and prepare project plan
Get commitment from initiator to move to the next phase
- Deliverables: Exploration 1 pager + presentation with draft flow diagram
Plan for Concept Phase
Stage A Phase 2: Concept
- What will the currency project look like? Invite end-users & partners to help with the design process
Find common base between stakeholders. Collectively describe overall aims & SMART objectives.
Who is missing? Detailed description of end-users & partners
Describe the concept of the currency model and start to map specific elements
Describe the generic project elements
Identify feasibility issues for next phase
Create milestone plan, funding overview, implementation brainstorm
Get commitment for next phase
- Deliverables: Concept 5-pager + presentation with flow diagram
Plan for Feasibility Phase
Stage A Phase 3: Feasibility
- What is possible? Research the feasibility of the generic project elements (e.g. legal, IT, finance,
marketing) -> This may lead to adaptions of the currency model!
Consolidate Partnership
Create a detailed project plan (turnaround time, milestones, staff needs)
Create funding plan (investments, grants, crowd-funding)
Get commitment for the next phase
- Deliverables: Feasibility 10-pager + presentation
Plan for Project Planning Phase
Stage A Phase 4: Project Planning
- What is needed to start implementing? Finalise full project implementation plan
Realization + production + output planning
Get the partnership agreement signed
Recruit staff to run the operational organisation
Create initiation pack for target area/group/market
Secure funding
Ensure everything is ready, and what is the contingency plan?
- Deliverables:
Detailed project implementation plan + presentation
Stage B: Implementation
Bu
ildin
g
Iterative rounds of 4 phases: Exploration Concept Feasibility Preparation
Stop Terminate
Pilot
Demonstration (soft) Launch
Replicate
Scale up
Stage A Phase 1-4
Stage B Phase 5 Phase 6
Stage C Phase 7
- What happens? Establish governance structure
Sign contracts + Appoint audit/accountancy (if required)
Establish project team + Train staff and partners on admin processes
Establish project administration processes and procedures, including reporting
Design and create currency administration processes
Commission and/or configure and test the payment platform and other IT
Design and print currency notes (if required)
Develop visual identity and publicity materials + Organise promotional events
Start pre-campaign: pre-register businesses, organisations and users
Implement evaluation framework + Collect baseline data
- Deliverables:
Pilot plan, Pilot is ready to start
Stage B Phase 5: Implementation
- What happens? Activate Admin systems + training
Payment platform and other IT is being used
PR and marketing campaigns
- Development and dissemination of PR and marketing materials
- Publicity campaigns + Press releases
- Promotional and introductory events
Sign-up of pilot end-users
- Sign-up and train end-users
- Sign up more partners, businesses, organisations, etc.
- On-going support
Stimulate Currency Circulation: (depending on model) bonus / malus, hoarding fee, brokerage etc.
On-going monitoring and reporting: review of Stage A and Phase 5
Stage B Phase 6: Piloting
Stage C: Replicate Scale up - Terminate
Bu
ildin
g
Iterative rounds of 4 phases: Exploration Concept Feasibility Preparation
Stop Terminate
Pilot
Demonstration (soft) launch
Replicate
Scale up
Stage A Phase 1-4
Stage B Phase 5 Phase 6
Stage C Phase 7
Option 1: Replicate - The currency achieved its aims and there is demand to replicate the same model in
other geographical areas or communities
Option 2: Scale-up - The currency is achieving it aims and the currency can be enlarged over a wider
geographical area or to more (inclusive) communities, covering new themes, incorporating new objectives and/or reaching out to new end-users
Option 3:Terminate - The currency did not achieve its aims and there is collective agreement to terminate the
currency project after the pilot period
Stage C Phase 7: Replicate Scale up - Terminate
Currency Implementation Elements:
Overall aims
Project Plan (Generics)
Stakeh
old
ers
Project specific objectives
Partn
ers
End
use
rs
Currency Model
(Specifics)
Currency Implementation Elements:
Aims, Objectives the elements describe the high level ambitions and set currency objectives
Users, Partners, Other stakeholders the elements clarify who is involved, what they need and what they should do