Advanced SEO - Huzzah seminar
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21-Oct-2014 -
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Business
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Transcript of Advanced SEO - Huzzah seminar
Embrace your inner nerd
cornerstone content
canonicalization
portentinteractive.comwww.portentinteractive.comwww.portentinteractive.com/index.html
site.com/contact/site.com/contact.htmlsite.com/contact.html?from=home
http://www.target.com/ref=nav_2_t_logo
http://www.target.com/ref=nav_2_t_logo
http://www.target.com/
http://www.target.com/ref=nav_2_t_logo
http://www.target.com/
rel=canonical, anyone?
QDF
QDF
Query Deserves
Watch the trends
News Sites
Search
Social Sites
Write
Promote
Patience
Redirect busted external links
Automate 301 redirection using Levenshtein distance measurement.
Lurie > Laurie= 1
mysite.com/foo/blah.thmlmysite.com/foo/blah.html
1,000 broken links1,000 good ones1,000,000 possible
http://www.conversationmarketing.com/archives/search_engines/000131.html >>http://www.conversationmarketing.com/search_engines/
http://www.conversationmarketing.com/archives/000153.html >> http://www.conversationmarketing.com/archives.html
http://www.conversationmarketing.com/2009/04/link& >>http://www.conversationmarketing.com/blogging/
bit.ly/linklev
Tools
Google Webmaster Tools
opensiteexplorer.org
opensiteexplorer.org
xenu link sleuth+
blekko.com
Firefox!!!!
web developer’s toolbar
FirebugYSlowGoogle Pagespeed
[email protected]@portentint
www.conversationmarketing.comwww.portent.com