Koubei F2E 正邪

2010.10.26

ROME.adobe.com

Sociabilityis complex

Understand behavior

not technology

People tend to have between 4 and 6 groups, each of which tends to have between 2 and 10 people.

Strong ties are the people you care about most.

• Most had between two and six.

• most people on Facebook only interact regularly with 4 to 6 people.

• 80% of phone calls are made to the same 4 people

Typically, we communicate with weak tiesinfrequently.

Our brains can only keep up with a limited number of weak tie relationships.

Temporary ties are people that you have norecognized relationship with, but that you temporarily

interact with.

• We’re heavily influenced by the people around us

• Design for multiple groups• Design for different relationships

Representation• Understanding anyone's social network in 60 minutes (Paul Adams)• The Real Life Social Network v2 (Paul Adams)• Welcome to Social Web 3.0 (Jean Dobey)• Social Networking After Facebook (Jean Dobey)• Facebook New Groups (Jean Dobey)

Thank You