Music VideosBY ALISTAIR YOUNG

Name: Of The Night

Artist: BastilleGenre: ElectronicType of Video: Narrative - Illustration

Purpose of Music Video: It tells the story of a detective, whose life succumbs to the idea that all deaths are becoming his 'Rhythm of the Night' or 'his way of life'. The deaths and his job eventually overwhelm him until the end when he is shown 'giving up'.

What's inspirational: Original and catchy, it's also a different approach of theme and story when compared to the original songs and other videos which tend to be less dark and more upbeat. This might be one of the songs that I'd be interested in doing for our music video.

Name: Omen

Artist: Disclosure ft. Sam Smith

Genre: Electronic Music

Type of Video: Performance and Narrative - Amplification.

Purpose of Music Video: This video continues the story from the first video (called Holding On) and portrays a

modern love story which is interrupted by armed police.

What's inspirational: It's a mystery as to why the police are there, creating enigmas. It's also a new way of telling a

story through song since there's going to be three or more

videos, making it more interesting for the viewers to watch

rather than just listening to the music.

Name: I See Fire

Artist: Ed Sheeran

Genre: Folk

Type of Music: Narrative - Illustration

Purpose of Music Video: It promotes the film

and artist. It relates to the film as the lyrics

imply the story will revolve around dragons

that will have an impact on the story. The fire

would also signify danger from other threats.

What's inspirational: It's a catchy song and gets the audience excited for the film. The

song is creative and original as it has a

time / medieval time vibe to it due to the

certain instruments used.

Name: Secrets

Artist: Tiesto

Genre: Electro House

Type of Video: Narrative - Illustration and Conceptual -

Thematic

Purpose of Music Video: To show the advancement of

technology and how it could affect our lives even more in

the future?

What's inspirational: The whole concept of the video is

abstract as we find out it was all in his head and just an idea

or detailed thought. This made it unique to other videos and

thematic to the electric house genre since it includes

futuristic visuals which aren't possible to create in real life

yet. This is one of the songs I might like to do for our video.

Name: Intoxicated

Artist: Martin Solveig + GTA

Genre: Deep House

Type of Video: Performance + Narrative - Disjuncture

Purpose of Music Video: It was to create something

completely spontaneous and doesn't really have a clear

meaning and can be considered to be ambiguous.

What's inspirational: It shows the artist wasn't afraid to

be different, creative, artsy and weird. By being unique

they created a video which is original and stands out

from others whilst being catchy to listen to and

interesting to watch.

Name of Video: Uma ThurmanArtist: Fall Out BoyGenre: Rock

Type of Music: Performance + Narrative - Illustration

Purpose of Music: To show the audience what they do before performances with their manager to relieve the stress of performing and to show that they're a lot of fun.

Inspirational: Fun to watch. Not just music.

Name of Video: Rather Be

Artist: Clean Bandit - Jess Glynne

Genre: Pop

Type of Music: Performance + Narrative - Illustration

Purpose of Music: The concept of the story is she listens to

song and starts seeing members of the band following her,

implying their song is catchy and you will listen to it a lot.

Inspirational: Different ending compared to other music videos.

videos. Strage and a bit creepy. Shows them on stage - makes

people want to see it live.

Name of Video: Am I Wrong

Artist: Nico + Vinz

Genre: Hip-Hop

Type of Music: Performance + Narrative - Amplification

Purpose of Music: To show the audience the singer's origins, how

he started off, the culture of his country and the struggle he went

through.

Inspirational: Shows how far he got and how you can become

successful from any part of the world if you try.

Name of Video: Waves

Artist: Mr Probz

Genre: RnB

Type of Music: Narrative - Illustration

Purpose of Music: Shows a couple who had an argument and the women left the man, making him feel lost and/or left behind.

Inspirational: Catchy song but sad video. Interesting to see why they fell out and to see how the mean feels about losing her through

symbolism. This is another song that I would want to do for our video.

Name of Video: Sweet Nothing

Artist: Calvin Harris + John Newman

Genre: Electronic

Type of Music: Performance + Narrative - Illustration

Purpose of Music: Shows a woman in an abusive relationship wants to be free and her ex has him attacked at night and she

escapes the relationship.

Inspirational: Dark approach and ending but fun to listen to and

intrigued to see what happens at the end.

Name of Video: Mirrors

Artist: Justin Timberlake

Genre: Pop

Type of Music: Performance + Narrative - Illustration

Purpose of Music: Inspired by his grandparents, it shows long love can last and how their relationship progressed and

got better or worse.

Inspirational: A more personal and emotional music video which is easy to understand and warming to watch.

Name of Video: Bangarang

Artist: Skrillex

Genre: DnB

Type of Music: Narrative - Disjuncture

Purpose of Music Video: Stereotypically shows the

aggressiveness of children to get what they want and

eventually lead a life of crime.

Inspirational: Song fits well with the video and keeps the audience interested.

Name of Video: Time of our lives

Artist: Pitbull + Ne-Yo

Genre: RnB

Type of Music: Performance + Narrative - Amplification

Purpose of Music Video: In an apartment, the bills are two-months

overdue and they have a party to pay for it and to forget about it.

Inspirational: Telling the audience to try and have fun even times are low and to keep looking up.

Name of Video: Guts Over Fear

Artist: Eminem

Genre: Rap

Type of Music: Performance + Narrative - Amplification

Purpose of Music: A man having financial troubles after losing his job takes a career into boxing and makes it as a professional boxer.

Inspirational: Inspiring as the song tells you to never stop trying when things are looking down.

Name of Video: Rude

Artist: Magic

Genre: Reggae

Type of Music: Performance + Narrative - Illustration

Purpose of Music: The artist is trying to win his girlfriend's father's blessing to marry the daughter but keeps saying no.

