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1 Idea Insights from GNPS

Inverted InnovationPart 3 of 4

Episode 15-14

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2 Idea Insights from GNPS

Recap Innovation Models

• Traditional Innovation• Who are existing customers?• Why do they prefer us?• What products do we make for them?

• Inverted Innovation• What is our business?• Why can we be successful?• Who are necessary partners?

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3 Idea Insights from GNPS

• “Why” in traditional innovation• Cheaper or faster• Need to maintain sales• Reach more customers in existing market

• Traditional innovation works okay for sustaining innovation• Slow technology changes• Few competitors

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4 Idea Insights from GNPS

“Why” in Inverted Innovation

• Why we can be successful

• Business Model Innovation• Unique customer value proposition• Profit formula • Key capabilities

• Resources and processes

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5 Idea Insights from GNPS

For More Information

• See the full post at the Idea Incubator Blog• www.globalnpsolutions.com/idea-incubator/• Free registration

• Contact me!• 1-281-280-8717• info@globalnpsolutions.com• 2323 Clear Lake City Blvd., #180-177 Houston, TX 77062

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