Activism, How to Win Friends and Influence People

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Activism……How to Win Friends and Influence People

Let’s Get To Know Each Other

www.rebeccagordongroup.org@rgordongroup facebook.com/RebeccaGordonGroup

What is your name?

Where are you from?

What do you want to get out of this day?

What are you passionate about?



A little background…

There are TWO types of Activism

• Direct – any attempt to influence any legislation through communication with a legislator, an employee of a legislative boy or government official addressing specific legislation.

• Grassroots – any attempt to influence legislation through an attempt to affect the opinions of the general public as related to specific issues or legislation.

Under The Dome…


Understanding Missouri’s Legislative DNA


• 34 – members in the Missouri Senate• 163 – members in the Missouri House• Missouri Legislators are limited to serving 8 years in the

House and 8 years in the Missouri Senate. • Representatives are limited to four two-year terms.• Senators are limited to two four-year terms. • The average age of those currently serving in the

Missouri Senate is approximately 49. The youngest Senator is 36.

Yeah? So what is the point??


A Day of “ADVOCACY” at Missouri’s Capitol

Grassroots Activism

• What does it mean to you???

It’s Usually a bit more like this.

As A Member

• And a leader – you have many opportunities to engage in grassroots and grasstops activism.

• Participate in White Coat Rally Day – March 5, 2014

• Give to the Missouri Medical PAC

• Become a Physician of the Day

Breaking Through The Noise

Winning Friends and Influencing People


Your #1 Goal?

To get whoever you’re talking with to remember that you actually talked to

them!

BUILDING POWERBut REALLY, it’s all about one other thing

Power is not measured by the number of advocates we have on a list.

Power is not measured by the number of small (or even large) victories we win every now and then.

Power must be measured by our ability to successfully advance our own

agenda and to make it unthinkable that any other political or special

interest would ever want to take us on.

5 Strategies for Success


1. Learn about the person you want to influence.

2. Become a RELIABLE expert

3. Communicate Frequently

4. Have a specific “ask”

5. Tell YOUR story

The destiny of the world is determined less by the battles that are lost and won than by

the stories it loves and believes in.

Harold Goddard


Stories share emotions….

Stories MOTIVATE and INSPIRE


At the end of the day…..

It’s about connecting with both grassroots and grasstops


Why Use Stories?

• They Stick• Show rather than tell• Demonstrate values• Lower our guard• Spread• Inspire• Connect on a deeper level



Activism……How to Win Friends and Influence People

Activism, How to Win Friends and Influence People

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