Branding in Banking & Finance | P Collings 2011
Using Innovation to Manage Brand Positioning | P Collings 2014
Complex Games Storyboard | September 2012
The Writer as Digital Immigrant | 2012
Complex Games | Patrick Collings 2012
Brands and Turbulence | Patrick Collings 2010
Doing The Deal in Branded Entertainment | Patrick Collings 2010
Scenarios & Branding | Patrick Collings 2011
Constant Transmotion | Patrick Collings 2009
Augmented Reality | Patrick Collings 2009
Stop The Presses | Patrick Collings 2009
The Writer As Digital Immigrant | Patrick Collings 2009
Brands Doing Good | Patrick Collings 2009
Digital Trends | Patrick Collings 2008
Measuring Brand Value | Patrick Collings 2010
Introduction to Brand Equity | Patrick Collings
Brand Value Creator | Patrick Collings
Measuring Brand Value | Patrick Collings
Intoduction To Brand Equity | Holistic Brand Strategy 2008
Virtuality and the rise of the avatar | Patrick Collings 2008