Inspirational: Sings to the camera which engages the audience more. Original and a catchy song. Another song that I'm

interested in doing for our video.

Name of Video: How deep is your love

Artist: Calvin Harris

Genre: Electronic

Type of Music: Narrative - Disjuncture

Purpose of Music Video: The purpose of the music video is to

make a song which everyone would enjoy. There is no true

purpose for it.

Inspirational: It's inspirational as the whole song was done in

one take and it's also a catchy dance song.

Name of Video: Can't feel my face

Artist: The Weeknd

Genre: RnB

Type of Music: Performance

Purpose of Music: The purpose was to show off

the artist's performance and make people want

to see it live.

Inspirational: Interesting and different ending, making it fun to watch and to listen to at the

same time. This is the 5th song that I'd be

interested in doing for our video.

Name of Video: Don't worry about a thing

Artist: Bob Marley

Genre: Reggae

Type of Music: Performance and Conceptual.

Purpose of Music: The song encourages people

stay positive even when everything around you is

negative and that in the end everything will be

OK.

Inspirational: Classic song which has old special editing to make it different from everyone else

and a memorable song which cheers everyone

Name of Video: Not Giving In

Artist: Rudimental

Genre: DnB

Type of Music: Narrative - Illustration

Purpose of Music: To show the audience how the

life of crime can lead to an unfortunate end.

Inspirational: Gives a clear message and makes it shocking but interesting to watch as the impact of

the message given to the audience is deep.

Name of Video: Shine

Artist: Years & Years

Genre: Indie

Type of Music: Performance + Narrative - Disjuncture

Purpose of Music Video: The purpose of the video is unknown and

random as the narrative is disjuncture and doesn't clearly explain what's

going on.

Inspirational: High and low budget made the film look professional and unique to other music videos.

Name of Video: Take me to Church

Artist: Hozier

Genre: Blues

Type of Music: Narrative - Illustration

Purpose of Music Video: To show the cruel reality of living in Russia when

everyone has negatives views when it comes to same-sex relationships.

Inspirational: Song is completely in black and white, making it different from other videos. Shows videos can be done in black and white. It also has a deep

meaning which leads to conversation.

Name of Video: Broken

Artist: Seether ft. Amy Lee

Genre: Alternative Metal

Type of Music: Performance

Purpose of Music Video: To express the artist's feelings about

leaving someone behind.

Inspirational: Artist expresses feelings by showing an rundown area to show he feels alone. Different to other rock videos as it's more

slow paced and less metal.

Name of Video: Never too late

Artist: Three Days Grace

Genre: Rock

Type of Music: Performance + Narrative Illustration

Purpose of Music Video: The song is about being in a dark place but being able to see a way out. It's

mainly about encouraging others to not give up at all.

Inspirational: Gives people hope and interesting to watch. Use of low key lighting symbolizes the dark place that some people are in and are struggling to get out of.

Name of Video: Here without you

Artist: 3 Doors down

Genre: Alternative/Rock

Type of Music: Performance + Narrative - Illustration

Purpose of Music: Represents how the artist feels being away

his family whilst on away on tour. The low key lighting represents

the dark points in his life when he's away from his family.

Inspirational: Engages with the audience by looking at the camera. Audience could also relate to the song as they might be away from

a family member that they miss.

Name of Video: She will be loved

Artist: Maroon 5

Genre: Pop

Type of Music: Performance + Narrative - Illustration

Purpose of Music Video: How having a secret affair and secretly loving another

whilst in a relationship could backfire and create awkward situations.

Inspirational: Some audiences can relate to the affair factor as it may have happened to them in their life. The performance makes people want to see it live.

Name of Video: Let it Go

Artist: James Bay

Genre: Indie/Soul

Type of Music Video: Performance

Purpose of Music: Artist is expressing his feelings about another person

and is trying to let go of the person and getting away from a relationship

relationship which isn't meant to be.

Inspirational: First few minutes are done without more than one shot,

showing good timing, and knowledge of what is going to happen when

and where. All of it is performance so people will want to see it live.

Name of Video: America's Suitehearts

Artist: Fall out Boy

Genre: Rock

Type of Music: Illustration + Narrative - Disjuncture

Purpose of Music Video: The purpose is to show how the media and

paparazzi are changing various people drastically.

Inspirational: Very different approach to music videos as it's cartoony and doesn't look appropriate and seems a bit satire and also seems

to mock the American media and Hollywood.

Name of Video: We All Want The Same Thing

Artist: Rixton

Genre: Pop

Type of Music: Performance

Purpose of Music Video: The artist goes through a curtain which leads to

the 80s.

Inspirational: The 80s part of the video would make people nostalgic about the old times and how they might miss it more than the times now.

Name of Video: The Greatest

Artist: Raleigh Ritchie

Genre: RnB

Type of Music: Performance

Purpose of Music Video: The song talks about Raleigh's and his

friends irresponsibility and boredom, low paying jobs and bad

decisions. He has accepted people will look down on them and is

happy to respond to it.

Inspirational: Inspiring to not care about what other people think.

Mainly focuses on the artist making people want to watch it live.

Interesting use of shots.

Name of Video: Feel Good

Artist: Robin Thicke

Genre: House

Type of Music: Performance

Purpose of Music Video: The purpose is to make a video

everyone would dance to. This is no true meaning or purpose.

Inspirational: Performs on a stage and sings to the camera which is the most effective way to engage the audience and

make them want to see the artist live. Has random effects and

unique shots to keep it interesting.

To conclude, I can tell from the music videos I've looked into that most of them prefer to be performance and narrative - Illustration as it is easier to make, shows off their performance and makes the budget cheaper.

CONCLUSION