Building tribes - from offline to online
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Lessons from the Lessons from the desert to building a desert to building a tribe online tribe online John Falchetto
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21-Oct-2014 -
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My experience working with real mountain tribes and how these lessons translates online.
Transcript of Building tribes - from offline to online
Lessons from the Lessons from the desert to building a desert to building a
tribe onlinetribe online
Lessons from the Lessons from the desert to building a desert to building a
tribe onlinetribe online
John FalchettoJohn Falchetto
Everybody has a tribeEverybody has a tribeEverybody has a tribeEverybody has a tribe
Creating a tribeCreating a tribeCreating a tribeCreating a tribe
Who we are
Yet, most of us struggle online and feel we are fighting our
battles alone.
How do I connect with my tribe?How do I connect with my tribe?How do I connect with my tribe?How do I connect with my tribe?
The wrong tribe!The wrong tribe!The wrong tribe!The wrong tribe!
How to detect the wrong tribe How to detect the wrong tribe How to detect the wrong tribe How to detect the wrong tribe
How to detect the Wrong tribe onlineHow to detect the Wrong tribe onlineHow to detect the Wrong tribe onlineHow to detect the Wrong tribe online
• Leader's agenda is pushed forward, and often toxic
• Member's goals are ignored
• No growth for the members
• Main objective is to promote the leader
• Personalities dissolve into the tribal uniformity
What makes you YOUWhat makes you YOUWhat makes you YOUWhat makes you YOU
Love
Hate
WhatWhat’’s the big idea?s the big idea?WhatWhat’’s the big idea?s the big idea?
A causeA causeA causeA cause
Lead a Tribe
Not just wordsNot just wordsNot just wordsNot just words
Commitment ActionCommitment ActionCommitment ActionCommitment Action
Keep people out
Get the word outGet the word outGet the word outGet the word out
Do you need a tribe?Do you need a tribe?Do you need a tribe?Do you need a tribe?
From the hills to onlineFrom the hills to onlineFrom the hills to onlineFrom the hills to online
• Same Strategy and tactics • Tools change
Why Why are you are you online ?online ?Why Why are you are you online ?online ?
Start with your GoalStart with your GoalStart with your GoalStart with your Goal
Create your own tribe
Join a tribe
